Webbiquity

DECEMBER 10, 2013

Globally, about three-quarters of all B2B vendors use case studies in their marketing efforts. 62% of B2B vendors in North America use webinars and webcasts in marketing, though usage is considerably higher at the enterprise level (79%) than in SMB firms (61%).( Cox Business ). Cox Business ). Cox Business ). Cox Business ).

Statistics 100

Statistics SMB Content Marketing Planning 100

Buzz Marketing for Technology

JUNE 27, 2008

Webcasts |. Newsletters |. NEWSLETTERS. More Newsletters. Salesforce for Google Apps Webcast. Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library. Customer Case Study: 156 Percent ROI with HP. src = [link]. }. Podcasts |.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Content Standard

DECEMBER 9, 2014

Video only trails “in-person events” and “webinars/webcasts” by less than 10 percent. Register for the Content Standard Newsletter for more content marketing news and insights. ” Eighty-six percent of marketers surveyed are creating more visual content now and within the next 12 months, she said.

Demand 40

Demand Video Marketing Webcast Paid Search Agency 40

Sales Engine

JANUARY 25, 2016

HR.com is the largest social networking site dedicated to human resources professionals and they offer members access to articles, case studies, newsletters, polls, discussion forums, blogs, webcasts and other features. First, let’s take a look at HR.com.

Enterprise Management 120

Enterprise Management Marketing Management Marketing Automation Services Sales Qualified Leads 120

Buzz Marketing for Technology

JUNE 27, 2008

Newsletters. Sponsored White Papers, Webcasts, and Downloads. Case Study: Papa Johns Pizza Company Slices Travel Costs with GoToMeeting Corporate Citrix Online. Premier Vendor Content Whitepapers, webcasts & resources from our Power Center Sponsors. Sponsored White Papers, Webcasts, and Downloads.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Webcast 100

markempa

FEBRUARY 1, 2006

This new case study by MarketingSherpa demonstrates the practical application of the halo effect. There are also opportunities to post articles and materials by these experts on your web site or as links on an e-newsletter. This new case study by MarketingSherpa demonstrates the practical application of the halo effect.

Lead Generation 120

Lead Generation Generation Leads Lead 120

Online Marketing Institute

DECEMBER 23, 2010

Log in now ClickZ Interactive Marketing Events Search Engine Watch Search Marketing Conferences Subscribe to Newsletter Subscribe to RSS Feeds Free Webcasts Members Area Forums Advertise You are here: SEW Home › Experts › Social Media Marketing › B2B Social Media Marketing -- Does It Work? Newsletter problems?

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

Online Marketing Institute

JANUARY 4, 2011

A little over a year ago, I shared a case study on Search Engine Watch of a client’s website that had fewer than 100 pages of content indexed when we started working with them. Case studies? › Home › Column › Search › SEO Why Host a Blog on Your Corporate Website? White papers?

Paid Content 40

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership 40

Online Marketing Institute

JUNE 26, 2009

Or simply link to 300x250 OR 728x90 OR 468x60 OR 336x280 OR 160x600 Agri Ads Business Media Matters Business Media Matters is a monthly e-newsletter for the business media advertising and marketing community.

Research 40

Research Marketing Management Media Planning 40

markempa

FEBRUARY 9, 2015

Direct mail examples: personal letters, dimensional mailers, books, post cards, newsletters, press releases, white papers, event invitations, research reports, case studies, success stories and third-party articles. Newsletters — Print or email, or both, with articles that address customer challenges.

Lead Nurturing 120

Lead Nurturing Sales Qualified Leads Lead Scoring Lead Ranking 120

NuSpark Consulting

JULY 15, 2011

white papers, case studies, website copy, videos, podcasts, blogs). Whether it is through pay-per-click advertising, email marketing, banner advertising, newsletters, or social media ads, relevant content targeted to your key audiences attract clicks, and then leads via form conversions. Downloadable Content via Landing Pages.

Lead Ranking 100

Lead Ranking Lead Scoring Planning Sales Management 100

NuSpark Consulting

JULY 15, 2011

white papers, case studies, website copy, videos, podcasts, blogs). Whether it is through pay-per-click advertising, email marketing, banner advertising, newsletters, or social media ads, relevant content targeted to your key audiences attract clicks, and then leads via form conversions. Downloadable Content via Landing Pages.

Lead Ranking 100

Lead Ranking Lead Scoring Planning Sales Management 100

Zoominfo

JULY 11, 2018

Buyers say they will share information in exchange for webinars (79%), white papers (76%), third-party/analyst reports (66%), e-books (63%), and case studies (57%) ( source ). Buyers are less willing to exchange information to in exchange for podcasts and video (each 19%) and infographics (24%) ( source ).

Statistics 255

Statistics B2B Marketing Marketing Budget Creation Planning 255

Buzz Marketing for Technology

JUNE 27, 2008

Webcasts |. Newsletters |. NEWSLETTERS. More Newsletters. View This Webcast » The CIOs Guide to Wireless in the Enterprise. Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library. src = [link]. }. White Papers |. Podcasts |.

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Zoominfo

JULY 21, 2019

Buyers say they will share information in exchange for webinars (79%), white papers (76%), third-party/analyst reports (66%), e-books (63%), and case studies (57%) ( source ). Buyers are less willing to exchange information to in exchange for podcasts and video (each 19%) and infographics (24%) ( source ).

Statistics 100

Statistics Marketing Budget Creation B2B Marketing Planning 100

WebMarketCentral

DECEMBER 6, 2007

That ought to get you started!

Planning 20

Planning Marketing Plans Paid Search Agency Banner Ads 20

Webbiquity

FEBRUARY 21, 2012

Case studies. Webinars / webcasts. Newsletters. Content can be produced in a wide variety of formats: • White papers. Presentations. Product data sheets / brochures. eBooks / digital magazines. Blog posts. Checklists. Infographics. Research reports / briefs. Product reviews. News releases. Online tools / apps. Microsites.

Social Media 100

Social Media Top of Funnel Social Marketing B2B Marketing 100

WebMarketCentral

MAY 26, 2009

It started with a webcast on using Twitter effectively for business and advocacy hosted by Chris Abraham , social media guru and principal at social PR firm Abraham Harrison , and Anamitra Banerji of Twitter. ZoomInfo linked to my post in their newsletter to share that guidance with their subscribers. The spread was spontaneous.

Zoominfo 20

Zoominfo Case Study Case Studies Social Media 20

Buzz Marketing for Technology

JULY 28, 2008

Newsletters. U Wyoming Students Vote To Implement Sonic Foundrys Mediasite for Lecture Capture An overwhelming student vote for Mediasite will put the Webcasting platform from Sonic Foundry into University of Wyoming lecture halls this fall. Newsletters. Newsletter Summary. Newsletters. Campus Technology.

Web 2.0 100

Web 2.0 Enterprise Management Work Management Peer-to-peer 100

Webbiquity

NOVEMBER 12, 2013

Another opportunity being squandered: More than 90% of B2B marketers consider webinars/webcasts, e-books, white papers, and published articles to be either “very” or “somewhat” effective in achieving SEO and marketing objectives. Yet less half utilize webcasts and just 20% create e-books. MarketingSherpa ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

Another opportunity being squandered: More than 90% of B2B marketers consider webinars/webcasts, e-books, white papers, and published articles to be either “very” or “somewhat” effective in achieving SEO and marketing objectives. Yet less half utilize webcasts and just 20% create e-books. MarketingSherpa ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Adobe Experience Cloud Blog

MARCH 30, 2016

And their B2B report echoes similar results, with the most effective digital marketing tactics being webinars/webcasts, email newsletters, blogs, videos, and online presentations.

Budget Programs 48

Budget Programs Webcast B2B Thought Leadership Gartner 48

Buzz Marketing for Technology

OCTOBER 7, 2008

Blogs Webcasts Quickstudies Security Managers Journal This Week in Print. Research E-mail Newsletters. E-mail Newsletters. Case Study Library. Subscribe to our e-mail newsletters For more info on a specific newsletter, click the title. Webcast: Googles Universal Search for Business. Columnists.

Enterprise Management 100

Enterprise Management Work Management Webcast Web 2.0 100