Writing on the Web

NOVEMBER 23, 2010

CoTweet holds the distinction of being the Twitter app of choice for some of the largest corporations that have finally begun to take their Twitter campaigns seriously, including Ford, Dell, Whole Foods, Salesforce.com and and several others. Share this on Facebook. Add this to Google Bookmarks. Post on Google Buzz.

Twitter 100

Twitter Enterprise Management Content Marketing Marketing Management 100

Customer Experience Matrix

JUNE 2, 2009

Treehouse Interactive just introduced a “talk it up” feature that embeds “share this” buttons in Treehouse-generated Web pages and emails. This lets people easily send a Tweet, post to a Facebook wall or create a LinkedIn article that points to the original content. They provide three basic functions: - send messages via social media.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Marketing Automation Services Marketing Management 120

Adobe Experience Cloud Blog

DECEMBER 15, 2009

Twitter Starts Testing Features for Businesses. MySpace and Facebook sign real-time search deals with Google. Facebook Pushes People to Go Public. Time spent on Facebook by 18-24 year olds declines. Google Announces New Offerings in Real-Time, Mobile and Social Search. reCapture by Google.

Paid Content 48

Paid Content Online Marketing Paid Search Agency Web 2.0 48

Biznology

JULY 28, 2015

Bringing SDL SM2, Inkybee, and Google Search into GroupHigh. SDL SM2 , Inkybee , Google Search, and especially GroupHigh serve very particular purposes to me. The next day, I go in and collect big nets of blogs that I can later slice and dice using a much more efficient tool: Excel or Google Apps Sheets.

Research 80

Research Process Long Tail Marketing Blogger 80

ViewPoint

MAY 10, 2012

Christopher mentions Twitter’s recent launch of its self-serve ad platform similar to Google AdWords: marketers can go in with their credit cards and place ads. He also notes Facebook has just revamped totally its advertising line up with their new Reach Generator. He comments, “Salesforce.com is a good example.

Marketing Automation Services 120

Marketing Automation Services Marketing Automation Resource Management BtoB 120

ViewPoint

MAY 10, 2012

Chris mentions Twitter’s recent launch of its self-serve ad platform similar to Google AdWords: marketers can go in with their credit cards and place ads. He also notes Facebook has just revamped totally its advertising line up with their new Reach Generator. He comments, “Salesforce.com is a good example.

Marketing Automation Services 120

Marketing Automation Services Marketing Automation Resource Management BtoB 120

Convince & Convert

MAY 18, 2012

This episode features special insights from hosts Jay Baer and Eric Boggs, Eric’s Social Media Stat of the week ( this week : social media users will tell an average of 53 people about their bad customer service experiences), and some tough questions for both hosts. Let’s talk a little bit about Facebook, shall we?

Paid Content 115

Paid Content Enterprise Management Work Management Marketing Management 115

Heinz Marketing

MAY 2, 2022

Spotify , iTunes , Blubrry , Google Play , iHeartRADIO , Stitcher and now on Amazon music. You can even ask Siri, Alexa and Google! If you are watching and listening live on LinkedIn, or on Facebook, or YouTube, we’re very excited to have you here. If you are on LinkedIn watching live, you could be part of this show.

CMS Development 98

CMS Development Marketing Automation Services Lead Ranking Ideal Customer Profiles 98

chiefmartech

APRIL 4, 2017

You can register your vote in the contest by sharing it on social media, especially LinkedIn, Facebook, and Twitter. We have consulted with clients that use Salesforce.com (SFDC) for their CRM, and we were tasked with integrating their newly-purchased marketing automation platform (MAP) with it. Manual versus automated integration.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Marketing Automation Services 52

Hubspot

MAY 12, 2010

Do you know that frequent mentions of your competitors can actually help you rank higher on Google? The brilliance of this seemingly unbelievable practice was revealed by Polly Sumner, Chief Adoption Officer at salesforce.com. Conventional wisdom taught us to promote our products as much as possible. Keep the description short.

Differentiation 28

Differentiation Lead Scoring Lead Ranking Salesforce.com 28

Webbiquity

JULY 10, 2018

Even when you publish content elsewhere—updates on Facebook, videos on YouTube or Vimeo , presentations on SlideShare—the goal is usually to drive visitors back to your website, to consume content and take action. The WordPress plugins directory lists more than 55,000 plugins, which add a huge array of features to the platform.

Paid Content 210

Paid Content CMS Development Design Optimization 210

Webbiquity

APRIL 27, 2017

Google Review Count: 344. Google Review Count: 168. Sample review: “Zendesk is all about bringing harmony to your help desk and is designed to streamline your customer support system with neat features like ticket views, triggers, and automations.” Google Review Count: 145. Google Review Count: 141.

Marketing Automation Services 214

Marketing Automation Services Work Management Marketing Management Ideal Customer Profiles 214

Convince & Convert

JUNE 8, 2012

This episode features Scott Stratten of UnMarketing. So, my question Jim, is if all of these companies are being bought and rolled up into enterprise software platforms, Oracle , Salesforce.com , etc. They just want to be able to manage their Facebook page. Listen Now. What’s left for the mid market? Buy my stuff.”

Enterprise Management 118

Enterprise Management Amazon Work Management Marketing Management 118

Webbiquity

MARCH 9, 2017

Google Review Count: 231. Conversion rate optimization software with features including customized/targeted pop-ups, instant surveys, real-time analytics, A/B testing, onsite retargeting, mobile integration and more. Google Review Count: 217. Google Review Count: 281. 2 ) Google Forms. Google Review Count: 260.

Landing Pages 187

Landing Pages Conversion Rate Optimization Conversion 187

Hubspot

MARCH 8, 2012

The trouble is, when most marketers hear the word 'analytics,' they tend to think of the metrics you'd typically associate with a web analytics tool like Google Analytics -- traffic, bounce rate, unique visitors, etc. No wonder marketers mainly stick to web analytics tools like Google Analytics and have trouble measuring their marketing.

Analytics 28

Analytics Marketing Analytics Tools Lead Ranking Marketing Management 28

Heinz Marketing

DECEMBER 16, 2019

Spotify , iTunes , Blubrry , Google Play , iHeartRADIO , or Stitcher. Every week we are featuring some of the best and brightest minds in B2B sales and marketing. You have to Google people before the meeting, and that’s the heart of a team’s relationship platform. Just Google me, Jon Ferrara.

Top of Funnel 53

Top of Funnel Marketing Automation Services Work Management Enterprise Management 53

Customer Experience Matrix

JANUARY 31, 2014

They shared a similar approach of offering limited features in exchange for lower cost: messaging was largely limited to emails (except in Salesformics ) and campaign flows were basically linear. Last week’s post looked at newer marketing automation systems that focused on small businesses.

Marketing Automation Services 120

Marketing Automation Services Digital Asset Management Marketing Management Marketing Automation 120

Webbiquity

JULY 19, 2010

ChoiceVendor business-to-business vendor reviews: similar to FYIndOut.com but with a different business model—rather than generating revenue from providers, ChoiceVendor’s revenue plan is to “offer certain features by subscription to users who are seeking vendors.&# Share this on Facebook. Post on Google Buzz.

Enterprise Management 100

Enterprise Management Work Management Marketing Management B2B 100

Convince & Convert

JUNE 29, 2012

This episode features Evan Hamilton of UserVoice. Read on for insights from Evan and some social media news from Eric and Jim ( this week : Facebook changes users’ email addresses without permission, LinkedIn offers targeted status updates, and Microsoft acquires Yammer). You know, I posted this on Facebook the other day.

Enterprise Management 114

Enterprise Management Work Management Marketing Management Marketing Automation Services 114

Directive Agency

MARCH 7, 2019

Nadya has been featured in Entrepreneur, The Huffington Post, The Next Web, Forbes, MarketingProfs, Social Media Examiner and more for her notable success in the marketing field. Top Facebook marketing expert, Mari Smith, has made a name for herself in the digital world as a social media thought leader and consultant. Mari Smith.

Demand Generation Agencies 111

Demand Generation Agencies Enterprise Management Work Management Marketing Management 111

Webbiquity

FEBRUARY 13, 2017

Several also provide features like competitive benchmarking, follower demographics, key influencer identification, sentiment analysis, campaign impact, and reporting. Google Review Count: 345. Sample review: “If you want to do general research on Facebook Stats use Socialbakers.” Google Review Count: 298.

Marketing Automation Services 270

Marketing Automation Services Social Media Enterprise Management Budget Programs 270

Webbiquity

MAY 9, 2017

Google Review Count: 233. Yesware includes functionality for predictive analytics based on your sales team’s activities; post-send tracking (open and reply rates, clicks, attachment opens); sales prospecting based on emails, calls, lead nurturing, and social selling; and integration of all call and email activity with Salesforce.com.

Marketing Automation Services 214

Marketing Automation Services Enterprise Management Work Management Marketing Management 214

Webbiquity

MAY 2, 2017

The marketing performance management tools below go beyond standard web analytics apps, incorporating features like multi-channel tracking, revenue and ROI forecasting, and marketing campaign analytics. Google Review Count: 175. Google Review Count: 123. Google Review Count: 21. Google Review Count: 15.

Enterprise Management 263

Enterprise Management Work Management Marketing Automation Services Marketing Management 263

Hubspot

SEPTEMBER 17, 2012

Facebook and Google alone are constantly changing, introducing new features and services, and sundowning old ones. Well, take a look at Salesforce.com's AppExchange. Mobile devices are advancing into the realm of science fiction. Sound far-fetched? Or the business software synchronization service Zapier.

Marketing Budget 28

Marketing Budget Budget Programs Planning Paid Search Agency 28

Webbiquity

MARCH 27, 2017

As a reminder, in all posts in this series, tools are shown with the number of results returned by Google on Boolean searches for each tool name in conjunction with “review,” “tool” and other related words. Google Review Count: 437. Google Review Count: 426. Google Review Count: 331. Google Review Count: 324.

Marketing Automation Services 0

Marketing Automation Services Enterprise Management Work Management Marketing Management 0

Hubspot

JULY 30, 2012

Click here to download the social media publishing schedule template you see featured above. You can upload that social media scheduling template to a Google Doc, and share it with other people in the marketing department or throughout your company. 8) Leverage networks' admin features. 2) Maintain a content repository.

Social Media 28

Social Media Social Marketing Media Work Management 28

Hubspot

JULY 3, 2014

You can even use it in your brand''s Twitter and Facebook cover photos, or put it into your email signature. If you don''t know exactly what time some things are happening, you can still write tweets ahead of time and put them into a Google Doc. Plus, included attendees might just tweet out the blog post since they''re featured in it.

Template 28

Template Hubspot Social Media Twitter 28

B2B Marketing Zone Posts

DECEMBER 1, 2010

The following are the top items from featured sources based on social signals. Facebook Insights. Google Analytics. There is now a Product and Services tab that lets you feature everything about your company and what you sell. Really great content around B2B Marketing again this month. Published by Hubspot, May 2010.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Webbiquity

FEBRUARY 28, 2017

Google Review Count: 355. Google Review Count: 183. Features include online time monitoring, ability to track time spent in meetings, client/project time tracking, desktop/mobile time tracking, and an integrated payroll module. Integrates with a wide range of applications including Basecamp, Salesforce.com, and Teamwork.

Marketing Automation Services 100

Marketing Automation Services Personalization Tools Product 100

Paul Gillin

JUNE 24, 2010

Many excellent solutions are now available on a software-as-a-service basis today, including Salesforce.com , RightNow Technologies and NetSuite. The basic features of the free Google Analytics service match the capabilities of products that cost thousands of dollars just a few years ago. A good CRM system is essential.

ROI 50

ROI Paid Content Social Marketing Webcast 50