Industrial Marketing Today

JUNE 15, 2010

I am referring to updating, maintaining and sometimes marketing their industrial websites. My opinion is somewhat biased because I am an industrial and B2B marketing consultant. I make my living providing marketing services including designing and marketing industrial websites. Is that a good thing?

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60

Buzz Marketing for Technology

JUNE 27, 2008

BNET Business Network: BNET. This research work has been published by Microsoft under the name “Worldwide Buzz: Planetary-Scale Views on an Instant-Messaging Network.&# billion undirected edges, creating the largest social network constructed and analyzed to date. Both versions contain the illustrations featured above.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Webcast 100

Industrial Marketing Today

AUGUST 20, 2010

Having worked closely with many manufacturers and companies from the industrial sector, I have learned several valuable lessons about what works when it comes to marketing to engineers and technical buyers. It is always a good idea to serve up your marketing content in different formats but your text is the key component.

Web 2.0 60

Web 2.0 Planning Buying Cycle Lead Scoring 60

Hubspot

MAY 21, 2013

If you''re drinking the inbound marketing Kool-Aid and regularly publishing content online, there''s a good chance you may have experienced content theft at one point or another. After all, you signed up to be a marketer -- not the content police. How (and When) to Fight Back from HubSpot All-in-one Marketing Software.

Copyright 28

Copyright Top of Funnel DMCA RSS 28

The Effective Marketer

JUNE 21, 2009

Free Marketing Training from IMU After watching the classes, my take on the University is: Positives: Online archives from each class including slides available on-demand helps a lot when you have busy schedules like mine, and also allows watching at your own pace (i.e. Veredict: If you are new to social networks, community building, etc.

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

Industrial Marketing Today

JULY 23, 2010

I’m sure you’ve read many times that engineers hate marketing/marketers and they want only the facts. Let’s say you are a developer of custom software for the Upstream Oil & Gas industry, you probably have a page or more on your site describing the various features of your software. However, they do have a strong influence.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Industrial Marketing Today

JULY 9, 2010

Of course, Marketing Automation alone cannot live up to those hyped up expectations and has to take the brunt of the blame. That is unfortunate because Marketing Automation software is a very useful tool and in my opinion, a necessity these days. However, is improving efficiency enough to justify investing in Marketing Automation?

Marketing Automation Services 60

Marketing Automation Services Lead Ranking Marketing Qualified Leads Marketing Automation 60

Industrial Marketing Today

JUNE 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How Lack of Marketing Content Can Derail Your Website Redesign Project by Achinta Mitra on June 3, 2010 in Content Marketing , Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development What comes first – site content or site design?

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Industrial Marketing Today

MAY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

Industrial Marketing Today

JUNE 8, 2010

In one word content – marketing content that is relevant and tailored to the prospect’s stage on the buy cycle. And the way to get found by your target audience is to define your offerings in terms of solutions to their problems then build your content strategy around those problems instead of benefits and features of your products.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Industrial Marketing Today

MAY 31, 2010

The HTML code looks like this: How to Use a B2B Blog to Win Customers and Influence Prospects | Industrial Marketing Today Notice how I have customized my title tag to bring the keywords to the beginning of the title tag instead of the default page title that makes more sense to human readers. I highly recommend and use the Thesis Theme.

Optimization 60

Optimization SEO Buying Cycle Web 2.0 60

Industrial Marketing Today

JULY 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Can Industrial and B2B Marketers Learn Creative Problem Solving from Fifth Graders? How can industrial and B2B marketers apply the same creative problem solving lessons in engaging with their prospects and customers? The four steps are: 1.

Creativity 60

Creativity B2B Marketing Lead Ranking Lead Scoring 60

Hubspot

DECEMBER 30, 2011

New applications launch every day, and existing applications continue to evolve and add new features. Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Convince & Convert

MARCH 8, 2012

This episode features Jonathan Wichmann the head of social media for Maersk Line , the world’s largest container shipping company. The RSS feed is: [link]. They had visibility to social media marketing as a mechanism to move their businesses forward. Just goes to show that the market’s moving quickly.

Paid Search Agency 121

Paid Search Agency Companies Work Management Facebook 121

Hubspot

JUNE 23, 2010

New applications launch every day and existing applications continue to evolve and add new features. As we all learn about social media and inbound marketing and we teach others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Bit.ly - Bit.ly

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Online Marketing Institute

JANUARY 4, 2011

AdSense/CPC Blogging & RSS Design Getting Started Making Money Traffic / Promotion The Step-by-Step Guide to Guest Blogging June 14, 2010 · 33 comments This is a guest post by Ann Smarty of MyBlogGuest.com. Her strategy for guest blogging is superb, and it’s why she’s been featured on so many high-profile blogs.

Blogger 40

Blogger Adsense Twitter Buzz 40

Industrial Marketing Today

JULY 1, 2010

Even though B2B customers consider product features and price very important, what they are really looking for is a remarkable sales experience. The two most important factors in rating vendor performance were extensive knowledge of product/service features and overall sales experience.

Marketing Automation Services 60

Marketing Automation Services Web 2.0 B2B Lead Ranking 60

Buzz Marketing for Technology

JULY 22, 2008

The “pitch&# was to offer a quick solution to increase their content and social networking offerings in a very rapid and inexpensive manner with minimal risk and resources required. Comments RSS. Out of the gate, they said that it required a lot of internal resources and coordination between them. That was slowing things down.

Work Management 100

Work Management RSS Marketing Management Advertising Agencies 100

Buzz Marketing for Technology

JULY 24, 2008

Other sites, like ma.gnolia, have added social features that make it easier for users to share ideas. That is the Question | Social Network Users, Prepare to be Attacked. That is the Question | Social Network Users, Prepare to be Attacked. Comments (9) Subscribe by RSS. #1 © 2007 Copyright Stanza Ltd.

Digg 100

Digg Classified Ads Privacy Policies Tagging 100

Webbiquity

FEBRUARY 21, 2017

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Fortunately, content marketers don’t have to do it all themselves. Google Review Count: 346.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

readwrite

OCTOBER 18, 2010

Included in the release was a fancy little feature called “Reader” which gives users the ability to view Web content separately from the collective clutter of banner advertising, top lists and social bookmarking widgets. In June 2010, Apple released the latest revision of Safari. Bespoke Solutions.

Advertising Agencies 40

Advertising Agencies Banners Mobile Advertising Paid Search Agency 40

Online Marketing Institute

NOVEMBER 2, 2010

Theres a never-ending dialogue about the difference between B2B and B2C marketing. But one thing does seem annoyingly true of B2B marketing departments compared to their consumer peers: B2B departments dont learn. Judging Categories Previous winners How can we help you? Theyre missing out on a hugely powerful asset.

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

Online Marketing Institute

JANUARY 4, 2011

Here’s a little tip on how you can do that quickly: Filter your friends by network and then a “select all&# option should appear. Networking as a blogger is very important. Twitter is also a wonderful networking tool which we will talk about in a moment.So All bloggers who I could begin to further network with.

Paid Content 40

Paid Content Blogger Twitter Traffic 40

Buzz Marketing for Technology

JUNE 27, 2008

FEATURED EMPLOYERS. ‘New York Times’ Enters Distance Learning Market , Sept. After all, faculty control their syllabuses, librarians are often confined to the reference desk and IT staff are there for when the network crashes. Good news is we have fixed this problem for the K-12 market with netTrekker d.i.

Education 100

Education Research Google Class 100

Buzz Marketing for Technology

JUNE 27, 2008

I met a few celebrity bloggers like Mark Cuban, John Chow and Matt Mullenweg (founding developer of Wordpress) and attended many great sessions about blogging, podcasting, videocasting, SEO and social networking, etc. Network with other bloggers. Add features or buttons only when it serves readers or help with blog goal.

Blogger 100

Blogger Effectiveness Comparison Pricing 100

Buzz Marketing for Technology

JUNE 28, 2008

Featured. |. Copyright Violation. t generalize it Slide 18: Patterns in the Mesh the knowledge is in the network Old: universals â?? similarities the knowledge is the network [link] Tenenbaum Slide 19: stands for? What does the network look like when youâ??re re in the network? Like Social Networks â??

Web 2.0 100

Web 2.0 DMCA Disintermediation RSS 100