Webbiquity
AUGUST 4, 2020
With live events on hold for now, webinars have become a more popular channel than ever for communicating directly with sales prospects. A final, sometimes overlooked element, is your webinar technology platform. GoToWebinar and WebEx (which is more of an online meeting tool) are no longer your only options. Total reviews: 552.
Marketing Insider Group
DECEMBER 10, 2020
Whether virtual or in-person, event planning is a painstaking process. Planners oversee countless details and put in place many event aspects to ensure that events turn out great. Event Budget Management. Event Registration, Marketing, and Promotion. Event Experience. Event Budget Management.
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Martech
FEBRUARY 24, 2022
Marketing automation platforms often play a central role in marketing technology stacks, especially given the importance of email as a marketing channel. To start, set up demos with your shortlist of vendors within a relatively short timeframe after receiving the RFP responses to help make relevant comparisons.
SpotMe Blog
JULY 28, 2023
Selecting the right in-person event platform to manage your onsite events is critical to their success. Especially because 95% of marketers believe that in-person events help achieve business goals (American-based event technology company). What Is An In-Person Event Platform?
Webbiquity
NOVEMBER 18, 2021
Trigger events may help you prospect for clients by putting you in front of the right buyers with the appropriate context for beginning a discussion. What is a Trigger Event? A trigger event is an occurrence that promotes buyer awareness of the possibility for change or the need for what a vendor provides.
ClickZ
JANUARY 22, 2020
30-second summary: By simply adopting marketing automation technology, a company can significantly free up a marketers time and enable them to focus on more important revenue building projects as these tools can help to automate numerous repetitive tasks such as emails, campaign management, website analysis and social media marketing.
SalesIntel
APRIL 17, 2024
In the B2B industry, email automation has become a transformative tool enabling you to streamline communication, offer personalized content, and cultivate leads efficiently. To enhance your email campaigns, it’s crucial to understand and implement effective strategies for B2B email marketing automation.
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