Sprout Social

JANUARY 24, 2022

The idea that social media is “something the intern can do” is about as outdated as saying the internet is all cat videos. And yet, you don’t have to scroll too far through #MarketingTwitter before you find social media managers venting about feeling overworked and undervalued. works in social, always working*.

Social Media 101

Social Media Work Management Marketing Management Tips 101

Sprout Social

JANUARY 3, 2022

To create an effective marketing, sales or social media strategy, you must first have a clear idea of who is consuming your content and why. In this guide, we’ll show you how to better understand your target audience by creating buyer personas built on social media data. And their social media game is tight.

Buyer Personas 141

Buyer Personas Social Media Media Ideal Customer Profiles 141

Adobe Experience Cloud Blog

OCTOBER 4, 2017

Having a strategy for both preventing a crisis and reducing the impact of one can significantly help. In this blog, I’ll give you 5 tips to prevent a social media nightmare as well as strategies to ease the pain should something go wrong. . Be sure to create a template press release or statement.

Social Media 134

Social Media Marketing AI Tips Media 134

Sprout Social

APRIL 16, 2024

What is a social listening query Social listening queries and Boolean search How to create better social listening queries What is a social listening query A social listening query is a set of search parameters a user gives to a social listening tool to gather and analyze consumer data across a variety of social networks.

Keywords 99

Keywords Template Analysis Barriers 99

Sprout Social

FEBRUARY 24, 2021

Most of the tips listed here apply to the video description but some, like using the right keywords, are applicable to the channel description, too. Much like how a company boilerplate is written, a channel name is repeated a few times, along with a few keywords that should be associated with the channel. Repeat video keywords.

Youtube 132

Youtube Tips Keywords Copywriting 132

Sprout Social

JANUARY 19, 2022

We’ll help you lay the groundwork for a smooth product launch using the power of social media to inform every step. Dive deeper below, then download our product launch checklist template to ensure you’re ready to say, “We have lift-off.”. And the best way we know how to research an audience is through social listening.

Social Media 136

Social Media Product Media Work Management 136

Sprout Social

FEBRUARY 22, 2017

For freelancers and agencies who provide social media services, having a proposal ready for your client should be an essential part of your workflow. We’ll walk through the important components of a social media proposal, aided by tips from people who write proposals on a daily basis. Scope of Work.

Social Media 91

Social Media Template Marketing Proposals Media 91

ClearVoice

APRIL 13, 2024

Imagine this: You run a SaaS social media management company. Your G2 reviews show several users asking about mini landing pages or microsites for their social media profiles. Some of the best places to obtain user reviews are review websites such as G2, Yelp, TripAdvisor, or even social media sites.

Effectiveness 52

Effectiveness Marketing & Strategy Content Microsite 52

ClearVoice

APRIL 13, 2024

Imagine this: You run a SaaS social media management company. Your G2 reviews show several users asking about mini landing pages or microsites for their social media profiles. Some of the best places to obtain user reviews are review websites such as G2, Yelp, TripAdvisor, or even social media sites.

Effectiveness 52

Effectiveness Marketing & Strategy Content Microsite 52

Webbiquity

MARCH 8, 2022

There are lots of helpful articles sharing digital marketing tips online. They’re useful, but most focus on basic techniques such as developing a strategy, creating content, choosing the right platforms, and using your analytics. Creating content is an essential part of any marketing strategy. Guest post by Mitt Ray.

Small Business Marketing 294

Small Business Marketing Tactics Business Peer-to-peer 294

Zoominfo

JUNE 6, 2018

But, with the rise of social media and other recruiting platforms, many companies neglect their career page. We give you our top tips to build a better career page and bring in more qualified applicants. That’s why search engine optimization (SEO) needs to be at the forefront of your strategy. Keep reading!

Organization 250

Organization Ad Building Tips Keywords 250

Martech

FEBRUARY 8, 2024

Too often, companies focus SEO efforts on driving traffic with top-of-the-funnel content and keywords. Let’s delve into how we turned our agency’s SEO strategy upside down and generated revenue as a result. It works great when someone googles a TOFU keyword and then downloads your lead magnet. Get more leads.

Top of Funnel 122

Top of Funnel SEO B2B Paid Search Agency 122

Scoop.it

MARCH 14, 2024

A quick web search of the keywords “influencer marketing” and “SEO” will show you multiple articles that state: The benefits of influencer marketing The benefits of SEO (search engine optimization). For example, any links to your website through an influencer’s bio, video description, guest post, social media captions, etc.,

SEO 85

SEO Advertising Agencies Lead Scoring Lead Ranking 85

ClearVoice

NOVEMBER 4, 2022

In its State of Content Marketing 2022 Global Report , Semrush asked, “Which tactics helped you the most to make your 2021 content marketing strategy successful?” Recommended pick: How to Build a Keyword Strategy [Free Template] , where the head of content, Joshua Hardwick, shares what goes into a great keyword strategy.

Newsletter 134

Newsletter Planning Paid Search Agency Work Management 134

Marketing Insider Group

FEBRUARY 24, 2021

I’m still amazed at the companies that still don’t even have a blog, let alone publish on it frequently enough to get the attention of the google bots and search gods we all must honor if we want to show up on for the keywords our customers are searching for. Every keyword has a competitive score.

Lead Ranking 288

Lead Ranking Lead Scoring CMS Development Content Marketing 288

Hubspot

JULY 22, 2020

When things are uncertain, refer to these tips to grow your client base and develop lasting strategies that will support your business. From there, create a branding strategy that keeps those values, and your customer's needs, at the helm. For more resources, check out some of these branding strategies and tips.

Paid Search Agency 99

Paid Search Agency Advertising Agencies Marketing Agencies 1 Ad Agencies 99

Valasys

FEBRUARY 20, 2023

Social media platforms are witnessing an increase in users year after year. Approximately 59% of people worldwide use social media, and the average daily usage of social media is 2 hours 31 minutes, as reported by a survey. However, there is no auto-posting, social inbox, or influencer search.

Social Media 40

Social Media Paid Content Budget Programs Enterprise Management 40

Convince & Convert

MARCH 19, 2013

Do you find that the daily demands of social media promotion are increasing? Our time is our most precious asset and social media is great at eating into it! Here are 9 social media tools that will help you save time and improve your productivity. allows you to automate blog post delivery to social networks.

Social Media 167

Social Media Tools Product Media 167

SocialPilot

JANUARY 26, 2024

From nailing those email subject lines to writing social media posts that pop, these AI prompt examples can come in handy in all scenarios. This list of AI prompt examples covers a wide range of marketing roles and tasks, helping marketers leverage AI to generate social media copies, campaign planning, and more.

Examples 78

Examples ROI Planning Work Management 78

Sharpspring

JULY 22, 2022

Read on for the do’s and don’ts of how to use automation as part of your social media marketing strategy. First, let’s look at the good side of digital media automation – the things you can do that will help with your social media strategy as a whole. Are you suddenly losing or gaining traffic?

Automation 130

Automation Marketing & Strategy Marketing Strategy Marketing Automation Services 130

Zoominfo

DECEMBER 4, 2019

In today’s candidate-driven landscape, it’s no longer sufficient to go through the motions of a one-size-fits-all recruiting strategy — particularly when it comes to social recruiting. Social media has transformed the recruiting industry, as more than 91% of employers use social media to hire talent today ( source ).

High Quality Lead 221

High Quality Lead Outreach Zoominfo Social Media 221

Sprout Social

JANUARY 31, 2024

And like any other type of social media engagement , competition on YouTube is fierce. How to calculate your YouTube engagement rate 10 tips to improve your YouTube engagement rate Are you taking steps to increase your YouTube engagement rate? Is your YouTube engagement where you want it to be? What is YouTube engagement?

Youtube 100

Youtube Work Management Social Networks Eye-Tracking 100

Sprout Social

NOVEMBER 2, 2023

They see your ads, interact with you on social media and explore your website before they buy. To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. Enhance customer communication.

CMS Development 104

CMS Development Examples Work Management Touchpoints 104

Sprout Social

AUGUST 8, 2022

On the flip side, brands that already publish to YouTube should consider repurposing content for social media. Below are some YouTube editing tools that make it easier to put together content that sticks to the various social media video specs out there. YouTube keyword tools for SEO. Ahrefs YouTube Keyword Tool.

Youtube 107

Youtube Tools Social Media Keywords 107

Sprout Social

MAY 11, 2023

Operating on social media without brand safety tools is like browsing the internet without malware protection. Keep reading for actionable ways you can use brand safety tools and examples of effective tools that will help you minimize risk on social. Track branded hashtags and related keywords.

Paid Content 131

Paid Content Tools Brand Identity Branding 131

Hubspot

MARCH 26, 2020

If you're trying to generate leads for your business, it doesn't make sense to employ the same lead generation strategies as companies that operate on a global scale. Local Lead Generation Tips. A solid lead generation strategy is an invaluable asset for a business of any shape or size. Local Lead Generation Software.

Paid Content 95

Paid Content Lead Generation Budget Programs Lead Scoring 95

Scoop.it

DECEMBER 29, 2022

This example is an interesting blog post on insightful SaaS marketing strategy. The answers to these questions give you a picture of your buyer persona and keywords they would probably use to search for solutions. Insert these keywords on SEMrush or Moz Keyword research tools. Post Consistently on Social Media.

Top of Funnel 83

Top of Funnel Digital Marketing Funnels Advertising Funnels Content 83

seo.co

FEBRUARY 18, 2021

Some of them are sound strategies, while others are borderline spammy practices. If you’ve put it off for years, now’s the time to get on board with this important trust-building, lead-generating strategy that continues to provide significant ROI for dentists and their practices. 11 Blogging Tips for Dentists. Make it Look Good.

SEO 69

SEO Marketing Websites Tips Peer-to-peer 69

Sprout Social

JULY 1, 2021

People generally tend to think about an SEO strategy in terms of ranking high in popular keyword searches. But for business-to-business (B2B) companies, the strategy shifts from a broad audience to a very specific one. In this guide, we’ll outline those key differences and how you can better your own B2B SEO strategy.

SEO 125

SEO Top of Funnel Buyer Personas B2B 125

BenchmarkONE

AUGUST 13, 2020

With help from their simple content marketing tips , you’ll be able to achieve a strong online presence and, over time, see similar site traffic. Let’s dive into four content marketing tips that will get you there. . Targeting the right audience might be the first and the most crucial marketing strategy for any business.

Paid Content 66

Paid Content Marketing & Strategy Marketing Strategy Tips 66

Contently

NOVEMBER 10, 2022

.” Advancing to this level is difficult—like climbing the Mount Everest of marketing analytics difficult—but it gets a lot easier when you start using a platform to keep track of everything in one place: strategy, ideation, planning, creation, distribution, and analytics. ” Evaluate new ideas by potential revenue.

Lead Ranking 130

Lead Ranking Enterprise Management Lead Scoring Work Management 130

Optinmonster

APRIL 11, 2024

Do you want to get more email leads from your social media platforms? Want to know how to convert your social media following into potential leads? Social media is a great tool to attract an online following. In this post, I’ll share 9 ways that you can use social media to grow your email list.

Social Media 93

Social Media Media Ideal Customer Profiles Lock-In 93

Oktopost

MAY 2, 2021

Using YouTube as part of your B2B marketing strategy is a great way to expand your audience and solidify your brand’s persona online. . As a social media platform , YouTube is unique because your audience comes there specifically to watch videos. Allows you to pull analytics by tags, social platforms, users, etc.”

Youtube 132

Youtube Budget Programs B2B Marketing SEO 132

Optinmonster

FEBRUARY 21, 2024

In this guide, we’ll share 25 proven strategies (with 7 case studies) to teach you how to increase blog traffic by 1064%. Case Study #1: How We Grew OptinMonster Blog to 600k+ Monthly Visits The blog traffic strategy we are about to share with you is simple. This 5-step strategy has grown the OptinMonster blog very quickly.

Paid Content 77

Paid Content Traffic Webinar Metrics Marketing & Strategy 77

Sprout Social

MAY 24, 2022

Achieving a balance between paid, owned and earned media strategies is an ever-evolving skill. Most communications professionals would say we’re in the midst of a major shift in media mix effectiveness. Now, social strategies apply to more than just owned media. Defining paid, owned and earned media.

Paid Content 98

Paid Content Paid Search Agency Media Paid Social Agency 98

Scoop.it

JUNE 15, 2021

You can use pre-designed PowerPoint templates to put across your message convincingly and save precious time. . All you need to do is create the presentation content incorporating the keywords relevant to your business and upload the presentation on the right platforms. . Allows You to Establish Yourself as a Thought Leader.

Top of Funnel 103

Top of Funnel Tools Planning Content Marketing 103

seo.co

SEPTEMBER 29, 2022

Research tells that 70% of marketers consider basic SEO to be more effective and successful than paid campaign s, yet 59% of SMBs declare to be struggling with the latest tech and strategies. With this strategy, your company can do what it’s good at, leaving the rest to other professionals. Keyword rank tracker.

Enterprise Management 94

Enterprise Management Work Management Marketing Management Paid Search Agency 94