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Seven Content Types to Focus on in Your 2023 Marketing Strategy

Webbiquity

A well-rounded content marketing strategy will rely on several different types of content to achieve its goals. Understanding how each different content format works, which audience segments it appeals to, and how it fits into your overall sales and marketing funnel is key to success. Guest post by Natasha Lane.

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How to Turn Your FAQs Into Blog Content

ClearVoice

Maybe FAQs have gotten a bad rap: They get thrown at the end of an article like an addendum — an underappreciated afterthought, a seemingly unimportant footnote. A lot of people make a beeline straight for the frequently asked questions (FAQs) section moments after they reach your site. How can FAQs be used to create topic clusters?

FAQ 98
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FAQ About PCI DSS – Essential Security For Businesses

Webbiquity

This is why IT strategy is more important than you think. The post FAQ About PCI DSS – Essential Security For Businesses appeared first on B2B Marketing Blog | Webbiquity. Are any elements of PCI compliance voluntary? Unfortunately not, it is all mandatory. You’ll need an expert approach to ensure you’re compliant.

FAQ 253
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B2B email marketing: 3 strategies for advanced personalization

Martech

That’s what we’re aiming for in B2B marketing. Advanced strategies for personalizing B2B email campaigns B2B marketing emails are often lost in the mountain of the daily inbox, but they don’t have to be. Leveraging this often-overlooked strategy can set you up as the perfect fit for their technological needs.

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Innovative Video Strategies to Transform Your Senior Living Marketing

Stevens & Tate

When determining how to market senior living communities, you should be aware that the advent of digital technology has offered unprecedented opportunities to connect with potential residents and their families in meaningful ways.

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3 Steps to Creating a Winning Instagram Marketing Strategy

Convince & Convert

Those two are common questions business owners are asking when considering Instagram marketing. While the answer to the first question is complicated (and I’ll elaborate on it below), the answer to the second question is “Instagram marketing is almost always a good idea”. But how to create an effective Instagram marketing strategy?

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8 FAQs on ABM in 2020: ANSWERED

Inbox Insight

Interest in account-based marketing (ABM) continues to grow, as marketers seek results in B2B sales and businesses look for more reliable strategies. But as we know, not all marketers are ready for ABM – and many still have unanswered questions. Want to learn more about the State of Account-Based Marketing in 2020?