Hubspot

FEBRUARY 11, 2018

Most pre-roll ads on YouTube are something to be endured, muted, and skipped immediately after the mandatory five seconds have passed. For an ad to be sought out and consumed willingly on YouTube, it needs to stand out as an enjoyable, compulsively shareable story. The 10 Most Watched YouTube Ads of 2017.

Paid Search Agency 78

Paid Search Agency Advertising Agencies Youtube Ad Agencies 78

Convince & Convert

DECEMBER 13, 2023

While there’s no foolproof recipe for turning all your videos into viral pieces, experienced video marketing companies regularly use some simple techniques that can help you as well to connect with your audience on a more consistent basis. But what’s the fuss all about?

Social Media 154

Social Media Video Marketing Media Eye-Tracking 154

Optinmonster

FEBRUARY 11, 2024

Hack Your Email List Growth With Exit Intent Email marketing is one of the best ways to connect with your visitors, and encourage them to become subscribers and customers. Best of all, email marketing is affordable. After that, you can always try one of these email marketing services.

Paid Content 84

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 84

Sprout Social

MAY 10, 2022

Similar to the sports world , brand marketing is a highly competitive arena. With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Thanks to social media, the goals of brand marketers are within reach. What is brand marketing?

Social Media 113

Social Media Social Marketing Paid Search Agency Media 113

Webbiquity

JUNE 1, 2021

Nearly every business has a digital marketing strategy, whether documented or not. High-performance digital marketing campaigns are a mix of proven strategies that yield results and a deep understanding of the market landscape. Seven Essential Digital Marketing Tips for Your Business in 2021. What sets them apart?

Tips 363

Tips Privacy Advertising Agencies Marketing & Strategy 363

Sprout Social

JANUARY 6, 2021

YouTube reports one billion hours of video are watched every day and research estimates social video ad spend will grow 44% from 2019 to reach $14.89 In other words, video is still very much an effective tool in a marketer’s arsenal. If you’re like the majority of social marketers , brand awareness is your top goal.

Social Media 129

Social Media Video Marketing Social Marketing Top of Funnel 129

Contently

JANUARY 22, 2021

But one thing is clear: Gen Z and millennials are changing the way that brands tell their stories and position themselves in the market. Simultaneously, Gen Z—which you may know from the popular mobile application, TikTok—is graduating college and taking over the coveted 18-25 consumer segment. That’s right.

Storytelling 218

Storytelling Trends Ethics Content 218

Oktopost

SEPTEMBER 13, 2022

In an industry that was previously slow to adapt to digital marketing, the pandemic sparked an economic downturn, which spurred a newfound urgency to meet customers online. Over 70% of that amount will be spent on mobile advertising – an increase of 13% to $13.9 billion in 2020. But what platforms are best for financial services?

Social Media 84

Social Media Work Management Marketing Management Service 84

Optinmonster

MAY 27, 2020

From recommending products in blog posts, coupon codes from influencer promos, or even simply sharing referral links between friends and family, affiliate marketing makes it easy to promote your business online, especially on social media. What Is Affiliate Marketing? How to Use Social Media for Affiliate Marketing.

Social Media 128

Social Media Paid Content Social Marketing Advertising Agencies 128

Content Standard

OCTOBER 6, 2014

More than two-thirds of brands creating video do so with social media in mind, primarily due to social sharing’s potential to make content go viral. In fact, social media is the second-most-common platform online video is produced for, behind company websites.

Case Studies 40

Case Studies Case Study Viral Marketing Studies 40

Outgrow

NOVEMBER 30, 2022

How to Develop and Launch a Successful Video Marketing Strategy. Building a robust video marketing strategy is a powerful way for businesses to engage their audience through visual storytelling. But don’t take our word for it— 69% of businesses increased their video marketing budget. . What Is Video Marketing?

Marketing Budget 138

Marketing Budget Video Marketing Marketing & Strategy Marketing Strategy 138

Hubspot

SEPTEMBER 28, 2012

These are some examples of virality (the marketing kind) at its best. Thing is, viral marketing is not easy. Newsjack virality, that's what you can do. In other words, you can take something that's already gone viral, and piggyback on its success by creating your own awesome spin on it. So what can you do?

Viral Marketing 28

Viral Marketing Paid Search Agency Companies PR 28

Martech Advisor

JANUARY 13, 2020

In this piece, Dmitry Shapiro, co-founder and CEO of GoMeta, dives into trends marketers should take advantage of in 2020 if they want to capture the attention of consumers and ultimately compete in the digital era. While 90 percent of marketers use social media, only 58 percent believe they’re truly effective at it.

Interactive Marketing 93

Interactive Marketing Paid Search Agency Marketing Analytics Tools First-Mover Advantage 93

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. But thankfully, marketing isn’t a lonely ride. There are several internet marketing experts and online marketing professionals who have thrived in the recent times. Social Media Marketing + Michael A. Are you ready? Let’s begin!

Paid Content 94

Paid Content Paid Search Agency Social Media Social Marketing 94

Content Standard

JUNE 9, 2015

A year ago, brand video sharing and engagement on YouTube was 20 times higher than on Facebook. Marketers have discovered the power of video content to attract potential customers and followers. Marketers have discovered the power of video content to attract potential customers and followers.

Youtube 40

Youtube Facebook Video Marketing Advertising Agencies 40

Martech

AUGUST 9, 2021

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. Good morning, Marketers, and let’s continue stitching it all together. Some viewers are also using their smart TVs and CTV platforms more like desktops and mobile devices for casual video sharing, Ross said.

Facebook 110

Facebook Ad Exchange Advertising Agencies Mobile Advertising 110

Crimson Marketing

JANUARY 16, 2014

The future of content marketing lies in the video. “ Various studies show more than half of companies are already making use of the medium – a figure that’s predicted to [continue to] rise…Nielsen claims 64% of marketers expect video to dominate their strategies in the near future.”

Video Marketing 100

Video Marketing Planning Content Marketing Content 100

Convert

APRIL 7, 2021

In 2020, we started hosting more live events over at Uscreen’s YouTube channel. To stand out in a crowded market, she positioned herself as a health and fitness professional and teaches people about meditation, pilates-style fitness, and nutrition. Video Isn’t Just Marketing, It’s a Revenue Driver.

Video Marketing 98

Video Marketing Budget Programs Youtube Marketing Management 98

LeadSquared

DECEMBER 28, 2016

An amazing year comes to an end, with mobile numbers sky-rocketing, viral videos breaking the internet, organic reach nose-diving and content marketing becoming mainstream*. If 2016 saw the rise of online video, 2017 will see the explosion of video content on tiny mobile screens. Why video marketing should not be ignored.

Video Marketing 52

Video Marketing Planning Viral Marketing Paid Search Agency 52

Mailmunch

APRIL 27, 2021

Video ads are an essential piece in an overall marketing strategy. A lot of marketers are wondering whether they should invest in video advertising or not. Concerns like these are the reason marketers need to be exceptionally careful when creating video ads and choosing platforms that show these video ads. In-stream Ads .

Paid Content 55

Paid Content Advertisements Advertising Video Marketing 55

Adobe Experience Cloud Blog

DECEMBER 17, 2019

There are some exciting predictions about what lies ahead for marketing in my news feeds these days. Like many of us, I’m clicking and reading quite a few of these futuristic articles because I want to be aware of how marketing will innovate in 2025 and beyond. EMAIL MARKETING. Adopt in 2020: Integrating Behavioral Segmentation.

Marketing AI 174

Marketing AI Marketing & Strategy Marketing Strategy Peer-to-peer 174

Magisto

JANUARY 13, 2020

It’s the perfect time to review your previous marketing strategies and to figure out what worked, and what didn’t. With the evolution of online marketing over the past decade, and major marketing trends of 2019 and beyond we’re here to share our top 7 trends that are not to be missed in 2020. Content Marketing.

Trends 84

Trends Planning Lead Scoring Lead Ranking 84

Hubspot

AUGUST 2, 2018

Facebook Messenger Ads let you leverage the popularity and convenience of the app to generate more brand awareness and revenue -- two billion messages are sent between people and businesses each month, and 53% of people are willing to buy from a company that they can directly message. Mobile Device User. Company Name.

Paid Content 101

Paid Content Advertisements Advertising Lead Scoring 101

Brandpoint

JUNE 21, 2021

But, here are a few I thought of: being a digital native, understanding modern-day memes, thinking TikTok is “educational,” preferring mobile interfaces, not being afraid to show my face online and purchasing products after being ~influenced~ on social media. Read More: Content Marketing for Generation Z ]. The Power Exchange.

Social Media 110

Social Media Generation Media Transparency 110

Convince & Convert

AUGUST 23, 2013

Dan Moyle , inbound marketing evangelist at Amerifirst , joins the Social Pros Podcast this week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest. From Cision , a free ebook called Power Your Story: Content Marketing Essentials.

Inbound Marketing 132

Inbound Marketing Advertisements Advertising Paid Search Agency 132

Martech Advisor

SEPTEMBER 26, 2019

With TikTok’s meteoric rise and Twitter introducing 6-second video ads bidding, marketers see tremendous opportunity in these platforms. Let’s dig deep to understand more about these video marketing trends of 2019 and how you can leverage them to drive traffic, engagement, and conversions.

Twitter 91

Twitter Trends Video Marketing Advertising Agencies 91

Hubspot

MARCH 4, 2011

So, you’re going to make a “viral video.” You’re going to post it on YouTube and Facebook. The truth is you are more likely to wake up with your head sewn to the carpet than to see your next marketing campaign (video or otherwise) “go viral.” 3 Simple Examples of Going Viral.

Viral Marketing 28

Viral Marketing Mobile Advertising Webinar Metrics Youtube 28

BenchmarkONE

APRIL 8, 2021

With the rise of influencer culture in the digital era, social media has become a staple of mobile marketing. Nowadays, any influencer with a large enough following can successfully launch a brand to superstardom with a well-planned influencer marketing strategy. However, it can be implemented in any sector and by any company.

Cost 55

Cost Advertising Agencies Planning Work Management 55

Outgrow

DECEMBER 17, 2020

37 Must-Know Marketing Trends & Statistics Post COVID. Since the virus went viral , marketers started looking for new ways to communicate with their audiences. A lot has changed and here we are keeping a keen eye on the marketing trends and statistics post COVID. Content Marketing Trends & Statistics Post COVID.

Statistics 98

Statistics Paid Content Trends Cost Per Click 98

BenchmarkONE

APRIL 8, 2021

With the rise of influencer culture in the digital era, social media has become a staple of mobile marketing. Nowadays, any influencer with a large enough following can successfully launch a brand to superstardom with a well-planned influencer marketing strategy. However, it can be implemented in any sector and by any company.

Cost 52

Cost Advertising Agencies Planning Work Management 52

BenchmarkONE

APRIL 8, 2021

With the rise of influencer culture in the digital era, social media has become a staple of mobile marketing. Nowadays, any influencer with a large enough following can successfully launch a brand to superstardom with a well-planned influencer marketing strategy. However, it can be implemented in any sector and by any company.

Cost 52

Cost Advertising Agencies Planning Work Management 52

Scoop.it

SEPTEMBER 21, 2023

If you’re a business owner or marketer, the obvious answer is “Yes!” Content marketing is a general term for any article, video, email, or social media post made to attract leads and keep existing customers engaged. People decide whether or not they like a company based on the content they produce. Let’s begin!

Curation 82

Curation Click Rate Content Open Rate 82

Hubspot

JUNE 22, 2020

Your website is a member of your HR team, sharing information about your company culture and open positions. In a recent HubSpot Research study , 63% of marketers indicated that they were going to upgrade their website this year. What about mobile accessibility and SEO best practices? out of 30 on mobile design.

Marketing Websites 68

Marketing Websites CMS Development Advertising Benchmark Mobile Marketing 68

Hubspot

SEPTEMBER 21, 2010

These 10 videos provide great examples of what it takes to make a video that can capture the attention of millions and market your product in the process. These videos prove that it doesn't matter if your company is B2B or B2C; anyone can create a video that goes viral. The T-Mobile Dance - T-Mobile.

Viral Marketing 28

Viral Marketing Video Marketing Examples Mobile Marketing 28

Biznology

NOVEMBER 11, 2013

The trends suggest, if you use any type of media to support your business, it’s worth getting up to speed on digital marketing. It’s also the reason for Strategic Digital Marketing , a new book from Eric Greenberg and Alexander Kates ; it’s the ultimate crash course in digital marketing. WANT VIRAL VIDEOS?

Course 80

Course Planning Work Management Peer-to-peer 80

Conductor

OCTOBER 11, 2022

With Google constantly updating its search algorithm and how it ranks content, it can be difficult to keep up and ensure your content marketing strategy remains aligned with the latest best practices. Video: Similar to images, videos, or video carousels can make it easy to find recordings of large events, viral moments, and more.

SERP 124

SERP Lead Scoring Lead Ranking Paid Content 124

Sprout Social

JANUARY 9, 2017

Facebook is unique in the marketing world because of its size, as well as how difficult it is to engage. With the immense engagement potential, a newly implemented Instagram algorithm and more users joining every day, knowing the best times to post to Instagram could mean all the difference in your marketing strategy. and 5 p.m.

Social Media 112

Social Media Media Best Practices Viral Marketing 112