CoSchedule

JANUARY 27, 2023

12 Social Media Marketing Examples From taking an influencer-led approach to sponsoring a live event, there are lots of ideas you can explore. Red Bull’s Viral Live Event Campaign Red Bull puts a lot of upfront work into their social media marketing. For example, its YouTube channel doesn’t just post any videos.

Social Media 126

Social Media Social Marketing Examples Planning 126

Webbiquity

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. And YouTube, for sure, I think it’s underutilized for B2B. First, the viral growth coefficient is so powerful right now. Obviously, there are a lot of other platforms out there.

B2B Marketing 336

B2B Marketing Practices B2B SMS 336

Heinz Marketing

OCTOBER 22, 2021

Attend an Event. There are a plethora of events out there, across every industry and niche. Here’s a few of our favorite B2B Marketing events: B2B Marketing Exchange. Here’s a few of our favorite B2B Marketing events: B2B Marketing Exchange. But it’s not just for viral dance videos and tide pod challenges.

Planning 119

Planning Work Management Marketing Management Marketing Automation Services 119

Martech

FEBRUARY 6, 2024

Following a seeming endless wave of disorienting global events, the audience is ripe for a return to traditional symbols and comforting humor.” I’m seeing more ‘pre-game’ buzz, which includes teasers and trailers primarily on TikTok, Instagram and YouTube shorts,” La Vecchia said. Many of the services provide a free trial.

Advertising Agencies 117

Advertising Agencies Paid Search Agency Marketing & Strategy Buzz 117

Sprout Social

JULY 19, 2022

Forward-thinking brands use them with specific goals and intentional strategies in mind—whether they’re making their product go viral or gaining international press. You can add hashtags to social posts, bios and comments on most major platforms, including Instagram, Facebook, TikTok, Twitter, LinkedIn, YouTube and Pinterest.

Effectiveness 122

Effectiveness Social Media Paid Search Agency Viral Marketing 122

Sprout Social

APRIL 14, 2021

Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok? Instagram Reels, YouTube Shorts, Snapchat Spotlight) your brand can leverage the following six TikTok takeaways to influence strategies for your other social channels.

Trends 145

Trends Effectiveness Marketing & Strategy Viral Marketing 145

Sprout Social

MARCH 16, 2022

Stand-out YouTube video metrics. YouTube has more than 2 billion active users and their newest video type— YouTube Shorts —generates more than 15 billion daily views. But beyond its popularity as a social platform, YouTube also has SEO and search applications. YouTube prioritizes how much time is spent watching a video.

Video Marketing 125

Video Marketing Youtube Click Rate Allocation 125

Sprout Social

JANUARY 4, 2022

Whether you’ve already had a handful of videos go viral , you’re staunchly loyal to static image posts or you’re totally new to video, the following social media video marketing statistics can help you determine how, when and why to use this type of visual content. YouTube video statistics. 74% of consumers use YouTube.

Social Media 142

Social Media Statistics Video Marketing Social Marketing 142

Marketing Insider Group

MARCH 16, 2023

Whether it’s through their massive YouTube library, engaging social media, or in-person sporting events, Red Bull has mastered the art of telling people how their product can make them feel — and making them want to experience it firsthand. As a result, we all know today that Red Bull gives you wings. It grabbed attention right away.

Marketing Agencies 2 232

Marketing Agencies 2 Lead Ranking Content Work Management 232

Optinmonster

MAY 27, 2020

Start with researching the biggest social media platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and the newcomer TikTok. Millennials prefer to stay up to date on current events and happenings via Twitter. If you’re using Facebook, Twitter, Instagram, or YouTube, we recommend taking a look at SmashBalloon.

Social Media 133

Social Media Paid Content Social Marketing Advertising Agencies 133

Oktopost

MARCH 31, 2021

TikTok, the viral video platform, exploded onto the scene with more than 800 million users, viewing over 1 billion videos daily. Global events have caused most of the world’s population to be movement-restricted and remote-working. They offer an ideal solution to replace canceled in-person events and launches. .

Paid Content 69

Paid Content Video Marketing Work Management Marketing Management 69

Convert

APRIL 7, 2021

Live Streaming Events Have Become Standard Protocol. As live event attendance took a knock, live stream events, on average, welcomed 20% of people who couldn’t attend in-person events due to COVID-19. At Uscreen, we saw a huge increase of 300% in the number of live events between March to August 2020. 56% of U.S.

Video Marketing 98

Video Marketing Budget Programs Youtube Marketing Management 98

Adobe Experience Cloud Blog

JULY 28, 2017

It’s not a coincidence, but more of a calculated effort from companies like Facebook , Twitter , YouTube , and Twitch to be the leaders of a space that is still in its infancy. Ask yourself, could “ Charlie Bit My Finger ” on YouTube be a viral hit today? At sporting events, 10 minutes is common practice. Tease It Out.

Campaigns 134

Campaigns Planning Tips Brand Identity 134

ClearVoice

MARCH 14, 2024

GoPro and Red Bull , meanwhile, forged a deal in 2016 that made GoPro the exclusive action camera for Red Bull’s events and productions. One example is the viral collab between Heinz and Absolut Vodka , which brought to life a limited-edition pasta sauce inspired by a TikTok trend. Can they effectively promote and share content?

Advertising Agencies 52

Advertising Agencies Planning Distribution Peer-to-peer 52

Hubspot

JUNE 11, 2020

Since then, this number has likely grown as brands continue to use a number of online platforms to stream virtual events, Q&As, and other content that their audiences will value. These platforms were YouTube (48%), Facebook (20%), and Instagram (13%). YouTube Live allows users to broadcast live content to viewers.

Video Marketing 101

Video Marketing Youtube Budget Programs Twitter 101

Optinmonster

FEBRUARY 11, 2024

Use platforms like Zoom or GoToWebinar to host your events. Promote these events through email marketing, social media, and partnerships with influencers in your industry. Implement Viral Marketing Campaigns Create shareable content or campaigns that encourage users to share with their networks. Leveraging social proof.

Paid Content 89

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 89

Onalytica B2B

NOVEMBER 12, 2018

A more creative and product focused content strategy means that platforms such as Instagram, Twitter, Blogs, Facebook, YouTube, Pinterest and Snapchat are a focus for B2C brands. This is often picture and video content on YouTube and Instagram such as unboxing and tutorial videos. Social Media Channels. Content Focus.

Top of Funnel 189

Top of Funnel B2B Thought Leadership B2B Thought Leadership 189

Onalytica B2B

NOVEMBER 15, 2018

When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. Event Speakers. The concept of your employees being influencers may sound odd to some. Social Amplifiers.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Stevens & Tate

MAY 9, 2023

The Super Bowl is undoubtedly one of the most celebrated sporting events. This one-day event with a history of high-profile commercials often means a lot to marketers and business owners. To create the best video campaigns for the next Super Bowl, you’ll need to review and learn from previous events.

Creativity 64

Creativity Video Marketing Campaigns Advertising Agencies 64

Sprout Social

AUGUST 10, 2022

Track trending hashtags, topics, music, challenges and more to create viral content with the right influencers. Heepsy is an influencer marketing tool that helps you find influencers on TikTok , Instagram, YouTube and Twitch. Collabstr is an influencer marketplace specializing in Instagram, TikTok, and YouTube. Key features.

Marketing Budget 113

Marketing Budget Budget Programs Enterprise Management Work Management 113

Conductor

OCTOBER 11, 2022

Event Schedule: If a specific event has multiple times and dates, the event schedule can provide insight into available options. Events: If you’re looking for a concert near you, for instance, you might see the events SERP populate different shows, along with dates, venues, and even ticket prices.

SERP 124

SERP Lead Scoring Lead Ranking Paid Content 124

BenchmarkONE

JANUARY 5, 2022

Have You Finished Planning Your Event? You need to put the same kind of planning into your live streams that these shows do, or you’ll have a messy event that could go very wrong very quickly. . YouTube Live. If your aim is to boost revenue, YouTube Live is where you’ll want to be. Instagram Live. Internet Access.

Work Management 86

Work Management Marketing Management Planning Youtube 86

Optinmonster

DECEMBER 21, 2023

A pre-launch marketing strategy can be a coming soon landing page , a countdown campaign, or a guerrilla marketing event. Yes, Apple positions its launch events as product releases. In the days following the event, people queue outside Apple stores for hours to buy iPhones or MacBooks at a premium price. But why stop there?

Campaigns 90

Campaigns Ad Building Planning Paid Search Agency 90

The Marketing Blender

MARCH 15, 2021

With big events like tradeshows and conferences on hold indefinitely, you may want to know how to handle your marketing in the near future: How will I replace tradeshow leads? The days of organic leads from social pages are mostly gone, outside of viral phenomena. YouTube is the second most used search tool and it’s owned by Google.

Paid Content 126

Paid Content Lead Scoring Lead Ranking Marketing Strategy 126

Optinmonster

NOVEMBER 3, 2021

This is the easiest way to make your contest or giveaway go viral and get your brand in front of more eyes. Go viral with the refer-a-friend social sharing giveaway action. Extra giveaway templates for Instagram, Twitter, Facebook, and YouTube. YouTube video: Up to 30 days. TikTok: Just minutes- unless it goes viral.

Social Media 81

Social Media Media Tips Ideal Customer Profiles 81

Anything Goes Marketing

JANUARY 23, 2007

I've been reading a few articles lately about how some user-generated content ad campaigns such as the one that Dove ran called Dove Cream Oil Body Wash Ad Contest "failed" as it wasn't well received by the YouTube community. It means that YouTube is much more then just a community in itself as Shmuel perceived it.

Youtube 100

Youtube Web 2.0 User-Generated Content Blogger 100

Sprout Social

DECEMBER 14, 2022

The holistic campaign stretched across all of Pacsun’s digital and social channels including exclusive content on YouTube, Instagram, Snapchat and Discord. Then there’s decentralization autonomous organizations like the Metaverse Fashion Council (MFC) who are actively curating events and cultivating professional networks for the metaverse.

Examples 111

Examples Brand Identity Branding Multi-Channel 111

Spiralytics

NOVEMBER 14, 2023

Prefers visual content Gen Alphas have an affinity for visual content, spending ample time on platforms like Instagram, YouTube, and TikTok. Over half (51%) first discover brands through YouTube videos, showing the importance of visual storytelling in modern marketing. These sites are an ideal place to center engagement efforts.

Generation 62

Generation Paid Search Agency Advertising Agencies Peer-to-peer 62

Sprout Social

APRIL 4, 2023

Similarly, if you’re hosting an event like a conference or convention, covering it with ephemeral content is a great way to generate engagement, both for attendees and those tuning in virtually. Semrush To promote their latest blog post or YouTube video, Semrush shares valuable highlights in their stories.

Marketing Strategy 117

Marketing Strategy Marketing & Strategy Planning Work Management 117

Rain: The Growth Agency

JANUARY 29, 2021

to exchange items no longer being used, with a marquee sponsorship opportunity in a streaming event ahead of the Big Game. With a legacy as Big Game Weekend’s most in-demand and buzzed about event, Shaq’s Fun House returns in 2021. Mercari has also committed to airing a spot within the televised broadcast of the Big Game.

Advertising Agencies 40

Advertising Agencies Ad Agencies Broadcasting Viral Marketing 40

Hubspot

MARCH 4, 2011

So, you’re going to make a “viral video.” You’re going to post it on YouTube and Facebook. The truth is you are more likely to wake up with your head sewn to the carpet than to see your next marketing campaign (video or otherwise) “go viral.” 3 Simple Examples of Going Viral.

Viral Marketing 28

Viral Marketing Mobile Advertising Webinar Metrics Youtube 28

Biznology

AUGUST 26, 2014

million — than it has to do with becoming the biggest sensation of the entire summer, becoming truly viral, ubiquitous, and effectively bringing a relatively obscure, rare, and under-researched disease, amyotrophic lateral sclerosis, effecting between 10,000-30,000 people, into global focus and universal issue awareness.

Viral Marketing 80

Viral Marketing Wikipedia Youtube Social Media 80

Hubspot

JULY 5, 2012

In fact, over 4 billion videos are viewed daily on YouTube , and over 60 hours of video are watched per minute. Oh, and can you make it go viral, too? First of all, what a frustrating question; virality can never, ever be guaranteed. First of all, what a frustrating question; virality can never, ever be guaranteed.

Viral Marketing 28

Viral Marketing Video Marketing Word of Mouth Youtube 28

SocialPilot

FEBRUARY 11, 2024

Identify influencers with experience in hosting impactful events or webinars, enhancing community engagement. Need some fresh, viral ideas that’ll light up our feed. What’s working wonders on Instagram, TikTok, or YouTube? Any holiday or event coming up we can tap into? IG, TikTok, YouTube, or somewhere new?

Sales Management 90

Sales Management ROI Planning Work Management 90

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. He is the founder of ProBlogger Training Events. She also posts about content that is on viral fever.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Hubspot

SEPTEMBER 15, 2020

Such educational events can potentially attract a more diverse demographic. These events gather more than 10 million viewers across the world. Events like XBOX games releases gather millions of viewers, which results in consumer awareness and excitement. However, Apple makes a "Show El Grande" out of a traditional presentation.

Examples 101

Examples Ad Building Brand Identity Branding 101

Hubspot

MAY 14, 2019

Marketing teams create content, host events, and launch entire campaigns dedicated to the people associated with that account, rather than the industry as a whole. Event Marketing. Event marketing is planning, organizing, and executing an event for the purpose of promoting a brand, product, or service. Buzz Marketing.

Paid Content 101

Paid Content Advertising Agencies Paid Search Agency Word of Mouth 101