Webbiquity

DECEMBER 5, 2011

So while an editorial calendar can help your blog posts on track and on schedule, it’s crucial to also build in the flexibility to write posts responding to current events in your industry. This both increases the relevance of your blog and takes advantage of new-to-the-world search phrases that won’t show up in keyword tools.

Optimization 100

Optimization Marketing Analytics Tools Lead Scoring Lead Ranking 100

Hubspot

JUNE 12, 2012

As a business blogger , most of the tools you need to do your job live right up there in your noggin. you can make your job a heck of a lot easier -- and your blog posts even better -- if you have a supplemental arsenal of tools. all these tools are totally free. 10 Free Tools Business Bloggers Should Bookmark.

Blogger 28

Blogger Top of Funnel Tools Business 28

Hubspot

JANUARY 13, 2014

Anyone who manages a business blog knows all too well that the darn things require quite a bit of commitment. 15 Blogging KPIs You Should Be Tracking. 1) Overall Blog Visits. HubSpot customers can easily track this metric using the Sources tool (pictured below). Where is the traffic to your blog coming from?

RSS 28

RSS Lead Gen Marketing Analytics Tools Correlation 28

Hubspot

OCTOBER 11, 2012

And for the inbound marketers who embrace that, a business blog is one of the most reliable and effective platforms for publishing much of the content they create. But if you’ve been consistently blogging for a while, you probably have all the business blogging basics down pat. Step 1: Blog Frequently.

RSS 28

RSS Ad Frequency Landing Pages Lead Gen 28

PureB2B

AUGUST 3, 2016

It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. That is, with an actual human being behind the keyboard crafting their ideas into a blog post, and publishing it after (several rounds of) editing. Try Marketing Tools Like a Slide-in CTA.

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 62

Hubspot

OCTOBER 19, 2012

Your blog is, without a doubt, one of the most powerful inbound marketing tools at your disposal. 8 Lead Gen Opportunities for Your Business Blog. On Your Blog's Homepage. For HubSpot's blog, we've found that banner CTAs that stand out from the rest of the page tend to perform the best.

Lead Generation 28

Lead Generation Blogger Sales Qualified Leads Lead Gen 28

Hubspot

NOVEMBER 18, 2011

You can even get creative with this by featuring things other than just your products/services like webinar and ebook offers, as the HubSpot Company Page has done. You Haven't Enabled the Blog RSS Feed: Feature your business' blog content automatically by adding your business blog's RSS feed to your company page.

Linkedin 28

Linkedin Paid Search Agency Companies RSS 28

PureB2B

AUGUST 3, 2016

It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. From highly personal journals and day-in-a-life updates, blogs have metamorphosed into its present day format as an important online business tool. Try Marketing Tools Like a Slide-in CTA.

Lead Generation 48

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 48

Industrial Marketing Today

APRIL 26, 2010

Using content for inbound marketing HubSpot , calls inbound marketing as flipping traditional outbound marketing on its head. Instead of buying print ads in trade journals, they create their own blog and build an active community around it. .&# (See Content Marketing – The Ultimate Cheat Sheet ).

Marketing Budget Creation 60

Marketing Budget Creation B2B Marketing Web 2.0 Marketing Budget 60

Industrial Marketing Today

MAY 21, 2010

A B2B blog is the perfect online tool to accomplish that. If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? I say you need both.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Online Marketing Institute

NOVEMBER 18, 2010

The truth is that if you are in the business of providing great value to your customers, or you are solving certain problems remarkably well, blogging will enable you to communicate this to your prospects in an effective, cheap and efficient way (if youre not providing great value then you shouldnt be in business at all).

B2B Thought Leadership 40

B2B Thought Leadership Thought Leadership Cost per Lead RSS 40

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Webbiquity

JANUARY 16, 2012

Despite any recent recent rants you may have seen about how blogging is dead or blogs are passé , the fact of the matter is that business blogging is now more important than ever. Write great blog post headlines? Optimize blog content for search? Emulate the best corporate blogs? are easy to find.

Business Blogging 100

Business Blogging Tips Tools Blogger 100

Hubspot

APRIL 12, 2011

Check out her posts on the StudentAdvisor Blog for the latest in college news. When it comes to business blogging, lists are an excellent accessory to have in your content generation toolbox. We even used HubSpot’s Twitter Grader to assign a quality score to the schools’ Twitter presences.

Tips 28

Tips FAQ RSS Social Media 28

Hubspot

JANUARY 2, 2012

With all the changes in inbound marketing over the past few years, one tactic has bubbled up and stayed at the top as a crucial part of a successful marketing strategy: business blogging. You probably have a hefty mix of blogs and websites in your RSS, some of which might talk about blogging every once in a while.

Blogger 28

Blogger Thought Leadership RSS CAN-SPAM 28

Hubspot

MAY 24, 2010

Now that you've started to settle into your Monday, we hope you'll enjoy some of our favorite articles you may have missed in your RSS Reader last week. Our top article offers some useful tips for staying motivated during those trying, early months of blogging. Download the free webinar to learn how to create a thriving blog.

Inbound Marketing 28

Inbound Marketing Blogger RSS Social Media 28

Hubspot

SEPTEMBER 29, 2010

Only Include Links to Your Own Blog. Business blogging is a great marketing tactic, and so is sharing your blog posts on Twitter. However, these shouldn’t be the only blog posts you share. Check your RSS reader daily and share interesting articles you see there. Connect with HubSpot :

Twitter 28

Twitter RSS Business Ideal Customer Profiles 28

Hubspot

SEPTEMBER 30, 2015

I had a co-worker email me the other day asking for a blog post about the benefits of business blogging. I told her I'd shoot over one of our up-to-date blog posts about why businesses should blog and. The Benefits of Business Blogs for Marketing. Secondary Benefits of Business Blogging.

Business 28

Business Work Management Lead Scoring Lead Ranking 28

Hubspot

APRIL 26, 2013

When it comes to the role of business blogging in inbound marketing, there''s no question that it fits quite nicely into the ''Attract'' stage of the methodology. Not only can your blog help you bring in qualified visitors that you can convert into leads; it can also be a powerful lead nurturing tool.

Top of Funnel 28

Top of Funnel Business Blogging Marketing Automation Services Sales Qualified Leads 28

Hubspot

JUNE 7, 2010

Ever hear people throw around terms like RSS or.XML and you wrinkle your forehead in confusion but nod your head because you don't want to admit that you haven't a clue? This blog post will lift some of that mystery by covering the ABCs of blogging's most important terms. 39 Commonly Used Blogging Terms you Must Know!

RSS 28

RSS Blogspot Blogger Tagging 28

PureB2B

MAY 29, 2016

Blogs, Slideshares, and Infographics. If your company is planning to leverage content marketing to generate leads, Hubspot is the perfect “hub” for it. Check out their blog to see how the pros do it. Hubspot also publishes articles on how to effectively generate leads across various platforms, especially on social media.

Lead Generation 62

Lead Generation Resources Sales Qualified Leads Generation 62

PureB2B

MAY 29, 2016

If you’ve reached a point where your old tactics don’t work anymore, take a ‘slide’ from the experts’ playbook and read up on the reasons outsourcing can give your business a new life. If your company is planning to leverage content marketing to generate leads, Hubspot is the perfect “hub” for it. Demand Wave. Inspired Marketing.

Lead Generation 54

Lead Generation Resources Sales Qualified Leads Generation 54

PureB2B

MAY 29, 2016

If you’ve reached a point where your old tactics don’t work anymore, take a ‘slide’ from the experts’ playbook and read up on the reasons outsourcing can give your business a new life. If your company is planning to leverage content marketing to generate leads, Hubspot is the perfect “hub” for it. Demand Wave. Inspired Marketing.

Lead Generation 48

Lead Generation Resources Sales Qualified Leads Generation 48

WebMarketCentral

NOVEMBER 20, 2008

by Smarter Than Your Average Blog Choosing a name that's relevant yet clever is a big part of creating a successful blog (advice I clearly could have used back in 2005). Writer Steph Auteri outlines several strategies, tools and examples to help in selecting a "totally rad" blog name. Hello, My Name Is.

Blogspot 20

Blogspot Blogger Best Practices Business 20

Hubspot

JULY 31, 2019

Marketing influencer Mark Schaefer argues that, because of this “content shock,” content marketing may not be a sustainable strategy for every business. While I won’t agree or disagree with this theory, I will equip you with the tools you need to distribute the content you create. I know we do at HubSpot.)

Distribution 101

Distribution Paid Content Content Custom Publishing 101

Hubspot

JUNE 23, 2011

Welcome to another episode of HubSpot's Inbound Now. Like HubSpot, for instance, you guys have hundreds of clients. So blogs are really good at this because blogs typically are almost articles, and a lot of business blogs are how-to articles. Jason: Yeah, and HubSpot does really well with this.

Work Management 28

Work Management Marketing Management Paid Search Agency Advertising Agencies 28

Hubspot

JULY 19, 2013

Examples: How to Write Stellar How-To Posts for Your Business Blog. How to Create a Facebook Business Page in 5 Simple Steps [With Video!]. Examples: What the Future Holds for Business Blogging. For more information about how to write an awesome how-to post, check out the first example below (how meta, right?).

Thought Leadership 28

Thought Leadership Curation Blogger Classified Ads 28

Hubspot

FEBRUARY 11, 2013

Don't give away anything to them that's form-free , like a helpful blog post or an answer to their burning question. Business Blogging. 11) Make your business blog all about promoting your products/services. Your business blog should be all about how awesome your business' products and services are.

Paid Content 28

Paid Content Work Management Marketing Management Marketing Budget 28