Marketing Insider Group

MARCH 6, 2023

Now is the time to become an expert on creating video content. Not only are 91% of businesses already using video as a marketing tool in 2023, but 96% of marketers are placing ad spend on video. If you haven’t already, this is your sign to hop on the video content bandwagon. But what exactly qualifies as video content?

Video Marketing 282

Video Marketing Content Marketing Content Paid Search Agency 282

Contently

FEBRUARY 22, 2023

Video is now the main way people consume content online. Much of that video content is pure entertainment , but consumers are itching for branded videos. In fact, 91% of people say they’d like to see more videos from companies they support. In return, you’ll feature them on those channels.

Top of Funnel 198

Top of Funnel Video Marketing Marketing Strategy Marketing & Strategy 198

Martech

APRIL 10, 2024

For YouTube Shopping creators and brands selling products on the platform, these new capabilities and features make it easier to promote your products and increase revenue from older content. Collections can feature multiple products from many creators. No shopping video is needed. Shopping Collections. Affiliate Hub.

Youtube 84

Youtube Features Merchandising Sample 84

Marketing Insider Group

JUNE 23, 2021

However, more and more often, internet users are turning to video for entertainment, new information, and engagement with brands. That is why having a successful video production strategy is so important in your brand storytelling. Videos can be more engaging and informative than other text formats. . Quick Takeaways.

Storytelling 317

Storytelling Video Marketing Product Tips 317

Convince & Convert

DECEMBER 13, 2023

Luckily, that’s where videos come in handy as the perfect medium to propel your ideas into the world, making the intangible sound compelling. However, sometimes the view counter isn’t ticking up as expected, and that awesome video you made is ultimately unhelpful in bringing your brand closer to your audience.

Social Media 153

Social Media Video Marketing Media Eye-Tracking 153

Webbiquity

NOVEMBER 14, 2017

As online marketing becomes more about storytelling, video content has a crucial role to play. Video can add drama, comedy, poignancy and other aspects to a message that is challenging to convey in other content formats. From simple animation to Hollywood-budget efforts, if a video isn’t part of your message, you could be missing out.

Video Marketing 240

Video Marketing Storytelling Content Paid Search Agency 240

Optinmonster

MAY 11, 2023

Wondering how to promote your website for free? There are many ways to promote your website for free. In this article, we’ll go over 15 free website promotion ideas you can start using today. Let’s look at some specific tips for promoting your website through content marketing. Absolutely!

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

Search Engine Journal

FEBRUARY 13, 2023

With TikTok's new feature, content creators can turn their existing TikTok videos into ads with a few easy taps. The post TikTok Introduces More Ways To Boost Organic Content With Promote appeared first on Search Engine Journal. Read on to learn more.

Promotion 120

Promotion Organization Content Video Marketing 120

Martech

APRIL 9, 2024

In December, we announced new Data Cloud integrations with Google Display & Video 360 and LinkedIn. Then you can immediately activate the new integrations with Google Display & Video 360 and LinkedIn alongside your other channels like email, SMS, web, app and connected devices.

Paid Search Agency 104

Paid Search Agency Features Personalization Ads 104

Biznology

JANUARY 20, 2022

Buyers want to experience B2B products and services through web-based demos and videos, just as they do with consumer products. Delivering the simple pleasures and emotions we like in demos of consumer products and luxury goods is far from easy to do in a video demo of a complex technology innovation. Providing a table of contents.

Video Marketing 192

Video Marketing Product B2B Sales Webinar Metrics 192

Content Marketing Institute

FEBRUARY 5, 2018

Remember when you could write an amazing blog post, paste the link with a featured image, and hit share on social to see your web traffic grow? The same old content promotion tactics don’t work anymore. With organic reach rapidly declining on social media, you need new ways to effectively promote blog content without paying for it.

Social Media 167

Social Media Promotion Media Content 167

Brandpoint

APRIL 13, 2023

It’s no secret that video content is the name of the game when it comes to generating social media impressions, engagement and traffic. Here are some of the stand-out factoids from HubSpot and Vidyard’s 2022 Video Benchmark Report : Video creation increased 178% from 2020 to 2021. I gotta do more of it.

Social Media 118

Social Media Traffic Top of Funnel Media 118

Marketing Insider Group

JUNE 3, 2024

With customers receiving constant promotional emails, you’re tasked with creating messages that stand out in their inboxes. Create promotional events, like sweepstakes. Images: High-quality photos of your team or products are ideal for anniversaries, company achievements, and product promotions. Each design featured a pun.

Marketing Strategy 217

Marketing Strategy Marketing & Strategy Tips Advertising Agencies 217

Sprout Social

FEBRUARY 6, 2023

With so many competing social media ecosystems, it can be overwhelming to keep track of all the features. But we’ll discuss the common social media features brands benefit from the most and a few untapped features to consider. For example, the link in bio feature can direct your audience to more content on your website.

Social Media 96

Social Media Features Media Curation 96

Sprout Social

SEPTEMBER 13, 2022

The days of using fancy filming equipment to create video content for your brand are gone. But that also means you have to step up your social video strategy. Leveraging your video strategy to get more leads, connect with your audience and convert them into customers should be a priority. Our #1 Most Requested Feature is Here.

Budget Programs 116

Budget Programs Video Marketing Tools Marketing & Strategy 116

Outgrow

NOVEMBER 30, 2022

How to Develop and Launch a Successful Video Marketing Strategy. Building a robust video marketing strategy is a powerful way for businesses to engage their audience through visual storytelling. But don’t take our word for it— 69% of businesses increased their video marketing budget. . What Is Video Marketing?

Marketing Budget 138

Marketing Budget Video Marketing Marketing Strategy Marketing & Strategy 138

FMG Suite

APRIL 25, 2024

This article was first featured in Financial Advisor Magazine on Mar 1st, 2022. Video is always a hot topic in marketing. And when there are more than 244 million digital video viewers in the U.S. And when there are more than 244 million digital video viewers in the U.S. But that’s not what makes a great video.

Video Marketing 52

Video Marketing Youtube Budget Programs High Quality Lead 52

FMG Suite

APRIL 25, 2024

This article was first featured in Financial Advisor Magazine on Mar 1st, 2022. Video is always a hot topic in marketing. And when there are more than 244 million digital video viewers in the U.S. And when there are more than 244 million digital video viewers in the U.S. But that’s not what makes a great video.

Video Marketing 52

Video Marketing Youtube Budget Programs High Quality Lead 52

Outgrow

FEBRUARY 12, 2023

15+ Promotion Ideas on How to Grow a Small Business Marketing and growing a small business is a challenging task all startups go through. What differentiates one brand from another is its strategy and the way they promote itself. What differentiates one brand from another is its strategy and the way they promote itself.

Small Business Marketing 105

Small Business Marketing Promotion Cross-Selling Business 105

Sprout Social

JULY 19, 2023

Driving conversion through compelling video is a common goal in social media video marketing. Thanks to the OG TikTok, social media algorithms have prioritized video, especially short-form vertical video, like Reels and YouTube Shorts. Tell a compelling story Focus on showing the value of your product or service.

Conversion Rate 88

Conversion Rate Video Marketing Top of Funnel Webinar Metrics 88

Sprout Social

JULY 5, 2022

It’s home to hundreds of millions of videos, the latest emerging trends, diehard communities and ample revenue opportunities. The video sharing site isn’t just for creators. Use these inspiring, educational and entertaining YouTube video ideas to supercharge your brand’s channel. Unboxing” the top 15 ideas for YouTube videos.

Youtube 123

Youtube Advertising Channels Video Marketing Paid Search Agency 123

Whale Pages

JULY 22, 2020

8 Best Software Explainer Videos | 2020. “Looking for inspiration or examples of explainer videos for software or SaaS projects? Software Explainer Videos Should Allow Users to “Experience” The SaaS Product Before They Experience it ??. However, not all explainer videos are created equally.

Budget Programs 52

Budget Programs Software Features Video Marketing 52

Optinmonster

MAY 4, 2021

Are you looking for the perfect Mother’s Day promotional ideas to honor and celebrate moms everywhere? That’s why, in this post, we’re going to share 7 Mother’s Day promotional ideas that you can use this year. 7 Mother’s Day Promotional Ideas. Ready to get started? Let’s get started.

Promotion 101

Promotion Budget Programs Tools Landing Pages 101

Outgrow

DECEMBER 6, 2022

Outgrow Product Update for October 2022 [20+ Outstanding Features]. Outgrow is back with yet another round of exciting, new features. This is a rather important feature and with its introduction, we aim to help ease the analyzing and reporting process for you. . Some New Display Features to Refine Your Aesthetics.

Outgrow 98

Outgrow Features Product Lead Ranking 98

Sprout Social

AUGUST 22, 2022

And new YouTube features are making it even more beneficial to marketers and creators—YouTube Shorts topped 1.5 Whether you’re new to YouTube or conducting a YouTube audit , using some of these features can help you stay ahead, grow your audience and give your channels a boost. 5 free YouTube features you need to use more often.

Youtube 71

Youtube Features Social Media Ad Exchange 71

Matchcraft

MARCH 7, 2023

With over 2 billion monthly active users , YouTube offers a massive opportunity for businesses to promote their products and services to a broad and diverse audience. However, with so many advertisers competing for attention, it’s crucial to get it right when creating and running YouTube video ads.

Youtube 98

Youtube Paid Search Agency Advertising Agencies Ads 98

Optinmonster

APRIL 19, 2023

Are you looking for the best sales promotion examples? Sales promotion is a powerful tool that eCommerce businesses use to increase conversions , boost brand awareness , and generate leads. Whether you’re a small business or a large corporation, sales promotions can help you achieve your marketing goals.

Promotion 68

Promotion Examples Urgency Marketing eCommerce 68

Sprout Social

OCTOBER 6, 2022

Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. Video virality is short-lived, and so is the benefit that comes from it. What makes a social media viral video? What do we mean when we say social media viral video? Did a video outrage or surprise you?

Viral Marketing 123

Viral Marketing Social Media Video Marketing Media 123

ClearVoice

SEPTEMBER 16, 2021

As their commitment unfolds, they have released various monetization features that assist creators in gaining exposure and monetizing their content. From passive income to creating a new way to bring in revenue for your freelancing business, these Facebook features will help spark additional creativity (and money). Fan Subscriptions.

Facebook 99

Facebook Features Content Cost per Acquisition 99

Hubspot

MARCH 24, 2021

Consider, for instance, how I first came across Southcoast Open Air Market — a local, Massachusetts-based market featuring handmade goods, fresh produce and meats, and live music — by searching "Events near me" on Facebook. Here, we'll explore some creative opportunities you can use to promote an upcoming event on Facebook.

Promotion 101

Promotion Facebook Effectiveness Broadcasting 101

Hubspot

OCTOBER 14, 2020

I remember that feature being used by friends as a way to tell jokes and post funny content. Below, let's discuss how you can use Facebook to promote your business. A great way to promote your business on Facebook is to participate in Facebook groups. Promote events. Be active in Facebook groups. Use live streaming.

Promotion 101

Promotion Facebook Business Ideal Customer Profiles 101

Sprout Social

SEPTEMBER 16, 2022

Even as TikTok continues to grow in popularity, brands should still invest in the original social video platform, YouTube. In this article, we’ll show you how to post a YouTube video on both desktop and mobile. We’ll cover: How to post a YouTube video. How to Upload a YouTube video on desktop. How to post a YouTube video.

Youtube 103

Youtube Video Marketing Mobile Marketing Social Media 103

SmartBrief - Marketing

AUGUST 1, 2023

For 40% of millennials and members of Generation Z, video games are the primary social outlet , a Deloitte study revealed. AARP reports that 45% of Americans who are at least 50 years old play monthly or more often, a significant increase from the 2019 figure, and roughly 22% break out the video games on a daily basis.

Video Marketing 52

Video Marketing Paid Search Agency Opt-out Newsletter 52

Sprout Social

JANUARY 27, 2021

Want to know which of your videos are binge-worthy? Through your YouTube Analytics, you can zero in on: Top-performing videos in terms of views, watch time and audience and engagement. How video details like thumbnails, titles and video length impact your video performance. The Overview Report. The Realtime Report.

Youtube 138

Youtube Analytics Video Marketing Optimization 138

SmartBug Media

SEPTEMBER 8, 2021

Whether you’re just starting out with video marketing or you’re a seasoned video marketing pro, there are always ways you can improve your strategies for demand generation. A creative video strategy will keep your brand and products top of mind as video becomes a more popular platform. How do I optimize videos for search?

Demand Generation Agencies 111

Demand Generation Agencies Demand Generation Webinar Metrics Lead Ranking 111

SocialPilot

JANUARY 15, 2024

Video is the new king of content. With 93% of marketers using video marketing in their overall marketing strategy, the share of video in the marketing pie has increased manifold over the past few years. Besides, the focus of social media companies on releasing video content tools has also strengthened this trend.

Statistics 85

Statistics Video Marketing Work Management Paid Search Agency 85

Salesforce Marketing Cloud

OCTOBER 27, 2021

There are some great hacks that help promote well-being through Slack — my own, and that of my team and colleagues. They can help your growing small business promote overall mental and physical wellness while saving time, too. Scheduling messages to post at a future date and time is a great way to promote peace of mind.

Promotion 96

Promotion Business Custom Publishing Distribution 96