SalesIntel
DECEMBER 6, 2023
To skyrocket the numbers, sales reps make use of various sales tools available in the market. Some of them are free while others are paid – but all bring in enormous value to the sales process. Investing in a random sales tool is a waste of time, money and effort.
Webbiquity
AUGUST 4, 2020
With live events on hold for now, webinars have become a more popular channel than ever for communicating directly with sales prospects. Probably the most important is content: are you giving attendees useful, actionable information—not just a thinly veiled sales pitch? Several elements determine the success of your webinars.
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Webbiquity
MAY 4, 2020
It’s the most widely used tactic, and 59% of B2B marketers say email is their most effective channel in terms of revenue generation. Easy to use, affordable online tools make it easy for marketers to segment their lists, test different messages, automate processes, and track results.
Martech
FEBRUARY 24, 2022
Marketing automation platforms often play a central role in marketing technology stacks, especially given the importance of email as a marketing channel. But since these systems often come with hefty price tags, it’s important to cover all of your bases when navigating the purchase or upgrade process.
Webbiquity
NOVEMBER 18, 2021
Today’s B2B buyers are time-strapped and overwhelmed with information, making sales harder than ever. Being able to communicate with the correct context and timing is essential as a sales representative. What is a Trigger Event? Examples of Useful Trigger Events. Image credit: Diego PH on Unsplash.
Act-On
SEPTEMBER 24, 2023
With higher traffic and more page views, it’s only reasonable to expect a bump in conversions and sales. Lower funnel keywords are an often neglected SEO strategy for marketers. One thing is for sure, though: search intent isn’t aligned with marketing automation, which is what we do here at Act-On.
ANNUITAS
MARCH 21, 2023
Updated 21 MAR 2023 Adobe Updates Focus on Chat, Event Management and Advanced Analytics Adobe is holding its annual Summit event in Las Vegas this week. 4,000 installs and nearly 1,000 high usage customers building engagement on the tool set, powering more than 5.3m conversations to date.
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