Buzz Marketing for Technology

JUNE 27, 2008

Presentation. is underway here in Italy, and I presented “Cultivating wikis to change the enterprise and improve the bottom line&# this morning. Luis Suarez posed an excellent running summary of my talk this morning on Twitter. Grow Your Wiki: Presentations in Italy and Portugal Next Week. New York Times.

Wiki 100

Wiki Enterprise Management Web 2.0 Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

My presentation at the Enterprise 2.0 follow me on Twitter. Dmitri on Twitter Tips the Tuna. Markets, Technology & Musings. « Techmeme Persistent Search Feeds | Main. Enterprise 2.008 » June 12, 2008. Elevating the Enterprise 2.0 Conversation. UPDATE: Video of the keynote. Conference. View | Upload your own.

Enterprise Management 100

Enterprise Management Wiki Conversion RSS 100

Moz

NOVEMBER 13, 2018

As Barry Adams pointed out on Twitter recently, this move by Google is not exactly new, but it does feel like Google has suddenly placed their foot on the accelerator: I find it hilarious that SEOs are suddenly annoyed that Google is aggressively taking over some verticals with in-SERP features. They’ve been doing that for years. Google Jobs.

SERP 53

SERP Paid Content Traffic Features 53

Chris Koch

JANUARY 29, 2010

Image via Wikipedia. The price is the forms we make people fill out to download white papers or sign up for events. The price is the forms we make people fill out to download white papers or sign up for events. of the links I click on in Twitter take me directly to the content advertised in the tweets. That has to change.

Lead Ranking 100

Lead Ranking Lead Scoring B2B Thought Leadership Mobile Advertising 100

Chris Koch

JANUARY 29, 2010

Image via Wikipedia. The price is the forms we make people fill out to download white papers or sign up for events. The price is the forms we make people fill out to download white papers or sign up for events. of the links I click on in Twitter take me directly to the content advertised in the tweets. That has to change.

Lead Ranking 100

Lead Ranking Lead Scoring B2B Thought Leadership Mobile Advertising 100

SnapApp

JANUARY 23, 2018

To my luck, there are still frequent times in my life when I find myself in social situations where the majority of people present are not marketing professionals – are not, bless them, even professionals who work predominantly on the web. . Just a stream of nonsense words that amount to quizzical faces and terse responses like “cool”. .

Work Management 48

Work Management B2B Marketing Marketing Management B2B 48

Paul Gillin

JUNE 4, 2010

Here are my notes from David’s presentation this morning to the Mass. These are adapted from my tweets from the event, but hopefully are self-explanatory. For example, on Wikipedia you can always find out why an item of information is there. That’s why David Weinberger is one of my favorite speakers.

Web 2.0 50

Web 2.0 Wikipedia Transparency Advertising Mediums 50

Biznology

OCTOBER 1, 2013

. “Misdirection is a form of deception in which the attention of an audience is focused on one thing in order to distract its attention from another,” according to Wikipedia; and, according to the Wiktionary, redirection is “the automated process of taking a user to a location other than the one selected.”

Work Management 80

Work Management Adwords Paid Search Agency Marketing Management 80

Biznology

JULY 16, 2013

There’s so much amazing opportunity to dig up all of those awards, wins, relationships, announcements, testimonials, case studies, and white papers that you’ve produced en masse well before blogs existed, and pepper them into your present in the form of “it’s been ten years since” or into your past.

Social Media 80

Social Media Media Internet Marketing Google 80

Convince & Convert

JULY 21, 2010

You can find her on Twitter or, if you’re lucky, behind a rolling pin making a fresh pie. Download Michael’s presentation here. Have you read the Terms link provided by Facebook, Twitter or YouTube? The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. All that stuff?

Social Media 153

Social Media Paid Content Media Advertising Agencies 153

Hubspot

DECEMBER 30, 2011

AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. An example of this is the Twitter API. Eventbrite - Eventbrite is a provider of online event management and ticketing services.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JUNE 23, 2010

An example of this is the Twitter API. is popularly used to condense long URLs to make them easier to share on social networks such as Twitter. E EventBrite - Eventbrite is a provider of online event management and ticketing services. Eventbrite is free if your event is free. Blip.TV - Blip.TV

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Buzz Marketing for Technology

JUNE 27, 2008

“We present a study of anonymized data capturing a month of high-level communication activities within the whole of the Microsoft Messenger instant-messaging system. The results of this study will be presented at WWW2008 , the 17th International World Wide Web Conference which will be held on April 20 to 25, 2008 in Beijing, China.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Webcast 100

Biznology

SEPTEMBER 16, 2015

Internal versions of Wikipedia try to re-create the magic of a single authoritative reference resource for the whole organization, but after a couple of years most of the content is incomplete or outdated. But several of the attributes that make those resources successful are not present within most organizations.

Lead Ranking 80

Lead Ranking Peer-to-peer Digital Transformation Wikipedia 80

Buzz Marketing for Technology

JUNE 27, 2008

For example, in Wikipedia, “knowledge&# is constructed by negotiating compromises among various points of view. reflects a shift in leading-edge applications on the World Wide Web, a shift from the presentation of material by website providers to the active co-construction of resources by communities of contributors. tools (e.g.,

Web 2.0 100

Web 2.0 Wikipedia Opinions Peer-to-peer 100

Convince & Convert

MAY 31, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. LinkedIn certainly has its place, but for us, the activity on Twitter dwarfs that that we see on LinkedIn. The RSS feed is: [link]. Eric : Yes.

Work Management 113

Work Management Marketing Management Social Media Paid Search Agency 113

Biznology

JULY 9, 2012

Photo credit: Wikipedia. All of your employees have networks and many of them actively engage in social networks – Facebook, Twitter, Pinterest, and LinkedIn. I’ve got a robust LinkedIn presence, and I’m active on Facebook, Twitter, Pinterest, and Foursquare. Collectively, that’s a lot of ready-made connections for your company.

Marketing Budget 80

Marketing Budget Ideal Customer Profiles Network Marketing Social Networks 80

Moz

DECEMBER 5, 2018

Step 1: Find the "big fish" A client may already know who the “big fish” in their community are, or you can cast a net by identifying popular local events and seeing which businesses sponsor them. If an event/team page highlights you, but doesn’t actually link to benefactors/participants, don’t be shy about politely requesting a link.

Lead Ranking 52

Lead Ranking Ad Building SEO Lead Scoring 52

The Effective Marketer

AUGUST 11, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Mapping the Social Media Landscape Infographics, according to Wikipedia are “graphic visual representations of information, data, or knowledge&#. It’s also a wonderful way to communicate your message.

Social Media 100

Social Media Work Management Media Marketing Budget Creation 100

Buzz Marketing for Technology

JUNE 27, 2008

Jen makes some good observations and raises some questions about conveying the usefulness of a backchannel during presentations and meetings. Attention at events like meetings operates in natural cycles of ebb and flow. Do you really think it is the role of the presenter to engage every audience member though? technology.

RSS 100

RSS Class Wikipedia Twitter 100

Buzz Marketing for Technology

JUNE 27, 2008

Whether youre socializing on Facebook , updating Twitter , or just adding a new bookmark to Ma.gnolia , social media has become an integral part of our daily lives. Dan Schawbel , EMCs first social media specialist, returned to Bentley College to do a presentation about personal branding and social media. Lesson #7 Learn to Twitter.

Social Media 100

Social Media Class Web 2.0 Media 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. How do you PROVE the value of Twitter? in the 1960s. He’s smart.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Paul Gillin

JUNE 24, 2010

I’m particularly interested in your feedback on this chapter because it presents some new ideas I’ve been playing with about how to calculate the ROI of almost anything. According to Wikipedia, ROI is “the ratio of money gained or lost (whether realized or unrealized) on an investment relative to the amount of money invested.”

ROI 50

ROI Paid Content Social Marketing Webcast 50

Convince & Convert

JUNE 21, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. I’ll link that up on Wikipedia. Thanks of course to Jill’s company Argyle Social for being the presenting sponsor of Social Pros.

Work Management 118

Work Management Marketing Management Stats Social Media 118

B2B Marketing Zone Posts

JUNE 9, 2010

100 Tips for Trade Show Lead Generation - B2B Lead Generation Blog , May 11, 2010 Lead generation remains the top reason most companies exhibit at events and tradeshows. And B2B marketers are constantly looking for ideas they can use to drive more ROI from their events budget. Customers are less willing to give up information.

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40

B2B Marketing Zone Posts

OCTOBER 5, 2010

Should Investor Relations Teams Use Twitter? - Sign onto Twitter/StockTwits and start tweeting, right? Setting up a B2B blog or a Facebook or Twitter [.]. It’s about moderating panels, a function that many of us are called upon to perform at events from time to time. Before the Event. The Results. Know your place.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Hubspot

JUNE 19, 2014

But some acronyms have multiple meanings, even industry-specific ones, and sometimes Wikipedia doesn''t do them justice. A high bounce rate generally leads to poor conversion rates because no one is staying on your site long enough to read your content or convert on a landing page (or for any other conversion event). Learn more here.

Paid Content 28

Paid Content Work Management Sales Management CMS Development 28

Webbiquity

FEBRUARY 21, 2017

Ideal for live blogs, breaking events, and conferences. It’s a great way to capture the buzz from the show floor after a tradeshow, event or conference.” — Maximize Social Business (Drive). Perhaps you see an infographic you like and want to emulate, or new ways to present your content visually. 1) Storify. Pricing: free.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

Webbiquity

DECEMBER 4, 2019

That may sound daunting, but screen grabs from a video or individual slides from a presentation quickly add up—and can drive traffic that will actually help your website. You can post updates with your blog posts, ebooks, case studies, videos, and upcoming event your network might find interesting.

Traffic 162

Traffic Long Tail Marketing Marketing Websites Tips 162

B2B Marketing Zone Posts

JULY 7, 2010

Everything Technology Marketing , June 12, 2010 Earlier this week, I was on a panel at the WIT event “The Intersection of Marketing & Technology&# in McLean, VA. The Ultimate List: 100+ Twitter Statistics - Hubspot , June 2, 2010 Twitter , while simple, is often a confusing social media platform for. and keeping!

Social Media 40

Social Media Inbound Marketing Enterprise Management Social Marketing 40

Directive Agency

MAY 9, 2017

Social: Twitter, LinkedIn, FB. Social: LinkedIn, FB, Twitter. Advise client to post to all personal LinkedIn, Twitter, & Facebook Accounts at organization or marketing team. Reach out to 15 influencers that you identify on Followerwonk or … via Twitter DM. Setup event tracking for key events. No Mention.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85

The Customer

JUNE 2, 2020

At that presentation on the currency of attention, he cited then NY Times columnist David Carr who believed, “the most important social media is the conversation you have with the person sitting next to you.” His first lesson in the value of that was as a newcomer to America and a humiliating, for him, event on the first day of 4 th Grade.

Curation 72

Curation Wikipedia Internet Marketing Social Media 72

Buzz Marketing for Technology

JUNE 27, 2008

The present and future of Personal Learning Environments , by Ron Lubensky. Wikipedia: History of personal learning environments. Presentation at Scaffolding learning - web 2.0 Presentation at eLearning Guild 2007 , 11 April 2007, Boston. Presentation at MIT , 10 April 2007, Cambridge MA. Twitter updates.

Enterprise Management 100

Enterprise Management Wiki Work Management RSS 100

Convince & Convert

DECEMBER 30, 2015

Just as successes are fun for your audience to read, outlining techniques that don’t work well is also interesting—particularly when your product or service solves the challenges presented from the failed techniques. Posters date back to the mid-nineteenth century as a terrific way of promoting events. Facts and Stats.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

Just as successes are fun for your audience to read, outlining techniques that don’t work well is also interesting—particularly when your product or service solves the challenges presented from the failed techniques. Posters date back to the mid-nineteenth century as a terrific way of promoting events. Facts and Stats.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168

Biznology

APRIL 23, 2013

The current catch-all these days for what I do is social media; unfortunately, when what you do is described as social media, people tend to think Facebook , Twitter , Pinterest , and maybe Google+. At the end of the event participants submit to the organizers a list of who they would like to provide their contact information to.

Blogger 80

Blogger Outreach Social Media PR 80