Industrial Marketing Today
MAY 11, 2010
The top findings I got out of the release were: 47% of the sales professionals reported a slight increase in the size of their B2B pipelines this year as compared to last year. However, the sales cycles have also become longer, making it much harder to close deals. Copyright © 2010 Tiecas, Inc. All Rights Reserved.
Industrial Marketing Today
MAY 5, 2010
That however is only part of the solution because if your content doesn’t engage the visitor s/he won’t take a desired action to move forward in the sales cycle. Depending on the length of your sales cycle, conditions at your prospect’s end may change resulting in projects being put on hold. All Rights Reserved.
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markempa
NOVEMBER 10, 2005
Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Web Ink Now: Shorten the Complex Sales Cycle with Web Content. Web Ink Now: Shorten the Complex Sales Cycle with Web Content.
EMagine B2B Blog
MARCH 12, 2013
Below are the top 10 eMagine blog posts on Lead Generation, resurrected for your enjoyment: Guidelines for Writing Your LinkedIn Company Page. LinkedIn company pages are like a personal profile for your company. Your company page is a mini-website for your company, but it’s located on LinkedIn so it’s easy for LinkedIn members to find.
Industrial Marketing Today
MAY 7, 2010
(See contradiction #4) Contradictions and Myth Busters: Only 17% of the marketers felt they were “sales driven.” Despite all the hype surrounding social media in B2B marketing, 50% of the marketers said they didn’t blog, 49% don’t use Twitter and 25% don’t use LinkedIn. Copyright © 2010 Tiecas, Inc. All Rights Reserved.
Marketing Insider Group
NOVEMBER 4, 2010
Because of these two things, in order to win a B2B sale you first have to build trust, demonstrate how reliable your product is, and show how it is suitable for the particular business you’re speaking with. This all means the B2B sales cycle is often very lengthy. But as you point out, the effort pays off! All rights reserved.
Marketing Insider Group
NOVEMBER 4, 2010
Because of these two things, in order to win a B2B sale you first have to build trust, demonstrate how reliable your product is, and show how it is suitable for the particular business you’re speaking with. This all means the B2B sales cycle is often very lengthy. But as you point out, the effort pays off! All rights reserved.
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