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Adopting a Self-Service Sales Model in Your Organization

ANNUITAS

Research shows that 99% of B2B buyers would both make a new purchase and complete a renewal in an end-to-end digital service model. An ANNUITAS Research Interviewee cites their experience with these new preferences stating: “Self-service is a big trend that is going to keep pushing. How to Incorporate Self-Service Options.

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6 Things Good Lead Generation Vendors Do Right (That You May Be Doing Wrong)

ViewPoint

This article does a good job of explaining the importance of the ULD—assuring everyone is on the same page and working toward the same end—and covers additional ground (“How to do lead management that improves conversion”). I asked if they had tested the list for validity. There is disagreement on the value of research.

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7 Ways to Use ABM and Intent Data Together

TrustRadius Marketing

You can now see which accounts are researching detailed information, such as specific products, pricing, and competitors, to build a healthy pipeline of qualified buyers much more likely to convert. . This gives brands the ability to connect with users in a more personal and meaningful way, creating a better experience for all parties.

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Learn How Commitbiz Improved their Sales Efficiency with LeadSquared

LeadSquared

In a short span of time, LeadSquared has helped us automate and transform our lead management process. Venkat Teja Project Manager, Commitbiz. Before LeadSquared, the consulting firm used an in-house basic CRM to enter leads and maintain customer data. “ Vikash Sharma new Co-founder, Research and Ranking.

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A Category is Born

LeanData

Once companies realized an automated solution existed that could replace the manual, time-intensive and error-prone lead-management processes they’d learned to live with, they never went back. And this month they released the first in-depth study on this technology with the Market Guide for Lead-to-Account Matching and Routing.

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15 Tips to Generate More Leads in 2015 (Part 2, featuring tips 6-10)

markempa

Tweet For the new year, I’m sharing 15 ideas on how to make your lead management more effective. This post isn’t just about generating more leads; it’s about generating better and higher quality of leads. This post isn’t just about generating more leads; it’s about generating better and higher quality of leads.

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A Guide to B2B Lead Qualification

RDIGS

The tricky part is figuring out which leads are worth pursuing and how to effectively nurture them so that they turn into customers who are loyal to your brand. According to research, only 25% of leads are legitimate and have the potential to become paying customers.