Remove Buy Remove Copyright Remove Google Remove RSS
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Stolen Thought Leadership / The Ethics of Aggregating Content (alt title: Stolen Goods: The Dangers of Plagiarized Content)

Contently

If you want them to be called yours, buy this one, so that they won’t be mine.” In 1709 the British parliament ratified the Statute of Anne, the world’s first copyright act that granted book publishers exclusive rights to their content for an initial 14 years. RSS feeds are still popular today. One was deleted.

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Shortening the Industrial Buy Cycle in 5 Simple Steps

Industrial Marketing Today

Even though her article is about the B2B buy cycle in general, it is a perfect follow up to my earlier post “Deconstructing the Four Stages of the Industrial Buy Cycle.” She has focused on identifying the problem and providing a 5-step solution to shorten the buy cycle. What is the key to shortening the buy cycle?

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ITunes Allows Radiologists To Save, Sort And Search Personal Learning Files

Buzz Marketing for Technology

Google Favored Over Other Search Engines By Webmasters (Nov. 16, 2007) — Website policy makers who use robots.txt files as gatekeepers to specify what is open and what is off limits to Web crawlers have a preference for Google over other search engines, say researchers. > NASA eyes buying Japans cargo spacecraft: paper.

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Is Content Curation an Easy Way for Content Marketers to Do More.

Industrial Marketing Today

Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. So I Googled “content curation&# and lo and behold, it returned 77,600 results. Yes, too many people think curation is nothing but copy & paste or adding a RSS feed to their site. I hit the mother lode!

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Industrial and B2B Customer Engagement Simplified

Industrial Marketing Today

The good news is that you can use a free tool like Google Analytics to get a very good handle on your customer engagement. Let’s see how Google Analytics can help you do just that. These statistics are easily and readily available from your dashboard in Google Analytics. In Google Analytics look at Traffic Sources > Keywords.

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Turn Your Blog into a Lead Generating Machine

PureB2B

It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. You might even be charged with copyright infringement! Blogging increases your digital presence so that you’re more visible on Google and other search engines like Bing and Yahoo. Worst case scenario?

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5 Rules of Website Redesign for Engaging Engineers and Industrial.

Industrial Marketing Today

Rule #1: Natural or organic search engine optimization (SEO) In the research phase of the industrial buying cycle , engineers and industrial buyers tend to use broad keywords and phrases that describe their current problem. Passive reading of your content will not move the prospect any closer to his/her decision to buy from you.

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