Business Direct Marketing Linkedin Public Relations 
B2B Marketing Directions
NOVEMBER 15, 2020
Most recently, I published a post ( Mid-Summer Research Updates COVID's Impact on B2B Marketing ) discussing a June survey by Edelman and LinkedIn. This survey asked B2B marketers about how buying behaviors had changed and what actions they need to take to respond to those changes.
Schubert B2B
JUNE 7, 2019
While B2C companies may seem to dominate the marketing efforts conducted on social media, it doesn’t mean that a B2B company can’t find success as well. Social media is a key component for a truly integrated marketing strategy for any B2B business. Myth 2: I Have a Facebook Page, What More Do I Need?
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SocialPilot
MARCH 12, 2024
Integrated marketing is essentially a message-focused approach that combines everything from print and digital advertisements, sales promotions to public relations and even social media outreach activities. Marketing leaders are 1.5 times likely to go for Integrated Marketing. And it was an instant hit.
Schubert B2B
JUNE 7, 2019
Social media is a key component of an integrated digital marketing strategy. However, breaking through the platform’s different algorithms can be tricky, even for seasoned social media marketers! Social media is a key component for a truly integrated marketing strategy for any B2B business.
Schubert B2B
JUNE 7, 2019
Social media is a key component of an integrated digital marketing strategy. However, breaking through the platform’s different algorithms can be tricky, even for seasoned social media marketers! Social media is a key component for a truly integrated marketing strategy for any B2B business.
Leading Results Rambings
OCTOBER 2, 2013
What many businesses miss however, is the opportunity to use their customer testimonials to generate new inquiries and leads. Here are five mini-marketing recipes that you use to get more leverage from all those nice things your customers say about you: 1: Use the testimonial in a blog post.
markempa
JANUARY 24, 2006
Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. « Marketing Spend Shifting to Below-the-line | Main | Podcasts vs. Webinars which is better? I tend to agree. I tend to agree.
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