Scoop.it

APRIL 6, 2021

Content curation has the potential to turn your website or brand into an engaging and value-adding entity without the need for directly committing the time and resources towards producing your own texts or multimedia. As a content curator , your task is to pick only the best content to share with your audience.

Curation 97

Curation SEO Lead Scoring Lead Ranking 97

Scoop.it

JULY 13, 2023

Thought Leadership, combined with content curation, is used to deliver unique opinions and viewpoints by subject matter experts to inform, educate, entertain, and impart wisdom to others. If you are planning to incorporate thought leadership with content curation, then you’re not late. What is Thought Leadership?

Thought Leadership 72

Thought Leadership Curation Ad Building Lead Scoring 72

Avitage

OCTOBER 30, 2014

Content curation today is a severely underutilized tactic. The harvest step is perhaps the most significant part of our curation practice. When curating both internally developed and third-party content, we harvest specific elements from within the source content itself. This blog published on the Sandhill.com blog.

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Curation Content Tips Tactics 120

Oktopost

OCTOBER 30, 2018

Content curation has been a long-standing buzzword in social media marketing. While it seems to be on the radar of many marketers, not all of them invest in this tactic, as they feel it’s not worth the time and effort. However, those marketers are missing out on the benefits curated content can bring to their […].

Curation 123

Curation Practices B2B Marketing Best Practices 123

Buffer

SEPTEMBER 1, 2022

Q: What three tactics would you recommend people try when figuring out which vehicles they can use to build their brands? I suggest you find what type of content you like to create, whether interviewing people or curating stuff for your feed. Experiment with different platforms and tactics with your accounts.

Curation 104

Curation Impressions Top of Funnel Startups 104

Scoop.it

MAY 1, 2019

Content curation is a great asset available for marketers to maximize the impact of social selling programs. recent integration with social selling solutions such as GaggleAMP, unleash the power of content curation + social selling. But why is curation such a nice tool to leverage employee advocacy? So is content curation.

Curation 111

Curation Sales Management Top of Funnel Work Management 111

Biznology

MAY 8, 2019

These three effective digital marketing tactics that will help you gain positive business results. Curate Shareable Content. As you curate content, make sure the content helps your business grow its reach. The post 3 Proven Small Business Digital Marketing Tactics appeared first on Biznology. Photo credit: [link].

Small Business Marketing 106

Small Business Marketing Tactics Business Webinar Metrics 106

Scoop.it

JUNE 6, 2019

It is no longer news that content curation will boost your content marketing efforts. But while you’re probably finding success with content curation , others are struggling to justify the time they spend curating content. Sooner than later, they realize that content curation is everything but a quick fix.

Curation 89

Curation Marketing Automation Services Content SMS 89

Rev

JULY 26, 2023

When demand gen organizations were flush with resources, we could afford tactics that today might feel reckless and random. This reality has generated what Howard refers to as more sales-oriented tactics. Your CRM database is a curated selection of leads who already have heard of you , because you’ve been nurturing them.

Demand 60

Demand Tactics Optimization Lead Ranking 60

Webbiquity

JANUARY 28, 2016

I discuss how content curation has helped B2B companies I’ve worked with generate business results, as well as some of the personal value I’ve received from content aggregation and blogging, such as connecting with expert WordPress designers like Alice Elliott (a.k.a. ” Check out the podcast page for more information.

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Aggregage Curation Aggregators B2B 100

Marketing Insider Group

MAY 15, 2023

This can include many strategies you’ve likely already heard of, like: Email marketing Search engine optimization (SEO) Content marketing Live events Social media Image Source: 99 Firms Simply put, digital marketing utilizes various online tactics to reach and engage with other businesses, ultimately convincing them to buy your products or services.

B2B Marketing 296

B2B Marketing B2B Buyer Personas Mobile Advertising 296

Stevens & Tate

DECEMBER 30, 2020

Over the course of the year, businesses will implement various marketing tactics, some of which are hot, new marketing trends, others that have already been proven to be effective. However, Some marketing tactics that began in 2020 will still work in 2021. Curate User-Generated Content. Keep Producing Video Content.

Tactics 64

Tactics Privacy Marketing & Strategy User-Generated Content 64

Marketing Insider Group

APRIL 11, 2023

Image Source: WordStream This means that curating your digital presence to appeal prospects is key to generating revenue. Luckily, perfecting your website design, content creation, and other marketing tactics is simple when you work with digital marketing experts.

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Marketing Automation Services Marketing Budget Paid Search Agency Service 303

markempa

MARCH 2, 2017

Read on for five lead nurturing tactics that will help you move people who’ve expressed interest into sales-qualified opportunities. For more ideas read 5 things you can do to improve lead generation , Tactic #3. Content and channels to use for lead nurturing: Tactic #4. Curate and leverage third-party content.

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Lead Nurturing Top of Funnel Sales Qualified Leads Tactics 120

xiQ

MARCH 1, 2023

xiQ's AI-powered Content Curation Engine - the WorkbenchTM Enter xiQ, a pioneering content marketing platform that leverages the power of AI and affinity marketing to deliver highly personalized, timely, and relevant content to B2B buyers.

B2B Thought Leadership 116

B2B Thought Leadership B2B Marketing Curation Thought Leadership 116

Convince & Convert

MAY 16, 2024

Finding #1: Marketing channels and tactics are also increasing. As small businesses strive to expand their marketing efforts by embracing many channels and tactics in 2024, efficiency becomes paramount in their journey toward growth. The most common tactics to be put off for later tend to be the ones that require the most time.

Small Business Marketing 138

Small Business Marketing Allocation Research Planning 138

Webbiquity

MAY 9, 2023

These tips will help you identify tactics for achieving your social media marketing efforts, while the tools will help you gain valuable insights into your audience and measure the effectiveness of your campaigns. You can also curate informative content for them and add your insights. How do you know your tactics are working?

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Social Media Social Marketing Planning Tips 318

Liveintent

DECEMBER 1, 2022

So, we’ve put together a few key tactics you can employ to help ensure you drive conversions this holiday season and stay on the “nice” list. Sometimes brands require a little more curation. Native curated packages. Our native curated packages take a dual approach to buying inventory.

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Campaigns Curation Landing Pages Verticals 116

SmartBrief - Marketing

JANUARY 9, 2024

To that end, brands are shifting their focus toward loyalty programs that can connect communities of peers, curate meaningful cultural opportunities and foster authentic relationships within different cultural and economic ecosystems. A brand’s influence requires access to these communities as a valued contributor to its ecosystems.

Marketing AI 82

Marketing AI Communities Paid Search Agency Advertising Agencies 82

Digilant

JUNE 21, 2022

You can then tap into our curated marketplace, which provides access to premium websites for ad placement at competitive pricing due to our direct publisher relationships. The post Preparing for the Cookieless Future – Future-Proof Tactic 3: The Resurgence of Contextual Targeting appeared first on Digilant.

Marketing AI 52

Marketing AI Tactics API Keywords 52

KoMarketing Associates

MAY 5, 2015

In the spirit of educating ourselves on the significance of this festive holiday, let’s take a look at 5 practical content marketing tactics you can take to educate and inform your B2B audience ( we are still in the office until 5:00 pm, after all ): Attend In-Person Events. Another tactic is to do the research yourself.

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Education Tactics B2B Marketing Practices 120

Convince & Convert

NOVEMBER 30, 2023

Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1. Apart from using social listening for market research, there’s another powerful tactic few brands are utilizing: Curate your brand’s social proof and use it as an ad copy.

Social Media 108

Social Media Advertisements Advertising Tools 108

Onalytica B2B

SEPTEMBER 15, 2017

I am also a passionate advocate of and evangelist for content curation, so the combination of these things has given me a unique perspective that I believe has helped me stand out and be recognized in the crowded sea of content marketers. I am also passionate about content from a tactical perspective in terms of its repurposing and pruning.

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Curation Social Media Advertising Mediums Consulting 267

Hinge Marketing

JANUARY 23, 2015

Content marketing and curation has become an important tactic for professionals looking to educate and engage clients and prospects on social media. Content sharing on social media is a relatively inexpensive tactic that helps engage clients and prospects with a frequency that is harder to achieve from blogging alone.

Curation 48

Curation Differentiation Social Media Media 48

Content4Demand

OCTOBER 2, 2019

Here are seven tactics that can help. Curate Your Content. The post 7 Tactics to Keep Your Blog Pipeline Full appeared first on Content4Demand. The best way to avoid the panic and frustration of not having content for your blog is to be proactive and fill the pipeline so that you always have a post ready to publish.

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Tactics Account Based Marketing Advertising Agencies ABM 50

Bannerflow

JANUARY 19, 2024

Based on the most successful strategies on TikTok and Bannerflow's expertise in digital advertising, we've curated 9 essential tips to elevate your TikTok ad campaigns. Remember, while these tips are rooted in proven tactics, the digital landscape is ever-evolving – keep experimenting and enjoy the process!

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Ads Tips Curation Advertisements 52

xiQ

MARCH 27, 2024

xiQ provides a wealth of real-time alerts, breaking news, and curated insights, enabling sales professionals to approach prospects with a well-timed and informed strategy. xiQ provides a wealth of real-time alerts, breaking news, and curated insights, enabling sales professionals to approach prospects with a well-timed and informed strategy.

Marketing Management 126

Marketing Management Analysis Forecasting B2B Sales 126

Marketing Insider Group

JULY 12, 2011

The topic is B2B Tactics That Work (And Those That Don’t ). I am often asked “what is the best tactic in B2B Marketing for driving leads, pipeline or new sales?&# These hotly-debated and widely-discussed tactics need to be considered but within the context of what they are: the evolution of consumer choice.

Tactics 100

Tactics B2B Marketing Paid Search Agency Planning 100

Animalz blog

MARCH 11, 2024

This includes content generated by AI tools without human oversight or curation. As Chris Long, VP of Marketing at Go Fish Digital pointed out on LinkedIn , this tactic has gained popularity in the SEO world over the past 12-24 months.

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Generation CAN-SPAM Domain Content 100

KoMarketing Associates

JANUARY 23, 2014

Publishers of the Social Media Strategies Summit collected 25 Content Marketing Tools for curation, creation, promotion & distribution, as well as analytics & tracking, including brands that use those tools, what’s great about the tools they use. 25 Outstanding Content Marketing Tools For Your Brand. The Psychology of Color.

Tactics 120

Tactics B2B Marketing Marketing & Strategy Marketing Strategy 120

PathFactory

MARCH 12, 2020

Share curated content pre- and post-event for more opportunities to engage. Instead of simply sending a confirmation email when someone registers for a webinar, why not share some curated content pieces related to that topic? Many B2B marketers have noted a decline in webinar performance recently. Story from a smart marketer.

Demand 52

Demand Tactics Work Management Marketing Management 52

Heinz Marketing

MAY 20, 2024

An account-based strategy is only successful if: Marketing targets the right process with curated content and campaigns tailored to the specific needs and challenges of each high-value account. It requires sales, marketing, and customer success to work together to engage high-value accounts.

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Ideal Customer Profiles Lead Ranking Cross-Selling Top of Funnel 117

SmartBrief - Marketing

JANUARY 22, 2024

They frequently don’t understand or trust AI, so they’re hesitant to employ it to automate important tasks such as gathering audience and program insights, tactic orchestration, conversation automation and content creation. As B2B marketers gain a better understanding of AI’s capabilities, trust in these valuable solutions can grow.

Marketing AI 92

Marketing AI B2B Marketing Trends Planning 92

SmartBrief - Marketing

JANUARY 9, 2024

To that end, brands are shifting their focus toward loyalty programs that can connect communities of peers, curate meaningful cultural opportunities and foster authentic relationships within different cultural and economic ecosystems. A brand’s influence requires access to these communities as a valued contributor to its ecosystems.

Marketing AI 52

Marketing AI Communities Paid Search Agency Ad Building 52

Zoominfo

MARCH 4, 2021

In fact, 48% of consumers leave a business’s website and make a purchase on another site simply because it was poorly curated. There are several lead generation tactics, and each should be considered for your strategy depending on your company budget, employee size, and team specialty.

Ideal Customer Profiles 246

Ideal Customer Profiles Lead Generation Lead Scoring Lead Ranking 246

Martech Advisor

SEPTEMBER 23, 2019

With new technology and newer targeting options, it’s easier to align your business goals with specific targeting tactics. Jonathan Lim, from Microsoft Advertising, talks through how native ad targeting tactics can help you hit your business goals. How do new audience targeting tactics and products map to our goals?

Display 58

Display Paid Search Agency Marketing AI Tactics 58

Stevens & Tate

DECEMBER 12, 2018

Over the course of the year, businesses will implement various marketing tactics, some of which are hot, new marketing trends, others that have already been proven to be effective. However, not all marketing tactics that you used in 2018 will work in 2019. Curate User-Generated Content. However, some certainly will be.

Tactics 40

Tactics Privacy Marketing & Strategy User-Generated Content 40