markempa

JUNE 7, 2005

« Small companies blogging for leads while big companies watch | Main | Revised Lead generation strategy map for complex sales » Should blogs and RSS be a part of your lead generation strategy? Well examine each and provide tips on how a Blog or RSS strategy can compliment what you are doing today."

RSS 120

RSS Lead Generation Generation B2B Thought Leadership 120

Brandpoint

MARCH 31, 2020

Your content can be shown on various websites, as well as through other channels like email newsletters, RSS feeds, social media accounts and mobile apps. For example, if you’re a financial services website, you can filter it down to any publication that deals with finances. This is where you apply your targeting qualifiers.

Cost per Lead 142

Cost per Lead Sales Qualified Leads CPL Lead Ranking 142

Hubspot

JUNE 13, 2019

To thrive as a small business, you need press coverage. Press releases are important for increasing your brand awareness and helping your public relations (PR). Should you use distribution services? And if it’s not seen, people won’t know about your business -- which defeats the entire purpose behind creating your press release.

Press 100

Press Distribution PR Public Relations 100

Webbiquity

APRIL 10, 2017

Manage, monitor, and track your name, business or brand’s online reputation across online reviews, business listings, and social media to improve customer service and encourage advocacy. The company offers technology, resources, and (if necessary) services for online reputation repair. RSS Readers.

RSS 229

RSS Marketing Automation Services Work Management Marketing Management 229

Webbiquity

MARCH 13, 2019

If we’re on a demo and I’ve done my research, I can usually just show these people how many people are searching for their product and services at Google and which keyword phrases to focus on first in order to start generating some of that traffic. Our blog has about 4,000 RSS and email subscribers.

Social Media 202

Social Media Search Marketing Social Marketing Optimization 202

Convince & Convert

OCTOBER 17, 2011

An interesting report released from Pew Internet Research about the use of location-based services among adults found that only 28% of American adult cell phone owners use services such as maps or recommendations based on their location. I don’t mean read your RSS feed or scour your Twitter stream. What pages do they post on?

Social Media 148

Social Media Media RSS Work Management 148

Content Standard

JANUARY 25, 2018

We encouraged clients to create a social business page, have their appropriate branding and logo correctly displayed, and push content from their RSS feed directly to these newly created social channels. Social Touches Many Facets of Business. They can align with PR departments on announcements that are being prepared.

Social Media 78

Social Media Social Marketing Work Management Marketing Management 78

Chris Koch

JANUARY 22, 2010

To make ourselves feel a little more comfortable with this idea, we may need to categorize social media with something whose hazy ROI we’re more familiar and comfortable with: PR. There have been research attempts made to uncover and evaluate methods for measuring the ROI of PR. Again, tough to isolate PR’s role. startups.com).

Social Media 100

Social Media ROI Lead Ranking RSS 100

Convince & Convert

DECEMBER 27, 2013

The RSS feed is: [link]. Chinese PR group BlueFocus Communications acquired 5-year-old social media agency We Are Social last week for $30 million. of the business, BlueFocus is leading the way in the internationalization of social media services. Listen Now. Find us on iTunes: [link]. Tweetable Moments. Book Giveaway!

Practices 167

Practices Best Practices Paid Search Agency Skype 167

Convince & Convert

AUGUST 20, 2013

While this may be perfectly fine for a family event or a toddler that doesn’t know the difference, who wants to put time and effort into a business blog if readers aren’t showing up? This is especially important if you are a local business. Because we didn’t send out invitations or put any effort into getting guests to show up.

SEO 159

SEO Keywords RSS Adwords 159

KoMarketing Associates

NOVEMBER 8, 2018

Services like HARO (Help a Reporter Out) or a PR firm can help brands get quoted in industry or news publications about relevant topics. Of course, competitor monitoring through an RSS reader and SEO tools are helpful as well and can be a crucial part of an organization’s marketing strategy. Stay in Contact With Customers.

Lead Generation 123

Lead Generation B2B Marketing Lead Scoring Lead Ranking 123

Buzz Marketing for Technology

JULY 30, 2009

The panel was run by David Armano and featured Todd Andrilik the director of marketing and PR, for Leopardo Construction, who was using WordPress as a online news room. Many services started to pop up after that to create and host a social media news room for companies. Think about it.

Facebook 100

Facebook RSS PR Social Media 100

Adobe Experience Cloud Blog

SEPTEMBER 23, 2010

According to a recent Digital Readiness Report , 18% of marketing decision makers have no interest whatsoever in traditional PR. Looking beyond traditional B2B public relations and embracing digital PR strategies allows you to influence your market and gain share voice ahead of competitors. Alert services such as Google alerts.

Public Relations 48

Public Relations Tips B2B RSS 48

Biznology

FEBRUARY 5, 2013

Everyone’s obsessed with drawing visitors to their sites and online social media properties through advertising, SEO, marketing and PR; however, when the stars align and someone actually clicks through and comes into your sphere of influence, do you have a collections strategy? The same thing is true when it comes to your website.

Marketing Websites 80

Marketing Websites RSS Paid Search Agency Social Media 80

Hubspot

MAY 25, 2011

Creating remarkable content can be a great way to generate inbound media coverage for your business. In fact, we've seen many businesses successfully use this very tactic, conducting studies and publishing reports using industry statistics to attract the attention of media publications and bloggers. Heck, at HubSpot, we do it, too!

PR 28

PR Social Media Media Blogger 28

Biznology

DECEMBER 4, 2012

Well, in a practical sense, your online home is your web site — maybe your blog; more philosophically, your home is your business and yourself. So, there’s a built-in aggregator that I can set up to suck in all the RSS feeds of all the blogs to which I contribute, including Twitter. What is home? Related articles.

Social Media 80

Social Media Paid Search Agency CMS Development Advertising Agencies 80

Hubspot

APRIL 5, 2018

Use Google My Business (GMB) and claim free ad space for your business. In fact, there are numerous Google business tools in addition to its search engine that can be hugely valuable if you're a marketer. 17 Helpful Google Marketing Tools for Business. Google My Business. Google My Business.

Google 78

Google Adsense Tools Doubleclick 78

Convince & Convert

MAY 10, 2013

The RSS feed is: [link]. As a financial services company, there are certain things they can’t do according to federal regulations. But with social, “we can interact with real time our customers and understand how they feel and what they’re doing, and then use that for business insights.” Listen Now .

Social Media 141

Social Media Activities Media Skype 141

Buzz Marketing for Technology

JULY 22, 2008

Home > Blog > Running a Business > Blog article: Learn how to draw out your vision. I’ve taken this up with a business motive in mind, rest assured!) See a video of Dan showing how this works  on Fox Business Network. Comments RSS. Next: Three tools for seizing control of your business and personal life.

RSS 100

RSS Work Management Marketing Management Privacy Policies 100

markempa

JUNE 6, 2006

Jill Konrath: Selling to Big Companies Jill Konrath: SNAP Selling: Speed Up Sales and Win More Business with Todays Frazzled Customers Josiane Chriqui Feigon: Smart Selling on the Phone and Online: Inside Sales That Gets Results Michael W. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Lead Generation 120

Lead Generation B2B Sales Generation B2B Thought Leadership 120

Online Marketing Institute

OCTOBER 31, 2010

This next tool might be the key to a successful digital PR campaign.” Use colleagues to divide and conquer analysis: If you work for a PR agency, please don’t make the mistake of delegating this work to your junior staff. Senior PR practitioners need to understand how these tools fit within a larger marketing strategy.

Social Media 40

Social Media Lead Ranking B2B Thought Leadership Lead Scoring 40

Convince & Convert

MAY 27, 2010

Swix Adds Facebook Tracking Speaking of Facebook, our friends at Swix , the incredibly nifty Canadian social media tracking and reporting service, have managed to wade through the ever-shifting tides and add Facebook fan page metrics. Sounds like it could really help businesses out in the social media realm.

Paid Search Agency 122

Paid Search Agency Social Media PR Advertising Agencies 122

Hubspot

SEPTEMBER 29, 2010

Twitter is a fantastic network for businesses. You can monitor your brand to garner valuable feedback, keep tabs on the competition, engage your customers in conversation, or even choose to use Twitter as a customer service channel. Here are 9 Twitter for business strategies to avoid , as well as how to remedy them.

Twitter 28

Twitter RSS Business Ideal Customer Profiles 28

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Agencies, are there any other services you provide likely to grow 34% each year?

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

markempa

JUNE 27, 2006

During this podcast, I share my thoughts on how to use technology tools like podcasts, blogs and RSS for new business development and lead generation. During this podcast, I share my thoughts on how to use technology tools like podcasts, blogs and RSS for new business development and lead generation.

Lead Generation 120

Lead Generation B2B Thought Leadership Generation Work Management 120

markempa

NOVEMBER 9, 2005

I switched to a new service called FeedBlitz to provide a more reliable way to keep you updated. If you are unfamiliar with RSS Feeds, or would just prefer email notification of updates to my blog, all you have to do is type your email address in the subscribe form on the left. All Bloglet subscribers have been moved over to FeedBlitz.

Lead Generation 120

Lead Generation Generation B2B Thought Leadership Leads 120

The Effective Marketer

JUNE 13, 2009

Odds are that someone may eventually buy the product or service. His eBook “ The New Rules of PR ” was offered for free without requiring any registration from his website and was downloaded 250,000 times. When he came out with his hardcover book “ The New Rules of Marketing & PR ”, it reached number 1 in sales quickly.

Marketing Automation Services 100

Marketing Automation Services Work Management Budget Programs Marketing Management 100

Hubspot

MARCH 20, 2012

Back in November, I set out to write a post to highlight businesses that were using LinkedIn's company page features effectively. While it was still difficult to find examples of businesses effectively using all of the company page features at their disposal, it was a bit easier to find some great examples of individual feature use.

Linkedin 28

Linkedin Paid Search Agency Features RSS 28

Buzz Marketing for Technology

FEBRUARY 27, 2009

However, I did get a lot of speaking opportunities, PR opportunities, book comment opportunities, even books people would mail to me unsolicited (aka Schwag!) So also effective at 5pm today, I will be leaving BearingPoint after 5 1/2 years and entering Avaya as their Global Managing Director of Services Marketing.

Enterprise Management 100

Enterprise Management Demand Generation Agencies Network Marketing Buzz 100

Online Marketing Institute

NOVEMBER 7, 2010

Business buyers typically seek additional information and resources for information on business products and services. Within the field of content marketing, content curation blends a mix of new content with the filtering and management of useful information streams from blogs and other RSS resources.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Hubspot

SEPTEMBER 30, 2015

I had a co-worker email me the other day asking for a blog post about the benefits of business blogging. I told her I'd shoot over one of our up-to-date blog posts about why businesses should blog and. For even more reasons why you should blog for business and marketing -- and how to get started -- download our free ebook here.

Business 28

Business Work Management Lead Scoring Lead Ranking 28

Convince & Convert

FEBRUARY 19, 2010

Like RSS for your relationships NutshellMail sends you a highly customizable email digest (from 1 to 24 times per day) of what’s happening in your social media spheres, so you can browse and get up to speed quickly, without having to visit several different destinations or fire up your iPhone’s social apps. And it’s free.

Social Media 115

Social Media Media Paid Search Agency PR 115

B2B Marketing Savvy

JULY 27, 2009

Other Popular Posts: DIY Media Buying Or Use A Pro ? Twitter Deivers A PR Gem Email Scoop. LinkedIn = Daytimer/Address Book (a business card filing system at the most basic level). Google Alerts = A PR Clipping Service (set up keyword parameters and Google will ping you with once a day summaries).

Social Media 40

Social Media Digg Media PR 40

B2B Marketing Savvy

JULY 26, 2009

Other Popular Posts: DIY Media Buying Or Use A Pro ? Twitter Deivers A PR Gem Email. LinkedIn = Daytimer/Address Book (a business card filing system at the most basic level). Google Alerts = A PR Clipping Service (set up keyword parameters and Google will ping you with once a day summaries).

Social Media 40

Social Media Digg PR Media 40

Customer Experience Matrix

JULY 16, 2009

2007), email (Dynamics Direct, 2006), marketing resource management (Nvigorate, 2006), and hosted analytics services (MarkIT, 2005). This set of features means that Techrigy is really built more for corporate PR departments and marketing agencies than one-on-one customer management. But it did give a good flavor for the system.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

WebMarketCentral

JUNE 24, 2009

Everyone who writes a business blog ultimately wants the same thing—more traffic. A more broadly helpful post from this blog is 7 Steps to Better Business Blogging guest contributor Ann Handley of MarketingProfs. All good ideas, though you'll need fairly substantial traffic to begin with for these techniques to be practical.

RSS 20

RSS Best Practices Business Blogger 20

Biznology

JULY 17, 2012

On reason why I don’t ever discuss it when I am discussing social media marketing and PR is because I just can’t get my foot in the door. And this is part of the reason why I believe we in marketing and PR ignore it. None of my pieces have ever resulted in a fire storm.

Transparency 80

Transparency Paid Search Agency PR Work Management 80