Oktopost

SEPTEMBER 21, 2023

With 78% of businesses that use social selling outperforming businesses that don’t, you can’t afford to miss out on this strategy. Through social selling, sales reps can engage prospective buyers and build brand credibility by appearing organically on their feeds during solution searches.

Sales Management 136

Sales Management Examples Top of Funnel B2B Thought Leadership 136

Sprout Social

OCTOBER 10, 2023

And we’ll cover 10 examples of successful influencer marketing campaigns to inspire your own strategy. Influencer marketing campaigns are partnerships that leverage the influence of creators to promote sales and build brand awareness. Let’s explore some examples of different types of influencer marketing campaigns.

Examples 127

Examples Campaigns Advertising Agencies Burn Rate 127

ClearVoice

JANUARY 26, 2024

So whether you’re here because you’re a content person looking to enhance your business case for more content dollars or because a content person wants you to understand their perspective on why content is (still) queen, you’ve come to the right place. Let’s start with the business brass tacks. Here we go!

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

CoSchedule

JANUARY 27, 2023

Having the best social media marketing examples in your idea vault is an excellent way to develop new ideas for your next campaign. Not to mention, studying successful examples can also bring fresh ideas to your mind. So in this piece, let’s walk you through the top 12 social media marketing examples you can’t miss.

Social Media 126

Social Media Social Marketing Examples Planning 126

Buffer

AUGUST 3, 2022

After all, a major goal for all businesses is customer retention, that is, having loyal customers who repurchase from your brand time and time again. According to the Harvard Business Review, customers are three times more likely to buy from your brand if they form an emotional connection to it.

Small Business Marketing 98

Small Business Marketing Facebook Examples Business 98

Rev

APRIL 12, 2023

It produces impressive results, making it a firm favorite strategy among leading companies, business startups and marketers. We’ve put together some of the best ABM examples that drove incredible results. Examples of great ABM campaigns The moment you’ve been waiting for: examples of strong ABM campaigns.

Account Based Marketing 78

Account Based Marketing Examples Planning Paid Search Agency 78

SocialPilot

JANUARY 29, 2024

Influencer Marketing is a strategic method with which businesses collaborate with individuals having strong online presence in their particular niche. Visit their channels and confirm that their vibe matches yours. This is what difference a good subject line can do to your business. So, let’s get started with the basics.

Examples 92

Examples Marketing Proposals Outreach CAN-SPAM 92

Marketing Insider Group

MARCH 17, 2021

“Is content marketing the right choice for my business?” Substantiating that information with both your own expertise and corroborating evidence from other recognized industry experts builds their trust even further. Content marketing works whether yours is a startup, a small-to-medium-sized business, or a multi-national enterprise.

Content Marketing 296

Content Marketing Paid Search Agency Advertising Agencies Business 296

Zoominfo

JUNE 30, 2019

We also thought it would be helpful to provide our readers with examples of truly creative marketing. Three Incredible Examples of Creative B2B Marketing Initiatives. As with other companies of their size, Philips found that traditional marketing channels were no longer an effective way to market to their B2B audience.

Creativity 208

Creativity B2B Marketing Examples Paid Search Agency 208

Spiralytics

FEBRUARY 7, 2024

This comprehensive guide will help you understand the power of social media automation for your business. We’ll delve into its intricacies, explore its benefits, and show some examples of how you can make use of this innovation. Sounds like a marketer’s dream, right? How Does Social Media Automation Work?

Social Media 126

Social Media Automation Marketing AI Marketing Automation Services 126

Sprout Social

OCTOBER 18, 2023

In this article, we’ll take you through 6+ social media listening examples and the strategies real brands use to inspire you to get more from listening. Check out these social media listening examples employed by other brands to start building your social listening strategy and playbook.

Social Media 123

Social Media Examples Work Management Media 123

Scoop.it

FEBRUARY 15, 2024

Anyone can argue that small businesses need email marketing more than anyone else. If you think about it, small businesses must be very cautious about the marketing channels they pick because they have limited resources and budgets. Email marketing costs 82% of businesses between 0% and 20% of company budgets.

Small Business Marketing 93

Small Business Marketing Email Marketing Business Paid Search Agency 93

Vision Edge Marketing

APRIL 11, 2023

Building a brand is like building a house. When you have an authentic brand, you have the foundation for building trust and loyalty with your customers, employees, and partners. HubSpot’s commitment to helping its customers succeed has helped the company build a loyal following among B2B marketers and sales professionals.

Loyalty 198

Loyalty Brand Identity Branding Ad Building 198

Navigate the Channel

JANUARY 8, 2024

The last time you took an objective look at your company’s business marketing strategy, what was your takeaway? If using micro-moments, storytelling and video aren’t part of your plan, let’s re-visit these digital marketing trends and their importance in every business strategy now. What’s working?

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

Webbiquity

JANUARY 22, 2021

In the US alone, around 627,000 new businesses open each year across a range of industries. For example, ScenarioArchitecuture, a residential architects company, stands out from the crowd due to their unique take on architectural builds and restorations. Contributed post. And that figure is expected to grow in 2021.

Business 238

Business Startups Paid Search Agency Press 238

Webbiquity

DECEMBER 31, 2020

Outdoor marketing may have been put on the back burner in 2020 for businesses to focus their time and budget on digital marketing. But while promoting your brand online is crucial, if you have a brick-and-mortar store or other physical local business, outdoor marketing is essential as well. Support small businesses.

Promotion 254

Promotion POS Business Paid Search Agency 254

Sprout Social

MARCH 5, 2024

The company has business lines including student loan servicing, private student loans, improving K-12 school management through service and technology, renewable energy, encouraging a more educated workforce, and telecommunications. Each of our business lines needs different things.”

Resources 103

Resources Enterprise Management Work Management Marketing Management 103

Brandpoint

APRIL 13, 2023

91% of businesses use video as a marketing tool – an all-time high since 2016. Here’s a fantastic example done by HubSpot that is both engaging and informative for a B2B audience. Simply post the video onto your social channels with a strong CTA to the text. 80% of all videos created in 2021 were used-generated.

Social Media 118

Social Media Traffic Top of Funnel Media 118

Hubspot

JUNE 28, 2021

If you’re a small business, your website has a big impact on your success. Research shows that roughly a third of people use the web to find local businesses. As a small business, you might not have the budget to hire a designer, bring in a development team, or pay for a suite of design tools for your new site. Let’s dive in.

Small Business Marketing 101

Small Business Marketing Design Marketing Websites Examples 101

Oktopost

NOVEMBER 9, 2023

Its ability to reach targeted audiences, maximize brand visibility, and drive conversions is just what businesses need in an online world saturated with information. The data paints a clear picture – paid media is here to stay, and businesses are increasingly aware of its power. billion spent in the previous year.

Paid Content 62

Paid Content Media Plans Planning Allocation 62

Optinmonster

FEBRUARY 22, 2023

In this blog, we’ll discuss how to write a perfect welcome email series and some welcome email examples for inspiration. Personalize Your Emails Personalization is key to building a connection with your subscribers. Not only does it add a human quality to your email, but it also builds brand loyalty.

Examples 116

Examples CAN-SPAM Newsletter Email Marketing 116

Salesforce Marketing Cloud

AUGUST 24, 2023

I’ve seen countless businesses (including enterprise companies) compile — and try to analyze — sales data in spreadsheets like this. The most versatile CRMs allow teams to share dashboards with others on the sales team and across the business for maximum visibility. For example, you may have a yearly sales goal of $1 million.

Examples 98

Examples Enterprise Management Work Management Eye-Tracking 98

Sprout Social

DECEMBER 14, 2022

We’ll also give you a list of metaverse examples across industries to help inspire your strategy. For example, Frito-Lay’s FIFA World Cup campaign leveraged the metaverse for a phygital experience. For example, users can place a virtual holiday palm tree in their own spaces, along with several interactive features.

Examples 111

Examples Brand Identity Branding Multi-Channel 111

Optinmonster

FEBRUARY 6, 2023

These days, it seems like everyone wants to add digital products to their business offerings, and for good reason. Some examples of digital products are video games, music, movies, apps, and e-books. Because of these advantages, digital products are a great way to start your own small business. Why Sell Digital Products?

Examples 91

Examples Product Work Management Marketing Management 91

Sprout Social

OCTOBER 9, 2023

Their partnership is just one example of how brands are using AI in marketing to achieve incredible results. Building a culture of experimentation In her experience training CMOs, Leffers says the most common challenge is getting teams to embrace and use new technology. Ultimately, it comes down to leading by example.

Marketing AI 113

Marketing AI Examples Lead Scoring Lead Ranking 113

Salesforce Marketing Cloud

DECEMBER 12, 2023

.” Here we’ll share seven ways to foster your own customer-obsessed culture, including strong customer-obsession examples from companies that do it well. However, building customer obsession into your organizational culture requires more than a token training session. Example: Williams-Sonoma, Inc.

Lead Ranking 59

Lead Ranking Examples Ideal Customer Profiles Lead Scoring 59

Sprout Social

NOVEMBER 2, 2023

For example, if blogs are your highest traffic sources, investing more in those channels makes sense. If customers need help with a specific product issue, for example, but find limited guidance, create in-depth video tutorials to address this pain point. And why does it matter to your business? Identify content gaps.

CMS Development 104

CMS Development Examples Work Management Touchpoints 104

Sprout Social

JULY 12, 2022

To that end, we’ve rounded up a handful of successful crisis communication examples and synthesized them into a list of lessons marketers can learn from them. And the majority of businesses are not prepared to respond effectively. Few established businesses have escaped the unwanted attention that comes from a brand crisis.

Examples 112

Examples Brand Identity Branding Public Relations 112

Martech

OCTOBER 23, 2023

Social data goes beyond mere numbers but produces actual, tangible business results. Here are three examples of businesses that extracted critical data and insights from social media and successfully put them into action, driving real results. Conclusion Social as a channel can impart so much beyond clicks, likes and shares.

Social Media 119

Social Media Work Management Marketing Management Media 119

Buffer

JANUARY 23, 2023

Here are four examples from small businesses and content creators who’re implementing new social media strategies in 2023. Here are how these four small businesses are doing exactly that. Recently, the brand has seen a good amount of traction from their YouTube channel, specifically their YouTube Shorts.

Small Business Marketing 123

Small Business Marketing Social Media Media Marketing & Strategy 123

Huptech Web

FEBRUARY 23, 2024

Google Business Profile—formerly known as Google Business Profile is a tool provided by Google—that allows business owners to create and manage their Google Business listing. A business listing appears when customers search for them either on Google Search or Google Maps. Is Google Business Profile Free?

Ideal Customer Profiles 52

Ideal Customer Profiles Profiling Optimization Google 52

Oktopost

SEPTEMBER 21, 2023

With 78% of businesses that use social selling outperforming businesses that don’t, you can’t afford to miss out on this strategy. Through social selling, sales reps can engage prospective buyers and build brand credibility by appearing organically on their feeds during solution searches.

Sales Management 62

Sales Management Examples Top of Funnel B2B Thought Leadership 62

Sprout Social

NOVEMBER 29, 2022

Corporate social responsibility (or CSR, for short) is an accountability model businesses use to integrate social and environmental causes into their operations. Throughout November, Grove Collaborative used their social channels to share tips and tricks for a more sustainable holiday season. It can impact your bottom line as well.

Examples 97

Examples Paid Search Agency Burn Rate Planning 97

ClearVoice

AUGUST 16, 2021

” This term means your content is identical across all of your platforms, although your audience usage of each channel differs. a personal, business, or creator account) and the type of content you’re posting (E.G., For example, the content within a hashtag fluctuates as more people use them.

Practices 131

Practices Examples Best Practices Paid Search Agency 131

Directive Agency

JULY 31, 2023

Nowadays, this is usually a well-executed digital campaign, but as you’ll see from the examples below, not all great campaigns are digital. In B2B, growth goals will always go up – it’s essential to keep innovating with your campaign so you can hit your growth goals with campaigns that build brand affinity and ultimately drive revenue.

Marketing AI 52

Marketing AI B2B Marketing Examples Campaigns 52

seo.co

SEPTEMBER 25, 2023

There are more than 63,000 searches per second on an average day, and most consumers and business owners rely heavily on Google when researching new products and services. Most businesses have adapted by putting at least a little time and effort into their search ranking strategy. That’s where good SEO agencies come in. Choose a niche.

Paid Content 98

Paid Content SEO Advertising Agencies Paid Search Agency 98

Salesforce Marketing Cloud

OCTOBER 16, 2023

For example, if given a budget of $1,000 with a task to create a one million dollar business, the AGI will do everything from creating the business plan to executing the required steps to get there. Helping your teams focus on high-value tasks and build stronger customer relationships.

Business 98

Business Marketing Budget Creation Budget Programs Marketing Budget 98