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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity

In another study, 35% of marketing professionals worldwide cited content marketing as their leading focus in 2013, followed by social media (25%) and SEO (15%). eMarketer ). eMarketer ). Globally, about three-quarters of all B2B vendors use case studies in their marketing efforts. B2B Marketing Insider ).

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B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

markempa

« Webcast: Closed-Loop Lead Generation & Management | Main | Off topic: Response to meme - 8 Random Things About Me » Content ideas for lead nurturing and tactics to use When it comes to lead nurturing , I find that many marketers get stuck because they lack enough good content to do it consistently. What can you send via email?

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[Report] Nielsen to Track On-Demand Video Content

Content Standard

AdAge reported that the new service would boost Amazon’s ad revenue, “which eMarketer estimates will be more than $1 billion this year, up 40 percent from 2013.” Video only trails “in-person events” and “webinars/webcasts” by less than 10 percent.

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B2B Lead Generation Blog: The halo effect and lead generation

markempa

This new case study by MarketingSherpa demonstrates the practical application of the halo effect. There are also opportunities to post articles and materials by these experts on your web site or as links on an e-newsletter. This new case study by MarketingSherpa demonstrates the practical application of the halo effect.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

eMarketer ). eMarketer ). eMarketer ). eMarketer ). Another opportunity being squandered: More than 90% of B2B marketers consider webinars/webcasts, e-books, white papers, and published articles to be either “very” or “somewhat” effective in achieving SEO and marketing objectives.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

eMarketer ). eMarketer ). eMarketer ). eMarketer ). Another opportunity being squandered: More than 90% of B2B marketers consider webinars/webcasts, e-books, white papers, and published articles to be either “very” or “somewhat” effective in achieving SEO and marketing objectives.