Brandpoint

MARCH 14, 2024

Get ahead with industry trends for next year! By leveraging social media outlets strategically, brands can enhance brand visibility, foster community engagement and drive traffic to their branded content. Download the full survey for our key takeaways!

Brand Identity 62

Brand Identity Branding PR Distribution 62

Salesforce Marketing Cloud

AUGUST 29, 2023

If you talk about equality in your messaging, practice what you preach and make sure your storytelling reflects your diverse customer base. Tired of spending hours digging through customer data, so you can look into trends and plan ahead? Use great storytelling to create emotional connections Can we ask you a Question…?

Planning 98

Planning Storytelling Marketing & Strategy Social Media 98

Sprout Social

FEBRUARY 15, 2024

There are several metrics you can track, including: Likes Comments Shares Video views Click-through rate (CTR) Followers Time on page Conversion rate Video completion rate Track the metrics over time to spot trends or anomalies. Online trends move quickly, and brands have to keep up with the evolving tastes of their target audience.

Webinar Metrics 105

Webinar Metrics Tips Marketing AI Social Media 105

Sprout Social

JUNE 7, 2023

Effective communication Consistency in your content and communication across all touchpoints is crucial for a great brand experience. Your brand voice and storytelling need to match the wavelength of your target audience so it resonates with their needs while staying rooted in your brand.

Work Management 113

Work Management Marketing AI Brand Identity Branding 113

Anyword

AUGUST 31, 2018

We thought this information was too valuable to keep to ourselves, so we decided to create our new series, The Storytellers, as a way to share some of their insights and expertise with the rest of the publishing community. In general, we’re trying to be a part of their community. The upshot? To learn more, request a demo here.

Storytelling 46

Storytelling Paid Content Advertising Agencies Mobile Advertising 46

SocialPilot

JANUARY 21, 2024

They also engage their followers with regular Q&As, polls, and fun contests, encouraging user-generated content and fostering a vibrant online community. This not only builds a sense of community but also boosts your visibility on the platform. TikTok TikTok is a platform that thrives on trends and creative content.

Social Media 92

Social Media Social Marketing Marketing & Strategy Marketing Strategy 92

Buffer

MARCH 5, 2021

How do you learn from your community to help guide your marketing and product development strategy? Our community is very vocal about what they desire from us. How does managing SECC’s social media account and community look like on a day-to-day basis? How do you stay up to date on social media trends?

Social Media 91

Social Media Paid Search Agency Ideal Customer Profiles Media 91

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Why should you follow her?

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Content Marketing Institute

MARCH 30, 2018

Instead, get inspired by the deeper meaning uncovered (true to form for the CEO of the Non-Obvious Company) in this crisis and other trends. Rohit’s done much of the work for you, offering up a “stealable idea” for each trend he shared in the 2018 edition of his best-selling book series Non-Obvious: How to Predict Trends and Win the Future.

Curation 108

Curation Content Marketing Proposals Dwell 108

ClearVoice

JANUARY 26, 2024

User-Generated Content: UGC also requires an investment — from curating to repurposing. Nowadays, marketers focus on compelling content that other thought leaders and influencers want to curate for their followers. 88% of PR leaders think that storytelling is the highest-value skill in successful PR campaigns.

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Martech Advisor

DECEMBER 19, 2019

A well-planned social media campaign helps brands create awareness, build a community, and drives sales. Brands use the #MondayMotivation or #ThrowbackThursday hashtags to appear among trending content and to bring consistency in their posting schedule. Create Content Around Trending Topics. Create Weekly Themed Content.

Social Media 118

Social Media Campaigns Media Top of Funnel 118

Hubspot

AUGUST 29, 2019

PRNEWS started as a weekly print newsletter over 70 years ago, and today still serves as a comprehensive, go-to resource for the PR community. I also recommend (and personally subscribe to) their weekly email subscription, The Skinny , which offers a thoughtfully curated rundown of the latest PR, marketing, and communications news and trends.

PR 75

PR Paid Content Public Relations Paid Search Agency 75

Adobe Experience Cloud Blog

NOVEMBER 11, 2016

Author: Ellen Gomes The fast-moving world of content marketing is filled with an abundance of opinions trends, and insights. Andrew Seibert , Managing Partner of Imprint and Chairman of the Content Council, is deeply ingrained in the content marketing community. In fact, it can be hard to distinguish the signal from the noise.

B2B Marketing 134

B2B Marketing Top of Funnel Content Marketing B2B Thought Leadership 134

Convince & Convert

MAY 10, 2013

And from Cision , a free content marketing kit to help you get the most of your brand storytelling. Every day they find the top 10 trending topics in music for the day and create a music news show based on that. News needs fact-checkers and curators. Listen Now . The RSS feed is: [link]. Find us on iTunes: [link].

Social Media 141

Social Media Activities Media Skype 141

Marketing Insider Group

JANUARY 11, 2021

World-class and cutting-edge content covering tech, trends, and tactics for the creative era. An opportunity to network with peers, leading vendors, and an empowering community. If you’re looking to scale your marketing efforts with new tactics and become a better brand storyteller, this one’s for you. Campaign management.

Conference 66

Conference Advertising Agencies Peer-to-peer B2B Marketing 66

Bluetext

MARCH 15, 2023

Brands like Louis Vuitton need to affiliate themselves with those sorts of folks and try to embed them in the internal conversation of where the brand is headed as well as the externally communicate as to where the brand is going. Bill Replogle of Sparkys garage fame taught me a lot about storytelling and the power of the word.

Creativity 31

Creativity Marketing AI Curation Paid Search Agency 31

Parse.ly

OCTOBER 22, 2019

Masters of Scale | To scale you must master the art of storytelling. The episode explains what makes storytelling so powerful, and why it matters that companies get it right. Freidlin didn’t create the book because he saw coloring trending with millennials. What you’ll learn: What makes a trend. Inspiration. Link: [link].

Content Marketing 63

Content Marketing Planning Lead Scoring Lead Ranking 63

Martech Advisor

MARCH 31, 2020

Having a crisis strategy became the talk of the marketing community, and marketing and sales experts shared tips to work from home effectively. Let's look at the brands that made marketing news and the reports and studies that caught emerging trends for 2020 and beyond. WHO Turns to Social Media. Bellwethr surveyed 400 U.S.

Hubspot 75

Hubspot Marketing Budget Features Work Management 75

Content Standard

APRIL 26, 2019

The platform is instead putting a lot of effort into curating groups, so now’s the time to start building that private social media community your brand has been cooking up. It’s about finding your audience where they are, and then building an engaged community. Notice we didn’t mention Snapchat at all?

Distribution 111

Distribution Social Media Paid Content Advertising Channels 111

Hubspot

MARCH 4, 2014

Do you agree with Content.ly''s Shane Snow that storytelling is the top business skill of the next 5 years , or will it take a bit more convincing to persuade you? Are you doing all you can now to hone your storytelling skills and acquire new ones? Such "effortless" storytelling contains crazy amounts of "behind the scenes" work.

Storytelling 28

Storytelling Startups Bundling Training 28

Sprout Social

NOVEMBER 1, 2016

Because the travel industry relies so heavily on word-of-mouth marketing, this is one trend you can’t ignore. Here’s a fun example from Norwegian Cruise Line, which took a popular trend ( emojis ) and incorporated them into its recurring #EmojiTipTuesday series on its Instagram profile: Make paradise sweeter, one cupcake at a time.

Social Media 91

Social Media Class Word of Mouth Media 91

KoMarketing Associates

DECEMBER 19, 2013

This post collects 50 great stats from around the web that make a case for content marketing and shows growth trends within the industry. 42 Ways For Content Marketers To Unclog Their Brains – Matt Brennan, Business 2 Community. Make sure your content includes basic storytelling elements: drama, suspense, lessons learned, etc.

Paid Content 120

Paid Content Online Marketing Paid Search Agency Advertising Agencies 120

Sprout Social

JUNE 16, 2016

Built for visual storytelling, Instagram is a creative powerhouse with over 400 million individuals and brands publishing 80 million photos and videos a day. The following tips will help your brand up its visual storytelling game and build a larger and more engaged community on Instagram. Curate Your Feed.

Tips 56

Tips Bundling Storytelling Budget Programs 56

Marketing Insider Group

NOVEMBER 15, 2022

Marketing Vision was no different and two years of virtual events showcased how to bring a community together on-line and deliver significant value and interaction virtually. Likewise, the content executives “crave” must deliver insights to make better decisions, drive informed business planning, and keep abreast of trends.

B2B Thought Leadership 240

B2B Thought Leadership B2B Marketing Planning Top of Funnel 240

Sprout Social

DECEMBER 10, 2018

Check out how Beardbrand curates their Instagram content for their homepage. Experiment with evergreen and trending hashtags. Community and industry-specific hashtags which are essentially evergreen (#ecommerce). Embedded feeds not only provide opportunities for compelling visuals on-site but also serve as strong social proof.

Effectiveness 101

Effectiveness Tagging Advertising Funnels Custom Publishing 101

Content Standard

OCTOBER 19, 2015

Building community, influence, and amplification tools are no longer afterthoughts, and the Millennials who were thought to lack focus turned out to be a lot more forward-thinking than they got credit for. In August, I started this series of 6 content marketing trends affecting your success in 2016.

Paid Content 40

Paid Content Social Media Trends Paid Search Agency 40

Content Standard

OCTOBER 19, 2015

Building community, influence, and amplification tools are no longer afterthoughts, and the Millennials who were thought to lack focus turned out to be a lot more forward-thinking than they got credit for. In August, I started this series of 6 content marketing trends affecting your success in 2016.

Paid Content 40

Paid Content Social Media Trends Paid Search Agency 40

Digital Marketing World Forum

AUGUST 28, 2019

Rachel King is the CEO of EditMate , a video curation software and service built for marketers. Which digital marketing trend has impacted your campaigns the most in 2019? What can our community learn from you at your session/panel at DMWF North America? Hi Rachel, thank you for joining us at #DMWF in September!

Work Management 15

Work Management Marketing Management Advertising Agencies Curation 15

Hubspot

AUGUST 22, 2016

On their website , they invite fans to follow the ir account for an eclectic assortment of "intel, faves, trends, rants, and other surprises.". Since Snapchat's content isn't permanent past 24-hours , there's no need to carefully curate a particular aesthetic. 6) FRED & FARID. An added bonus? 8) ExtrêmeSensio.

Paid Search Agency 28

Paid Search Agency Advertising Agencies Ad Agencies Brand Identity 28

Hubspot

NOVEMBER 26, 2014

2) Embrace Curation. We often hear about the power of storytelling in marketing -- so much so that it has almost become another checkbox to complete, along with a Facebook Page and a blog that you don’t actually use to its full potential. Be part of the community you’re endorsing.

Tips 28

Tips Planning Education Curation 28

Onalytica B2B

JANUARY 18, 2017

It’s an amazing field, combining the strengths of engineers, storytellers, artists, and data scientists to forge the future of customer experience. Marketers must focus on conversation this year more than ever… the rise of voice search aligns with this trend and is certainly not something to be ignored. TOP 50 INFLUENCERS.

Enterprise Management 50

Enterprise Management Work Management Marketing Management Brand Identity 50

Content Standard

APRIL 8, 2015

The introduction of content produced through social TV platforms has created an even bigger opportunity for brands to unite a widespread community of viewers: In 2014, cable network AMC premiered its program Halt and Catch Fire on Tumblr two weeks before its cable premiere, becoming the first TV show ever to debut on this platform.

Budget Programs 40

Budget Programs Social Media Cable Broadcasting 40

Brandpoint

JUNE 27, 2019

Each year, there is a different topic of focus, and this year’s was “Digital Storytelling.” “Expertise, Authority and Trust in Digital Storytelling: What’s Working in 2019” Scott Severson , President of Brandpoint, opened the day with an informative keynote presentation.

Storytelling 97

Storytelling SERP Public Relations PR 97

Hubspot

AUGUST 20, 2018

By curating and reposting their users’ most captivating content on their own profile, Instagram shows their followers that everyday people can meet their creative and artistic potential on the platform. Marketing Takeaways from the Top Accounts on Instagram. Followers: 246 Million. © CHANEL Cruise 1995/96.

Paid Search Agency 78

Paid Search Agency Barriers Marketing & Strategy Education 78

Convince & Convert

APRIL 16, 2014

We’ve all heard marketers proclaim that, “content is king,” but the rise in popularity of visual social media platforms like Facebook, Twitter, Instagram, Pinterest, SlideShare and Vine, have ushered in an era welcoming visual storytelling as a breakout marketing trend for 2014. Focus on being useful.

Storytelling 158

Storytelling Tips Marketing & Strategy Paid Search Agency 158

Marketing Insider Group

JANUARY 6, 2020

Attending a marketing conference is a great opportunity to learn about up-and-coming trends and new technology in the industry, network with peers, brands, and vendors, and just stir up a bit of new inspiration and enthusiasm for your work. and includes a carefully curated program of sessions. 3XE Conversion & UX. Dreamforce.

Conference 58

Conference Marketing AI Work Management Marketing Management 58

Webbiquity

MAY 3, 2011

Expert Community Manager with the Focus Expert Network, a network of thousands of leading business and technology experts who answer questions and post thought leadership content. Brooklyn-based Maria calls herself an “interestingness curator and semi-secret geek obsessed with design, storytelling and TED.” Becky Denniston.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100