Marketing Insider Group

SEPTEMBER 4, 2012

It’s a big week here in the world of content marketing. It’s time for Content Marketing World. I am about to jump on a plane to Columbus, OH to share my latest ideas on the topic of content marketing. Last week I covered the 8 Marketing Strategy articles you missed when you were too busy.

Content Marketing 100

Content Marketing Advertising Agencies Planning Paid Search Agency 100

Biznology

MAY 1, 2018

And, once you launch a social media campaign, being it advertising, influencer outreach, online engagement, or content marketing, monitoring and accountability are essential parts of any modern marketing and PR campaign. Social Media Monitoring. People are already talking you and your brand.

Social Media 210

Social Media Social Marketing Paid Search Agency Planning 210

Optinmonster

NOVEMBER 18, 2019

Are you searching for the best Facebook feed plugins for your website? In this article, we’ve picked a variety of the best free and paid Facebook feed plugins that you can get started with today. With Flow-Flow , you can display your Facebook feed on your blog with beautiful and responsive walls or galleries.

Facebook 56

Facebook Marketing Websites Best Practices Lock-In 56

The Effective Marketer

MAY 3, 2012

My career in content marketing started at age 12. Every day I’d load up my red Schwinn Varsity bicycle with The Aurora Beacon News and head out to make deliveries, learning valuable lessons about digital content marketing that just starting to sink in lately. 1. Content Marketing Is Hard Work.

Paper 100

Paper Content Marketing Planning Paid Search Agency 100

Martech Advisor

JANUARY 24, 2020

Content marketing is a vast discipline under digital marketing that consists of strategizing, writing, storytelling, distributing content, analyzing results, and a little bit of search engine optimization (SEO) and design. Content Marketing Course - HubSpot. The Strategy of Content Marketing - Coursera.

Course 87

Course Top of Funnel Copywriting Content Marketing 87

Biznology

DECEMBER 27, 2013

Neither is Facebook, Twitter, or LinkedIn (I’ll get to these guys in a minute). And, to a degree, took RSS with it. Again, in the spirit of fairness, RSS may have been dying (see here and here ) whether Google kept Reader or not. Twitter is growing its Promoted Accounts and Promoted Tweets products.

Paid Content 80

Paid Content Google RSS SEM 80

Marketing Insider Group

MAY 7, 2013

Social selling is not just about starting the sales process with social tools like Linkedin, Facebook or Twitter. It is about understanding the role of content and how content can be used to tell a powerful and emotional story. Social + Content = Personal Branding Success. 5 Steps To Social Selling Success.

Personalization 100

Personalization RSS Social Networks Network Marketing 100

The Effective Marketer

MAY 9, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Rise of the Content Marketer Content Needs a King I know I don’t have to argue the value of content to readers of this blog. What used to be clear roles (i.e.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

Convince & Convert

JUNE 17, 2010

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. Maybe you found this blog from Twitter? But, for about 99.999999% of the world, Twitter usage is not an end, it’s a means to an end. Your Twitter goals may vary. 53% of Twitter users never tweet ).

Twitter 125

Twitter Paid Content Paid Search Agency PR 125

Convince & Convert

MAY 17, 2013

And from Cision , a free content marketing kit to help you get the most of your brand storytelling. The RSS feed is: [link]. “One reason people share is they want to pass along that useful content.” ” Social Media Stat of the Week: Every Facebook Fan is Worth $174.17. Listen Now .

Social Media 161

Social Media Media Viral Marketing Skype 161

Biznology

SEPTEMBER 30, 2014

It makes Content Marketing Automation easy. It can embed itself into your browser and all your images to easily share content inline with Reddit, Twitter , Facebook, and just about everyplace else. I also automatically queue up all of my blog posts and articles via RSS. Buffer’s so cool.

RSS 80

RSS Linkedin Twitter Facebook 80

Adobe Experience Cloud Blog

AUGUST 11, 2017

You’ll be respected for your knowledge since you’re finding just the right content your target audience needs. My content curation used to be 100% manual. I’d finish reading an interesting article, then head to Twitter, LinkedIn or Facebook and share it. B2B marketers doing ABM may be just right. COST: Free.

Curation 134

Curation Tools B2B Thought Leadership Thought Leadership 134

Biznology

AUGUST 4, 2015

In Tweet like Guy Kawasaki for Twitter success I quoted the sage himself: “My tweets are repeated 4 times to reach all timezones. If you set up your queue reservoir properly, you will have a bottomless font of tweets as well as Facebook and LinkedIn posts as well, including pages and even LinkedIn Groups. Set it up and forget!

Work Management 80

Work Management Social Media Marketing Management Marketing Automation Services 80

Convince & Convert

DECEMBER 27, 2013

David Oliver, Chief of Police at the Brimfield Police Department in Ohio, joins the Social Pros Podcast this week to discuss the insane popularity of his department’s Facebook page, his book at the foundation its proceeds benefit, and the importance of maintaining a consistent presence and voice in social media. Listen Now.

Practices 167

Practices Best Practices Paid Search Agency Skype 167

Convince & Convert

APRIL 24, 2014

Debra Yoo, digital marketing analyst, tells us: Our consistent challenge is increasing our readership. How can you create content that draws them back again and again? Since we don’t have access to BAGC’s analytics, we looked at its usage on Feedly, a popular RSS reader.

Cross-Selling 159

Cross-Selling Budget Programs RSS Ad Frequency 159

Content Marketing Institute

JUNE 25, 2018

This process worked well on multiple levels, including building relationships with niche bloggers and startups, and creating a fun tradition for our customers who enjoyed engaging with the monthly mention chat on Twitter. You can use Twitter advanced search operators, which gives you flexibility in how to set it up.

Brand Identity 102

Brand Identity Branding FAQ Content 102

Convince & Convert

NOVEMBER 1, 2013

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. Jeff Rohrs is giving away 10 copies of his new book, Audience: Marketing in the Age of Subscribers, Fans and Followers ! From Janrain , a free guide to improve your conversion rates and your data quality. Listen Now.

Skype 126

Skype RSS Social Media Television marketing 126

Buzz Marketing for Technology

OCTOBER 20, 2009

Because of my new book, Facebook Marketing for Dummies (Wiley), which is launching next week - I have been getting a lot of emails and questions from my readers that are very focused on launching their Facebook and Twitter presence. Tags: Facebook social media Twitter Content Marketing.

Spending 100

Spending Planning RSS Marketing & Strategy 100

Biznology

APRIL 18, 2017

I recently wrote two articles relevant to the show, The Implications for PR if Twitter Goes Away and The Secret to Mastodon’s Success is Mastering the Hyperlocal , both of which were foci of the podcast. The only reason this occurred to me is because I went back in time to when I was a Twitter baby, via my experience on Mastodon.

Advertising Agencies 145

Advertising Agencies Public Relations PR Web 2.0 145

Scoop.it

MARCH 18, 2021

Let’s take the example of a marketing software company. For them, broad categories might be content marketing, social media, project management, and email marketing. Then, the content marketing category can be divided into content writing, content editing, creativity, and content strategy hubs or topics.

Process 53

Process Optimization Curation RSS 53

Marketing Insider Group

JANUARY 28, 2015

We had nearly 1,600 people sign up for our webinar last week on “ How To Plan And Build An Effective Content Marketing Strategy. We believe that content marketing is starting to have a dramatic impact inside marketing organizations for business both large and small. Content marketing and SEO are totally connected.

Work Management 100

Work Management Webinar Metrics Marketing & Strategy Marketing Strategy 100

Convince & Convert

OCTOBER 11, 2013

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. “But when we started posting the videos on Facebook, we actually got less engagement than we were getting with our evergreen visual content.” Listen Now. Find us on iTunes: [link]. via TechCrunch.

Skype 124

Skype Social Media Work Management Marketing Management 124

Convince & Convert

MAY 10, 2013

And from Cision , a free content marketing kit to help you get the most of your brand storytelling. The RSS feed is: [link]. The first step they took was to give each local office its own social presence with a Facebook page and a Twitter account. Social Media Stat of the Week: 665 million daily Facebook users.

Social Media 141

Social Media Activities Media Skype 141

Convince & Convert

MARCH 19, 2013

In the example above, the source is a blog’s RSS feed and the destination is a Twitter account. monitors the blog feed so when a new post is picked up by the RSS feed, it will automatically be delivered to the attached Twitter account for publishing there. is the answer to your problem.

Social Media 167

Social Media Tools Product Media 167

Convince & Convert

NOVEMBER 8, 2013

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. The RSS feed is: [link]. via Omaha Steaks’ Facebook.

Curation 139

Curation Skype Web 2.0 Paid Search Agency 139

Convince & Convert

FEBRUARY 15, 2013

The RSS feed is: [link]. Seeing how fans interact on Facebook, Twitter, and Instagram lets her team take a real temperature on Dunkin’s brand advocates. “They put together content almost better than we can,” she says. We couldn’t do it without them! Listen Now. Find us on iTunes: [link].

Activities 130

Activities Multi-Channel Social Media PR 130

Convince & Convert

APRIL 5, 2013

The RSS feed is: [link]. “Take the afternoon and make something really cool, you’ll have a good piece of content.” “Twitter and Facebook are very different avenues. The Sony social communities are very active, with many users creating content on a regular basis. Find us on iTunes: [link].

Social Media 153

Social Media RSS Stats Social Marketing 153

Convince & Convert

JANUARY 10, 2014

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. Kelly Clarkson , Mariah Carey , and Michael Buble created Christmas playlists over the holiday, then shared those playlists on Twitter and asked for feedback. Listen Now. Find us on iTunes: [link].

Curation 129

Curation Television marketing Content Skype 129

Convince & Convert

JUNE 7, 2013

Charlie Kautz , Content Marketer at TaylorMade Golf , joins the Social Pros Podcast this week to discuss delivering fresh story-telling content across several platforms every week, following the PGA Tour around the country, and what it’s like having the best job in social media. The RSS feed is: [link].

Social Media 121

Social Media Media Best Practices Skype 121

Customer Experience Matrix

DECEMBER 8, 2011

Social media is arguably overhyped as a marketing trend: it gets well under 10% of marketing budgets (different surveys have figures from 3% to 8%) and results are questionable (it was rated the least effective content marketing tactic in a recent MarketingProfs study ).

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Social Media 120

Scoop.it

JULY 13, 2023

However, it can easily increase the likelihood of people liking and sharing your content. Drive Thought Leadership Through Content Curation Content curation is a key parameter for enterprise and business content marketers. It helps select content gathered from reputable sources and share it with your followers.

Thought Leadership 72

Thought Leadership Curation Ad Building Lead Ranking 72

Avitage

AUGUST 1, 2012

Is Twitter or Facebook the image you carry? This simplifies listening to many different bloggers by aggregating their RSS links into a. This thinking is the first cousin to the “we’re different” thinking that every vendor encounters when they try to bring proven solutions to new prospects.

Social Media 120

Social Media Media RSS Aggregators 120

Optinmonster

JUNE 27, 2022

Integrations with Facebook ads. Automatic RSS to email for bloggers. You can sync Drip campaigns with Facebook Audience to get more exposure to your nonprofit organization. Some of the important features include: SMS marketing. Facebook custom audience. Other noteworthy features include: Email list segmentation.

Marketing Automation Services 64

Marketing Automation Services Budget Programs Software Email Marketing 64

Convince & Convert

DECEMBER 13, 2013

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. We all know that the piece of content you write for Twitter doesn’t necessarily belong on Facebook, but that same mistake still happens constantly. Listen Now. Find us on iTunes: [link].

Social Media 148

Social Media Media Content Case Study 148

Binary Demand

JUNE 27, 2023

It typically involves strategies and techniques, such as targeted marketing campaigns, networking events, trade shows, content marketing, email marketing, and social media outreach to capture qualified accounts’ interest and contact information. Using customized emails to push content is another effective strategy.

Lead Generation 52

Lead Generation Sales Qualified Leads B2B Sales Paid Search Agency 52

Webbiquity

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Photo credit: DIY Marketers.

Social Media 100

Social Media Social Marketing Allocation SEM 100

Writing on the Web

FEBRUARY 10, 2014

An email subscription sign up button such as an RSS icon. To me, a good blog is the best darned marketing tool on the planet! Compared to Facebook and Twitter, it’s a real publishing platform where what you write will help you get found, get known and get clients. A compelling image with each post.

Wikipedia 100

Wikipedia RSS Blogger Keywords 100