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Biznology

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Why are URLs so important?

Biznology

I recently commented on a LinkedIn post about the power of LinkedIn as a content marketing platform. I get that LinkedIn has a lot of appeal as a central place to find people. My problem with LinkedIn is I can’t find content in the platform. My problem with LinkedIn is I can’t find content in the platform.

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How to find your best B2B prospects

Biznology

Find a data company that also offers modeling services. Your lookalikes can be modeled at the contact level and the company level. Beef up your LinkedIn skills. LinkedIn is a treasure trove. Google lets you “describe” your ideal prospects with keywords and hunt them down all over the Internet. Company size.

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Why you should consider centralizing your search keyword lists

Biznology

Last month, I wrote about 2 challenges to keyword collaboration. Among other things, I argued for the importance of developing a corporate keyword database for digital marketers. Without keyword collaboration, your digital assets will compete for the limited time and attention of your audience. Case Study: US Open Marketing.

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Launching your social campaign with guns blazing!

Biznology

Then I jump in, feet first, and reach out to all the most salient and germane influencers by hook or by crook: I follow everyone who is in my demographic, be it via keyword or hashtag, I engage with them all, no matter what their mozRank, Total Reach, Alexa Rank , Kred, PeerIndex , Kred, Page Authority, or PageRank , or Domain Authority.

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How to reach your customers at work or at home

Biznology

I have just learned about a new service from the San Antonio-based database marketing company Stirista that offers a way to link an individual’s consumer record with the business record. Offer business people consumer products based on their work status. Expand your universe of display and social media advertising targets.

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How Technology Makes Entrepreneurship Easier Than Ever Before

Biznology

Launching a company is not all about having a killer business idea. You Have More Opportunities to Launch a Company. No matter if you’re launching a fashion boutique, an IT company, or an online store, there are numerous amazing tools and resources that will help you build, strategize, and launch your business.

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11 tips and tools to jump-start your SEO

Biznology

Search Engine Optimization (SEO) is the process of maximizing the number of visitors to a particular website by ensuring the site appears high on the list of results returned by a search engine for particular keywords. IDENTIFY KEYWORDS THAT MATTER: The currency of the internet is keywords.

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