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Put “Relationships” Back into Public Relations: B2B Clients/Agency Reap the Benefits

B2B Marketing Savvy

Enjoy the read, please subscribe to my RSS feed , or. world , and a need to be mindful of fundamental core principles when executing on a public relations strategy. Sometimes we have to go backwards before we go forward, and that is becoming particularly true within the practice of marketing public relations.

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Only B2B - Untitled Article

Only B2B

Your website traffic could suddenly look like this – For those of you who do not know what content syndication is, it is a process of re-publishing your content on third-party sites (who have a large following, for example, The Huffington Post or TNW etc). For example, syndicating a technology piece with lifestyle websites.

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The Practical Guide to Content Syndication for Lead Generation

NuSpark Consulting

Example goals could be: Driving new top-of-funnel leads. For example, a buyer in the later stages might want to compare potential options to help them reach an informed decision. Syndication may be done via a paid program through a vendor, or non-paid through RSS feeds and social media platforms.

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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity

Our blog has about 4,000 RSS and email subscribers. When we released Press Release Grader the other day, a few blog posts and a few Tweets later, 20+ bloggers blogged about it and many more public relations (PR) professionals told their Twitter followers about it. Blogging Supports Social Media Marketing.

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Don’t Get Caught Up In Tactics – Keep the Customer in Mind

Convince & Convert

The RSS feed is: [link]. With targeting adults, for example, marketing requires a cross of traditional and digital marketing. For example, Delta just launched a new commercial illustrating the precision of their faucets that turn on and off with a simple touch. Listen Now . Find us on iTunes: [link]. Tweetable Moments.

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How to Deal with Brand Controversy on Social Media

Convince & Convert

The RSS feed is: [link]. They work alongside media relations and branded communications. Within their team, they specialize with some of them focusing on certain brands Monsanto owns ( DEKALB or Delta Pine , for example) or platforms. From Cision , a free online content marketing kit. Listen Now . Find us on iTunes: [link].

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Scoop.it Enterprise: The Alternative to Google+ Communities

Scoop.it

You can add important sources through RSS feeds and social media monitoring. Use Case #1: Fuel Your Public Relations Team. PR teams are responsible for the world’s image of your company, so it’s essential for them to have instant access to all public commentary and news about your organization. With Scoop.it