MKT1

JANUARY 11, 2024

Clay helps B2B GTM teams (primarily growth marketers & Marketing/rev-ops teams) enrich their data and use it to automate highly targeted outbound at scale. Upload marketing or contact data and use AI to analyze it, and even update the original spreadsheet. And now create marketing content from past events.

Sales Management 52

Sales Management Paid Content Marketing Analytics Tools Tools 52

Envy

APRIL 5, 2022

Similarly, in Meta, Advanced Matching can help you optimize ads to reach more people, attribute more conversions, and drive better results by using your hashed customer information along with your pixel events. Staying a step ahead of the ongoing developments will help marketers build a future-proof marketing strategy.

B2B Marketing 118

B2B Marketing Work Management Marketing Management Paid Search Agency 118

markempa

DECEMBER 12, 2016

For the majority of B2B companies with complex sales, marketing-generated leads rarely account for 50% of revenue and often it’s often much less. How Empathy Will Grow Your Sales and Marketing Pipeline. Read about Four Ways You Can Humanize Marketing and Build Relationships. Fast Growth Marketing: From 0 to 500,000 Users.

Account Based Marketing 84

Account Based Marketing Marketing Qualified Leads Lead Scoring Lead Ranking 84

Content4Demand

MAY 21, 2020

This years’ Campaign Optimization Series , hosted by Demand Gen Report , put a spotlight on the strategies and tools marketers have seen success within this new environment, with targeted webcasts led by industry thought leaders addressing topics such as ABM for sales success, virtual event best practices, data strategies and more.

Marketing Budget 98

Marketing Budget Sales Management Webinar Metrics Top of Funnel 98

SmartBug Media

SEPTEMBER 12, 2022

Over the next week, we’ll be publishing a series of INBOUND 2022 recap blogs about: Business growth. Marketing trends. Creativity and culture in B2B marketing. Note: Powerhouse Pass attendees have access to the INBOUND 2022 virtual event platform for one year from today to rewatch any session on demand. Social media.

Marketing AI 52

Marketing AI Digital Asset Management Work Management Marketing Management 52

Hubspot

DECEMBER 7, 2020

From the size of our weddings and special events to the comfort level of our pajamas and stay-at-home clothes, we’ve reconsidered the size, shape, and necessity of many, many elements in our lives. Canva + HubSpot Marketing Survey. Growth marketing. Content marketing. Pre-Pandemic. Post-Pandemic.

CMS Development 101

CMS Development Research Contingency Planning Paid Search Agency 101

Metadata

APRIL 25, 2023

That’s why Evan Dunn, Director of Growth Marketing at Syncari, focused on the potential for pipeline gains while evaluating Metadata. The same thing happened for Andrew Harder, Senior Paid Media Manager at Webex Events by Cisco. Time savings like this help marketing teams of every size get more done.

Ideal Customer Profiles 52

Ideal Customer Profiles Marketing Automation Services Cost per Lead Lead Ranking 52

Hubspot

NOVEMBER 19, 2020

Robert Moore, Co-Founder and CEO at Crossbeam, told me: "At Crossbeam , we've rolled out company-wide OKRs that change each quarter and can be measured using sales, marketing, and product data from HubSpot.". She continues, "Additionally, our sales team is seeing instant benefits in their HubSpot Sequences.

Sales Management 92

Sales Management Top of Funnel Planning Brand Identity 92

Hubspot

AUGUST 3, 2017

It’s no wonder that HubSpot marketers agreed: 2) There’s greater reach. Notice that, in his quote above, HubSpot Academy Senior Growth Marketing Manager Eric Peters also spoke to Facebook Live’s reach. HubSpot Social Media Marketer Nick Carney agrees: 3) It’s easy to use. To date, Facebook has 1.28

Video Marketing 77

Video Marketing Broadcasting Planning Youtube 77

Hubspot

JUNE 8, 2017

But while a colleague’s job might look different from our own, there’s actually quite a bit that we, as marketers, can learn from them. That’s why I recently sat down with my colleague, Adrianne Ober , a Channel Consultant here at HubSpot. But maybe even more than that, is how excited she is to hear about other marketers’ ideas.

Work Management 100

Work Management Marketing Management Advertising Channels Advertising Agencies 100

accelerate agency

JUNE 30, 2021

Top 10 SaaS conferences and events for late 2021. Anyone can tap into the wide range of content we offer on our site—such as this article on tried-and-tested SaaS marketing strategies —but we still prefer to use the human approach wherever possible. Top 10 SaaS conferences and events for late 2021. Why attend an SaaS conference?

Conference 52

Conference Enterprise Management Work Management Marketing Management 52

Hubspot

OCTOBER 31, 2017

If you're a HubSpot customer, this is an easy email to replicate for your contacts through a fixed date or property-based workflows. A few Halloweens ago, HubSpot's blogging team dressed as the dancing pumpkin man from this viral video. 9) HubSpot Academy. 4) Amazon. 5) LinkedIn. They're valuable.

Personalization 101

Personalization Examples Hubspot Amazon 101

nDash

FEBRUARY 17, 2019

One of Europe’s biggest content marketing events. Drawing more than 5000 attendees every year, this event features all the different aspects of content marketing. Another big marketing event in Europe is taking place in Slovenia. Did we miss an important content marketing event?

Conference 94

Conference Planning Content Marketing Content 94

Martech Advisor

NOVEMBER 6, 2019

Over 9,000 registered for our two-day virtual event exploring how enterprises use survey feedback to make data-driven decisions, take meaningful action, and deliver cross-functional impact across their businesses. At the conference, we heard from some truly inspiring marketing leaders from companies like Lyft, Box, Cuisinart, and HubSpot.

Enterprise Management 48

Enterprise Management Top of Funnel Paid Search Agency Planning 48

Outgrow

MARCH 24, 2023

I was recently listening to an interview by Marco Burch, a former CR of HubSpot. He was talking about the early days of HubSpot, this is probably way back into like early two thousand. He was like the seventh hire or something at HubSpot, and he said in the early days of HubSpot, HubSpot’s churn rate was 10% per month.

Marketing AI 52

Marketing AI Acquisitions Work Management Marketing Automation Services 52

Martech Advisor

JANUARY 16, 2020

Learn More: The Modern Chief Marketing Officer Is Also Chief Change Agent. 6 Predictions Marketing Technologists Must Remember in 2020. There’s no denying the central role played by marketing technology for modern brands. “Marketers report using marketing analytics to make decisions only 39.3%

Planning 93

Planning Enterprise Management Paid Search Agency CMO 93

Heinz Marketing

DECEMBER 20, 2021

This week’s show is called “Building a High-Growth Marketing System on a Lean Budget” My guest is Kathleen Booth , Chief Marketing Officer at clean.io. And in the beginning of COVID, that manifested is just this huge move to virtual events. And so, this is an interesting challenge for marketers.

Peer-to-peer 70

Peer-to-peer Communities CMO B2B Sales 70

Hubspot

JANUARY 12, 2017

Whether you’re tasked with managing advertising spend or budgeting for events, this handy list of free calculator tools will help you prove the return on investment (ROI) of the programs and budget you need to grow your business and scale over time. 1) Attend.com's Event ROI Calculator. 2) HubSpot's Advertising ROI Calculator.

Budget Programs 28

Budget Programs Business Marketing Budget Click Rate 28

Hubspot

JANUARY 4, 2021

Here's what else 2021 has in store based on the predictions of this fabulous group of marketing leaders. Virtual Events. Marketers will plan asynchronous events that plug into the funnel. Imagine a virtual event running 24/7.". Now that sounds like a virtual event worth attending!".

Trends 101

Trends Marketing AI Work Management Planning 101

Parse.ly

OCTOBER 22, 2019

The hosts, Hubspot employees, fully admit that Hubspot has a huge leg up when it comes to SEO because of 10 years of brand authority, and that there’s no magic formula for getting a post to rank. Growth Marketing Toolbox | Content Marketing Ideas. Could the content you create be turned into an event?

Content Marketing 63

Content Marketing Planning Lead Scoring Lead Ranking 63

Hubspot

APRIL 14, 2021

In fact, 95% of marketers believe in-person events can have a major impact on achieving their company's primary business goals. In 2020, the majority of events were hosted virtually — and this likely isn't going to change in 2021 or immediately beyond. Plus, video is a good opportunity to showcase events from years past.

Conference 95

Conference Design Marketing Websites Best Practices 95

Scoop.it

NOVEMBER 17, 2022

Audiences can also choose which aspects of digital marketing they get information on. What we like: Provides the latest digital marketing trends. HubSpot’s Marketing Blog. Hubspot is a large brand with one of the best newsletters on the market. Designed by marketers for marketers.

Newsletter 90

Newsletter Planning Work Management Marketing Management 90

Hubspot

FEBRUARY 23, 2021

Here's a text I received from Clubhouse when my HubSpot colleague, Amanda, bumped me up to the top of the waitlist. To find clubs, you can either sift through the Explore tab or tap its search bar, select clubs and search a topic, as I did with "Growth Marketing" below: You can join a club by going to its profile page and tapping "Follow."

Co-Registration 101

Co-Registration Ideal Customer Profiles Profiling Privacy 101

Atomic Reach

JANUARY 3, 2019

He is an author, featured keynote speaker, and workshop teacher at several technology and marketing events across the globe. Patel is the co-founder of Webprofits, a growth marketing agency that has helped numerous companies enhance their marketing approach. Find him on Twitter & LinkedIn.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Strategic-IC

NOVEMBER 25, 2020

Marketing continues, in a large part, to be responsible for brand, content, events, and campaigns that generate leads, etc. We’re all too familiar with Sales and Marketing teams purchasing and using different technology - and never the twain shall meet… Sales using Salesforce and Marketing using HubSpot.

Account Based Marketing 62

Account Based Marketing Ideal Customer Profiles ABM Work Management 62

Strategic-IC

NOVEMBER 25, 2020

Marketing continues, in a large part, to be responsible for brand, content, events, and campaigns that generate leads, etc. We’re all too familiar with Sales and Marketing teams purchasing and using different technology - and never the twain shall meet… Sales using Salesforce and Marketing using HubSpot.

Account Based Marketing 62

Account Based Marketing Ideal Customer Profiles ABM Work Management 62

Outgrow

JUNE 20, 2022

About our guest: From working for large brands in both B2C and B2B to scaling one of the largest customer acquisition engines in B2B, Kieran Flanagan is a Senior Vice President of Marketing at Hubspot , holding a proven track record of assisting SaaS businesses of all sizes. That was Kieran Flanagan, SVP of marketing at HubSpot.

Paid Content 52

Paid Content Communities Work Management Product 52

MKT1

AUGUST 7, 2023

Why we recommend 42 Agency: They’re one of our go-to agency recommendations for early & growth stage startups for all things growth marketing and demand gen. Our agency helps startups with Demand Generation & RevOps to hit aggressive pipeline targets. They’ll be true partners and a pleasure to work with.

Buy 52

Buy Demand Generation Agencies Top of Funnel Product 52

Hubspot

MARCH 17, 2017

At some point in one's life and career, it seems that networking events have earned a bit of a shabby image. The truth is, not all events fit that stereotype. The thing is, we've been to enough -- to put it kindly -- less-than-stellar events to know what a remarkable one looks like. 15 Networking Events for Marketers in 2017.

Network Marketing 78

Network Marketing Best Practices Work Management Marketing Management 78

Atomic Reach

MARCH 18, 2019

Jd Prater – Quora Evangelist, Director of Growth Marketing at AdStage. Jd Prater’s mission is increasing brands’ and marketers’ awareness when it comes to Quora. He is an advocate of digital storytelling and an expert in seasoned growth marketing. Amanda Sibley - Director of Marketing for HubSpot for Startups.

Paid Content 102

Paid Content PPC Paid Search Agency SEM 102

Optinmonster

MARCH 13, 2024

In this post, I’ll share 13 digital marketing tips that will give you a leg up over the competition and help you improve your lead generation. Run Giveaway Contests Giving away a freebie that your audience wants or running an online competition is an excellent growth marketing hack to help you generate leads in bulk.

Paid Content 131

Paid Content Marketing Analytics Tools Lead Ranking Sales Qualified Leads 131

Optinmonster

FEBRUARY 27, 2024

That makes Reddit one of the best growth marketing tools to find and talk to your target audience for free. OptinMonster’s integrations with the leading email service providers , CRM software , and eCommerce platforms make it a great growth marketing tool to acquire new customers. million subreddits at present.

Marketing Automation Services 86

Marketing Automation Services Budget Programs Tools Work Management 86

seo.co

OCTOBER 13, 2023

2023 is set to be an exciting year within the SEO space, with a host of events bringing professionals together from around the world. Furthermore, with specialized workshops, this conference guarantees incomparable knowledge that’ll guarantee success amidst getting ahead in the fast-paced realm of digital marketing.

Paid Content 52

Paid Content Conference SEO Peer-to-peer 52

accelerate agency

JANUARY 26, 2023

Below, we’ll look at the best upcoming events for the next year, plus the reasons why SaaS conferences are worth it, together with getting prepared for your own attendance. And that’s not even mentioning the broader, non-SaaS focused events, like Adobe Summit. And they’re not all based in Silicon Valley, either! So, where to start?

Conference 52

Conference Work Management Marketing Management Paid Search Agency 52

accelerate agency

JANUARY 26, 2023

Below, we’ll look at the best upcoming events for the next year, plus the reasons why SaaS conferences are worth it, together with getting prepared for your own attendance. And that’s not even mentioning the broader, non-SaaS focused events, like Adobe Summit. And they’re not all based in Silicon Valley, either! So, where to start?

Conference 52

Conference Work Management Marketing Management Paid Search Agency 52

Webbiquity

MAY 31, 2022

Are they beginners in the ecommerce business or growth marketing professionals? Host a Live Event. Additional benefits of hosting a virtual event on LinkedIn include: Meet your audience where they are (i.e., Additional benefits of hosting a virtual event on LinkedIn include: Meet your audience where they are (i.e.,

Linkedin 336

Linkedin Marketing Strategy Marketing & Strategy B2B Marketing 336

Brandpoint

JUNE 7, 2018

That explains why industry movers and shakers are offering an increasing number of content marketing conferences aimed at helping them make the most of its possibilities. While the scope of such events has become difficult to track, here’s a list of some upcoming conferences that could help your organization with future strategies.

Conference 132

Conference Enterprise Management Work Management Marketing Management 132