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Should B2B Companies Invest in Content Marketing Tools?

Launch Marketing

Feedly – RSS feeds are still one of the best ways to monitor your industry for news and content. Feedly is a news aggregator application that has emerged as one of the best ways to subscribe to RSS feeds. Quora – A feature on Quora called “Spaces” allows you to follow different topics and view posts from others in that topic community.

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Starting a Blog for Your Business: Checklist

Sharpspring

Lots of businesses set up blogs without any planning behind the effort. But starting a blog for your business isn’t a task to be taken on without forethought. And this is why many business blogs never deliver any noticeable results: They rank for random keywords that never bring any sales or leads. Here’s the checklist: 1.

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7 Skill Sets for Nurturing Open Community

Convince & Convert

Tweet Guest post as part of the virtual book tour by Maddie Grant and Lindy Dreyer to explore concepts from their new book Open Community : a little book of big ideas for associations navigating the social web. We come from the association industry and for many of us “membership” people, community is old hat. It’s what we do.

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Best Companies Don't Need Marketing

The Effective Marketer

The reality is, more and more companies are adopting practices like these (especially telecommuting and flex hours) because technology is such that not only allows you to do it, but makes you more productive. But companies don’t offer these nice perks just because they are run by nice people. Like Be the first to like this post.

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How Social Business Makes Organizations More Effective Communicators

Convince & Convert

Matt Ridings , CEO of SideraWorks , joins the Social Pros Podcast this week to discuss the differences between social media and social business, why internal social culture is important, and how he went from a technologist to a social business consultant. The RSS feed is: [link]. The implications of social business are huge.

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New Chapter for the B2B Lead Blog

markempa

Over the next few months, I’ll be starting a business and working on my next book, a sequel to Lead Generation for the Complex Sale. And entirely new companies and careers have been built up around them. Over the next few months, I’ll be starting a business and working on my next book, […] What does this mean to you?

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Sales Pipeline Radio, Episode 260: Q & A Sangram Vajre @sangramvajre

Heinz Marketing

Join Sangram and I as we discuss the research and insights he found for his new book Move , the effect of retention rates on your go-to-market strategy, and how community fits into the go-to-market strategy and its competitive advantage. It’s like 0.04% of the companies actually make it after 10 million and in between 10 and 50.