Hubspot

JANUARY 5, 2021

See what HubSpot marketing experts are saying, below. Brandon Sanders , a digital marketer for HubSpot Academy, highlights that what's considered short-form can also depend on the platform. So, when you’re thinking of short-form video, Youtube is the exception, whereas TikTok and other growing short-form videos are the rule.

Trends 101

Trends Marketing AI Video Marketing Work Management 101

Oktopost

JUNE 14, 2021

Lead generation is the art of acquiring actionable information from thriving demand and exposure. . Your website should be the de facto resource for all information regarding your business, your biggest proponent, and the place where the most interactivity with your business is possible. . What is a Viral Contest?

Demand Generation Agencies 145

Demand Generation Agencies Demand Generation Lead Generation Paid Content 145

Navigate the Channel

JUNE 19, 2023

You probably already know where to find information and sources that cover your company or industry. Initiate a Challenge or Contest You may have participated in a social media challenge yourself or know someone who’s always on top of whatever is fresh in the viral-challenge world, so you know the power of a challenge. We can help.)

Social Media 65

Social Media Media Curation Content 65

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Heidi’s writing is personal, relatable, and informative. Are you ready? Let’s begin! Table of Contents 1.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Optinmonster

DECEMBER 28, 2023

According to HubSpot’s findings, 28% of consumers subscribe to a brand’s email list to receive promotional messages. 68% of customers say that they follow brands on social media to stay informed about new products. They approach brand interactions with specific goals in mind like finding deals, promotions, or new product information.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Hubspot

MAY 3, 2017

That's not to say I don't learn a lot on the job here at HubSpot -- because I absolutely do. I've taken a few awesome courses and certifications through HubSpot Academy , including an inbound marketing certification and a content marketing certification. Inbound Marketing Certification " by HubSpot Academy. HubSpot Academy.

Class 101

Class Enterprise Management Online Marketing Work Management 101

ClearVoice

JULY 18, 2023

The role of advertising and content marketing in finance At one time, advertising was the main tool companies had to inform customers about their service or product. Rather than explicitly trying to sell something, content marketing focuses on informing and entertaining its audience. ” The post instantly went viral.

Advertisements 52

Advertisements Advertising Top of Funnel Paid Search Agency 52

Optinmonster

DECEMBER 21, 2023

The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it. You can also create viral articles or epic guides. That’s because studies suggest 68% of buyers follow brands on social media to stay informed about new products or services. But why stop there? 69%) and Facebook (.77%).

Campaigns 87

Campaigns Ad Building Planning Paid Search Agency 87

Navigate the Channel

MAY 24, 2023

HubSpot has a good beginner’s guide you can access here. Their quote should add information, not “excitement.” For an academic look at the innovator-to-laggard scale, see this theory unfold in information from the University of Oklahoma. Consider your keywords here, as they can’t conflict with your hashtags.

Word of Mouth 65

Word of Mouth Product Marketing & Strategy B2B 65

Hubspot

NOVEMBER 26, 2019

In TikTok's first year, all we really knew was that an odd-ball video app was going viral, topping global app store charts, and gaining a huge fanbase from Gen-Z. Here's one for example of a TikTok post which went viral on Twitter: Now THIS is a tiktok I could watch all day pic.twitter.com/u1dBkH2OAa — ?? Alexandra Daniels ??

Stats 101

Stats Viral Marketing Startups Transparency 101

Webbiquity

SEPTEMBER 15, 2020

But the biggest and best video network is YouTube. And that is why users upload 500 hours of videos every minute on to YouTube. If you create viral video content that people like to watch, more of them will share them on social media. That will give you a better idea of what works on YouTube. One is shares.

Youtube 230

Youtube Video Marketing Generation Budget Programs 230

Online Marketing Institute

DECEMBER 23, 2010

Today, I will touch on a few reasons why Marketers should consider video content creation and Youtube to get found online by the right prospects. Edwards Deming’s quote is used on occasion at the HubSpot office. B2B content creators should seriously consider creating videos and uploading them to Youtube.

Youtube 40

Youtube B2B Marketing Video Marketing Content Marketing 40

Hubspot

JUNE 22, 2020

We founded HubSpot in 2006 and created Website Grader in 2008 because we believed that the inbound methodology — building meaningful, lasting relationships with prospects and customers — was not only a more effective way to grow a business, it was the right way to grow a business. The list goes on. Website Performance Data (2015 vs 2020).

Marketing Websites 68

Marketing Websites CMS Development Advertising Benchmark Mobile Marketing 68

Hubspot

JUNE 17, 2014

All brands long to go viral, but for most brands, going about creating viral content is a mystery. There is no secret recipe for the perfect viral video, and yet there are videos that receive millions of views every year. Unfortunately, virality is more of an art than a science. The Science of Virality.

Viral Marketing 28

Viral Marketing Video Marketing Word of Mouth Budget Programs 28

Hubspot

JUNE 30, 2014

In a given day, we send 400 million tweets , upload 144,000 hours of YouTube video, and publish 4.75 Sure, a merely informative or interesting piece can get a couple hundred social engagements, but viral isn’t just informative: It’s an emotional experience. 3) Information Gap Theory. Gas Pump Karaoke.

Viral Marketing 28

Viral Marketing Content Advertising Mediums Trigger Marketing 28

Stevens & Tate

MARCH 22, 2021

Using this information, you can improve your website’s content strategy moving forwards. It’s why user-created content has gone viral so often on TikTok and it’s why you’ll have a better chance of going viral on TikTok as well. How HubSpot Increases the Efficiency of Your Social Media Management.

Marketing Websites 52

Marketing Websites Marketing Automation Services Work Management Buyer Personas 52

Hubspot

AUGUST 2, 2018

Lead Generation Ads generate leads by pre-populating forms with people’s information that they entered on Facebook for your brand’s email subscription, free trials, and registrations. All you have to do is import a list of their contact information into Facebook. Once you finish picking your ad format, you’ll start doing the fun stuff.

Paid Content 101

Paid Content Advertisements Advertising Lead Scoring 101

Mailmunch

APRIL 27, 2021

According to HubSpot Research , four of the top six channels on which consumers watch videos are social media channels. . Back in the day, YouTube offered six-second ads – a concise and captivating way to gain attention. YouTube relies on in-stream ads. Informing and Educating. Video helps your message go viral.

Paid Content 55

Paid Content Advertisements Advertising Video Marketing 55

Hubspot

JANUARY 20, 2021

When YouTube first launched, people like me finally had a platform to share stories, entertain, and educate. Imagine creating these high-quality videos for YouTube, but your ideal customer lives on Facebook and prefers short-form videos. Vlogging with a phone can give a more intimate and informal look to your vlog.

Budget Programs 101

Budget Programs Youtube High Quality Lead User-Generated Content 101

ClearVoice

MAY 15, 2020

Chew on these eye-catching, pre-pandemic stats for a second: 500 hours of video get uploaded to YouTube every minute – Statista. 83 percent of consumers worldwide prefer YouTube to watch video content – HubSpot. Just don’t put a video on YouTube because people are putting videos on YouTube.

Marketing Budget 59

Marketing Budget Video Marketing Marketing & Strategy Marketing Strategy 59

Hubspot

MAY 14, 2019

Buzz marketing is a viral marketing strategy that leverages refreshingly creative content, interactive events, and community influencers to generate word-of-mouth marketing and anticipation for the product or service the brand is about to launch. Informative Marketing. Buzz Marketing. Influencers are considered experts in their niches.

Paid Content 101

Paid Content Advertising Agencies Paid Search Agency Word of Mouth 101

Hubspot

MAY 17, 2017

Here at HubSpot, we've told fellow marketers about the importance of creating compelling video content to engage your busy audience. And for the most part, video content lives on social media channels -- like Facebook, Instagram, and YouTube. We published video content on YouTube, Facebook, and on Instagram Stories.

Video Marketing 77

Video Marketing Youtube Social Media Content 77

SmartBug Media

FEBRUARY 1, 2019

There’s a reason so many companies and individuals strive to go viral in order to bring awareness to their brand and showcase their products/service, and video is one of the methods that enables us to easily share and receive information.

Video Marketing 87

Video Marketing Paid Search Agency Budget Programs Ideal Customer Profiles 87

Hubspot

APRIL 14, 2011

How to Use YouTube To Increase Sales. These basic videos will probably not go viral but they are great to embed on your FAQ pages. Sure I lucky and the bandanna folding video got a little viral. Keep the videos informative and useful without making an overt pitch. This will show up as a clicakble link on YouTube.

Youtube 28

Youtube eCommerce FAQ Viral Marketing 28

Hubspot

JANUARY 26, 2023

You can start a YouTube channel and build social media accounts for free. Social media insight and engagement information for similar offerings. Remember, going viral can lead to sales. Others expand their video offerings, generating revenue from YouTube or Patreon. Tamsen’s website is full of valuable information.

Work Management 66

Work Management eCommerce Paid Search Agency Marketing Management 66

Hubspot

FEBRUARY 10, 2021

YouTube, launched in 2005, the second most visited website in the world. In fact, YouTube is the second most popular channel for businesses sharing video content. In fact, YouTube is the second most popular channel for businesses sharing video content. How To Get More Views on YouTube For Free. Image Source.

Youtube 101

Youtube User-Generated Content Multi-Channel Keywords 101

Hubspot

MAY 28, 2020

Last week, my favorite fitness YouTuber, Sydney Cummings , posted a video with a title that left me absolutely devastated. As for the video from my favorite fitness YouTuber, it was the terror I experienced when reading the video's title. NASA scientists are a reputable and known source of information about space.

Traffic 92

Traffic Work Management Ethics Youtube 92

Optinmonster

FEBRUARY 5, 2020

Finally, they offer a paid Analytics package that gives you detailed information about your social media campaigns and how you can improve them. You can also send information about order confirmation, shipment status, and more. RafflePress lets you easily create online contests that are bound to go viral.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Enterprise Management Marketing Automation 100

Hubspot

JUNE 2, 2013

This week, a number of companies including Twitter and YouTube have launched new services and technologies to help bring advertising back from the dead. BuzzFeed, CNN, and YouTube Plan Online Video Channel, From The Wall Street Journal. Check out this week''s roundup to see what happened. search results page testing.

Planning 28

Planning Youtube Advertising Channels Advertising Agencies 28

Hubspot

JULY 22, 2012

We just celebrated HubSpot's 6th birthday on Friday! Although we may be 6 years old now, thankfully HubSpot is like fine wine -- our software only gets better with age! What Types of News Go Viral on YouTube? Did you hear? 98% of Americans Distrust the Internet, From Mashable. Check out the full story here.

Internet Marketing 28

Internet Marketing Viral Marketing Case Studies Youtube 28

Hubspot

APRIL 21, 2011

Check out HubSpot's latest video, featuring The SEO Rapper. This work by HubSpot is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 How do you get started with YouTube, video podcasting, live streaming, or viral videos? Connect with HubSpot : Download: Is the song stuck in your head?

Inbound Marketing 28

Inbound Marketing Video Marketing Viral Marketing Cold Calling 28

The Effective Marketer

MARCH 7, 2009

The room was packet (the number I heard was 80 attendees) and a lot of information was flowing to and from the audience back to the presenters. I was prepared for a sales pitch but Albert delivered one of the best presentations of the day while at the same time informing us of all the great tools available for Marketers from Google.

Conference 100

Conference Social Media Work Management Marketing Budget 100

Hubspot

SEPTEMBER 23, 2020

As the HubSpot Blog's Audience Growth Manager, one of my duties involves developing highly shareable blog posts that pull in non-organic traffic from sources like email, social media, and other websites. Marketing Manager of Product Awareness -- and HubSpot's resident backlink expert -- to develop the blog's link-building playbook.

Link Building 101

Link Building Hubspot Thought Leadership Ad Building 101

Content Standard

SEPTEMBER 7, 2017

Jay Acunzo—former digital media strategist at Google and head of content at HubSpot—agrees. Luckily, he provided us with information about his forthcoming book co-authored with Robert McKee, Storynomics. This was a dense but informative keynote. The video went viral, and this was before the YouTube era.

Advertising Agencies 43

Advertising Agencies Content Marketing Paid Search Agency Merchandising 43

Hubspot

AUGUST 27, 2015

I worked with many startups before I joined HubSpot, and scouring Google Keyword Planner every day for keywords to fuel my blog posts drove me close to insanity. When I skipped the keyword research, convinced that my blog post was just THAT epic, THAT viral … I was wrong. But -- the BIG but -- it worked. Keywordtool.io 2) Keyword.io.

Sales Qualified Leads 28

Sales Qualified Leads Lead Scoring Lead Ranking Keywords 28

Hubspot

SEPTEMBER 10, 2018

Yes, he’s “The Most Interesting Man in the World”— a fictional character that drinks Dos Equis beer and stars in the company’s viral commercials. The company targets its audience of sophisticated beer drinkers in an engaging, creative, and humorous way through TV, social media, and YouTube. Have you heard of him before?

Viral Marketing 101

Viral Marketing Campaigns Youtube Social Media 101

Hubspot

JUNE 20, 2015

The purpose of any homepage is to act as a launching pad for users to find relevant information that's specific to their needs. At 14%, YouTube will grow as video marketing continues to emerge as the future of content, but currently suffers from a slower adoption rate compared to written content. share of overall homepage links.

Top of Funnel 28

Top of Funnel Social Media Media Marketing Budget Creation 28