Parse.ly

JUNE 11, 2020

Paid media can help your company reach a wider audience through ad initiatives that can generate more exposure than you would receive organically. This is why you often see the same company with recurring ads on YouTube — they’re paying for that exposure. Other owned media examples: Website, social media accounts, YouTube channel.

Paid Content 52

Paid Content Media Work Management Eye-Tracking 52

Biznology

NOVEMBER 11, 2013

magazines, newspapers)? MARKETERS REQUIRE A “LIQUID MINDSET”: According to Coca Cola, who practices this mindset, it is the job of marketers to discover small bits of content that are so interesting and viral, they beg to be shared. WANT VIRAL VIDEOS? A WEBSITE WITH PURPOSE GENERATES RESULTS: Why have a website?

Course 80

Course Planning Work Management Peer-to-peer 80

WebMarketCentral

AUGUST 1, 2007

Part 1 of this series rated the various types of viral media; this post focuses on promoting your viral content to get maximum exposure and pass-along. Top Viral Promotion Tactics Sending an email to a house list is the most commonly-used form of viral promotion. are the most effective means of spreading viral content.

Viral Marketing 20

Viral Marketing Lead Generation Promotion Web 2.0 20

The Effective Marketer

NOVEMBER 6, 2009

And now with social media, there’s no telling who will be the next United to see its market cap hurt because of a blog post or youtube video. A recent article ( When digital marketing strategies go wrong ) from Revolution Magazine, a UK publication, reviews some of the most interesting social media mishaps. United States License.

Social Media 100

Social Media Work Management Marketing Automation Services Marketing Budget Creation 100

Adobe Experience Cloud Blog

FEBRUARY 17, 2011

Take YouTube, for example. Second only to Google, YouTube has rapidly emerged as an easy-to-use and reliable search tool; it overtook Yahoo as the second largest search engine in 2008 and is now the fastest-growing media platform in history. Interested in demand generation best practices and Napa Valley wineries? No problem.

Top of Funnel 48

Top of Funnel B2B Sales Video Marketing B2B Marketing 48

ClearVoice

AUGUST 1, 2019

Also — and this is massive in the Instagram era, but would have been equally bold 20 years ago when magazines ruled — it hasn’t retouched its advertising photos since 2014. But parent company American Eagle hasn’t, till recently, gotten nearly as much attention from the social native generation. Aeromexico.

Campaigns 60

Campaigns Peer-to-peer Lead Ranking Social Media 60

Adobe Experience Cloud Blog

AUGUST 21, 2014

The Rundown: Social Media Examiner claims to be the “world’s largest social media magazine” — and by all appearances, they aren’t lying. You can also view posts divided by social sites (Facebook, Twitter, Google+, and YouTube). Social Media Examiner. We Are Social. Check it Out: Maximize Social Business.

Social Marketing 48

Social Marketing Advertising Agencies Word of Mouth Paid Search Agency 48

Contently

NOVEMBER 14, 2018

His company, Dollar Shave Club, rose from obscurity in 2012 after he created a YouTube video called “Our Blades Are F ing Great.” Brands love to talk about going viral; Dubin actually did it. The brand’s success was about more than just going viral or getting lucky. Lead Generation. Just ask Michael Dubin.

Thought Leadership 143

Thought Leadership Ad Building Brand Identity Branding 143

SendX

JANUARY 20, 2020

Read on to find out how you can successfully host an Instagram giveaway while generating tons of new email leads in the process. Giveaways are viral because people love the excitement of being a potential winner. All this sharing and engagement can make a social media post go viral, which is why brand host giveaways on Instagram.

Ad Building 228

Ad Building Marketing Management User-Generated Content Viral Marketing 228

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. Can a social media program go viral? But if you’re engaged in a social media program in an effort to go “viral&# you’re not really engaged in social media at all. Absolutely.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Convince & Convert

AUGUST 10, 2012

Another nugget that warrants discussion is for every share that someone makes advocating one of these contests it generates 14 new media impressions. You have a viral effect of 1.3 I don’t know if that means join the campaign or like that someone joined the campaign or what. These numbers jumped out to me as low. Jay : Thank you.

Paid Search Agency 116

Paid Search Agency Work Management Social Media Advertising Agencies 116

Single Grain

SEPTEMBER 22, 2020

Traditionally, giveaways were hosted at physical stores, on TV shows, and in magazines and newspapers. As an added bonus, Domino’s Pizza also managed to generate a massive amount of engagement on the giveaway announcement post (2.4K Subscribe to two YouTube channels (250 points each). Follow a Twitter account (250 points).

Traffic 141

Traffic Marketing Websites Social Media Startups 141

SmartBug Media

SEPTEMBER 9, 2022

magazine articles) and owned media (e.g., percent of B2B decision makers turn to YouTube when researching new purchases. Unfortunately, many marketers invest too much time in producing organic (“free”) social media content with little to show for their results beyond the vague hope of going viral if they just keep at it.

Paid Content 98

Paid Content Paid Search Agency Marketing & Strategy Marketing Strategy 98

seo.co

NOVEMBER 8, 2021

Social Media Examiner is the largest online social media magazine in the world. It’s one of the most approachable marketing blogs on the internet and is helpful for generating new ideas and implementing practical tactics. He’s extremely active on LinkedIn and often shares his YouTube videos and blog content with followers.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

Hubspot

NOVEMBER 4, 2014

Fast moving cause-marketing campaigns like Movember and the recent Ice Bucket Challenge may seem to erupt out of nowhere and become viral through luck alone, but there are patterns behind every successful movement. There were a handful of spikes across the month that generated momentum-changing levels of chatter on both topics.

Viral Marketing 28

Viral Marketing Campaigns Top of Funnel Long Tail Marketing 28

seo.co

MARCH 8, 2020

Social Media Examiner is the largest online social media magazine in the world. It’s one of the most approachable marketing blogs on the internet and is helpful for generating new ideas and implementing practical tactics. He’s extremely active on LinkedIn and often shares his YouTube videos and blog content with followers.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105

Hubspot

NOVEMBER 6, 2018

Generate revenue. This is hardly a definitive list, but it gives you an idea of some general business goals that a campaign could help reach. vs. “The goal of my marketing campaign is to gather user-generated content from 100 customers via a branded hashtag on Instagram featuring our new product line by December 31, 2018.”.

Paid Content 101

Paid Content Campaigns Paid Search Agency Planning 101

Webbiquity

JULY 26, 2010

B2B Voices ( Trade Youtube Twitter Leads Sales ). B2B Internet Marketing Strategies ( Amazon Viral Marketing Plan Aggregator Pricing Examples Strategy Personalization Measure Ads ). Debunking the Viral Coefficient , May 15, 2010. B2B Memes ( Advertorial Ethics Publisher Magazine Intent Advertising Media Article ).

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Vidyard

OCTOBER 19, 2016

One could argue that in addition to being the first live video streamed daily on the internet, it was also the first viral video. GIFs began to emerge as a popular moving image format, and some of the earliest viral ‘videos’ — adding audio to a page with moving gifs, and looping them at the same rate — began to emerge too.

Paid Content 50

Paid Content Video Marketing Television marketing Bandwidth 50

Single Grain

APRIL 13, 2022

The best crypto influencer agencies take these distinctive insights and combine them with a proven marketing strategy for collaborating with industry thought-leaders and other influential figures to help your brand reach those one-of-a-kind audiences and generate substantial revenue. Get My Free Crypto Influencer Marketing Plan .

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Best Practices 52

Convince & Convert

FEBRUARY 22, 2016

Teenagers and millennials are branding themselves on YouTube, Instagram, Snapchat—you name it. As you might imagine, this post went viral—it got a lot of traction in social media. Within less than a second—because of cookies, IDs, numbers I’m generating online, and all sorts of other data connections—I’m served up this ad for Samsung.

Paid Search Agency 103

Paid Search Agency Advertising Agencies Mobile Advertising Marketing & Strategy 103

Industrial Marketing Today

NOVEMBER 1, 2010

Manufacturing marketers do understand the value of a business blog for thought leadership, search engine optimization (SEO), lead generation and community building but proving its ROI has been a challenge. As a result, many of them either ignore blogging as a marketing strategy or wait until their competition launches one.

Business Blogging 60

Business Blogging Enterprise Management Paid Search Agency ROI 60

Outgrow

JANUARY 4, 2021

billion daily email users, it’s no surprise that email marketing, particularly interactive emails, is one of the most used tools in sales funnels to generate leads and increase conversions. Seventeen Magazine and Cosmopolitan are some of the pioneers in making these types of quizzes and engaging their readers every time.

Newsletter 105

Newsletter Conversion Top of Funnel Content 105

Hubspot

APRIL 8, 2021

This post will explain why businesses should post on Facebook and share an expansive list of Facebook post ideas that you can use to interact with your audience and generate engagement. Below we’ll list various Facebook post ideas for businesses that you can use to generate engagement, drive traffic, and boost conversions.

Facebook 99

Facebook Business Ideal Customer Profiles User-Generated Content 99

Single Grain

FEBRUARY 23, 2022

Thus, cryptocurrency marketing is necessary to create project awareness, gain credibility in the cryptocurrency community, and help generate demand for your cryptocurrency. That means they have experts in SEO, lead gen, PPC, social media and content marketing, all of which will help you generate the highest ROI on your crypto products.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Marketing Agencies 1 Paid Content 52

QuanticMind

OCTOBER 26, 2017

Martinez also recommends that advertisers explore multiple video channels, including YouTube, Facebook video, hashtag-targeted Twitter videos and SnapChat, as well as potential future opportunities for outdoor as video wall advertising sees more adoption. >>Back to top. Similarly, YouTube is also something of a melting pot.

Marketing Attribution 40

Marketing Attribution Top of Funnel Analytics Lead Ranking 40

Optinmonster

JULY 27, 2021

The goal of content marketing isn’t necessarily immediate sale but rather lead generation combined with strong brand recognition. Through this blog, OptinMonster has become an authoritative resource on lead generation tips, tools, and strategies. Trying to level up your YouTube game? Social Media Marketing Examples.

Impressions 145

Impressions Paid Content Examples Content Marketing 145

Single Grain

FEBRUARY 17, 2020

In 2018 the company generated $32 million in revenue. But instead of taking the typical path, the company created a piece of branded content that went viral for them: They set up a mini-site for a fictional rock band named “ ZenDesk Alternative ” and pushed visitors back to the ZenDesk homepage. The video was a big success.

Paid Content 140

Paid Content Examples Brand Identity Branding 140

Webbiquity

AUGUST 28, 2012

YouTube Tips & Tactics. Set Up Your YouTube Channel for SEO Success by The YouMoz Blog. Pinterest is doing a great job of driving traffic, leads, and sales,” Jesica Meher outlines six benefits of Pinterest, from generating inbound links to integration with existing Twitter and Facebook accounts. This one is different.

Social Media 100

Social Media CMS Development Tips Wikipedia 100

Online Marketing Institute

NOVEMBER 4, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Adobe Experience Cloud Blog

SEPTEMBER 23, 2008

Paul has been a featured speaker for AMA, MarketingProfs, Marketing Sherpa, BtoB Magazine, ITSMA, CMO Council, Marketing Operations Management and his articles and research have appeared in CMO Magazine, Information Week, Marketing Sherpa, iMedia, and quoted several times in BtoB Marketing Magazine.

Thought Leadership 48

Thought Leadership Buzz BtoB Wiki 48

Online Marketing Institute

MARCH 24, 2011

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable!

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

Convince & Convert

JUNE 21, 2012

We have folks who are obsessed with edge rank, whose entire job it is to get those photos up, to get comments and shares and really up that virality number. I don’t even know what the YouTube count is now, it’s some ridiculous number. It definitely generated a lot of conversation for sure. Jay : Yeah, anywhere.

Work Management 118

Work Management Marketing Management Stats Social Media 118

Online Marketing Institute

JUNE 22, 2009

Read more… Doug Kessler | June 11th, 2009 | 3 comments June 2009 Watch the Velocity web seminar on Content Marketing Stan just presented our web seminar with B2B Marketing magazine, called “Content Marketing: Thought Leadership in a Web 2.0 Seemed to go really well. Zillions of blog posts. See it here.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Vidyard

MAY 1, 2020

YouTube Video 2.2 One study found that videos generate 12x as many shares as text and images combined. YouTube Video. YouTube is the world’s second largest social network, the second largest search engine, and the only place where videos are the primary form of communication. Facebook Video 2.3 LinkedIn Video 2.4

Paid Content 147

Paid Content Social Media Video Marketing Media 147

Anteriad

APRIL 25, 2023

ABM uses  Demand Generation  techniques with the objective of adding new accounts or increasing revenue per existing account instead of focusing on individual leads. Content syndication Content syndication is the process of publishing content on another organization’s property to expand your reach and often to generate leads.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95