CoSchedule

JANUARY 27, 2023

For instance, if you have an apparel business, you’ll benefit from a visual-first social platform like Instagram rather than Twitter, as it’ll help you feature your products better. Red Bull’s Viral Live Event Campaign Red Bull puts a lot of upfront work into their social media marketing. The take-home message? The takeaways?

Social Media 126

Social Media Social Marketing Examples Planning 126

Sprout Social

JANUARY 23, 2024

For another recent example of Auntie Anne’s top-tier community engagement, when the brand noticed a video about their pretzel bucket go viral , they quickly reached out to the creator and reshared it. Even partnering with influencers offline can fuel social buzz, as Topicals demonstrated. Within 24 hours, the posts racked up 2.9

Brand Identity 103

Brand Identity Branding Communities Viral Marketing 103

Hubspot

MAY 29, 2017

Among other things, this month's roundup features an accidentally viral print ad, an unusual Tinder profile, and a pop-up travel agency that uses custom scents to encourage spur-of-the-moment excursions. In a clever stunt to generate some tourism buzz, the entire country of Sweden recently listed itself on Airbnb. 6) The Friars.

Viral Marketing 75

Viral Marketing Paid Search Agency Ads Advertising Agencies 75

seo.co

MARCH 12, 2021

If you execute well, your guerrilla marketing strategy could go viral. This latter aspect increases its potential for virality). A tearable business card for a divorce lawyer (featuring contact information on both sides of the tear. The covering featured a golden retriever on a neutral background. Buzz Marketing.

Astroturfing 98

Astroturfing Creativity Marketing Strategy Marketing & Strategy 98

Sprout Social

AUGUST 8, 2023

Unless you’ve been living under a rock, you’ve likely heard of TikTok—the short-form video platform that has been the basis of a number of viral moments over the last couple of years. If your brand is on TikTok, you’re probably aiming to create your own viral moment. With TikTok, they’re one in the same.

SEO 92

SEO Viral Marketing Keywords High Quality Lead 92

Optinmonster

DECEMBER 21, 2023

It can generate a buzz around your product and get people to notice it. The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it. You can also create viral articles or epic guides. You first need a pre-launch marketing strategy to introduce a new product successfully.

Campaigns 90

Campaigns Ad Building Planning Paid Search Agency 90

Sprout Social

JUNE 28, 2022

After all, everyday TikTokers are the ones responsible for the trends, challenges and viral videos that rack up billions of views. Our #1 Most Requested Feature is Here. The more creators go viral, the more positive buzz TikTok earns. The concept of being a “creator” totally dominates TikTok. Published on.

Work Management 100

Work Management Paid Search Agency Viral Marketing Lock-In 100

seo.co

MARCH 12, 2021

If you execute well, your guerilla marketing strategy could go viral. This latter aspect increases its potential for virality). A tearable business card for a divorce lawyer (featuring contact information on both sides of the tear. The covering featured a golden retriever on a neutral background. Buzz Marketing.

Guerilla Marketing 64

Guerilla Marketing Astroturfing Creativity Marketing Strategy 64

Sprout Social

JANUARY 24, 2024

Influencer marketing has grown beyond getting a viral moment. They no longer expect accidental virality by hiring an influencer. For example, use Sprout’s Instagram Profile Report feature to track followers gained during an influencer campaign alongside other key metrics.

Paid Content 93

Paid Content Marketing Analytics Tools Advertising Agencies Marketing Budget 93

Sprout Social

MARCH 21, 2024

Looking to build buzz for your UK-based brand? Sabrina Bahsoon Sabrina Bahsoon ( @sabrinabahsoon ) is a London-based content creator who went viral for her “Tube Girl” videos, where she confidently lip-syncs and dances to songs on the London Underground. They’ve worked with brands like Skin + Me and El Dulce London.

Brand Identity 94

Brand Identity Branding Advertising Agencies Work Management 94

Sprout Social

OCTOBER 25, 2022

Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ Don’t have eye-popping images featuring your products? Every now and then a viral hot take will try to force hashtagging into an early grave. Take this viral content series from creator Emily Zugay.

Brand Identity 125

Brand Identity Branding Marketing & Strategy Eye-Tracking 125

Sprout Social

DECEMBER 15, 2021

You can work with influencers, run various types of ads and use features like hashtags and branded stickers to put your brand in the spotlight. Also, if you create entertaining and unique content, your videos have a high potential to go viral. Here’s a quick rundown of these features. 8 ways to use TikTok for business.

Effectiveness 125

Effectiveness Business Advertising Agencies Viral Marketing 125

Brandpoint

SEPTEMBER 16, 2019

There are two major reasons why social advocacy is important to businesses: it builds brand credibility and generates buzz. As shown in the example below, Dan Mallin of Equals 3 was featured on the Chicago Tribune and shared the article on his personal LinkedIn. Generates Brand Buzz. Why is Social Advocacy Important?

Buzz 98

Buzz Word of Mouth Thought Leadership Trust Marketing 98

SocialPilot

FEBRUARY 11, 2024

Find influencers who are pioneers in utilizing new social media features or platforms, staying ahead in [specific niche or industry], to leverage cutting-edge trends. What’s the buzz? Need some fresh, viral ideas that’ll light up our feed. What kind of challenges or campaigns can we start that’ll get everyone buzzing?

Sales Management 89

Sales Management ROI Planning Work Management 89

Martech Advisor

DECEMBER 5, 2019

As smartphones become ubiquitous and social media becomes a primary feature of mobile devices, it is crucial to stay up to date about what your audiences like. Learn More: Top 3 Viral Mobile Marketing Campaign Examples to Inspire You. This year saw some of the most creative, innovative, and intelligent mobile marketing campaigns.

Mobile Marketing 113

Mobile Marketing Marketing & Strategy Campaigns Marketing Strategy 113

Sprout Social

NOVEMBER 21, 2023

Or, you might find their customers are asking for a new feature. You could add that feature into your product before they do to steal their subscriptions. Or there might be a new viral trend your competitors are all hopping on. Or there might be a new viral trend your competitors are all hopping on.

SWOT 90

SWOT Budget Programs Eye-Tracking Advertising Benchmark 90

Sprout Social

APRIL 4, 2023

Read this blog to know more about what social media stories are and some of the best ways you can use its features. Leverages FOMO to attract viewers Fear of missing out (FOMO) is a feature unique to ephemeral content and is a major reason why it works for brands and creators. This will depend on the platform and audience.

Marketing Strategy 110

Marketing Strategy Marketing & Strategy Planning Work Management 110

Martech

JUNE 21, 2023

Nowadays, waiting for your content to go viral magically is like waiting for a bus in the middle of a desert. They’re doing it all — from featuring employees on the company page and showcasing their expertise through employee-penned blogs to re-sharing thought-provoking content from their high-level execs. And the cherry on top?

Marketing & Strategy 131

Marketing & Strategy Marketing Strategy Content Marketing Paid Search Agency 131

Content Standard

SEPTEMBER 10, 2021

The tweet quickly went viral and became one of the most talked-about ads during the Super Bowl that year, earning Oreo a top place in the conversation—an impressive feat considering how many advertising dollars brands invest in Super Bowl commercials each year. Featured image attribution: Towfiqu Barbhuiya on Pexels.

Ad Building 139

Ad Building Brand Identity Branding Thought Leadership 139

Sharpspring

SEPTEMBER 24, 2020

The new SharpSpring Agency Acceleration Series features an awesome curated lineup of the top influencers in digital marketing. Sessions feature digital marketing superstars speaking candidly about the industry topics they know best and are most passionate about. Shama Hyder on “engineering virality”. We have great partners.

Advertising Agencies 95

Advertising Agencies Paid Search Agency Ad Agencies Viral Marketing 95

Convince & Convert

MARCH 26, 2013

The views that are a result of actions are recorded in “viral” views. The views that are a result of an action are actually recorded in “viral” views. Viral Reach. Viral reach corresponds to the number of people who have seen one of your posts from an action taken by one of their friends (like, share, comment).

Viral Marketing 167

Viral Marketing Facebook Marketing Management Buzz 167

Rain: The Growth Agency

JANUARY 29, 2021

With a legacy as Big Game Weekend’s most in-demand and buzzed about event, Shaq’s Fun House returns in 2021. The all-new SHAQ Bowl will feature athletes, celebrities, and superstar artists across two teams, competing in fun and viral challenges to win the first ever SHAQ Bowl Trophy!

Advertising Agencies 40

Advertising Agencies Ad Agencies Broadcasting Viral Marketing 40

SocialPilot

FEBRUARY 9, 2024

Be it inspiration for your next campaign or leveraging the latest features of social media, they’ve got your back. Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies.

Paid Content 94

Paid Content Paid Search Agency Social Media Social Marketing 94

Optinmonster

NOVEMBER 3, 2021

This is the easiest way to make your contest or giveaway go viral and get your brand in front of more eyes. If you really want to promote engagement, start generating buzz a few days before starting your giveaway or contest. Go viral with the refer-a-friend social sharing giveaway action. More eyes and engagement=more sales.

Social Media 81

Social Media Media Tips Ideal Customer Profiles 81

Sprout Social

JANUARY 12, 2022

Companies with plenty of positive buzz and frequent social mentions grow rapidly in the age of social media. If your tags are underperforming or you want to increase the visibility of your UGC, consider: Feature a hashtag (and call-to-action) in your bio (think: Instagram, Twitter) encouraging people to share photos. Good question!

Word of Mouth 132

Word of Mouth Paid Content Conversion Work Management 132

Hubspot

AUGUST 3, 2023

Everyone’s talking about AI and ChatGPT, but despite the buzz, selling AI products presents challenges for salespeople. The buzz for AI is bigger than the adoption, and selling AI products isn’t as easy as we might believe. It was enough for ChatGPT to go viral and build interest. For example, BDR.ai

Marketing AI 63

Marketing AI Hubspot Product Tips 63

Buffer

DECEMBER 14, 2022

And TikTok is investing in maximizing users’ habits with new features like suggested searches at the bottom of videos and in the comments section. In-app look at some of TikTok’s SEO features Why is TikTok SEO worth investing in? Recently, they expanded the video description field from 300 characters to 2,200.

SEO 109

SEO Keywords Long Tail Marketing Guidelines 109

Sprout Social

MARCH 15, 2021

Twitter’s native search feature lets you search for hashtags, trending topics or just general terms. This helps you stay on top of emerging trends that your audience is already buzzing about and maintain a competitive advantage. Sprout Social also lets you set up more complex queries that can help you track trending topics on Twitter.

Paid Content 122

Paid Content Twitter Trends Mobile Advertising 122

Hubspot

MAY 14, 2019

Buzz Marketing. Buzz marketing is a viral marketing strategy that leverages refreshingly creative content, interactive events, and community influencers to generate word-of-mouth marketing and anticipation for the product or service the brand is about to launch. Informative Marketing. Proximity Marketing.

Paid Content 101

Paid Content Advertising Agencies Paid Search Agency Word of Mouth 101

Outbrain

FEBRUARY 6, 2022

Many brands release teasers leading up to the Super Bowl that build excitement and anticipation, much like trailers for feature films. Ideally, this creates a buzz around the brand even before the event. If one of the spots goes viral, this might lead to excellent performance results as well.

Paid Search Agency 29

Paid Search Agency Planning Ads Advertising Agencies 29

Martech Advisor

DECEMBER 19, 2019

There are a few social media campaigns that go viral and make a real impact on society. Twitter Moments is also a great alternative to showcase featured content. The feature is currently available in 40+ countries, including Canada, France, Germany, and the United States. JCPenney Uses Instagram ’ s Shopping Feature.

Social Media 118

Social Media Campaigns Media Top of Funnel 118

Hubspot

OCTOBER 3, 2011

Let's dive right into what these new features are and what they mean for marketers. People Are Talking About This' Metric: Slated to roll out to users this week, this new metric measures 'stories,' or content users share on Facebook that can be featured in users' News Feeds. And the Facebook announcements just keep on coming.

Buzz 28

Buzz Facebook Features Ads 28

Hubspot

JUNE 7, 2021

Now, tech giants like Twitter, Instagram, Facebook, and LinkedIn are unsurprisingly building similar features to get in on the chat-streaming action. If you're feeling deja vu following the competition around Snapchat Stories , and TikTok's musical overlay features , you're not alone. What We Know About Twitter Spaces. Image Source.

Social Media 98

Social Media Social Marketing Media Planning 98

Outgrow

NOVEMBER 30, 2022

Goals include increasing sign-ups, encouraging people to buy your products, or getting people buzzing about your brand. Viral videos – Usually very entertaining and shareable, making them perfect for social video marketing. . What are these videos trying to accomplish?

Marketing Budget 138

Marketing Budget Video Marketing Marketing Strategy Marketing & Strategy 138

Hubspot

SEPTEMBER 28, 2012

These are some examples of virality (the marketing kind) at its best. Thing is, viral marketing is not easy. Newsjack virality, that's what you can do. In other words, you can take something that's already gone viral, and piggyback on its success by creating your own awesome spin on it. So what can you do?

Viral Marketing 28

Viral Marketing Paid Search Agency Companies PR 28

Hubspot

JUNE 11, 2018

These days, memes are spreading like wildfire all over the internet, and clever marketers are jumping on the opportunity to use these viral pieces of content to their advantage. They're Already Viral. Buzz Lightyear: Everywhere. Buzz's words, not mine. Success Kid. Old Spice Man. Rage Comics. Puss in Boots: Old Spice Man.

Social Networks 76

Social Networks Viral Marketing Buzz Classified Ads 76

Martech Advisor

AUGUST 16, 2019

The brands mentioned in the report created quite the buzz with rising social mentions and trending hashtags. BMW’s #RoadtoCoachella (engagement: 30.9K) campaign featured a fleet of BMW i8 and BMW i3 models inspired by Khalid’s upcoming album Free Spirit on a road trip to the Coachella Valley Music and Arts Festival.

Marketing AI 98

Marketing AI Marketing & Strategy Marketing Strategy Campaigns 98