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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity

I did a website analysis and custom demonstration for a local IT recruiting company recently. This is a very successful company. They need a pipeline of companies that want to hire them to recruit on their behalf. He actually said to me, “No one searches at Google for a recruiting firm.” By Peter Caputa.

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Google Analytics Upgrade Could Bode Well for Google Plus

Biznology

This week Google introduced some significant changes to its widely used analytics offering. In a nutshell, the company is now providing a more in-depth look at the impact of social channels beyond the usual checking off of likes, followers, friends or whatever else online connections are called these days. Google Groups.

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Guide to B2B Marketing Resources for 7 Paid Platforms

KoMarketing Associates

Google AdWords and Bing Ads. Let’s begin with Google AdWords. That’s why a subscription to Google AdWords official blog and/or its blog for agencies are the first must-have references. That’s why a subscription to Google AdWords official blog and/or its blog for agencies are the first must-have references.

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High Quality Content Sites Is What Google Wants

Writing on the Web

There’s been an important update to the way Google runs their search algorithms , designed to weed out the number of junk content farms. In addition to a company blog, consider producing video for a YouTube channel, a photo log on Flickr, or a podcast on iTunes. Add this to Google Bookmarks. Post on Google Buzz.

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Build Backlinks – 14 Easy Ways

Convince & Convert

Google optimization is based on the premise that the more people that like to your website, the more valuable it must be and the higher ranking it deserves in search results. For example, “Here is my review of the best restaurant in New York (link pointing to your business).” But you have to start Google optimization some where.

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14 types of social media every marketer should know

Sprout Social

From social networking to video sharing and social messaging, there’s something for everyone (and every business). Users can like, share, comment on posts and follow other users and businesses. Highlight company culture with behind-the-scenes footage. Types of social media. Social networking. Photo and image sharing.

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How to Approach Business Social Media Strategically

Webbiquity

That simplicity, however, can make social media dangerous for business. It can lead to well-intentioned but poorly executed rogue company Facebook pages. The Four Essential Phases of Social Media Adoption is an attempt to provide a strategic framework for using social media for business. And it will for many businesses.