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What is a Dofollow Link?

Hubspot

As a result, there’s a kind of constant content competition underway as website owners and administrators look for ways to stand out from the crowd and improve search engine optimization (SEO). Gone are the wild, wild west days of the World Wide Web where keyword spamming and content stuffing were the norm to drive search engine interest.

PageRank 101
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Always Be Linking: 9 Places B2B Marketers Might Miss Link Building Opportunities

KoMarketing Associates

Not only should B2B marketers contribute comprehensive and accurate business information, but they should look for opportunities to incorporate inbound links to the organization’s website and key content marketing assets where appropriate. Contributed Community Activity. Articles & Bylines. Strategic Partnerships.

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You’re doing SEO wrong: it’s all about authority

Biznology

Most people get the theory of SEO: You find the keywords and phrases that compose the search queries of your target audience, and you build content that answers the questions implicit in those queries. But a lot of marketers I talk to are skeptical about how to do it. They built the content. They did the keyword research.

SEO 217
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26 Google Webmaster Tools Videos Addressing Common B2B Link Building Questions

KoMarketing Associates

Does PageRank Flow Through Image Links? “Building great content” is at the top of this list. Therefore, backlinks might not always satisfy the reason a piece of content is relevant to a particular search query. Are Links in Footers Treated Differently Than Paragraph Links?v. How Many Links On A Page Should We Have?

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13 SEO Tricks, Treats, and Frights of 2017

KoMarketing Associates

Many sites immediately began seeing the benefits of deep content pages being released from an umbrella penalty across the site. Gary Illyes confirmed last year that 30x redirect do not lose PageRank. Most potent when used with new content. FRIGHT: Changing Dates on Content. TREAT: Real-time Penguin 4.0. Be Safe Out There!

SEO 120
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Online Marketing News in 2009: The Year’s Hottest Events

Adobe Experience Cloud Blog

Take a moment to reflect on the year’s most interesting, exciting and sometimes surprising online marketing news. December 2009 Online Marketing News. November 2009 Online Marketing News. FTC Urged To Clamp Down On Data Collection Online. 40% of Marketers plan to increase their budgets in 2010.

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Algorithm Updates: Common Questions & What You Should Know

KoMarketing Associates

Google PageRank & Algorithm Updates – Search Engine Roundtable. Here are some additional resources for identifying if your site was affected by an update: Not Ranking in Google: Is a Manual Penalty, Algorithmic Change, or Content to Blame? The goal of the Panda update was to remove “thin” or poor content from the search results.

PageRank 120