Remove Curation Remove Leads Remove Storytelling
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Why Content Curation Matters in the Age of Information Overload

Scoop.it

Curation” is most often associated with Art World professionals. Art curators skillfully choose and organize art around a central theme or idea. Content curators do the same thing. Here’s a look at why content curation matters and how to get started. What is the goal of content curation?

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Content Curation vs. Creation: Finding the Right Balance

Scoop.it

Add to that the option to choose between content creation and content curation and it’s no wonder even expert marketers are left feeling somewhat lost. Content curation is convenient and easy, but content creation tends to be more personal and reach your specific audience with more effect. Creating awesome content can be quite tough.

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ABM and the Art of Storytelling

xiQ

ABMers have to be really good storytellers. As an ABM leader, you are a disseminator of consistently relevant, high-quality information that lets you establish your (personal) brand and stand out as a leading influencer and authority in your field. The post ABM and the Art of Storytelling appeared first on xiQ inc.

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ABM and the art of storytelling

xiQ

ABMers have to be really good storytellers. Developing and strengthening your storytelling skills and approach provides a strong foundation for ABM engagement at every level. xiQ’s Workbench is an end-to-end content marketing platform for curation, personalization, email and digital distribution and campaign analytics.

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ABM and the Art of Storytelling

xiQ

ABMers have to be really good storytellers. As an ABM leader, you are a disseminator of consistently relevant, high-quality information that lets you establish your (personal) brand and stand out as a leading influencer and authority in your field. The post ABM and the Art of Storytelling appeared first on xiQ inc.

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How to Appear in (And Rank High on) Google News

Marketing Insider Group

How Google News Works Google News uses algorithms to analyze and curate content. It can boost your search engine ranking , too, leading to more organic traffic and long-term growth. Google News is a news aggregator service that collects headlines from various sources worldwide, presenting them in a personalized feed for users.

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11 TED Talks Every Content Marketer Needs to Watch

Marketing Insider Group

The Tribes We Lead By Seth Godin Video Source: TED In this content marketing TED talk, Seth Godin, American entrepreneur and computer scientist, suggests that the internet has reintroduced the concept of “tribes” into today’s society.