KoMarketing Associates

SEPTEMBER 1, 2020

Many marketers excel at lead generation, but new research shows that they still face a number of challenges when it comes to establishing relationships for lead conversion. In terms of the digital tactics that are helping marketers build relationships for lead conversion, social media (55%) is at the top of the list.

Lead Generation 161

Lead Generation Marketing Report Generation Ad Building 161

Marketing Insider Group

OCTOBER 4, 2011

Everyone uses a search engine! And yet, not everyone in marketing understands the difference between SEO, PPC, metatags and keywords. SEO stands for Search Engine Optimization. Knowing how people search for solutions is just the first step. PPC stands for Pay-Per-Click. They own the need.

SEO 100

SEO Planning Search Engine Marketing Marketing Management 100

Heinz Marketing

JANUARY 14, 2021

In recent research with Drift, we discovered that video conferencing and pre-recorded videos were being used more since the start of 2020 to reach, sell to, and serve buyers. SocialMediaToday noted a 50% increase of Facebook live viewings during the lockdown period of the pandemic. Video reigns supreme in the remote, digital era.

Marketing AI 142

Marketing AI Trends B2B Marketing Account Based Marketing 142

SocialPilot

FEBRUARY 9, 2024

His post covers everything from Facebook ads to internet marketing. His podcasts will provide you with tricks to boost your marketing skills and will keep you up-to-date about everything new in the world of social media marketing. Mari Smith Mari Smith is known as “the Queen of Facebook.”

Paid Content 94

Paid Content Paid Search Agency Social Media Social Marketing 94

Huptech Web

DECEMBER 14, 2023

Some Important Digital Marketing Statistics You Should Know Search Engine Optimization The SEO industry is worth $80 billion Currently, Google holds 86.86% of the global search engine market (Statistica) According to 75% of people never go past the first search results page (DemandSage) Ranking at the No 1 position on Google results in a 39.8%

Paid Content 52

Paid Content Statistics Paid Search Agency Advertising Agencies 52

KoMarketing Associates

AUGUST 19, 2013

And even though this correlation has been debunked in it’s significance, one can’t argue with the connectivity Google+ has in it’s association with related search experiences like Authorship , AdWords Social Extensions , and broader search results personalization. per month, almost double that of Facebook (9.3%).

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

Pam Didner

JUNE 20, 2022

If you’re a B2B marketer working for a multinational company with corporate and geomarketing groups, you are likely well aware of how important (and sometimes challenging) it is to strike a balance between global and local marketing. Local marketing plan. Marketing research. Email marketing.

Planning 96

Planning Paid Search Agency Demand Generation Agencies Advertising Agencies 96

The Lead Agency

DECEMBER 6, 2021

Trend 5: Keep an Eye on Evolving SEO Strategies. Trend 7: Omnichannel Marketing Becomes a Necessity. High-quality content marketing not only helps businesses share important communications with customers and prospects, but it is also essential for being found online as search engines love content.

Paid Content 118

Paid Content Trends B2B Marketing Paid Search Agency 118

KoMarketing Associates

MAY 21, 2013

When we think of SEO, we think about the big three search engines (Google, Yahoo, and Bing) and how well our website(s) perform in the results of these search engines. After all, the goal of any good SEO program is to drive qualified traffic from search engines, to your site in order to generate leads and sales.

Marketing Websites 120

Marketing Websites Sales Qualified Leads Ideal Customer Profiles Search Engine Marketing 120

KoMarketing Associates

MARCH 3, 2014

They can research and explore vendor information across a range of platforms and social networks. Over half of buyers (53%) indicated they’ll leave a website to research third-party references and information in their buyer decision making process. Connect content marketing assets but don’t short change them.

Paid Content 120

Paid Content Linkedin B2B Budget Programs 120

TrustRadius Marketing

JANUARY 17, 2023

An effective eCommerce marketing strategy can help you boost revenue and expand your market share. Do Your eCommerce Research. Before even getting started, you’ll need to do some in-depth market research into the niche you want to move into. This will make your eCommerce website easier to find on search engines.

eCommerce 80

eCommerce Digital Asset Management Paid Content Marketing Automation Services 80

Brandpoint

JANUARY 23, 2020

It’s also a great investment for researching the keywords you can use to enhance and inform your traditional content marketing efforts. Magazine and Search Engine Land, where he writes about the latest trends in PPC advertising, Google Ads, content marketing and work productivity. LarryKim | LinkedIn. Brad Geddes.

Paid Search Agency 115

Paid Search Agency Ads Google Advertising Agencies 115

Atomic Reach

MARCH 18, 2019

What is more, the research by Disruptive Advertising suggests that 76% of people who search something nearby with the help of their phone will visit the business within the next few days. While conducting their search, about half of users cannot differentiate between PPC links and organic links in search engines.

Paid Content 102

Paid Content PPC Paid Search Agency SEM 102

KoMarketing Associates

MAY 5, 2014

In competitive intelligence platform TrackMaven’s recently released Colossal Content Marketing Report they detail “new ingredients” for a successful strategy. The research covers 1.2 It should come as no surprise that the ubiquitous Facebook is the top social network for content engagement, accounting for more than 60 percent (33.8

Social Networks 120

Social Networks Search Engine Marketing Network Marketing Social Media 120

KEO Marketing

JUNE 16, 2015

PHOENIX, June 16, 2015 – KEO Marketing Inc. , a leading full-service business-to-business (B2B) marketing agency, today announced that it was recognized with two 2015 AMA Spectrum Awards for its work on behalf of client Profiles International. About KEO Marketing. KEO Marketing Inc., KEO Marketing Inc.,

Work Management 48

Work Management Marketing Management Advertising Agencies Ideal Customer Profiles 48

KEO Marketing

JUNE 16, 2015

PHOENIX, June 16, 2015 – KEO Marketing Inc. , a leading full-service business-to-business (B2B) marketing agency, today announced that it was recognized with two 2015 AMA Spectrum Awards for its work on behalf of client Profiles International. About KEO Marketing. KEO Marketing Inc., KEO Marketing Inc.,

Work Management 48

Work Management Marketing Management Advertising Agencies Ideal Customer Profiles 48

KoMarketing Associates

DECEMBER 30, 2013

And the Nominees for Best 2013 Content Marketing Ideas Are…. Four Reasons Why Facebook Power Editor Is an Essential Tool. 10+ Essential Research Reports & Guides for B2B Marketers. Why Paid Search Still Makes Sense for B2B Marketers. 10 of the Best B2B Facebook Pages. You’re Not eBay.

Paid Content 120

Paid Content Mobile Advertising Paid Search Agency Content Marketing 120

QuanticMind

MAY 31, 2018

Prioritizing investment in SEO vs PPC is far from a new challenge for marketers today. Each technique is a valuable way to reach your target audience, but they both require careful attention to optimize so that marketing can start benefiting from them. Advantages of SEO. Targeting opportunities.

PPC 40

PPC SEM Marketing Budget SEO 40

QuanticMind

MAY 31, 2018

Prioritizing investment in SEO vs PPC is far from a new challenge for marketers today. Each technique is a valuable way to reach your target audience, but they both require careful attention to optimize so that marketing can start benefiting from them. Advantages of SEO. Targeting opportunities.

SEM 40

SEM PPC Marketing Budget SEO 40

Excelsior Research

JUNE 28, 2021

MARKET RESEARCH. QUANTITATIVE MARKET RESEARCH. DIGITAL MARKETING. MARKET RESEARCH. QUANTITATIVE MARKET RESEARCH. The company conducts market research and based on that works on Digital Marketing, Content Syndication, Lead Generation, and Demand Generation.

Demand Generation Agencies 52

Demand Generation Agencies Business Privacy Policies Demand Generation 52

KoMarketing Associates

JUNE 13, 2013

Based on multiple user surveys and research studies, it has been determined that the “big 3” of social media platforms include Facebook, Twitter, and LinkedIn. The Digital Marketing group is also a space to share pieces of content (i.e., news, blog posts, research) with other members who may find the information useful.

Linkedin 120

Linkedin B2B Marketing Marketing Analytics Tools SEM 120

Only B2B

JANUARY 29, 2018

Douglas has been recognized by LinkedIn in their Sophisticated Marketing Guide as a top marketer, and his blog is known internationally as a resource for marketing-related technology research and discovery. Connect with Douglas: Linkedin | Website | Twitter | Blog | Facebook | YouTube. Laura Ferruggia.

Marketing Automation Services 115

Marketing Automation Services Lead Scoring Lead Ranking Peer-to-peer 115

WebMarketCentral

JULY 23, 2009

As budgetary fat was trimmed from keyword lists, ROI improved dramatically for the last two months.common tactics were to move away from proven but expensive, high-volume PPC keywords on Google to a greater emphasis on SEO, social media and PPC opportunities outside the high-competition arena of Google." Tags: Web Marketing.

Paid Content 20

Paid Content Search Engine Marketing Advertising Benchmark Search Marketing 20

TrustRadius Marketing

JANUARY 17, 2023

An effective eCommerce marketing strategy can help you boost revenue and expand your market share. Here are some of the best strategies to consider for eCommerce success in 2023. Do Your eCommerce Research Before even getting started, you’ll need to do some in-depth market research into the niche you want to move into.

eCommerce 52

eCommerce Digital Asset Management Paid Content Marketing Automation Services 52

TrustRadius Marketing

JANUARY 17, 2023

An effective eCommerce marketing strategy can help you boost revenue and expand your market share. Here are some of the best strategies to consider for eCommerce success in 2023. Do Your eCommerce Research Before even getting started, you’ll need to do some in-depth market research into the niche you want to move into.

eCommerce 52

eCommerce Digital Asset Management Paid Content Marketing Automation Services 52

Webbiquity

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Marketing Charts ). Marketing Charts ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

KoMarketing Associates

DECEMBER 27, 2012

We welcomed new team members, delved deeper in search engine marketing, and became more adept in broader B2B marketing concepts. We hope you enjoy and let us know your feedback via comment, Facebook , and Google+. 50 Things Every Link Builder Needs to Know - Julie Joyce, Search Engine Land.

Internet Marketing 120

Internet Marketing Adwords Marketing Analytics Tools Search Engine Marketing 120

Biznology

MARCH 20, 2018

“The current catch-all these days for what I do is social media; unfortunately, when what you do is described as social media, people tend to think Facebook, Twitter, Pinterest, and maybe Google+. ” Influencer marketing is fully integrating with social media marketing strategy.

Long Tail Marketing 199

Long Tail Marketing Blogger Outreach Paid Content 199

Marketing Insider Group

MAY 3, 2012

Update our Facebook page…no? Unfortunately, many marketing plans are built with a few minor modifications to the previous year’s plans and some new buzz words added in. Search is simply about getting found. Don’t forget that for most marketers, search is really hard. Create some viral videos.

Planning 100

Planning Search Marketing Marketing Plans Budget Programs 100

KoMarketing Associates

MAY 15, 2014

While I had aspirations of becoming a world-famous sports writer (far-fetched), I didn’t realize the potential of applying my journalistic skills to B2B marketing until I interviewed for a content role here at KoMarketing, and then the light bulb lit up. In order to do this, we make sure to devote sufficient time to the research process.

Process 120

Process B2B Guidelines Paid Search Agency 120

Marketing Insider Group

JULY 21, 2010

The study shows that there are specific keyword combinations used dependent upon the buying stage of the person searching on Google. Background This study is the 2 nd phase of a research project by both TechTarget and Google. This allowed the research to quantify very few differences in actual behavior vs. reported behavior.

Paid Search Agency 100

Paid Search Agency Web 2.0 Customer Satisfaction Keywords 100

EveryoneSocial

FEBRUARY 23, 2021

But choosing where your marketing team will focus their efforts should be based on your overall goals. The best place to start is with some research. There are billions of people active on social media channels, whether that is LinkedIn, Facebook, Twitter, Instagram, Pinterest, etc. Organic Search (SEO).

Paid Content 52

Paid Content Advertising Channels Paid Search Agency Budget Programs 52

Optinmonster

MARCH 1, 2024

Have you got a mobile SEO strategy for your business? Plus, Google’s tweaking all of its algorithms – even for desktop search – to reflect this change. Plus, Google’s tweaking all of its algorithms – even for desktop search – to reflect this change. Why Is Mobile SEO Important?

SEO 88

SEO Lead Scoring Lead Ranking Mobile Marketing 88

KEO Marketing

NOVEMBER 7, 2017

Search Engine Journal surveyed over 200 industry professionals to create the “2017 State of Digital Marketing.” Here are some key findings from this research: Nearly 75% of marketers said their organization on average commits over one-third of their marketing budget to digital marketing.

Marketing Budget 48

Marketing Budget Allocation Service Planning 48

QuanticMind

DECEMBER 5, 2019

Airlines, hotels, and other travel businesses can target Facebook ads based on specific dates, destinations, and other trip details: . But, since these are largely video-format, travel businesses need to be prepared to invest in marketing creative that captures attention and encourages action. Voice Search.

Paid Content 52

Paid Content Paid Search Agency Advertising Agencies Work Management 52

KoMarketing Associates

JULY 11, 2013

I recently caught a tweet from SEO Mike Arnesen highlighting an article on Medium about “ The Future of About Us Pages “ The article provides perspective into why the “About Page” (or section) should become a more central piece of an organization’s story and brand. And that should change. Showcase Coverage.

Organization 120

Organization B2B Thought Leadership Work Management Marketing Management 120

Webbiquity

JUNE 9, 2015

Unfortunately, the search engine optimization field doesn’t have a shiny silver trophy to display for the top performing SEO specialists. This tennis site has over 695,000 Facebook fans and includes a readership base of avid tennis fans from all over the world. Creative Research.

Link Building 100

Link Building Ad Building Marketing & Strategy Lead Ranking 100