KoMarketing Associates

MARCH 26, 2015

Effective content marketing requires collaboration across all functions (search, social, content, PR, etc.). It isn’t just one individual out on the show floor; there’s a whole team of us pitching in to interview targeted manufacturers and develop a series of curated content assets we’ll then use to drive traffic and exposure to client sites.

Content Marketing 120

Content Marketing B2B Thought Leadership Content Curation 120

ClearVoice

OCTOBER 18, 2018

Two years later, she became the fashion editor at Cargo magazine, and then took a sidestep into copywriting, penning for brands like Ralph Lauren, Bergdorf Goodman and many others. After almost a decade in the PR world, I quit my job to travel and give life as a freelancer a try,” she shared. writerslife #freelancing Click To Tweet.

Ethics 105

Ethics Blogger Copywriting Rules 105

Webbiquity

MAY 3, 2011

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. Jenara is an Asia-based filmmaker, organic farmer, and freelance journalist for Fast Company magazine and CNNGo, as well as a Harvard and Berkeley grad. Marketing, author of PR 2.0:

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

Adobe Experience Cloud Blog

NOVEMBER 11, 2016

Tomas Kellner is the Managing Editor of GE Reports, a successful brand magazine featuring stories on technology that draws over half a million readers. The most forward-thinking companies combine social, PR, and content into one team that works hand-in-hand with demand generation, all reporting to the CMO.

B2B Marketing 134

B2B Marketing Top of Funnel Content Marketing B2B Thought Leadership 134

Content Standard

DECEMBER 4, 2017

Say what you will about curation as a content strategy; this is not the time. Consider it the difference between a magazine article and a paper in an academic journal: Both require research, investigation, and analysis, but of considerably different kinds. It’s proprietary. Image attribution: Erik Lucatero.

Thought Leadership 99

Thought Leadership B2B Thought Leadership Paid Search Agency Work Management 99

Marketing Insider Group

JANUARY 24, 2013

A curated production process + a fully-vetted community of creative pros = outstanding and affordable video content. Home of Chief Content Office Magazine and THE event Content Marketing World. TomPick – Tom Pick – B2B marketing consultant focused on web presence optimization, SEO, SEM, social media, online PR.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Navigate the Channel

JULY 26, 2023

A remarkable example comes from a renovation project in Albany, California, featured on Dwell magazine’s online platform and personally toured by Assistant Editor, Diana Budds. In her article, Diana shares her impression of the home, stating that every design decision was carefully curated to maximize its green potential.

Trends 13

Trends Dwell Product Ad Building 13

Liveintent

AUGUST 9, 2022

more likely to recommend them to friends and family 6X more likely to stand up for the company in the event of a PR mishap. Reader’s Digest, which celebrated its 100th anniversary in 2022, wanted to grow the digital audience for its Taste of Home magazine. Gather valuable audience data.

Paid Content 62

Paid Content Brand Identity Branding Cost per Acquisition 62

Webbiquity

APRIL 10, 2017

Create a curated stream of news and posts from any number of RSS feeds, including publications; blogs; YouTube channels; topics, competitors and brand mentions (through Google Alerts); and internal business content. ” — PR Daily. Showcase reviews: PR Daily. 28: The 21 Best Content Curation Tools. #29: RSS Readers.

RSS 229

RSS Marketing Automation Services Work Management Marketing Management 229

Webbiquity

MARCH 23, 2017

Each day, more than 20,000 publications are uploaded, including magazines, newspapers, portfolios, catalogs, corporate literature, DIY guides, amd community programs. Sample review: “Use Issuu to create your own digital magazines or present PDFs in a new format (such as reports, whitepapers, guides, or ebooks).” 2 ) Paper.li.

Marketing Automation Services 239

Marketing Automation Services Distribution Budget Programs Tools 239

ClearVoice

DECEMBER 19, 2018

Distribution methods include company newsletters, organic and paid social media, employee email signatures, employee advocacy, paid media distribution, syndication, curated content hubs, and SEO. Curated content solutions. Through curation, you can show your audience that you are someone with your finger on the pulse of your industry.

Distribution 97

Distribution Marketing Automation Services Promotion Tactics 97

Online Marketing Institute

NOVEMBER 8, 2010

Regus chose Affect Strategies , a PR, marketing and social media firm specializing in business-to-business companies, to run their New York campaign. Earlier this year Kinaxis won B2B Magazine’s Social Media Award for Best Integrated Campaign for its social media prowess. Longtime Facebook PR Exec Leaving the.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Webbiquity

FEBRUARY 21, 2017

Content curation offers a way to repackage and repurpose the work of others to serve the needs of your brand’s audience. Curation can take a variety of forms: Weekly “best of” compilations (example: V3*Broadsuite blog ). Permium version includes automated content curation. 1) Storify. Google Review Count: 346.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

Unbounce

AUGUST 20, 2019

Sphoorti Bhandare , PR and content whisperer —yep, you read that right—prepared for a big store launch one month in advance. Back in 2018, the Unbounce content team wondered if Call to Action Conference might warrant a digital magazine-style recap. We wanted to write recap material to extend the lifespan of the live event.

Planning 112

Planning Paid Search Agency Lead Scoring Lead Ranking 112

Webbiquity

JANUARY 9, 2012

In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. Twitter for PR and Media Pros.

Twitter 100

Twitter Tactics Tools Tips 100

Webbiquity

DECEMBER 17, 2013

Tom Edwards recommends ways to use Flipboard, an application that “visualizes your social feeds such as Facebook & Twitter as well as providing access to curated topical magazines all while allowing the user flexibility in how they consume their content of choice.”

Tactics 100

Tactics Content Marketing Tips Screencast 100

Single Grain

SEPTEMBER 14, 2022

X10 Agency is a crypto and metaverse PR firm that helps businesses promote DeFi, NFTs, IEOs/ICOs, STOs, and more. Other than PR, they offer a wide range of crypto marketing services like promotional listings on tables, promotions on telegram crypto investor channels, interviews, features connecting with other websites, and more.

Advertising Agencies 59

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 59

Webbiquity

JULY 26, 2010

It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR. T-Mobile Curates Web Content , June 29, 2010. What Works ( Vendor Government PR Trends Spending Release ). June 30, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

APRIL 18, 2012

Rebecca Lieb (again) provides valuable guidance on using content aggregation and curation for marketing, noting that producing engaging content is the top challenge marketers say they face in content marketing, but “The problem isn’t (having) enough content, it’s knowing what content merits time and attention.”

Top of Funnel 100

Top of Funnel Tactics Content Marketing Tips 100

Content Marketing Institute

JANUARY 29, 2018

Editor’s note: Even if you read this title when CMI published it three years ago, you’ll find the updated information and new examples helpful to your content curation. Content curation taps into the power of existing owned, social, and third-party media to enhance and extend your content marketing resources.

Curation 111

Curation Examples Content Paid Search Agency 111

Single Grain

MARCH 7, 2022

That means that companies dealing with the following subjects require the help of PR firms to secure brand coverage in top crypto publications: Blockchain. TABLE OF CONTENTS: ↓ What Is Crypto PR? How Is Crypto PR Different from Traditional PR? 8 Best Crypto PR Agencies. Last Word on Crypto PR Agencies.

Advertising Agencies 52

Advertising Agencies PR Paid Search Agency Ad Agencies 52

Convince & Convert

APRIL 26, 2012

I came in as an online marketer search guy to a PR agency, as a contractor that. You know, my mom doesn’t buy magazine ads, right? Curating other’s photos. think being from a search background is the best possible historical. precedent to be good at social, or is it the worst possible background to. answer to that.

Social Media 135

Social Media Optimization Media Buying Cycle 135

Marketing Insider Group

SEPTEMBER 22, 2011

” According to Joe, this new edition “curates 64 new blogs — sites launched after 1/1/09 — that have captured our attention. GOOD Magazine. As proof of the power of inbound marketing, Eloqua reports that the infograph resulted in nearly a thousand tweets, hundreds of inbound links and 49 sales opportunities. MarketingProfs.

Eloqua 100

Eloqua Marketing & Strategy Blogger Ad Frequency 100

B2B Marketing Zone Posts

OCTOBER 5, 2010

Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. How Is PR Changing? To do that, curation must be part of the mix. Here are the top items based on social signals. Will Traditional, Social Media Blend? Email this to a friend?

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Your PR team was aware of most of these as it often had a hand in generating those placements. Unskewing the Web: Curators as filters , October 11, 2010 Image by prettyflower via Flickr. A Marketer’s Guide to Content Curation , October 14, 2010 There is an elephant in the online marketing “room,” and the elephant’s name is Curation.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Webbiquity

APRIL 27, 2021

In the B2B marketing world of the late 20th century, it was possible for independent industry experts, forward-thinking executives, and even marketers with an interesting point of view (those we’d collectively call “influencers” today) to get published in business and industry trade magazines.

Social Media 361

Social Media Social Marketing B2B Marketing Media 361

Anteriad

APRIL 25, 2023

Content curating The process of gathering information relevant to a particular topic or area of interest. Services or people that implement content curation are called curators. Curation services can be used by businesses as well as end users.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Hubspot

APRIL 20, 2012

If you create a comprehensive resource list, it will be easy for other bloggers to link to it in their own posts instead of rehashing and curating all that content themselves. Use Your PR Skills. Target online versions of big newspaper and magazine publications for an extremely valuable inbound link. 6) Do some newsjacking.

Ad Building 28

Ad Building Advertising Agencies Case Study Case Studies 28

Anteriad

APRIL 25, 2023

Content curating The process of gathering information relevant to a particular topic or area of interest. Services or people that implement content curation are called curators. Curation services can be used by businesses as well as end users.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Webbiquity

JANUARY 14, 2014

With all that activity, it’s imperative that marketers and PR professionals use the platform effectively as part of an overall web presence optimization strategy. ” The 10 most clickable Twitter headlines by Ragan’s PR Daily. Custom Timelines – Curation a la Twitter by Relevanza. Advanced Twitter Tips.

Twitter 100

Twitter Tips Best Practices Paid Search Agency 100

Webbiquity

DECEMBER 2, 2014

72% of marketers think branded content is more effective than advertising in a magazine; 69% say it is superior to direct mail and PR. 48% of marketers curate noteworthy content from third-party sources weekly (this post is an example). . • 91% of people have unsubscribed from company emails they previously opted into.

Social Media 100

Social Media Statistics Paid Search Agency Social Marketing 100

Webbiquity

JUNE 6, 2011

Contributor to the Social Media Marketing Magazine – B2B Column. Arik is the principal at PR firm ACH Communications, a digital PR consultant, blogger, co-founder of HAPPO, and (along with #Nifty50 award recipient Missy Berggren ) co-founder of the Minnesota Blogger Conference – #mnblogconf. Founder of 12for12k.org.

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

Hubspot

MAY 26, 2021

Curate and publish helpful resource lists. If you create a comprehensive resource list, it'll be easy for other bloggers to link to it in their own posts instead of rehashing and curating all that content themselves. Remember when I talked about curating and publishing resource lists for your blog? Create free tools.

Link Building 101

Link Building Lead Scoring Lead Ranking Webinar Metrics 101

Webbiquity

AUGUST 18, 2012

While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. BtoB Magazine ). BtoB Magazine ). BtoB Magazine ). And social media isn’t just about lead generation of course.

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100

Biznology

FEBRUARY 4, 2014

Here’s the most poorly-kept secret in the marketing, PR, sales, and religion world: conversion is a numbers game. The conventional approach in outreach marketing and PR relies on converting just a handful of highly-influential journalists, online writers, and bloggers who have a well-established popularity and readership.

Paid Content 80

Paid Content Blogger Long Tail Marketing Outreach 80

Webbiquity

APRIL 9, 2012

In just a few seconds, I discovered that a recent post I wrote on social media storytelling for PR reached 56,689 people via 25 tweets—over 10,000 people just through Jim Dougherty. Which Twitterers exposed it to the largest audience? Find out in a snap with TweetReach. TweetStats. Social Search and Social Media Monitoring Tools.

Social Media 100

Social Media Marketing Automation Services Tools Media 100

ConvertKit

MAY 12, 2021

Many, like DistroKid, also offer free and affordable tools that help you promote your music , including putting you in touch with Spotify playlist curators. At least one photoshoot with 2-3 looks for PR. Print and digital ads for magazines, banner ads, and social ads. Get PR started. Album artwork.

Promotion 94

Promotion Landing Pages Press Bundling 94