Unbounce

MARCH 10, 2022

Features: Manage all client ad accounts from one dashboard Client onboarding portal to gather account permissions Automated white label reporting. Features: Identify your competitors’ top keywords Estimate monthly budget required to compete for keywords Historical data on competitor ad accounts. The first key feature is Smart Builder.

Paid Search Agency 131

Paid Search Agency PPC Budget Programs Work Management 131

SmartBug Media

SEPTEMBER 4, 2023

HubSpot and Salesforce have put significant effort into optimizing their platforms to support their clients’ diverse needs. Similar standard objects and seamless activity sync are just two of the numerous capabilities that make a HubSpot-Salesforce integration beneficial for your organization.

Hubspot 75

Hubspot Data Hygiene Work Management Marketing Management 75

ClickZ

JUNE 15, 2020

Predictive analytics, which uses historical data, machine learning, and statistical algorithms to predict future outcomes, it’s particularly useful for campaign planning and optimization. CRM tools like HubSpot and Salesforce Einstein have AI features like predictive analytics and machine learning built in.

Digital Asset Management 145

Digital Asset Management Lead Ranking Lead Scoring Enterprise Management 145

SmartBug Media

JUNE 28, 2021

When I first joined SmartBug®, I was welcomed onto a team of individuals that weren’t just proficient in HubSpot—they were experts. As self-proclaimed experts at HubSpot, to say SmartBugs have mastered the platform would be an understatement. Although it’s time-consuming, reviewing data duplication in HubSpot is incredibly necessary.

Hubspot 98

Hubspot Contacts Ideal Customer Profiles Account Based Marketing 98

SmartBug Media

MAY 30, 2023

Conversion rate optimization (CRO) can be one of the biggest challenges marketers face; after all, high volumes of traffic don’t pay the bills. Many marketers truly believe they’re doing everything right when it comes to providing an optimal conversion journey for their visitors. What Is Conversion Rate Optimization?

Conversion Rate 98

Conversion Rate Optimization Conversion Tips 98

SmartBug Media

APRIL 10, 2020

HubSpot’s CMS Hub is a new member of HubSpot’s family of marketing and business development tools. Although HubSpot CMS has been around for about five years now, the CMS Hub launch marks the biggest step in features and functionality that the platform has ever taken. The HubSpot CMS Hub: A Shift in Focus.

CMS Development 105

CMS Development Industry CMS Hubspot Enterprise Management 105

SmartBug Media

SEPTEMBER 29, 2022

HubSpot workflows are a thing of beauty. Workflows are the backbone of the marketing and automation capabilities that made HubSpot so famous. For lead routing within HubSpot workflows, we would have a “resellers” page on our website that has links to contact sales to be a reseller. Premium Content Downloads.

Hubspot 81

Hubspot Top of Funnel Ad Building Lead Nurturing 81

Outgrow

JANUARY 7, 2021

10 Best Website Chatbot Examples of 2021 [Real-Life Examples]. And if you aim to try it out yourself, look no further for the best chatbot examples for your website. And if you aim to try it out yourself, look no further for the best chatbot examples for your website. Undoubtedly, chatbots are automation at its best.

Examples 111

Examples Marketing AI Marketing Websites Best Practices 111

Marketing Insider Group

JULY 3, 2023

Good search engine optimization isn’t just about ranking high for keywords. Test the features in popular marketing software and sites, such as Buzzsumo, Ahrefs, and Trends.co, to discover fresh subjects for content. Exploding Topics is one of the top choices for marketers with search engine optimization in mind. Image Source 3.

Trends 274

Trends Marketing AI Lead Ranking Lead Scoring 274

Marketing Insider Group

AUGUST 10, 2021

This comes from mastering four critical elements in your CTA: copy, design, placement, and optimization. For example, Download Now, Get Details, Read the eBook, or Request a Demo all tell the visitor exactly what action to take—making it very clear what will happen once they click. Start with a verb, followed by an adverb or subject.

Lead Generation 362

Lead Generation Marketing Qualified Leads Lead Ranking Sales Qualified Leads 362

Hubspot

AUGUST 21, 2023

We’ll also see some ideas and examples to help guide yours. Types of Business Proposals How to Write a Business Proposal Business Proposal Templates Business Proposal Example Tips for Writing a Business Proposal Business Proposal Ideas It's a common misconception that business proposals and business plans are the same.

Template 69

Template CMS Development Examples Marketing Proposals 69

Valasys

APRIL 20, 2023

Conversion rate optimization (CRO) improves the percentage of website visitors who take a desired action, such as purchasing, filling out a form, or subscribing to a newsletter. How to optimize your Conversion Rate? For example, you might hypothesize that changing the color of your CTA button will increase conversions.

Conversion Rate 72

Conversion Rate Multivariate analysis Budget Programs Optimization 72

Lake One

APRIL 7, 2023

Maybe you’ve wondered if now is a good time to invest in modern sales, marketing and customer service tools like HubSpot? Optimize human sales resources If your pipeline is taking longer to close, don’t focus expensive human resources on follow-up and pipeline management. You wouldn’t be alone. to send a thank you for the referral.

Hubspot 54

Hubspot Marketing & Strategy Marketing Strategy Work Management 54

Martech

MAY 25, 2022

As you evaluate your martech stack, you might realize that you need to do more than use the right technology — you need to optimize it. Optimization science is harnessing the full potential of customer-facing technology. To optimize your technology solution’s impact, you need to think beyond features and functionality.

Optimization 111

Optimization Trigger Marketing Email Marketing Video Marketing 111

Lake One

APRIL 7, 2023

Maybe you’ve wondered if now is a good time to invest in modern sales, marketing and customer service tools like HubSpot? Optimize human sales resources If your pipeline is taking longer to close, don’t focus expensive human resources on follow-up and pipeline management. You wouldn’t be alone. to send a thank you for the referral.

Hubspot 52

Hubspot Marketing & Strategy Marketing Strategy Work Management 52

SmartBug Media

DECEMBER 10, 2020

You need a platform that can help you move quickly, optimize as you go, and give you the revenue attribution metrics needed to determine where and how to pivot to stay nimble. Yes, I am talking about HubSpot. Why HubSpot for SaaS? The answer: by leveraging powerful martech that empowers you to use inbound to its full potential.

Lead Ranking 98

Lead Ranking Hubspot Top of Funnel Work Management 98

Metadata

JANUARY 31, 2024

For example, your Customer Success team could host an event about increasing customer lifetime value (LTV), while your Customer Support team could plan one about customer service best practices. It’d be like HubSpot hosting INBOUND only to follow it up with one about outbound strategies.

Marketing AI 52

Marketing AI Optimization Marketing & Strategy B2B 52

Contently

JANUARY 11, 2023

Not even the world’s best data scientists could keep up with that amount of information on their own. Are you providing them with the information they need when they need it on the channel they’re searching for it? How will you incentivize customers to share their information with you? First-party data can help.

Personalization 177

Personalization Top of Funnel Business Enterprise Management 177

Hubspot

APRIL 9, 2020

And that experience hinges on providing the information that a person searches for, in a way that search engines can identify. That’s how search engines provide relevant information to users. In the most recent HubSpot Research survey, 64% of marketers actively invest in SEO. In SEO, everything is anchored in user experience.

Hubspot 89

Hubspot SEO Acquisitions Trends 89

Hubspot

AUGUST 3, 2023

Trust and Understanding In HubSpot’s The State of AI in Marketing , results showed that only 27% of marketers are very confident that the information generative AI produces is accurate. He recommends that sales professionals should focus on the outcomes that AI provides instead of the features of AI. For example, BDR.ai

Marketing AI 59

Marketing AI Hubspot Product Tips 59

Hubspot

JULY 7, 2020

And, according to HubSpot SEO experts, this is no different when it comes to building an SEO strategy for your international or multi-language website. To help those interested in gaining global online awareness, I spoke with HubSpot's SEO experts to learn how optimization strategies differ around the world.

Hubspot 101

Hubspot SEO Domain Content 101

Marketing Insider Group

JUNE 19, 2023

For example, Krispy Kreme donuts stock took a tumble due to an indirect competitor. Various search engine optimization tools have features that can help you find competitors you haven’t yet discovered. For example, Semrush has an Organic Research feature that lists competitors.

Analysis 287

Analysis Top of Funnel Advertising Agencies Content 287

Martech

NOVEMBER 17, 2022

The ability to customize lifecycle stages and goals for business-specific success metrics was also introduced last month, along with improvements for importing complete sales activity to HubSpot, tracking campaign spend and exporting campaign data. Customize HubSpot to match your business terminology with custom lifecycle stages.

Enterprise Management 120

Enterprise Management Marketing Automation Services Work Management Lock-In 120

Hubspot

MARCH 26, 2020

In a recent survey conducted by HubSpot Research, 63% of marketers responded that they are looking to make a website upgrade this year. When we consider website optimization and overall web strategy, accessibility should be one of your main objectives in 2020 and onward. At HubSpot, 46% of our blog traffic comes from mobile.

Hubspot 81

Hubspot Marketing Websites Marketing & Strategy Mobile Marketing 81

SmartBug Media

AUGUST 31, 2020

That’s because these platforms have a ton of well-optimized content and are uniquely positioned to be leaders for these ultra-competitive keywords. Let’s dive into three review site profile optimization tips and tricks that your organization can implement right away. Establish Consistency Between Your Content and Landing Page.

Ideal Customer Profiles 94

Ideal Customer Profiles Profiling Marketing Automation Services Optimization 94

Anyword

MARCH 14, 2024

Enter Anyword’s Benchmarking feature, a tool designed to dispel the fog of uncertainty surrounding content creation. Anyword’s Benchmarking is not just an advancement; it’s a transformation in how content is created, analyzed, and optimized. What’s Benchmarking? What does this mean for you?

Advertising Benchmark 92

Advertising Benchmark Lead Ranking Lead Scoring Comparison 92

Hubspot

DECEMBER 26, 2023

With all the changes to X (formerly Twitter) over the last few years, you’re not alone if you’ve been looking for Twitter optimization tips so you can use it more effectively for social selling. So today, I’m showing you what you need to know about optimizing X to help you present a trustworthy and knowledgeable front to your audience.

Twitter 61

Twitter Optimization Tips Display 61

Hubspot

APRIL 15, 2021

If you've been on social media, marketing news sites, or the HubSpot Blog lately, you might have heard about Clubhouse. Below I'll highlight four common brand awareness tactics and offer a few actual examples. Below I'll highlight two examples of rooms I've seen. Below are two recent fireside chat examples: Coinbase.

Examples 101

Examples Branding Brand Identity Work Management 101

Optinmonster

APRIL 4, 2024

That doesn’t leave much room for growth in your marketing efforts, After moving to a paid plan, you may find Mailchimp’s email marketing features lacking and the price increases unsustainable. Mailchimp’s pricing is based on your total number of contacts, your number of monthly email sends, and the features you need.

Enterprise Management 63

Enterprise Management Email Marketing Marketing Automation Services Work Management 63

Outgrow

MARCH 18, 2024

That’s why we’ve curated a list of the top 9 data analytics tools, detailing their key features and real-world case studies. It involves examining large datasets to extract valuable information, which can then be used to optimize processes, identify opportunities, and solve complex problems.

Marketing Attribution 52

Marketing Attribution Paid Content Budget Programs Analytics 52

Outgrow

MARCH 18, 2024

That’s why we’ve curated a list of the top 9 data analytics tools, detailing their key features and real-world case studies. It involves examining large datasets to extract valuable information, which can then be used to optimize processes, identify opportunities, and solve complex problems.

Marketing Attribution 52

Marketing Attribution Paid Content Budget Programs Analytics 52

FMG Suite

APRIL 25, 2024

This article was first featured in Financial Advisor Magazine on Nov 1st, 2021. For example, write “This week’s trending topics” or “Should I do X or Y?” Advisors should also consider a second call to action, one that offers more information to the visitor. Marketing is an ever-changing subject for advisors.

Planning 52

Planning Marketing Management Marketing & Strategy Social Media 52

Contently

JANUARY 31, 2023

As a result, they have been embedding AI and ML capabilities into marketing technology platforms to enhance features and functionality. Examples include: Enhance customer service processes to solve the customer’s problem before they have it. That doesn’t mean your organization uses AI broadly and deeply in marketing.

Marketing AI 132

Marketing AI Paid Search Agency Content Marketing Planning 132

Lake One

NOVEMBER 16, 2023

HubSpot’s Smart CRM, a powerful customer relationship management system, has emerged as a game-changer in helping businesses meet these evolving demands. What is HubSpot’s Smart CRM? HubSpot’s Smart CRM is not just a customer relationship management platform. They are no longer sold by a run-of-the-mill salesperson.

CRM 76

CRM Hubspot Business Paid Search Agency 76

Hubspot

MARCH 23, 2020

Here, let's explore the benefits of virtual conferences, take a look at some examples of successful virtual conferences to inspire you, and check out a few tools that can help you plan your own. Examples of Virtual Conferences. HubSpot's Partner Day. On April 7-8, HubSpot will launch its own virtual Partner Day.

Examples 101

Examples Enterprise Management Conference Budget Programs 101

ClearVoice

JULY 22, 2022

This guide explains how to write an effective CTA and gives you 15 excellent CTA examples to consider as you create your own. For example, you wouldn’t offer a product demo (bottom-of-funnel content) to someone who just found you (a top-of-funnel user). The body text then provides additional context and information.

Top of Funnel 95

Top of Funnel Examples Funnel Advertising Content 95

Hubspot

APRIL 20, 2020

But that's just my favorite example. Let's take a look at the favorites of HubSpot content marketers. This absolutely ridiculous series of webisodes that ultimately led to a full-length feature film was hilarious, entertaining, memorable, and still highlighted Pepsi products despite having its own plot line.

Hubspot 93

Hubspot Content Marketing Campaigns Planning 93