Webbiquity

JUNE 6, 2017

You Can’t Buy Love, But You Can Buy Reach: Use Social Media Advertising. People have been writing for at least a couple of years now that organic social media reach (particularly on Facebook) is dead. It’s not just that social networks want to sell ads. And scarcity increases cost.

Paid Content 223

Paid Content Mobile Advertising Content Social Media 223

ClickZ

JANUARY 12, 2024

The platform has shown strong returns, outperforming other growing platforms like YouTube. For further information on this partnership, visit Fospha’s blog and TikTok for Business Blog. Conclusion TikTok has exploded in popularity, emerging as a significant alternative ad channel.

Advertising Agencies 105

Advertising Agencies Top of Funnel Marketing Attribution ROAS 105

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Industrial Marketing Today

APRIL 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Social Media and B2B Marketing Do Pair Well by Achinta Mitra on April 20, 2010 in B2B Lead Generation , Industrial Marketing Strategies , Social Media Marketing , Social Networking For a while, it was difficult to find hardcore data to make a business case for social media.

Social Media 60

Social Media Social Marketing B2B Marketing Web 2.0 60

Webbiquity

AUGUST 22, 2017

Create your own online platform such as a blog or customer community , and use it to consistently produce high-quality content that is interesting and useful for your target audience. Producing videos you share on YouTube as well your website. Publishing a series of blog posts around interviews of industry experts and influencers.

Ad Building 273

Ad Building Brand Identity Branding Enterprise Management 273

Industrial Marketing Today

MAY 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. How about your business blog, is it all it can be for your industrial company?

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Industrial Marketing Today

JUNE 24, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Social Media with Email Marketing – is it the Super Combo? Can we deliver a powerful 1-2 punch by combining social media and email marketing? Do you have any good examples of social media used in email marketing?

Social Media 60

Social Media Email Marketing Social Marketing Web 2.0 60

Hubspot

JANUARY 20, 2021

When YouTube first launched, people like me finally had a platform to share stories, entertain, and educate. Imagine creating these high-quality videos for YouTube, but your ideal customer lives on Facebook and prefers short-form videos. Just as you would for a blog or social media account, you want to break down your content ideas.

Budget Programs 101

Budget Programs Youtube High Quality Lead User-Generated Content 101

Industrial Marketing Today

SEPTEMBER 27, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Have Digital Marketing and Social Media Killed the Industrial Sales Job? And digital marketing and social media are as disruptive as they come. Every disruptive technology is known to cause major upheavals in any industry. Not so fast!

Social Media 60

Social Media Social Marketing Media Planning 60

Adobe Experience Cloud Blog

JANUARY 6, 2017

Jessica Northey is a social media entrepreneur that speaks fluent hashtag and is a fan (and social promoter) of country music with #CMChat. Lee Odden is the CEO at TopRank Marketing while also finding time to be an author, speaker, consultant on B2B content and influencer marketing, social media, PR, and SEO.

B2B Thought Leadership 0

B2B Thought Leadership Social Media Thought Leadership Storytelling 0

Hubspot

FEBRUARY 23, 2021

Now, with the rise of video and podcasts, it's blogging's turn to feel the heat. I reached out to marketers with backgrounds in product marketing, SEO, YouTube, podcasting, and more and asked them, " Are Blogs dead? In all fairness, this question surrounding blogs is not without reason. Here's what they said.

Paid Content 101

Paid Content Planning Work Management Paid Search Agency 101

Webbiquity

JUNE 16, 2015

More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. The other 72% is shared through “Dark Social,” the private sharing that happens behind closed private communications such as emails, chats, and mobile apps. V3B Blog ).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Online Marketing Institute

DECEMBER 1, 2010

Whether it’s a webinar or a multi-day conference, leveraging social media can help event organizers extend an event’s visibility, attendance and pre-event conversations. The blog can even extend beyond the conference and be used as a year-round source of information. What is Your B2B Company About?

Social Media 40

Social Media Event Marketing Social Marketing B2B Marketing 40

Go Beyond SEO

DECEMBER 20, 2018

Know How to Use Social Media. Every marketer talks about the importance of social media marketing today. On your social media pages, you should focus on spreading information. Instead, your goal on social media should be to establish yourself as a trusted expert in your field.

Planning 79

Planning Social Media Marketing & Strategy SEO 79

Convince & Convert

MAY 15, 2012

Amy Schmittauer is the Founder & Face of Savvy Sexy Social. She is a “social media frenzy” working in social relations consulting, blogging, and, of course, vlogging about life on her YouTube channel. Connect with her on Twitter. But do you really “get it”? Explore Minneapolis.

Conference 131

Conference Social Media Network Marketing Trade Show 131

Convince & Convert

APRIL 24, 2012

Stanford Smith obsesses about how to get small business blogs noticed and promoted at Pushing Social , except when he’s chasing large mouth bass! We’ve discussed the benefits of social business. Customers love to see the experiences of others who have considered doing business with you. Stats Are Sexy.

Content Marketing 130

Content Marketing Planning Paid Search Agency Case Study 130

Go Beyond SEO

DECEMBER 20, 2018

Know How to Use Social Media. Every marketer talks about the importance of social media marketing today. On your social media pages, you should focus on spreading information. Instead, your goal on social media should be to establish yourself as a trusted expert in your field.

Planning 68

Planning Social Media Marketing & Strategy SEO 68

Hubspot

AUGUST 11, 2011

I can't even begin to explain how frustrating it is to be searching for a specific person, business, or brand in social media only to find that. If social media is supposed to make it easy for your fans, prospects, and customers to connect with you, shouldn't it be easy for them to find you there in the first place?

Social Media 28

Social Media Promotion Media Business 28

Hubspot

OCTOBER 12, 2010

Most business bloggers understand that it is important to create interesting content on a frequent and consistent basis. Bloggers understand that their reward for this content is increased traffic and leads from search engines, social media, and other sources. What suggestions do you have for more blog marketing?

Business Blogging 28

Business Blogging Business Blogger Paid Search Agency 28

Writing on the Web

JUNE 8, 2010

width="110" height="90" /> True confession time: I am not even close to being smart about using social media for online marketing. There are hundreds of social media experts offering expensive programs to learn all about how to use these sites for online marketing. Social media sites are huge sources of traffic to blogs.

Twitter 100

Twitter Linkedin Facebook Content Marketing 100

Writing on the Web

AUGUST 29, 2012

Yet how many of us post on a blog or upload a video to YouTube without taking time to survey what are our target audience ‘s interests, wants and needs? Content marketing requires that you publish frequently on your site, your blog, and in social media. Which e-newsletter and blogs do you subscribe to?

Ning 100

Ning Content Marketing Wikipedia Work Management 100

Hubspot

NOVEMBER 29, 2018

The theme even has social media support so you can post and link to your social accounts (like Google+, Twitter, and Facebook) straight from your website. Social media support. Simple Business and E-Commerce Themes. Key Takeaways: Ideal for news articles and blogs. Key Takeaways: Filterable Galleries.

Best Practices 76

Best Practices Enterprise Management Blogger Display 76

Content Standard

OCTOBER 5, 2015

This year has been a big one for social media advertising. From the company’s business blog , Facebook announced a formal partnership with analytics company Moat, as well as an offering for full-view impression ads. Impressions and Optimization.

Paid Search Agency 40

Paid Search Agency Facebook Features Ads 40

Webbiquity

MARCH 20, 2018

The original term “weblog” was shortened to just “blog” a year later, and that term was named Merriam-Webster’s word of the year in 2004. Business blogging is now commonplace. Three-quarters of B2B marketers and 61% of their B2C counterparts use blogs as part of their social media content.

Stats 0

Stats Paid Content Business Blogging Ad Frequency 0

SmartBug Media

JANUARY 23, 2019

Check out HubSpot Academy’s free Business Blogging Strategy course. Promote Your Content Often via Social Media in a Fresh Way. To help continuously promote the guide on our social media channels, we use interesting snippets of content to keep each post fresh. What’s an example of this in action?

Marketing & Strategy 83

Marketing & Strategy Content Landing Pages Education 83

ClearVoice

MAY 26, 2022

Your business blog can: Position you as a thought leader in your industry. Increase your brand’s visibility on search engines and elsewhere online, such as on social media and guest blogs. Improve customer trust in your business. That puts your business at top of mind when the consumer is ready to convert.

Business Blogging 52

Business Blogging Work Management Business B2B Thought Leadership 52

Atomic Reach

JANUARY 3, 2019

It is a blog post that informs you of industry changes or a video on social media that reveals a customer reviewing the brand. She has been cited by Forbes as “The Most Influential Woman on Social Media,” and recognized by ForbesWoman as one of “The Top 20 Women Bloggers.”. Find her on Twitter & LinkedIn.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Convince & Convert

MAY 25, 2011

Try standing in front of a video camera and talking about the features, benefits and pricing of your products and see how many YouTube views you get. As a result, your business must become the singer. People that start out by connecting with you via social media or email may eventually become customers.

Content 118

Content Youtube Communities Education 118

Webbiquity

MAY 10, 2011

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase.

ROI 100

ROI Generation Advertising Agencies Case Studies 100

Industrial Marketing Today

DECEMBER 22, 2011

3 Business Blogs with Proven ROI from Industrial Companies. Manufacturer’s Marketing Video Becomes a YouTube Sensation. Small Manufacturers Use Social Media Effectively. B2B Lead Generation without Lead Nurturing is Doomed to Fail. Deconstructing the Four Stages of the Industrial Buy Cycle.

Marketing Analytics Tools 60

Marketing Analytics Tools B2B Thought Leadership Buying Cycle Thought Leadership 60

Industrial Marketing Today

JULY 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses.

Social Networks 60

Social Networks Lead Scoring Lead Ranking Web 2.0 60

Webbiquity

APRIL 14, 2014

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. Social Media Today ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Industrial Marketing Today

APRIL 26, 2010

However, to be successful with social media, you have to provide real value and that usually comes from great content. Paul Dunay in his blog post, “4 C’s of B2B Marketing” has defined this very nicely.

Marketing Budget Creation 60

Marketing Budget Creation B2B Marketing Web 2.0 Marketing Budget 60

Webbiquity

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Is blogging coming back or trailing off? What will likely be the hot trends in social media over the next couple of years? Social Media Stats and Demographics.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Adobe Experience Cloud Blog

AUGUST 23, 2010

Combining traditional B2B marketing and using new and creative options, business marketing becomes more than just dry marketing of the same old technologies and services. Let's look at a few areas it pays to be creative: Business Blogs - To traditional marketers, a business blog is not worth the time and effort.

Creativity 48

Creativity B2B Marketing B2B Marketo 48

Industrial Marketing Today

MAY 18, 2010

Let me end this post with a humorous video that I found on YouTube. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0 It is by IAS – a B2B marketing agency from England.

B2B Marketing 60

B2B Marketing Web 2.0 Planning Demand Generation Agencies 60

Industrial Marketing Today

APRIL 28, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website A Blogging Style to Call Your Own by Achinta Mitra on April 28, 2010 in Industrial Marketing Blog , Industrial Marketing Strategies , Social Media Marketing Creating a blog is not too difficult but building an active community around it is.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60