Stevens & Tate

JANUARY 25, 2021

Google Trends is one of the most underused free tools; it is a place marketers can use to get their finger on the global pulse. Increase SEO using Google Trends in the following ten ways. The latest Google Trends dashboard is much simpler and allows you to explore various topics before narrowing down. 3. Context is Key.

Trends 73

Trends SEO Google Long Tail Marketing 73

Scoop.it

MARCH 14, 2024

These backlinks, originating from popular social platforms like YouTube, serve a dual purpose. They drive organic traffic directly to LeatherCult’s website and positively influence the brand’s search engine rankings. Image Source 3.

SEO 85

SEO Advertising Agencies Lead Scoring Lead Ranking 85

Convince & Convert

OCTOBER 21, 2014

They’d rather buy a story than a sale item , and they watch YouTube videos like there’s no tomorrow. What’s more, they research their interests on YouTube and Google interchangeably, and they can sniff out a phony from a mile away. Plan your marketing budget around YouTube. Focus on authenticity and real engagement.

Youtube 154

Youtube Generation Tips Long Tail Marketing 154

Conductor

JANUARY 19, 2022

In March 2021, Search Engine Journal named Google-owned YouTube as the second-most powerful search engine globally — after Google, of course. YouTube tags are critical for optimizing a video for YouTube and search engines overall. What are YouTube tags? What are tags on YouTube content ?

Tagging 52

Tagging Youtube SEO Optimization 52

Brightedge

MARCH 31, 2022

Knowing what not to do is just as important as having an effective positive approach for driving traffic from organic search. And recognizing them for what they are will give you a distinct competitive advantage when driving organic traffic to your site. The Google Algorithm Is a Complete Mystery.

Lead Scoring 105

Lead Scoring Lead Ranking Long Tail Marketing SEO 105

Hubspot

APRIL 22, 2020

Gen Z searches long-tail keywords more frequently than older age groups. In the header above, I wrote a full sentence instead of opting for the much simpler headline of "Gen Z and Long-Tail Keywords.". This is because I want to optimize my content for long-tail keywords.

Search Marketing 101

Search Marketing Long Tail Marketing Planning Mobile Marketing 101

Webbiquity

JULY 19, 2016

Google Review Count: 46,500. 2) Google Keyword Planner. Google Review Count: 29,800. Pricing: free (but requires an active Google AdWords account). Google Review Count: 19,200. Google Review Count: 11,200. Google Review Count: 7,870. Google Review Count: 6,740. 1) SEMrush.

Paid Content 100

Paid Content Keywords SEM Marketing Automation Services 100

Kevin Indig

MAY 29, 2023

I spent countless hours stress testing Google's new AI-powered search experience SGE (Search Generative Experience) since it opened access last week. How Google might make SGE cost-efficient The first realization is that Google doesn’t show AI results by default , at least in the SGE beta. and save money.

Lead Ranking 139

Lead Ranking Generation Lead Scoring Forecasting 139

Huptech Web

AUGUST 11, 2023

By the end of this read, you’ll understand the importance of SEO keywords and possess the tools to boost your website’s traffic and conversions like a seasoned pro. SEO keywords are phrases users search for when they use search engines like Google, Bing, or Yahoo. Why Are Keywords Important in SEO?

Keywords 52

Keywords SEO Conversion Long Tail Marketing 52

Hubspot

JANUARY 29, 2020

To do this, some SEO research was required because we wanted to improve organic traffic. That's why Google ads keyword planner is an important tool for marketers. Essentially, the Google ads keyword planner is a free resource you can use to research keywords, generate keyword ideas, and help you with your pay-per-click strategy.

Keywords 98

Keywords Paid Search Agency Google Ads 98

Adobe Experience Cloud Blog

JANUARY 25, 2018

You already know how important landing within the first ten results of a Google search is. You know how that can help your business generate passive traffic, leads, and conversions. Currently, about 55% of all Google search results contain at least one video. According to Google one in five searches comes from a voice query.

Lead Scoring 134

Lead Scoring Lead Ranking SEO Long Tail Marketing 134

Hubspot

NOVEMBER 17, 2011

But the search landscape is shifting, and more searchers are typing in long tail search terms to find what they're looking for in search engines. Not surprisingly, marketers and SEOs are responding by shifting their attention to long tail search optimization. What Are Long Tail Keywords?

Long Tail Marketing 28

Long Tail Marketing Lead Scoring Lead Ranking SERP 28

NuSpark Consulting

MAY 3, 2012

Pity those poor writers who’ve written books on Paid search and Google Adwords. Well, change is normal; just ask Google and Facebook. What: You no longer can rotate ads evenly long-term. After 30 days of even rotation of ads, Google will start displaying ads that are most likely to get more clicks. The Bad: None seen yet.

Adwords 100

Adwords Features Google Lead Scoring 100

Hubspot

APRIL 4, 2019

While it's critical you employ organic strategies to attract traffic over the long-term, sometimes, you can't properly compete on the SERPs without putting money behind it -- and that's where SEM comes into play. Google Trends. Google Ads Keyword Planner. Google Trends. Best SEM tools. Keywordtool.Io.

Search Engine Marketing 101

Search Engine Marketing SEM Search Marketing SERP 101

Scoop.it

DECEMBER 29, 2022

The goals of top-of-the-funnel content are to promote sustainable lead generation, organic traffic, and brand awareness. A quick tip : always target the long tail keywords with low competition and high volume. According to Google , 90% of people discover new products and brands through YouTube.

Top of Funnel 83

Top of Funnel Digital Marketing Funnels Advertising Funnels Content 83

Sharpspring

NOVEMBER 10, 2020

By incorporating the right internet marketing tools into your digital marketing toolbox, you can increase your brand awareness, attract new leads, generate more website traffic and dramatically boost your revenue. Also, don’t be afraid to use long-tail keywords. 1 – Google Keyword Planner. 2 – Google Ads.

Internet Marketing 108

Internet Marketing Paid Content Marketing Automation Services Planning 108

RebelMouse

FEBRUARY 2, 2022

Smart, High-Performance Cache for Long-Tail Pages. RebelMouse has always been highly optimized for high-traffic pages that CDNs can cache globally. But we have had slower response times for pages that are not at all popular as part of a site’s long tail. Deeper Support for Traffic Mirroring and Splits.

Long Tail Marketing 52

Long Tail Marketing Work Management Copyright Elasticity 52

Buffer

DECEMBER 14, 2022

Watch out Google: TikTok is coming for your crown! Or at least that’s what the Senior Vice President of Google thinks , as the company shared in July that TikTok is becoming more like a search engine, especially among Gen Z. aged 18-24) would go straight to TikTok instead of Google Maps or Search.

SEO 109

SEO Keywords Long Tail Marketing Guidelines 109

Valasys

FEBRUARY 5, 2024

Voice Search: With the increasing popularity of voice assistants like Siri, Alexa, and Google Assistant, voice search optimization will become crucial for businesses. Businesses will leverage video platforms, such as YouTube and TikTok, to reach and engage their target audience.

Marketing AI 40

Marketing AI Internet Marketing Lead Scoring Lead Ranking 40

SmartBug Media

JULY 16, 2021

Based on that intent, choose one primary keyword, a few long-tail keywords, and a handful of semantic (synonymous) keywords. Google and other search engines use search result interactions and page engagement as an indicator of content value: Are people clicking on your link? Open the YouTube video. Copy the transcript.

Video Marketing 105

Video Marketing SEO Marketing Strategy Marketing & Strategy 105

Single Grain

JANUARY 26, 2024

To that end, we’re noticing distinct patterns surrounding SEO keyword strategy as we enter 2024 — and one of them is the growing importance of long-tail keywords. In this article, we’ll walk you through exactly why long tail keywords are important for SEO success. Work With Us Why Long Tail Keywords?

Long Tail Marketing 52

Long Tail Marketing Keywords SEO Lead Scoring 52

seo.co

MARCH 8, 2021

Google shows 10 search results per page and the higher you are on that list, the more people find your website. . But to appreciate the full impact of reaching position zero, consider the following: Position zero drives traffic. The amount of web traffic you gain simply by being the top search result cannot be overstated.

Positioning 64

Positioning Lead Scoring Lead Ranking Long Tail Marketing 64

Marketing Insider Group

MAY 22, 2023

If you’re looking for advertising copy ideas to use in your Google ads, you have limits. In this case, you should ask ChatGPT to create an ad copy that adheres to Google’s maximum character limit for ads. Write a 10-minute YouTube video script about [product, blog, company, etc.]. Specify your copy limits. Email Campaigns 32.

Paid Search Agency 65

Paid Search Agency Work Management Marketing Management Webinar Metrics 65

KoMarketing Associates

OCTOBER 20, 2015

It’s Not Just Google AdWords. It doesn’t currently have all of the features or support that Google’s platform does but it’s continuing to grow and is worth consideration as a platform to capture impressions and clicks to mobile devices. How Can We Best Utilize Mobile Advertising in the B2B Space? Remember Mobile Best Practices.

Mobile Advertising 120

Mobile Advertising Mobile Marketing Paid Search Agency Advertisements 120

Moz

SEPTEMBER 21, 2020

For example, if you're writing a top-of-funnel blog article where the goal is to drive high amounts of organic traffic, start by performing keyword research to craft your topic. Think of the watering holes that your target audience consumes information on the internet: Google LinkedIn Instagram Facebook Twitter YouTube.

SEO 85

SEO Top of Funnel SERP Content 85

EMagine B2B Blog

DECEMBER 3, 2018

The greatest takeaway from this year is that what worked before in SEO may still work and you may still rank on page one of Google, but your actual website traffic and conversions may have completely different results. This is simply because the world of SEO and the way Google is presenting data has changed. March 2018 Updates.

Paid Content 79

Paid Content SEO Marketing Analytics Tools Long Tail Marketing 79

Directive Agency

AUGUST 8, 2017

There are ways you can rank on Google’s first page (just maybe not with all that organic, natural, gluten-free traffic you were hoping for). Search engine marketing is more than just organic traffic. Organic traffic relies heavily on keyword formulas. You should still target long-tail keywords whenever possible.

Paid Search Agency 53

Paid Search Agency Organization Google B2B Marketing 53

EMagine B2B Blog

DECEMBER 3, 2018

The greatest takeaway from this year is that what worked before in SEO may still work and you may still rank on page one of Google, but your actual website traffic and conversions may have completely different results. This is simply because the world of SEO and the way Google is presenting data has changed. March 2018 Updates.

Paid Content 76

Paid Content SEO Marketing Analytics Tools Long Tail Marketing 76

B2B Marketing Insights - WE

JUNE 8, 2022

Keyword research tips: Research your Competition Use Google related terms in search results for keyword ideas Use SEO tools to help you research keywords Identify long-tail keywords Prioritize your keywords. In general, Google loves long articles. It is good to use both long-tail keywords and target keywords.

Optimization 52

Optimization SEO Tips Long Tail Marketing 52

NuSpark Consulting

JUNE 8, 2013

For this post, I decided to avoid Google properties, because obviously Google Adwords and Google Analytics would be at the top of the list. Acquisio is a pay-per-click management dashboard that allows me to manage Google, Bing, and Facebook Ads all on one –platform. I can also do some long-tail keyword research with it.

Paid Content 100

Paid Content Marketing Automation Services Inbound Marketing Doubleclick 100

KoMarketing Associates

OCTOBER 18, 2016

Google (Site:, Keyword Planner, Search Console). When generating new content ideas, I typically start the process with Google. The Keyword Planner tool is great for analyzing keyword volume and competition, and also offers up long-tail related queries that you may not have otherwise thought of focusing your efforts on.

Tools 120

Tools Content Marketing Marketing Analytics Tools Work Management 120

Martech

OCTOBER 19, 2022

Their death knell will come when and if Google ever decides to restrict their use. Ten states have filed a lawsuit against Google and Facebook parent company Meta charging them with colluding to force out competition in the online advertising sector. TrafficGuard ) 38%: Amount of web traffic that is automated/bots. Netacea ).

Advertising Agencies 113

Advertising Agencies Paid Content Cost Per Thousand Advertisements 113

Valasys

FEBRUARY 20, 2023

It can therefore help drive traffic from high-quality prospects by concentrating on lead generation. You may connect machine learning processes to company apps like Slack, Google Analytics, and email automation software, as well as integrate bots with CRM systems. Ensure that your video material is optimized to rank in Google.

Lead Generation 40

Lead Generation Sales Qualified Leads Ideal Customer Profiles Lead Scoring 40

A Better Jones

AUGUST 13, 2019

Heavy research will also help you craft more compelling content that’s relevant to your readers - something Google is starting to pay much more attention to. No one but Google knows how they officially rank websites, but using such tools as previously mentioned will help assess how difficult it will be to rank for a specific keyword.

SEO 53

SEO Long Tail Marketing Content Keywords 53

Outbrain

FEBRUARY 21, 2022

Use the Google keyword planner to help you find the best keywords for your niche market. Remember to focus on long-tailed keywords. You’ll be surprised how much traffic you can get for free if organic social is done right. Google My Business. Google My Business. Co-Marketing Campaigns.

Paid Content 52

Paid Content Promotion Marketing Websites Ad Frequency 52

Unbounce

SEPTEMBER 16, 2021

In 2019, small businesses spent between $9,000 and $10,000 per month on PPC , with Google making an average of $116.5 billion in revenue from Google Ads alone the year before. Image courtesy of Google. Google, Facebook, Youtube, Bing, LinkedIn). So, yeah—businesses bid high numbers to play. Retargeting.

Landing Pages 145

Landing Pages PPC Paid Content Optimization 145

Hubspot

JANUARY 26, 2017

Over the past few years, Google has made a lot of changes that can be challenging for modern marketers and SEO experts to keep up with. Recently, Google started indexing according to mobile search results, cracked down on intrusive pop-up ads , and removed right-side ads. What do all of these changes have in common?

Google 28

Google Contingency Planning Clickthrough SERP 28