Outgrow

JULY 8, 2020

In order to attract your target audience, they can leverage videos, blogs, microsites, landing pages, and more. And their in-house services include content marketing, videos, copywriting, social media, and more. Their expert content marketing team is responsible for creating, publishing, and distributing your content online.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Ad Agencies 52

PureB2B

JANUARY 14, 2019

Social media. Use different portals to distribute your content, create visually appealing graphics or guides that can pique their interest, send them a very convincing email, and so on. Brenda Stoltz of Forbes suggests creating “dynamic, personalized microsites that deliver content that’s of interest to your audience.”.

Account Based Marketing 72

Account Based Marketing ABM Lead Ranking Effectiveness 72

PureB2B

JANUARY 14, 2019

Your extensive research would have led you to the optimal channels where they can be reached, such as: E-mail Industry events Social media Online publications. Use different portals to distribute your content, create visually appealing graphics or guides that can pique their interest, send them a very convincing email, and so on.

Account Based Marketing 62

Account Based Marketing ABM Lead Ranking Effectiveness 62

Industrial Marketing Today

APRIL 23, 2012

Emerson’s and It’s Never Been Done Before microsite is a good example of powerful storytelling aimed at an engineering and technical audience. However, you can gain some key insights into the art of storytelling to engage with engineers by visiting their microsite. I know it’s Emerson again. Watch “It’s a Tight, Tight World!”

Peer-to-peer 60

Peer-to-peer Work Management Content Marketing Marketing Management 60

Content Marketing Institute

SEPTEMBER 6, 2018

Now in its 14th year, this awards program recognizes the impressive accomplishments of content marketers in categories that span strategy, distribution, editorial, and design. Thus, AWOL was born – a mobile-first , social media-driven, native custom publishing media title with the goal of inspiring young Australians to explore the world.

Advertising Agencies 76

Advertising Agencies Examples Paid Search Agency Lead Ranking 76

Content Standard

OCTOBER 25, 2014

Marriott International is the latest brand to rev up its content marketing efforts with a new creative studio devoted to content development, production, and distribution. Now, marketers are looking to use social networks to drive users to their own branded sites.

Microsite 40

Microsite Television marketing Content Social Networks 40

SnapApp

JANUARY 24, 2017

Distribution Through Various Channels. . The other aspect that made these content-enabled campaigns perform well was the fact that they were distributed with a cross-channel distribution plan. So what worked well? Two big things: . Multi-channel Promotion. .

Top of Funnel 48

Top of Funnel Lead Ranking Paid Search Agency Campaigns 48

SnapApp

JANUARY 24, 2017

Distribution Through Various Channels. . The other aspect that made these content-enabled campaigns perform well was the fact that they were distributed with a cross-channel distribution plan. So what worked well? Two big things: . Multi-channel Promotion. .

Top of Funnel 48

Top of Funnel Lead Ranking Paid Search Agency Campaigns 48

Only B2B

JANUARY 24, 2018

Which in return gives the scope to distribute your content to a vast audience of users. Having a reach of 40 million viewers across 850,000 sites and 50 social media channels, ShareThis is on the 16th number on our list of top content syndication tools. ShareThis .

Digg 89

Digg Enterprise Management CAN-SPAM Network Marketing 89

Hubspot

JANUARY 14, 2016

Research social media to hear from students enrolled in similar programs, or talking about enrolling. Does any aspect of the program lend itself to a creating a microsite? Rotate announcements focusing on your different messages through your social media channels. Set up program page within school website.

Education 28

Education Microsite Planning Word of Mouth 28

The ROI Guy

DECEMBER 10, 2011

However, marketers do indicate that even with substantial and increased budgets in 2012 to support content development and distribution, their number one challenge remains producing the right type of content that effectively engages prospects and customers (41%). And the challenges don’t end there.

Effectiveness 40

Effectiveness Marketing Budget Microsite Webcast 40

Webbiquity

JANUARY 26, 2021

For example, microsites are no longer a productive tactic , other than for special-purpose uses such as new product launches or event promotion (in conjunction with paid advertising). Using article marketing, reputation management, or social bookmarking for SEO stopped working years ago. Shared media (social media marketing).

Paid Content 363

Paid Content Marketing AI Optimization Microsite 363

Marketing Insider Group

JANUARY 28, 2015

In your experience, what channels or tactics work best for distributing content? Its “Home Try On” service encourages its buyers (and potential buyers) to post photos of themselves on social media with the hasthag # HomeTryOn. Finally, Rent the Runway launched a microsite dedicated to its user-generated content.

Work Management 100

Work Management Webinar Metrics Marketing & Strategy Marketing Strategy 100

Exo B2B

APRIL 30, 2024

By combining quality content creation and strategic distribution, you can harness the full potential of B2B content marketing to propel your business to new heights. I was talking about creation and distribution. This means creating quality content and, above all, distributing it well. Talk to our experts.

B2B Marketing 52

B2B Marketing Top of Funnel Content Marketing Advertising Agencies 52

WebMarketCentral

JULY 30, 2007

At the game microsite , visitors could choose the type of desk they want to see destroyed, then press a large red “destruct” button to watch the desk get crushed. These are unlikely to get wide viral distribution, but more likely to appeal to people within your target market. Microsites are a third highly-rated viral tool.

Viral Marketing 20

Viral Marketing Lead Generation Microsite Sales Qualified Leads 20

Hubspot

DECEMBER 14, 2010

As a reminder, PR campaigns are often more than just sending out a release and contacting the media. They can be incredibly complex, involving special events, intricate mailings, interactions with microsites and landing pages and so on. I don’t know too many PR agencies that don’t profess social media marketing expertise.

PR 28

PR Paid Search Agency Advertising Agencies Planning 28

Content Standard

DECEMBER 6, 2023

Try Microsites to Get Granular Decision makers within hospitals and health systems are working toward the same high-level goals, but often still live in different universes. A simple microsite for a handful of titles or even roles is worth an experiment. This is where a hospital-level focus on awareness content can be effective.

Work Management 73

Work Management Marketing Management Top of Funnel RFP 73

ClearVoice

NOVEMBER 22, 2021

It can boost your business’ visibility on organic search engines and through social media. It’s sharable: If you need to fill up your social media content calendar, there’s no better place for that than with brand content! Landing pages and microsites. Social content. Blog posts.

Paid Content 111

Paid Content Marketing Budget Creation Marketing Budget Content Marketing 111

WebMarketCentral

AUGUST 1, 2007

Trade publication editors are more likely to write about viral media that are industry-related (and creative) than those that rely primarily on humor. After blog and trade press mentions, social media and social tagging sites such as Digg and del.icio.us are the most effective means of spreading viral content.

Viral Marketing 20

Viral Marketing Lead Generation Promotion Web 2.0 20

Content Marketing Institute

MAY 24, 2018

How will you distribute the leads? We built a microsite, an area on our website devoted to influencer marketing. Mention created a microsite to serve as one-stop content shop for #influencermarketing, says @mrwhatman. We built the microsite. Social media posts. The more partners, the bigger the audience.

Microsite 106

Microsite Content Advertising Agencies Lead Ranking 106

Buzz Marketing for Technology

NOVEMBER 3, 2016

Internal reviews and multiple approvals have to be adhered to, and design and layout of messages, and distribution via Web, e-mail and social media, consume big chunks time. We already distribute thoughtful briefs on new regulations, as well as deeper analysis. Knowing how the content game is played. A big yawn?

Planning 100

Planning B2B Marketing Ad brokers Microsite 100

Webbiquity

OCTOBER 29, 2012

It also requires an active presence and network of relationships in social media, coverage in industry press, and carefully targeted online advertising to be where your prospective buyers are looking, when they are looking. Execution: this includes multiple avenues of content creation, distribution and follow-up.

Paid Content 100

Paid Content Optimization SEM Microsite 100

Conductor

MARCH 26, 2020

The platform is good for graphic designers and marketers to quickly create interactive graphics, eBooks, infographics, microsites, lookbooks, and more without needing to write a line of code. Talkwalker, for monitoring your social presence and the topics most important to you.

Marketing Analytics Tools 64

Marketing Analytics Tools Budget Programs Work Management Marketing Management 64

Outgrow

MAY 21, 2020

It specializes in social media marketing, content marketing, and brand strategy. It also takes care of content audits, distribution strategy, and social promotion. Skyword generated 9,000 social and blog posts. It specializes in services like content strategy, social media, and inbound marketing.

Advertising Agencies 52

Advertising Agencies Paid Search Agency iProspect Ad Agencies 52

Content Marketing Institute

OCTOBER 8, 2018

HANDPICKED RELATED CONTENT: How to Establish the Best Social Media KPIs for Your Content Marketing Goals. Video promotion tactics include email shots and promotion via social media activity. A good video strategy provides the guidance and a framework to create and distribute a powerful piece of content.

Rules 110

Rules Video Marketing Lead Ranking Paid Search Agency 110

Biznology

FEBRUARY 23, 2015

CISCO : Has long been engaged in social media activity, often running campaigns alongside its ongoing engagement strategy. To demonstrate the extent to which this has impacted the company, it launched a new router using only social channels and saved an estimated $100,000. The successful campaign earned a 23.5

Case Study 80

Case Study Case Studies Studies Enterprise Management 80

Buffer

JUNE 14, 2022

This new feature would be the first time we'd venture beyond focusing on purely social media tools in our 11-year history. We knew some creators were using Start Page as a link aggregator, while other used it as a microsite. We wanted to build a new feature to allow our customers to create beautiful micro sites easily.

Transparency 79

Transparency Product Paid Search Agency CAN-SPAM 79

Marketing Insider Group

FEBRUARY 28, 2013

Post-click experiences happen when people click through from ads, emails, socially-distributed links, etc. — things like landing pages, microsites, or app-like interactions. However, that’s starting to change — thanks in large part to the force of customers in social media.

Planning 100

Planning Work Management B2B Thought Leadership Marketing Management 100

Content Marketing Institute

MARCH 15, 2018

Keeping up with what’s new and exciting in social media can feel like a sprint. Just as you’ve mastered a new tactic or tool, one of the major social networks announces a new feature you need to wrap your head around. Convince and Convert uses a bot to distribute content, including a welcome sequence for new subscribers.

Marketing AI 107

Marketing AI Advertising Mediums Mobile Advertising Advertising Agencies 107

Kapost

OCTOBER 31, 2016

Whether it’s a sprawling white paper or a custom microsite, a product pricing page or an educational blog post, content is at the heart of modern SaaS marketing. 3) Social Media Marketing (SMM) and Brand Monitoring. Example: Salesforce. 2) Content Management Systems (CMS). But content without structure would be chaos.

Work Management 48

Work Management Marketing Automation Services Marketing Management B2B Marketing 48

Content Standard

OCTOBER 15, 2018

What it does mean is that a content-first mindset has the potential to transform everything from social media to PR to product marketing—and even beyond the bounds of the marketing department to such previously unknown territories as internal communications and customer service. Activating Content Before It Dies.

Digital Asset Management 79

Digital Asset Management Enterprise Management Organization Work Management 79

Hubspot

FEBRUARY 15, 2017

According to VisitBriain's website, it reached 300 million people through the agency's Chinese social media channels, and resulted in 1.3 Past Winner of Note: "Building Icons – Colliers International," by Igloo Media. It was the 2016 winner of the "Most Innovative Content Distribution Strategy" category. 14) Halo Awards.

Paid Search Agency 71

Paid Search Agency Paid Content Advertising Agencies Budget Programs 71

Convince & Convert

JUNE 12, 2013

Most companies have: Some sort of social media presence (be it Facebook, Twitter, LinkedIn, Pinterest, Tumblr, etc.). A more static website or series of microsites. At BuzzStream, we’ve found that sharing our best content with our customers via email is an excellent way to get social distribution.

Paid Content 152

Paid Content Promotion Media Paid Search Agency 152

Marketing Insider Group

JULY 1, 2020

Content is information, but it can be delivered through myriad channels (video, graphics, live events, apps, social media posts, emails). Where content stands out is that a brand owns the distribution channels – the website, the in-person events, the social media profiles, the eBook series. It’s not meaningless.

Marketing Budget 362

Marketing Budget Paid Content ROI Marketing & Strategy 362

ClearVoice

NOVEMBER 27, 2019

Sometimes you might hear marketers refer to verticals as “channels” as well, which are analogous to channels or stations on television and radio — not to be confused with distribution channels (e.g., social, search, paid media). Yes, an in-person event or presence at a conference should be treated like a campaign.)

Paid Content 93

Paid Content Brand Identity Branding Verticals 93

Integrated B2B

MAY 23, 2013

Especially when it comes to the use the power of social media in their recruitment efforts. Do they understand the strategic and tactical demands presented by a fast-changing world of behaviors and media? If you’re looking to engage with an agency for employer branding, take a long, hard look at their capabilities.

Work Management 40

Work Management Marketing Management CMS Development Paid Search Agency 40

Webbiquity

APRIL 23, 2013

5 Ways to Clone Great Social Media Content by SteamFeed. ” Content Marketing in 6 Steps by Social Media Today. How You Can Use Infographics to Tell a Story by Social Media Club. Content Marketing Guides, Tips and Tactics. ’ Yawn. How can every vendor be the ‘leading provider’ anyway?”

Top of Funnel 100

Top of Funnel Paid Content Copywriting Content Marketing 100