Buffer

MARCH 31, 2022

At the end of 2021, I decided to give a little peek behind the curtain of my life by sharing some of my goals for 2022 on Twitter. At the time, I detailed how much revenue my businesses generated and what I spent on expenses like software, tools, contractors, and administration. Personally, I use Twitter.

Transparency 73

Transparency Paid Search Agency Ad Building Co-Registration 73

Vidyard

SEPTEMBER 20, 2016

Organizations including Influitive, Marketo, Reltio and the University of Waterloo have experienced direct results using Vidyard’s Personalized Video capabilities to convert more leads, increase attendance at important events and even recruit more students. That doesn’t happen with an email.”

Open Rate 50

Open Rate Video Marketing Personalization Co-Registration 50

Vidyard

SEPTEMBER 20, 2016

Organizations including Influitive, Marketo, Reltio and the University of Waterloo have experienced direct results using Vidyard’s Personalized Video capabilities to convert more leads, increase attendance at important events and even recruit more students. Example of video personalized for recipient named Katie Watson. About Vidyard.

Open Rate 50

Open Rate Video Marketing Personalization Co-Registration 50

Convince & Convert

MAY 7, 2013

Set up the webinar with your provider ( brightTALK , GoToWebinar , Adobe Connect , and WebEx are some of the favorites) and grab the registration link they provide. Using the URL of the landing page (not the URL of the webinar software registration), create a different link for each of the tactics using the Google URL Builder.

Webinar Metrics 160

Webinar Metrics Co-Registration Budget Programs Marketing Analytics Tools 160

Vidyard

SEPTEMBER 20, 2016

Organizations including Influitive, Marketo, Reltio and the University of Waterloo have experienced direct results using Vidyard’s Personalized Video capabilities to convert more leads, increase attendance at important events and even recruit more students.

Open Rate 50

Open Rate Video Marketing Personalization Co-Registration 50

Vidyard

SEPTEMBER 8, 2015

After hosting the successful 2014 video marketing summit, Ignite, Vidyard is expanding the 2015 event to two days featuring more than 30 sessions and workshops along with a blockbuster lineup of speakers. To see additional speakers, learn more about the event or register, visit the Space Camp website: [link]. About Vidyard.

Video Marketing 77

Video Marketing Co-Registration Marketo Marketing Automation Services 77

ConvertKit

JANUARY 22, 2021

Haines purchased the domain, announced on Twitter that he’d launch within a month, and began his outline for the content. He put up a simple landing page and a pre-registration form using ConvertKit. Louis Nicholls went from having no subscribers to his email list—to a sold-out pre-launch event, just two months later.

Lead Ranking 112

Lead Ranking Co-Registration Course Pricing 112

Content Marketing Institute

SEPTEMBER 3, 2018

e-books, our blog, webinars, co-registration opportunities, etc.). Twitter followers, website traffic) are easy to track, they’re rarely insightful independent of other data. What analytics tips and tools do you have that help you track and measure your content performance? What topic brought them to CMI (e.g.,

Webinar Metrics 108

Webinar Metrics Peer-to-peer Effectiveness Content Marketing 108

Vidyard

SEPTEMBER 8, 2015

After hosting the successful 2014 video marketing summit, Ignite, Vidyard is expanding the 2015 event to two days featuring more than 30 sessions and workshops along with a blockbuster lineup of speakers. To see additional speakers, learn more about the event or register, visit the Space Camp website: [link].

Video Marketing 50

Video Marketing Co-Registration Marketo Marketing Automation Services 50

Vidyard

SEPTEMBER 8, 2015

After hosting the successful 2014 video marketing summit, Ignite, Vidyard is expanding the 2015 event to two days featuring more than 30 sessions and workshops along with a blockbuster lineup of speakers. To see additional speakers, learn more about the event or register, visit the Space Camp website: [link].

Video Marketing 50

Video Marketing Co-Registration Marketo Marketing Automation Services 50

Hubspot

JULY 25, 2011

Boston is going to be a twitter the week of September 12-16 with FutureM , the Inbound Marketing Summit and the HubSpot User Group Summit (HUGS2011) all collaborating to make Boston the hub of everything marketing for five full days! So how is a marketer to know if their event is on track? Following Month: 50% of Target Registrants.

Forecasting 28

Forecasting Advertising Benchmark Co-Registration Planning 28

Vidyard

OCTOBER 19, 2016

Online video is changing the way businesses connect and communicate with modern buyers,” said Michael Litt, co-founder and CEO of Vidyard. To see the full list of speakers and topics, learn more about the event or register, visit the Viewtopia ® website: [link]. Registration is $499 for the full 2-day event.

Enterprise Management 50

Enterprise Management Video Marketing B2B Thought Leadership Forrester 50

Vidyard

OCTOBER 19, 2016

Online video is changing the way businesses connect and communicate with modern buyers,” said Michael Litt, co-founder and CEO of Vidyard. To see the full list of speakers and topics, learn more about the event or register, visit the Viewtopia website: https://www.vidyard.com/viewtopia/. Registration is $499 for the full 2-day event.

Enterprise Management 50

Enterprise Management Video Marketing B2B Thought Leadership Forrester 50

Hubspot

JUNE 20, 2018

Create a free online tool or resource. Free online tools make your users' lives easier, and all they have to do is sign up with their email address. For example, we've created quite a few free tools, like Marketing Grader , to gather email addresses. Promote one of your lead-gen offers on Twitter. Create 'Bonus' Content.

Top of Funnel 78

Top of Funnel Landing Pages Opt-out Opt-in 78

Pam Didner

JANUARY 1, 2021

Attending conferences is one a key component you should add to your annual marketing activities and events. Attending conferences is one a key component you should add to your annual marketing activities and events. As we sit in early 2021 many B2B marketing events and conferences have yet to announce dates, and with good reason.

Conference 52

Conference B2B Marketing Marketing AI B2B Thought Leadership 52

Online Marketing Institute

JULY 31, 2012

Webinars Events. Industry Events. Top Social Media Measurement and Tracking Tools. While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. Tool: Radian6 (Salesforce) URL: Radian6.com . --> Bloggers. --> Resources. White Papers.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Capstone Insights

JANUARY 17, 2018

Marketing automation is just a glorified (and really expensive) email delivery tool without a power user. a confirmation email after registration for a webcast or event). Co-Founder and Editor. Twitter LinkedIn. In the hands of a chump it drives pretty good results, but nothing amazing. Jay Famico.

Marketing Automation Services 49

Marketing Automation Services Marketing Automation Automation Work Management 49

Hubspot

MARCH 28, 2012

3) Host an online webinar and collect email addresses at registration. 4) Create a free, online tool or resource and have users sign up with their email address. For example, HubSpot has created plenty of free tools to use for prospect and lead generation -- most recently Marketing Grader.

Email Marketing 28

Email Marketing Top of Funnel Paid Search Agency Co-Registration 28

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

I’ll also point out that I work for (and am the co-founder of) a marketing automation vendor ( Marketo ), so I am sure that despite my efforts to remain neutral, there are sure to be some biases in this list. Forms Registration forms can be placed on landing pages, microsites, and the corporate website. Marketing Automation.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

Online Marketing Institute

NOVEMBER 28, 2012

FOLIO: Staff. --> Suppliers. --> Webinars. --> Events Industry Events. About 20 percent said a lack of tools prevent them from using social media for lead generation and another 33 percent say a lack of strategy is attributed to an unclear understanding of the value of social media. Follow her on Twitter. Event Type.

B to B 40

B to B Paid Content Social Media CMS Development 40

Adobe Experience Cloud Blog

JUNE 24, 2009

  With almost 5,000 registrants, it is clear that B2B marketers are concerned about getting the most out of their demand generation and lead management programs.   But with so much on a marketer’s plate these days, not all 4300 could attend this half day event.     2.     6.     9.

Demand Generation Agencies 48

Demand Generation Agencies BtoB Demand Generation Demand 48

Hubspot

MAY 19, 2011

He is the author of The Social Media Marketing Book and the co-author of The Facebook Marketing Book , which he wrote with his wife, Alison. How to get more Twitter followers. We have over 100,000 followers on Twitter. Play around with sponsored tweets, Facebook events and ads, and blog or email list advertising.

Social Media 28

Social Media Webinar Metrics Media Co-Registration 28

Content Marketing Institute

MAY 28, 2018

Predictive tool: IBM Watson Analytics for Social Media. The tool collects corpus of information, interprets the information, and sets possibilities from a volume of information to allow you to discover every pattern pertaining to every customer. How to use this predictive tool. Descriptive tool: Buffer Analyze.

Lead Ranking 104

Lead Ranking Social Media Tools Lead Scoring 104

Hinge Marketing

AUGUST 6, 2019

Popular webinar platforms, and tools to evaluate. Moreover, these events can be done at minimal cost — no travel expenses needed — making these initiatives prime candidates for high ROI. Here at Hinge, we have experience producing or co-hosting over 100 webinars. Post key takeaways or important points on Twitter.

Webinar Metrics 92

Webinar Metrics Co-Registration Tactics Trends 92

Hubspot

JULY 18, 2018

A host -- that's you -- organizes the event and invites attendees. The beauty of a virtual event? Education is one of the most powerful tools you can use to make change happen. Set a registration goal. In order for us to break the Guinness World Record for webinar attendees , for example, we hit about 31,100 registrants.

Webinar Metrics 52

Webinar Metrics Paid Content Co-Registration Tips 52

NetLine

AUGUST 2, 2023

Strategy 4: Social Media for B2B Lead Generation Social media platforms, especially LinkedIn and Twitter, play a crucial role in B2B lead generation and are perfect examples of meeting potential buyers on the channels they use. These tools also provide valuable insights into audience discussions about your competitors.

Lead Generation 52

Lead Generation Lead Ranking Sales Management Lead Scoring 52

The Customer

MAY 13, 2021

-based Socio Labs, a modern event technology platform that provides event organizers with everything they need to successfully host in-person, virtual or hybrid events of any size and format. The pandemic has permanently changed events. Almost overnight, event planners adopted a virtual-only format.

Intent 52

Intent Webinar Metrics Co-Registration Work Management 52

ANNUITAS

AUGUST 9, 2011

This week we are privileged to interview Adam Blitzer, Co-founder and COO of Pardot, one of the leading providers of cloud-based marketing automation solutions. So things really haven’t changed that much, except that there are new tools available to show if it’s working. What steps should an organization take to avoid this?

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management Co-Registration 100

Content Marketing Institute

AUGUST 22, 2018

The building blocks of lasting brand engagement piqued the curiosity of cultural scientist and Iconoculture co-founder Mary Meehan. The article suggests you first find out why they left ( Twitter , surveys, or email can uncover the cause for their dissatisfaction). joderama Click To Tweet. Emotional triggers as loyalty drivers.

Loyalty 69

Loyalty Ideal Customer Profiles Brand Identity Branding 69

Paul Gillin

JUNE 24, 2010

But choosing the tool isn’t nearly as important as knowing how to put it to work. Marketing should have the systems in place to identify the action that created the lead, whether that’s a search query, e-mail link, customer referral or some other event. You can find a complete directory at Saas-showplace.com. White paper.

ROI 50

ROI Paid Content Social Marketing Webcast 50

Vidyard

OCTOBER 20, 2015

. “Innovative marketers are increasingly using video to entertain and engage their audiences,” said Vidyard CEO and co-founder Michael Litt. In addition to creating killer content, they are paying attention to engagement data, integrating with other marketing and sales tools, and driving real results for their businesses.”

Video Marketing 50

Video Marketing Co-Registration Marketing Management Lead Ranking 50

Vidyard

OCTOBER 20, 2015

“Innovative marketers are increasingly using video to entertain and engage their audiences,” said Vidyard CEO and co-founder Michael Litt. In addition to creating killer content, they are paying attention to engagement data, integrating with other marketing and sales tools, and driving real results for their businesses.”

Video Marketing 50

Video Marketing Co-Registration Marketing Management Lead Ranking 50

Vidyard

OCTOBER 20, 2015

“Innovative marketers are increasingly using video to entertain and engage their audiences,” said Vidyard CEO and co-founder Michael Litt. In addition to creating killer content, they are paying attention to engagement data, integrating with other marketing and sales tools, and driving real results for their businesses.”.

Video Marketing 50

Video Marketing Co-Registration Marketing Management Lead Ranking 50

Engagio

JUNE 2, 2020

You must put strategy first, then figure out which tools, tactics, and campaigns will best support that strategy. Some vendors operate data co-ops, which collect data from tens of thousands of high-value analyst sites like Gartner, review sites like G2Crowd, and publications like Forbes. You can’t put the cart before the horse.

Sales Management 62

Sales Management Enterprise Management Top of Funnel B2B Sales 62

DemandBase

JULY 21, 2020

You must put strategy first, then figure out which tools, tactics, and campaigns will best support that strategy. Some vendors operate data co-ops, which collect data from tens of thousands of high-value analyst sites like Gartner, review sites like G2Crowd, and publications like Forbes. You can’t put the cart before the horse.

Sales Management 52

Sales Management Enterprise Management Work Management Top of Funnel 52

Convince & Convert

JULY 8, 2010

philosophy, Jeff is also co-author of the ExactTarget/CoTweet SUBSCRIBERS, FANS & FOLLOWERS Research Series. services like Twitter, Pownce & Jaiku. Well, it’s certainly weathered the wooden stakes of pundits and the introduction of IM, RSS, Skype, MySpace, Facebook & Twitter quite well. October 2007. March 2009.

RSS 128

RSS Paid Search Agency Social Media Email Marketing 128

SnapApp

JUNE 2, 2017

Turn an ugly, Excel-based ROI calculator into an on-brand, user friendly tool. Use a real-time poll to drive social twitter engagement by asking for people’s opinions on a new or key industry topic. Use a tool like BuzzSumo to find popular keywords and topics to base the poll off of. . Paid Media. Landing Pages. Case Studies.

Interactive Marketing 101

Interactive Marketing Top of Funnel Webinar Metrics Sales Management 101