The Lead Agency

NOVEMBER 27, 2019

We definitely believe that using Google Ads alone is not enough for your site to see a boost in its results on the SERPs. Just be careful not to optimise Click Through Rate in a way that generates irrelevant traffic, as this will affect bounce rate and dwell time, which may negatively impact your SEO efforts.

Paid Search Agency 87

Paid Search Agency SEO Google Ads 87

Go Beyond SEO

NOVEMBER 25, 2018

You’ve created what you thought was a strong website for your Charlotte-based law firm, but your traffic hasn’t increased — and neither has your client volume. You want to be certain that your law firm’s website shows up in the SERPs before your biggest competitor’s site does.

SEO 68

SEO Dwell SERP Ideal Customer Profiles 68

Kevin Indig

AUGUST 7, 2023

Coming soon: SERP’s Up 50th episode special Listen in on August 8 as Mordy Oberstein and Crystal Carter reflect on the most popular episodes of their SEO podcast. In good economic times, leaders are willing to spend more on brand. Expect timeless tips and strategies, as well as new insights into the future of search.

Paid Content 94

Paid Content Advertisements Advertising Brand Identity 94

SmartBug Media

APRIL 12, 2021

If you can get your site to rank in the top three search results, you can be sure that you’ll get some traffic from it. More traffic is what will drive your other metrics like user engagement and conversions. Marketers can also use SEO metrics to analyze how many users are viewing the site and how much time they spend on certain pages.

ROI 66

ROI Top of Funnel Content Marketing Lead Scoring 66

Brandpoint

DECEMBER 13, 2018

When search engine optimization (SEO) and marketing professionals optimize content, it means they are updating/editing/fixing a web page to boost its organic search performance and bring more traffic to their website. Overall, optimizing content can drive more traffic to your website. How to choose content to optimize.

Top of Funnel 119

Top of Funnel SEO Optimization SERP 119

Sharpspring

JULY 5, 2019

There’re also some general indicators of site behavior that can count as micro conversions, such as: Time on site — Tracking how much time visitors spend on your website before navigating away helps you determine if your site content is compelling enough to engage visitors. Longer dwell times show that your content is relevant and engaging.

Conversion 51

Conversion Dwell Marketing Analytics Tools Top of Funnel 51

SmartBug Media

AUGUST 28, 2019

The modern lifestyle makes it hard to thoroughly read long product descriptions or spend hours researching different vendor options. Additionally, 92 percent of users watching video on mobile share it with others, and social shares can increase traffic to your site. Video Helps Engage the Increasingly Distracted Buyer.

Demand Generation Agencies 73

Demand Generation Agencies Demand Generation Demand Video Marketing 73

Atomic Reach

MARCH 15, 2019

When people shop in stores, they can directly communicate with salespeople and explain what they need, how much they're willing to spend and other factors, such as their favorite colors. It's also smart to scroll down to the bottom of a SERP and see the short list of related search terms. Deploy AI to Make Product Recommendations.

Intent 105

Intent Top of Funnel Marketing AI Content 105

ClearVoice

JULY 7, 2022

Can dwell time, page views, and user engagement affect your Google rankings? Several metrics tied to user engagement can lead to higher rankings and more organic traffic. Specific meta tags can affect both your rankings and organic traffic. The meta description is another meta tag that can affect organic traffic.

Dwell 52

Dwell Lead Scoring Lead Ranking Google 52

Bluetext

MARCH 25, 2020

Additionally, over 50% of website traffic comes from mobile , and over 66 million American adults now own a smart speaker with digital assistant capabilities. According to Jakob’s law , users spend most of their time on websites other than yours. Over 50% of all website traffic comes from mobile. Increase Page Speed .

Paid Search Agency 27

Paid Search Agency SEM Advertising Agencies Planning 27

FMG Suite

MARCH 13, 2019

It’s projected that mobile will account for 72% of digital ad spend during 2019 , and that increase is driven by users’ demand for a desktop experience on their mobile devices. This mobile user focus, combined with high-quality content, should increase the time users spend on your website.

Marketing Websites 40

Marketing Websites Practices Mobile Advertising Best Practices 40

Bluetext

AUGUST 8, 2019

Additionally, over 50% of website traffic comes from mobile , and over 66 million American adults now own a smart speaker with digital assistant capabilities. According to Jakob’s law , users spend most of their time on websites other than yours. Over 50% of all website traffic comes from mobile. Increase Page Speed .

Paid Search Agency 21

Paid Search Agency Design Marketing Websites SEO 21

Moz

OCTOBER 21, 2019

Posted by SamuelMangialavori It's undeniable that the SERPs have changed considerably in the last year or so. For many of the clients I've worked with, PAAs have really had an impact on their SERPs. If you are anything like me, you might be asking yourself the same questions: How important are these SERP features?

SERP 10

SERP Trigger Marketing Keywords FAQ 10

Single Grain

DECEMBER 30, 2019

In other words, it increases a website’s visibility in the SERPs which leads to more organic traffic to your website. Well, for starters, the share of organic search results will continue to gradually decline as more ads rule the SERPs. This consolidation of the SERPs will make SEO tougher than ever before.

Trends 139

Trends SEO Lead Ranking Lead Scoring 139

seo.co

JULY 26, 2021

It’s not about your personal feelings as you scroll through the search engine results pages (SERPs). CTR is a good indication that your webpage is appealing enough to attract traffic. Dwell time. How long a person spends on a given page of your site says a lot about how satisfied they are with what they’ve encountered.

Google 98

Google SEO SERP Dwell 98

Single Grain

JULY 30, 2019

Though it can be tempting to explain away your website’s failure to advance in the organic SERPs as being caused by factors outside of your control, the reality is that there are plenty of much more mundane reasons that SEO campaigns fail. How many blog posts have you seen generating that much traffic and ranking for so many terms?!

SEO 89

SEO Long Tail Marketing Lead Scoring Lead Ranking 89

Single Grain

SEPTEMBER 13, 2019

84% of marketers say video has helped them increase traffic to their website. 80% of marketers say video has increased dwell time on their website. Video Drives More Traffic. Video traffic statistics : Websites with videos attract 2-3x as many visitors. Videos attract 300% more traffic and help to nurture leads.

Paid Content 112

Paid Content Stats Video Marketing Paid Search Agency 112

Single Grain

FEBRUARY 19, 2020

” Now, only the highest-quality content will get the top ranking in Google's SERPs. Search engine marketers can find out for themselves what the impact of RankBrain and BERT is by paying even more attention to the SERPs and questioning every traditional SEO technique previously applied. Mobile accounts for 52.6%

Marketing AI 142

Marketing AI SEO Long Tail Marketing Paid Search Agency 142

Single Grain

AUGUST 28, 2019

The idea is to show your expertise, which will lead to social shares, increased traffic and, ultimately, qualified leads. or industry round-ups (“How 45 Agency CEOs Spend their Mornings,” “50 Marketing Experts Share the Best Advice They’ve Ever Gotten,” etc.). Then he’d spend the next 60-90 days analyzing which ones actually worked.

Lead Scoring 97

Lead Scoring Lead Ranking Keywords Google 97

Valasys

JANUARY 2, 2020

Pay-per-click advertising, also popularly known as the cost per click (CPC) advertising, is a form of digital advertising wherein, an advertiser pays the publisher, commonly the search engines or website owners to drive traffic on their websites, whenever an ad is clicked on. Read more: Pay-Per-Click & Why You Need It Today.

Paid Content 64

Paid Content PPC Trends Marketing AI 64

seo.co

OCTOBER 11, 2021

Online video consumption and video ad spend continues to grow. Some estimates are predicting that up to two-thirds of all online traffic will be intended for video as early as next year. Your video can be indexed as rich content, displayable above the fold on SERPs. The future of SEO is video, including video dwell time.

SEO 98

SEO Video Marketing Promotion Optimization 98

Single Grain

MAY 5, 2020

Businesses having thousands of pages on their websites require specialized SEO teams and high-level strategies to drive more traffic. Dive Deeper : * 9 Effective SEO Techniques to Drive Organic Traffic in 2020. * Non-branded keywords can help attract tons of organic traffic. 9 SEO Trends You Can’t Ignore in 2020.

Enterprise Management 98

Enterprise Management Marketing Automation Services SEO Examples 98

Single Grain

OCTOBER 31, 2023

Domain authority is not a metric that Google uses when compiling their ranking order for the SERPs, but it is a gauge of how well you can expect to perform against your competitors. Your brand new mom-and-pop painting company will struggle to compete against a huge chain like Lowes for similar keywords, all else being equal.

Lead Scoring 98

Lead Scoring Lead Ranking Domain SERP 98

accelerate agency

OCTOBER 27, 2021

Equally, a poorly optimized website will likely have a lower dwell time. While the relevant of dwell time to search engine rankings is still debated, you generally want to encourage a longer dwell time to encourage conversions. Around half of all website traffic comes from mobile devices.

Case Studies 52

Case Studies Case Study Enterprise Management Paid Content 52

accelerate agency

OCTOBER 27, 2021

Equally, a poorly optimized website will likely have a lower dwell time. While the relevant of dwell time to search engine rankings is still debated, you generally want to encourage a longer dwell time to encourage conversions. Around half of all website traffic comes from mobile devices.

Case Studies 52

Case Studies Case Study Enterprise Management Paid Content 52

accelerate agency

APRIL 27, 2021

Equally, a poorly optimized website will likely have a lower dwell time. While the relevant of dwell time to search engine rankings is still debated, you generally want to encourage a longer dwell time to encourage conversions. Around half of all website traffic comes from mobile devices. SERP rankings. PPC vs SEO.

Enterprise Management 52

Enterprise Management Paid Content Search Marketing SEO 52

Outgrow

DECEMBER 19, 2021

Search Engine Optimization or SEO is the key to driving niche traffic to your site. Ranking is the process used by search engines to determine where a particular URL or content will show up on SERP. Off-page SEO – refers to any optimizations that you do outside your website in order to rank higher on SERP.

SEO 40

SEO Dwell Long Tail Marketing Lead Scoring 40

Single Grain

MARCH 5, 2024

Dive Deeper: The Marketer’s Guide to Link Building 3) Mobile-Friendliness With over half of global web traffic now coming from mobile devices, search engines like Google have adapted, prioritizing mobile-friendliness as a key ranking factor. Ready to increase your online visibility, search rankings and website traffic?

Lead Scoring 94

Lead Scoring Lead Ranking SEO Tips 94

Single Grain

SEPTEMBER 9, 2019

Direct Website Traffic. One way that Google can tell if you are a credible brand is by looking at the amount of direct website traffic you get. Direct traffic comes from users typing in your exact website URL or accessing your site from a bookmark. Important Note: Direct Traffic Can Be Skewed. 2) Dwell Time.

Lead Scoring 92

Lead Scoring Lead Ranking Dwell Domain 92

Single Grain

OCTOBER 1, 2020

Get More Traffic for Your Blog (meh). A great introduction should build on the headline and let the reader know exactly what to expect by illustrating what the benefit is to them (why should they spend their precious time reading it?). Maximize your ad spend and minimize cart abandonment. It shouldn’t be an afterthought.

CMS Development 111

CMS Development Effectiveness A/B testing Top of Funnel 111

Single Grain

NOVEMBER 28, 2023

Google is getting so good at anticipating users’ intent that it’s now fashioning tailored SERPs with information connected to the user query. Here’s a few key stats illustrating the future of digital marketing in the metaverse: It is estimated that by 2026 25% of people will be spending an hour daily in the virtual world.

Paid Content 126

Paid Content Marketing AI Trends Paid Search Agency 126