PureB2B

APRIL 2, 2017

According to HubSpot , your email list degrades approximately 22.5% They can also be integrated with certain social media platforms like Facebook and Twitter. Build Your Social Media Presence. You can also build a microsite with landing pages that capture lead data. Tips to Build a Relevant Email List.

Ad Building 62

Ad Building Trade Show Ideal Customer Profiles Microsite 62

BenchmarkONE

NOVEMBER 21, 2019

Source: Hubspot. 52% of agencies use social media platforms. 45% of agencies use social media scheduling tools. Social Media. Here’s what marketers say is their top-performing content type: 11% say it’s organic social media posts. 26% need help managing their websites. Job Boards.

Paid Search Agency 47

Paid Search Agency Advertising Agencies Paid Content Ad Agencies 47

Only B2B

JANUARY 24, 2018

Having a reach of 40 million viewers across 850,000 sites and 50 social media channels, ShareThis is on the 16th number on our list of top content syndication tools. This is among those content syndication tools which are been supported by other content syndication networks and partners such as Salesforce.com, Marketo, and HubSpot.

Digg 89

Digg Enterprise Management CAN-SPAM Network Marketing 89

Hubspot

SEPTEMBER 11, 2013

This is the most effective way to track the conversation around your event in social media. Create a microsite or an event fundraising page. Crowdfunding sites are a great option for creating a microsite for your event without using in-house resources to develop it. Allow individuals to participate virtually.

Microsite 28

Microsite Tactics Hubspot Network Marketing 28

Hubspot

JANUARY 14, 2016

Research social media to hear from students enrolled in similar programs, or talking about enrolling. Does any aspect of the program lend itself to a creating a microsite? Rotate announcements focusing on your different messages through your social media channels. Set up program page within school website.

Education 28

Education Microsite Planning Word of Mouth 28

Hubspot

OCTOBER 17, 2012

So when we say dynamic CTAs -- or Smart CTAs , as we refer to them at HubSpot -- we're simply applying the concept of dynamic content to the calls-to-action on your website or in your emails. At HubSpot, we define our lifecycle stages as the following: Subscriber. Think Amazon.com, for instance. 1) By Lifecycle Stage. Opportunity.

Sales Qualified Leads 28

Sales Qualified Leads Personalization Top of Funnel Work Management 28

Hubspot

DECEMBER 14, 2010

” As a transparent company, HubSpot welcomes the views of all of its employees. Both new HubSpot employee Christine Huynh, the author of Friday's post “Why PR Doesn’t Drive Sales” , and I have public relations experience, so our views come from years in the trenches (thus the phrase “PR is not pretty’).

PR 28

PR Paid Search Agency Advertising Agencies Planning 28

Hubspot

DECEMBER 18, 2012

1) Those Social Networks No One Uses. Do you remember around 2007 when a small handful of marketers started using social media as a marketing channel? Much like the social media bandwagon we’ve all jumped on, most marketers are convinced they need to be blogging for their business. 3) Those Millions of Microsites.

Tactics 28

Tactics Microsite Planning High Quality Lead 28

Hubspot

AUGUST 20, 2013

Well-known masters of social media and video , Invisible Children has recently turned its attention toward optimizing its email newsletters. On its “No Kid Hungry” microsite, Share Our Strength shares not only the numbers behind the programs they support, but also the “amazing true stories” of the people they help.

Peer-to-peer 28

Peer-to-peer Microsite Statistics Paid Search Agency 28

WebMarketCentral

NOVEMBER 9, 2009

Marketers today are relying more on producing thought-leadership content to attract prospects than on traditional in-your-face advertising, according to a recent study reported by HubSpot. For example, this article on H1N1 and pandemic planning was self-published on a company site, drawing traffic through SEO and social media.

Marketing Management 20

Marketing Management B2B Thought Leadership Microsite Planning 20

Hubspot

OCTOBER 24, 2012

1) They Rarely Use Social. Granted, there are people who are spammers in social media, too, but those people are usually a different type of spammer -- their end goal is not to get their website ranking higher in search results. 7) They Own Lots of Domains or Microsites. It’s a fact. 2) They Over-Optimize.

Marketing Websites 28

Marketing Websites Google Clickthrough CAN-SPAM 28

Albacross

JANUARY 17, 2020

HubSpot It serves as our main CRM solution where we store the information we have about all our current clients, potential leads, leads in progress & lost deals. Hubspot Tried and true and the holy grail for lead tracking. Hubspot helps me manage my workflow. GetProspect.io Marcus Svensson Albacross. Albacross No brainer right?

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

Hubspot

SEPTEMBER 6, 2012

5) Grabbing Branded Domain Names and Social Media Accounts. It's possible you'll want to use one of your branded terms to launch a microsite, a Twitter account, a Facebook page , what have you. Gain competitive market share by creating marketing people love. Not by link spamming.

SERP 28

SERP Microsite Internet Marketing CAN-SPAM 28

Valasys

FEBRUARY 17, 2023

Once you land traffic to your website or microsite, ensure the site is engaging enough to keep visitors unless they make the purchase. Conduct site audits, analyze content, track social media metrics, measure monthly traffic, segment high-performing pages on your website, and more.

Lead Ranking 40

Lead Ranking Webinar Metrics Marketing Automation Services Marketing & Strategy 40

B2B Marketing Zone Posts

MAY 3, 2010

The following are the top items from featured sources based on social signals. Five Big Shifts in Social Media Marketing - Webbiquity , April 19, 2010 Social media reflects a larger trend toward buyer empowerment that has changed not only the practice but the underlying philosophies of marketing over the past several years.

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40

Kapost

OCTOBER 31, 2016

Whether it’s a sprawling white paper or a custom microsite, a product pricing page or an educational blog post, content is at the heart of modern SaaS marketing. Example: HubSpot COS. 3) Social Media Marketing (SMM) and Brand Monitoring. Example: Salesforce. 2) Content Management Systems (CMS). Example: BuzzStream.

Work Management 48

Work Management Marketing Automation Services Marketing Management B2B Marketing 48

Hubspot

MARCH 18, 2018

Here at HubSpot, some of the most awe-inspiring moments take place when we get to take new products and features for a test drive. Janessa Lantz , HubSpot Senior Marketing Manager. Sophia Bernazzani , Editor, HubSpot Customer Success Blog. First, it's surprisingly funny (the subject lines alone make it worth it).

Work Management 78

Work Management Marketing Management B2B Marketing Examples 78

Webbiquity

SEPTEMBER 19, 2012

Despite a shaky IPO last spring, Facebook remains the 800-pound gorilla of social media marketing, as it now approaches the billion-user mark. Though often associated with bands and brands, Facebook is viewed as the most effective social media tool (by a fairly large margin) by both B2C and bB2B marketers. 5 STARS **.

Paid Content 100

Paid Content Facebook Tools Best Practices 100

Hubspot

JUNE 12, 2017

Here at HubSpot, some of the most awe-inspiring moments take place when we get to take new products and features for a test drive. Janessa Lantz , HubSpot Senior Marketing Manager. Sophia Bernazzani , Staff Writer, HubSpot Marketing Blog. First, it's surprisingly funny (the subject lines alone make it worth it).

Work Management 0

Work Management Marketing Management Examples B2B Marketing 0

Hubspot

SEPTEMBER 17, 2012

Possibilities abound for the next-generation of TV; digitally-savvy cars, homes, and appliances; wearable computing; the next-new invention in social media; and more. Or, more relevant to readers of this blog, HubSpot's App Marketplace. Mobile devices are advancing into the realm of science fiction.

Marketing Budget 28

Marketing Budget Budget Programs Planning Paid Search Agency 28

Hubspot

FEBRUARY 15, 2017

According to VisitBriain's website, it reached 300 million people through the agency's Chinese social media channels, and resulted in 1.3 There's a community for everything, and social media is the place for all of them. Since then, a microsite has been dedicated to the partnership. 14) Halo Awards.

Paid Search Agency 68

Paid Search Agency Paid Content Advertising Agencies Budget Programs 68

Hubspot

DECEMBER 20, 2012

Myth #3: Social Media & SEO Aren't Related at All. The intersection of SEO and social media is referred to as “social search.” And yes, social search is very much a real thing. Myth #5: Microsites and Other Domains I Own That Link or Redirect Back to My Site Will Help My SEO.

SEO 28

SEO Domain Clickthrough Lead Scoring 28

Hubspot

AUGUST 16, 2015

This post originally appeared on HubSpot's Agency Post. They also built separate microsites dedicated to specific product story lines, such as the Lord of the Rings , Disney Princesses , Super Heroes , and Star Wars. Each of these microsites has plot and character explanations, online games, movies, polls, quizzes, and product links.

Paid Search Agency 28

Paid Search Agency Advertising Agencies Ad Building Brand Identity 28

Hubspot

APRIL 27, 2017

Check out any content she shares on social media, or use Growthbot’s Personality Profile feature. When designer Rachel McBee applied for a job with the Denver Broncos, she didn’t just write a personalized cover letter -- she designed an entire digital, interactive microsite: Source: Rachel McBee. 2) The Brutally Honest Approach.

Examples 100

Examples Work Management Marketing Management Microsite 100

SnapApp

JUNE 2, 2017

Paid Media. General Campaigns (microsites, customer marketing, resource gallery, miscellaneous ideas, etc.). . HubSpot did a jeopardy-like marketing quiz at Inbound 2016, and booth traffic was high. . Share on social media. . Put it on a microsite to be used as a regular free tool for prospects.

Interactive Marketing 101

Interactive Marketing Top of Funnel Webinar Metrics Sales Management 101

Hubspot

AUGUST 11, 2014

One that you could use for enterprise websites, microsites, landing pages, and everything in between? Social media share icons are working properly. Feeds are working properly (RSS, news, social media). Metadata is properly in place for any social media sharing content.

Marketing Websites 28

Marketing Websites Privacy Policies RSS Auto Responder 28

Hubspot

AUGUST 20, 2014

I didn''t even know that that kind of site had a name until I got into marketing: they''re called microsites. Some companies have used microsites to highlight a specific campaign or target specific buyer personas. The microsite was built to support their "Bank Human, Again" campaign. 1) BankHumanAgain.com - TD Bank.

Microsite 28

Microsite Viral Marketing Paid Search Agency Act-On 28

Hubspot

DECEMBER 16, 2013

At HubSpot , we reorganize our 60+ marketing team (or segments within the team) every six months or so in order to fix any communication breakdowns, support new priorities as our team grows, and continue more proactive cooperation among different groups. Social media messages. Microsites. 2) Set team-wide goals.

Enterprise Management 28

Enterprise Management Work Management Marketing Budget Marketing Management 28

Hubspot

APRIL 19, 2017

We mean interactive, live panels and microsites dedicated to the single purpose of promoting one event with various sessions a person can “attend.”. I helped launch Inbound Sales Day here at HubSpot, and I'm here to teach you how it's done. Digital Agency Day , hosted by HubSpot and Unbounce. A Virtual Conference by HubSpot.

Conference 69

Conference Lead Generation Work Management Marketing Management 69

DAGMAR Marketing

NOVEMBER 27, 2019

There’s a strong argument, though, to posting new blog content more frequently: Research from HubSpot shows that small companies posting 11 or more blog posts every month have nearly twice the traffic of same-sized companies that post two to five times a month. Post your content on social media more than once.

Paid Content 99

Paid Content Planning Paid Search Agency Business 99

SnapApp

FEBRUARY 5, 2016

HubSpot uses both video and case study options in their customer gallery, often with the video testimonial as the preview for the case study. Social media. ” The microsite Realize Real Results was born.

Case Studies 54

Case Studies Microsite Case Study Top of Funnel 54

SnapApp

FEBRUARY 4, 2016

HubSpot uses both video and case study options in their customer gallery, often with the video testimonial as the preview for the case study. Social media. The microsite Realize Real Results was born. .

Case Studies 48

Case Studies Microsite Case Study Top of Funnel 48

SnapApp

JULY 7, 2017

BrightSpark | Social Media Strategist. . . Simple quizzes, polls and calculators or other tools can often produce similar effects to expensive creations like interactive microsites. Along with a website facelift — we also introduced a series of interactive microsites and a funky, business calculator tool. Katy Jones.

Sales Qualified Leads 118

Sales Qualified Leads Top of Funnel High Quality Lead Paid Content 118

Hubspot

DECEMBER 14, 2015

Every business is trying to cash in on the spending frenzy with emails, social media posts, television advertisements, and other related efforts. To help inspire people for what to do with their day off, REI's #OptOutside microsite featured hiking trails and adventure ideas. 9) HubSpot: #HolidayHub. The ad garnered 33.5

Examples 28

Examples Campaigns Microsite Advertising Agencies 28

Hubspot

MARCH 10, 2016

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. We've covered social media terms , content marketing terms , smarketing terms , email marketing terms , website optimization terms. At HubSpot, we think COS is better than CMS. Find out why.).

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

Webbiquity

FEBRUARY 24, 2015

SEO for Dummies: Learn SEO in 10 Simple Steps by Social Media Today. 15 Step SEO Checklist for 2015 by Social Media Today. Enterprise-level SEO–optimizing thousands of pages, often across multiple subdomains and interlinked microsites as well as a mothership site–is different from working on smaller sites.

Tactics 100

Tactics SEO Lead Scoring Lead Ranking 100

Hubspot

JANUARY 5, 2016

As you determine a visual strategy for social media, especially Instagram, start by thinking beyond the product itself to the many ways or locations your product can be used. Starbucks was an early adopter of social media and today continues to use industry-leading photos to attract customers. 3) Starbucks. 6) Everlane.

Impressions 28

Impressions B2B Marketing Campaigns Microsite 28