Hubspot

APRIL 9, 2018

Did you know an Instagram post with at least one hashtag averages 12.6% more engagement than a post with no hashtags? Hashtags are powerful. We want your business’s Instagram posts to receive optimal engagement, so we’ve put together an ultimate guide for using Instagram hashtags in 2018. Why Hashtags Are Important.

Hubspot 101

Hubspot Advertising Funnels Correlation Budget Programs 101

Hubspot

SEPTEMBER 24, 2021

One way to reach these audiences is through social media posts and accompanying real estate hashtags. What Are Real Estate Hashtags? Hashtags help social media users find content based on specific topics — you can create them by using the # symbol followed by words, like #realestate.

Best Practices 82

Best Practices Ideal Customer Profiles Mobile Advertising Social Media 82

Hubspot

NOVEMBER 7, 2019

When implementing your social media strategy, it's easy to realize that manually posting on multiple different websites, multiple times a day, isn't optimal for your busy schedule. Are you a social media or marketing agency? Sprout Social. If your brand is heavily focused on visuals, Tailwind may be right for you.

Budget Programs 100

Budget Programs Social Media Tools Enterprise Management 100

Hubspot

SEPTEMBER 20, 2022

With social media, you can prospect at your fingertips — and sidestep the awkwardness of a traditional cold call. Of course, you can't afford to spend hours on social media each day, so which channels are worth your time? What is social prospecting? The Best Social Media Channels for Prospecting in 2022.

Social Media 70

Social Media Advertising Channels Peer-to-peer Cold Calling 70

Oktopost

AUGUST 10, 2023

This is where the strategic utilization of social media comes into play. While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions.

Social Media 62

Social Media Lead Ranking Sales Qualified Leads Peer-to-peer 62

Bannerflow

APRIL 25, 2022

The best social media campaigns are those that stay with you long after you’ve scrolled beyond the advert. A strong campaign leaps off the screen and supercharges your social channel performance by connecting with an audience at exactly the right moment. What is a social media campaign? Aldi UK “FreeCuthbert”.

Social Media 52

Social Media Advertisements Advertising Campaigns 52

nDash

APRIL 7, 2022

You already know social media should be part of your content marketing strategy. Social media analytics tools allow you to compile data to answer tough questions about your strategies – like: Should I keep posting on Facebook? How Social Media Analytics Tools Benefit Your Content Marketing Strategy.

Social Media 52

Social Media Budget Programs Analytics Social Marketing 52

Hubspot

APRIL 1, 2020

We've all been there, especially with social media predictions. In this post, we're going to look at the top social media predictions that marketing experts got wrong. Bad Social Media Predictions. Bad Social Media Predictions. Google would have a successful social media platform.

Social Media 98

Social Media Social Marketing Planning Media 98

Hubspot

JULY 23, 2019

When you visit the App Store or Google Play and search "social media," there are hundreds of apps to choose from. But, as the pool of social platforms grows, will any of them really change the game for marketers this year? Those will be the 'new' channels for 2019," says Kelly Hendrickson , HubSpot's Social Media Manager.

Social Media 101

Social Media Social Marketing Media Planning 101

Marketing Insider Group

MAY 18, 2021

HubSpot, for example, has a dedicated page called HubSpot Life where they share user-generated content on their team members: Instagram. Companies like HubSpot share granular stories on their employees to help followers connect with their team on an individual level. People buy from people – not brand names and logos.

Content Marketing 274

Content Marketing Planning Webinar Metrics Content 274

Hubspot

MARCH 31, 2020

And, while it might sound a little out of the ordinary that blogs are popping up on social media channels, like Instagram, it's not an out of the ordinary practice. Blog owners can see great success on social media. They can engage with followers, use hashtags to find new ones and expand reach, and promote their posts.

Social Media 94

Social Media Advertising Channels Media Work Management 94

SmartBug Media

JUNE 10, 2019

Social media is here to stay. The actual platforms may change over time (so long, Google+), but as a channel, social media isn’t going anywhere. Tools like HubSpot make publishing on social media a breeze, but effective social media marketing requires more than posting things through HubSpot.

Social Media 71

Social Media Social Marketing Media Tips 71

Webbiquity

MAY 1, 2018

Through social media platforms , attendees and businesses can share content and experiences from the event. In this article, we take a look at why engagement on your social media platforms is so important. Generally speaking, most trade shows will have their own hashtag, which can be used by exhibiting companies.

Trade Show 204

Trade Show Social Networks Social Media Advertising Agencies 204

Hubspot

MARCH 11, 2019

Frye’s Instagram account also encourages interaction between the company and their followers by providing them with a specific hashtag to use so they can be featured on the account when they post a photo with a Frye product. But why is social media marketing so important? Benefits of Social Media Marketing.

Social Media 69

Social Media Social Marketing Work Management Media 69

Envy

AUGUST 22, 2017

When it comes to B2B marketing, social media can bring so much more to the table than simply posting and sharing content. While social media is an important distribution tool, it's also a window into your audience's behavior and habits. Social Media Marketing - The B2B process. Reading Time: 10 unfelt mins.

Social Media 82

Social Media Process Media Marketing Automation Services 82

Televerde

JUNE 22, 2021

Having an engaging social media presence is one of the most important aspects of a successful marketing strategy. Success on social media can generate new leads and give your business a boost. One way to boost your social media presence and still show off your brand personality is with social media automation.

Social Media 64

Social Media Automation Tools Personalization 64

Hubspot

FEBRUARY 18, 2020

As a millennial, social media has been around since I was in elementary school. Although using social media has been a daily habit for me since I was in high school, it wasn't until I became a marketer that I understood the power of it. Look at social listening tools. Myspace was created when I was nine years old.

Social Media 68

Social Media Social Marketing Automation Work Management 68

Scoop.it

SEPTEMBER 30, 2021

Social media marketing will continue to rule the internet marketing domain for years now. For a fruitful exploration of the perks of social media marketing, we must remain aware of the constantly evolving trends. Why brands and even small businesses are using social media? Globally, over 3.6 billion by 2025.

Social Media 67

Social Media Trends Media Cross-Selling 67

Webbiquity

APRIL 19, 2022

Social media is a great channel for community growth. Whether you create a Facebook group, a collection of LinkedIn friends, or a specific hashtag, the goal is to provide an outlet your partners and clients can gather around. Any Hubspot case study can serve as a great example to emulate.

Ideal Customer Profiles 334

Ideal Customer Profiles Practices Case Study Case Studies 334

Martech

NOVEMBER 27, 2023

Associate records of the same object type (beta) To correctly demonstrate how your business relationships connect with each other, HubSpot now allows you to associate records of the same type (e.g., connecting contacts to contacts or companies to companies). Learn more in this video. Enroll contacts in sequences (beta). Edit marketing emails.

Enterprise Management 87

Enterprise Management Hubspot Paid Search Agency Work Management 87

Hubspot

MARCH 31, 2020

Facebook is the most widely used social media platform , so running a contest on Facebook makes sense. Direct Users to Mention You or Create a Specific Hashtag for the Contest. Track your contest hashtag over time using a third-party app, use a contest-specific bit.ly Use a Pre-Defined Hashtag to Find Submissions.

Social Media 101

Social Media Media Rules Guidelines 101

Hubspot

JUNE 6, 2019

You already know how important social media is to increase brand awareness, generate more leads, and ultimately score more conversions. The world is on social media -- 45 percent of it, at least -- so if you want your product, service, and mission to reach the maximum amount of people, your business needs to be on social media, too.

Social Media 78

Social Media Budget Programs Tools Media 78

Hubspot

JUNE 5, 2018

Recently, we analyzed millions of tweets and found that some Twitter hashtags correlate with a 1,065% increase in engagement -- clearly, hashtags still matter in 2018. More specifically, we found tweets with no hashtags averaged 1.7 Tweets that included #ico, the most popular hashtag, had an average of 19.8 crowdfunding.

Twitter 78

Twitter Lead Scoring Lead Ranking Correlation 78

Sprout Social

OCTOBER 25, 2022

Our research shows that the most effective purchase drivers on social media are recommendations from friends, comments and product reviews and familiarity with a brand. Akeeme Hogg Social Media and Email Marketing Lead, ServiceMaster Brands. 12 proven strategies to increase brand awareness with social media.

Branding 129

Branding Brand Identity Marketing & Strategy Eye-Tracking 129

BenchmarkONE

SEPTEMBER 25, 2018

There are so many ways to utilize social media to promote your business. From sponsored posts on Facebook to Instagram stories, business owners have numerous platforms and tools at their fingertips that can help them grow their social audience , and in turn, gain more sales. One notable option is social media contests.

Social Media 76

Social Media Media Work Management Marketing Management 76

TrustRadius Marketing

APRIL 13, 2022

The ace in the hole for many small business owners could be social media marketing. Social channels are some of the most important spaces to be because that’s where consumers spend most of their free time. We’re going to explore some of the most asked questions about social media marketing and its costs.

Paid Content 52

Paid Content Social Media Pricing Price 52

Hubspot

SEPTEMBER 23, 2018

Social media is no exception. We at HubSpot are thrilled to give you the marketing insights you need by way of the HubSpot Marketing Blog. 29 of the Best Social Media Blogs. 29 of the Best Social Media Blogs. Social Media Explorer. Social Media Today. Web Ink Now.

Social Media 78

Social Media Social Marketing Media Marketing Management 78

FMG Suite

APRIL 25, 2024

Most financial advisors I speak with are either seeing fantastic results from social media—or none at all. million from social media initiatives. So what should advisors like you do to see social media success? So what should advisors like you do to see social media success? Why LinkedIn?

Linkedin 52

Linkedin Ideal Customer Profiles Opinions Profiling 52

FMG Suite

APRIL 25, 2024

Most financial advisors I speak with are either seeing fantastic results from social media—or none at all. million from social media initiatives. So what should advisors like you do to see social media success? So what should advisors like you do to see social media success? Why LinkedIn?

Linkedin 52

Linkedin Ideal Customer Profiles Opinions Profiling 52

FMG Suite

APRIL 25, 2024

And when it comes to prospecting and growing your business, social media is one of the best places to leverage your digital presence. And while every social media platform has pros and cons, LinkedIn offers staggering advantages, as it is the best for prospecting new clients. Question 8: How often should we be posting?

Linkedin 52

Linkedin Ideal Customer Profiles Rules Profiling 52

FMG Suite

APRIL 25, 2024

And when it comes to prospecting and growing your business, social media is one of the best places to leverage your digital presence. And while every social media platform has pros and cons, LinkedIn offers staggering advantages, as it is the best for prospecting new clients. Question 8: How often should we be posting?

Linkedin 52

Linkedin Ideal Customer Profiles Rules Profiling 52

Vidyard

JULY 25, 2018

Between shooting selfie videos for LinkedIn, crafting Instagram stories, and replying to Tweets, it’s easy to get overwhelmed building a social media presence. In this post, we’ll look at examples and lessons from a wide variety of accounts including, National Geographic, Tom Hanks, HubSpot and The Rock.

Social Media 94

Social Media Ad Building Branding Brand Identity 94

Hubspot

NOVEMBER 8, 2019

That's what a successful social media campaign looks like. As a marketer, paying attention to these social media campaigns is important, especially since 45% of the world population is active on social media. Below, let's review the top social media campaign ideas to try this year.

Social Media 53

Social Media Campaigns Media Viral Marketing 53

Valasys

JULY 31, 2023

By automating repetitive tasks, such as content scheduling, social media posting, and email campaigns, businesses can save valuable time and resources, allowing their teams to focus on more strategic and creative endeavors. Buffer is a well-known content automation tool that simplifies social media management.

Marketing Automation Services 98

Marketing Automation Services Automation Budget Programs Tools 98

SmartBug Media

JUNE 13, 2023

Allow SmartBug Media’s marketing experts to break it down. Look no further: Tip 1: Use Product Tags & Proper Hashtags Promoting your products to existing customers is helpful, but reaching new audiences and growing your customer base is crucial to your brand’s success online.

Ideal Customer Profiles 98

Ideal Customer Profiles Marketing Management Multi-Channel Tagging 98

Hubspot

MAY 15, 2017

Most of us know that social media is an essential part of a brand’s marketing strategy. After all, 92% of marketers say that social media is important to their business. That’s understandable -- there are many moving parts to a successful social media strategy. As it turns out -- no. 1) Facebook.

Social Media 101

Social Media Advertising Channels Copywriting Media 101

Hubspot

FEBRUARY 27, 2020

It's important to keep that concept in mind when you're learning about social media target audiences. Since you can't target everyone (though you can sell to anyone), you have to define, identify, and understand your audience so you can speak to them on social media. How to Find Your Target Audience on Social Media.

Social Media 99

Social Media Buyer Personas Media Guidelines 99