Hubspot

FEBRUARY 5, 2018

Last Friday, YouTube announced it work to further curb the spread of propaganda on its network -- this time, by adding a designated label to state-funded content. The label will appear below the video itself, and above its title broadcasters, as per the example below: Source: YouTube. presidential election.

Youtube 73

Youtube Broadcasting Marketing Proposals Content 73

Hubspot

AUGUST 22, 2019

Between YouTube, Facebook, and Instagram, there's no shortage when it comes to tools for broadcasting your live videos. Over the past year, my team at HubSpot tested Facebook Live vs. YouTube to figure out whether live video was really worth the hype. YouTube: Still The Best Platform For Us. of people using live video.

Youtube 76

Youtube Hubspot Facebook Broadcasting 76

Webbiquity

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. public broadcast models. And YouTube, for sure, I think it’s underutilized for B2B. I do a fair amount of influencer marketing on the B2B side , which is a very different beast from B2C.

B2B Marketing 334

B2B Marketing Practices B2B SMS 334

Webbiquity

FEBRUARY 28, 2023

Make sure to ask the right questions to find out how to design, for example, the most compelling YouTube Ads for your audience. This approach goes hand-in-hand with providing a personalized shopping experience through features like account-based shopping or custom catalogs.

eCommerce 270

eCommerce Marketing AI B2B Marketing Trends 270

Valasys

JUNE 11, 2020

LinkedIn recently rolled out virtual events and poll features which will provide brands with new engagement opportunities. To help businesses overcome these challenges and better connect with their audience groups on the platform, LinkedIn has rolled out virtual events and poll features (called “Create a Poll”).

Linkedin 64

Linkedin Features Broadcasting Communities 64

Martech

JANUARY 4, 2024

She has also owned and operated her own marketing firm and hosts the “Computer and Technology Radio” podcast with broadcaster Mark Cohen. LinkedIn: Amy Porterfield (28K followers) Instagram: AmyPorterfield (405K followers) YouTube: AmyPorterfield (28.7K LinkedIn: Marsha Collier (12.8K

eCommerce 111

eCommerce Multi-Channel Marketing Analytics Tools Broadcasting 111

SmartBrief - Marketing

JANUARY 29, 2024

Ads that are released beforehand get just as much attention, emotional reaction and resulting brand impact as when they air on CBS’ broadcast. The Farmer’s Dog got a similar benefit from building an audience over time for its storyline on a live character; ads featuring dogs consistently beat the average. Think again.

Mobile Advertising 83

Mobile Advertising Amazon Broadcasting Newsletter 83

Martech

FEBRUARY 6, 2024

New faces on the big TV screen Nerds Candy is making its Super Bowl debut with an ad featuring a rising star, Addison Rae. I’m seeing more ‘pre-game’ buzz, which includes teasers and trailers primarily on TikTok, Instagram and YouTube shorts,” La Vecchia said. Ads featuring Swift were hugely effective with everyone except Chiefs fans.

Advertising Agencies 114

Advertising Agencies Paid Search Agency Marketing & Strategy Buzz 114

Scoop.it

APRIL 11, 2024

These digital sessions can be pre-recorded messages or live events broadcast to educate a specific audience. This lets you engage your audience on autopilot while still utilizing the same interaction features such as live chat, polls, surveys, CTA popups, and more. The webinar itself can also work as great content for a YouTube post.

Webinar Metrics 85

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 85

Zoominfo

JUNE 19, 2018

Of course, your B2B live video strategy will only be as successful as the content you choose to feature during live streams. How do you announce a brand new product or feature? When your audience tunes in, show off the product’s features and explain how it will be valuable to customers. Need some ideas?

Video Marketing 207

Video Marketing B2B B2B Thought Leadership Broadcasting 207

ClearVoice

JANUARY 31, 2022

As you’re executing fantastic content, be sure to leverage the newest features and latest updates for each platform. Twitter update: Twitter continues to expand feature access for reporting misleading tweets. If you don’t see the feature yet, don’t worry! It’s time to update your Snap app!

Social Media 59

Social Media Media Broadcasting Privacy 59

Martech

AUGUST 3, 2021

“Video killed the radio star” sang The Buggles prophetically in the first music video broadcast on MTV. “We have a presence on YouTube and a large CTV presence on more than 15 channels,” JP Evangelista told us. . ” To say Vevo has a presence on YouTube is an understatement.

Video Marketing 118

Video Marketing Cross-Selling Youtube Lead Ranking 118

Webbiquity

APRIL 30, 2020

With special visual features, Instagram is a perfect choice for social media marketing, especially during lockdowns. Multi-media posts, stories, live video, and IGTV are its most-used features that are outperforming rivals such as YouTube and Snapchat. Instagram offers unique features for video marketing.

Tools 230

Tools Social Media Social Networks Work Management 230

Sprout Social

JANUARY 4, 2022

We’ve already established the benefits of video, but the data indicates brands are still struggling to make them a regular feature of their social media content calendars. If you’re looking for a place to start, consider broadcasting to a small, targeted audience first to gauge the response. YouTube video statistics.

Social Media 142

Social Media Statistics Video Marketing Social Marketing 142

ClearVoice

JUNE 5, 2023

In the ongoing battle of the social networking giants, TikTok, Instagram, and YouTube are gaining steam. These include: Facebook Live Broadcast virtual events, Q&A sessions, or performances directly to your page, group, or profile in real time. Viewers can comment on and share the broadcast while it’s ongoing.

Webinar Metrics 52

Webinar Metrics Facebook Video Marketing Marketing & Strategy 52

Hubspot

MARCH 30, 2020

So, I started watching YouTube videos of people playing the Sims. Most of the YouTubers promoted their Twitch accounts, where they would broadcast live play-throughs. It allows users to watch content they're interested in on a platform that supports long-form, live broadcasts. It's not all streaming, though.

Brand Identity 94

Brand Identity Branding Broadcasting Paid Search Agency 94

Biznology

OCTOBER 15, 2018

That desire has been incited by popular social media platforms, such as Instagram and Facebook, which have introduced new functions for video broadcast. Moreover, immediacy can help the viewers avoid that dreadful “missing out” feeling, which is not a feature recorded clips are known for. Land Rover.

Video Marketing 143

Video Marketing Broadcasting Paid Search Agency Facebook 143

Martech

MAY 27, 2022

After identifying what platforms drive the most traffic and are the most popular with your target group, you have to quickly learn and adapt to the platform’s features and algorithms. For example, Instagram offers engagement insights for Reels and live broadcasts. For example, TikTok’s popularity has grown exponentially; it had 1.2

Advertising Agencies 112

Advertising Agencies Advertisements Advertising Mobile Advertising 112

Content Standard

MARCH 14, 2019

“We run live broadcasts on Facebook and Instagram with a slightly different objective than we do Shopcast,” said Cala. ” The brand has found that, while there are interactions and engagements during a social live broadcast, there’s also a wave of engagement as people catch up with the video.

Tactics 108

Tactics Brand Identity Branding Planning 108

Envy

NOVEMBER 18, 2019

We’ve done our research and have selected BrightTalk , thanks to the many outstanding features that set it apart from other video sharing platforms. BrightTalk is Like YouTube for IT Professionals. One of the many features that sets BrightTalk apart is the fact that it’s more than just a hosting site for webinar recordings.

Webinar Metrics 97

Webinar Metrics B2B Thought Leadership Broadcasting Work Management 97

Martech

FEBRUARY 2, 2022

Restaurant chain Denny’s has taken the opportunity to feature student athletes in an effort to continue to make an impact with younger diners while keeping momentum in their robust sports marketing play. Some of her highlights have tens of thousands of views on YouTube. ‘Super Slam’ dunk to engage fans with NIL partnership.

Social Media 102

Social Media Paid Search Agency Social Marketing Advertising Agencies 102

Martech

JULY 20, 2021

They wanted to engage their existing (and very loyal) customer base in creating user generated videos featuring Weber products. Weber’s marketing team understood the need for authenticity and connection. The problem of brand authenticity.

User-Generated Content 116

User-Generated Content Video Marketing Generation Marketing Management 116

Valasys

JANUARY 25, 2024

For instance, if you’re unveiling a new product, your video could aim to educate potential customers about its features and benefits. For instance, you might display your latest software’s unique features or demonstrate how your cutting-edge gadget works. On YouTube, you can make use of clickable annotations or end cards.

Video Marketing 45

Video Marketing Marketing & Strategy Marketing Strategy Product 45

Adobe Experience Cloud Blog

MARCH 14, 2017

And with the popularity of live streaming platforms like Facebook Live, Periscope, Instagram Live, and YouTube Live, it’s becoming increasingly important for brands to use live video in their marketing strategy. You might even want to feature an industry expert or existing customer who can share their knowledge with your audience. .

Video Marketing 129

Video Marketing Broadcasting Work Management Marketing Management 129

Sprout Social

SEPTEMBER 2, 2020

As video platforms like TikTok and YouTube continue to boom, consumers’ cravings for video content are only going to grow. The platform recently rolled out Instagram Reels , coupled with music and editing features that compete with the likes of TikTok. Short-form? Something in-between? Time-lapse videos. Color explosions.

Video Marketing 143

Video Marketing Brand Identity Branding Best Practices 143

sagefrog

FEBRUARY 7, 2024

In 2024, we’ll see more creativity with videos, such as posting clips on Facebook or LinkedIn to funnel new subscribers to your YouTube channel. YouTube will be featuring a lot of video “shorts.” Live streaming, webinars, and short-form videos are gaining popularity, providing various options for B2B marketers.

Marketing AI 67

Marketing AI Social Media Social Marketing B2B Marketing 67

Hubspot

MAY 1, 2020

Not only is Facebook Live thriving, with one in five videos being live streams , but other major platforms like Instagram , Twitter , YouTube , and -- most recently -- LinkedIn , have embraced similar features. In May 2019, YouTube Live videos were watched for 284 hours. This was a monthly record for YouTube. Mediakix ).

Stats 101

Stats Video Marketing Planning Paid Search Agency 101

Webbiquity

JUNE 1, 2021

Choose your core content format: The typical anatomy of viral content often features a common trait, a content framework that 80% of the target audience love. If they’re on Instagram, create visual content, while if Youtube, produce videos (obviously). This means if your audience is primarily on LinkedIn, go for text posts.

Tips 362

Tips Privacy Advertising Agencies Marketing & Strategy 362

BenchmarkONE

NOVEMBER 9, 2022

The transcription will come in handy when sharing your webinar video on sites like YouTube and Wistia. Remember, while YouTube automatically generates a transcript for every video, they include a few misspelled words here and there — so it’s still best to create one yourself. Write a Blog or Series Post-Webinar.

Webinar Metrics 52

Webinar Metrics Jigsaw Broadcasting Lead Scoring 52

readwrite

JULY 23, 2014

In her keynote address at VidCon, YouTube’s unofficial, annual convention, Susan Wojcicki, the Google executive who took over the video site this year, looked over a packed audience at the Anaheim Convention Center. VidCon attendees heard happy talk about YouTube. Wojcicki said all the right things at VidCon.

Youtube 52

Youtube Advertorials Funnel Advertising Budget Programs 52

readwrite

JULY 23, 2014

In her keynote address at VidCon, YouTube’s unofficial, annual convention, Susan Wojcicki, the Google executive who took over the video site this year, looked over a packed audience at the Anaheim Convention Center. VidCon attendees heard happy talk about YouTube. Wojcicki said all the right things at VidCon.

Youtube 52

Youtube Advertorials Funnel Advertising Budget Programs 52

Content Marketing Institute

MARCH 5, 2018

Facebook Live lets you co-broadcast with others, much like recording a Google Hangout. Chances are viewers won’t easily find your video again unless they know your channel or find it on YouTube. Like Facebook, you can co-broadcast your Instagram livestream – which means a bigger audience for both parties. YouTube Live.

Broadcasting 107

Broadcasting Youtube Advertising Agencies Click Rate 107

Single Grain

FEBRUARY 7, 2020

Live broadcasts have become a staple of the social media experience. The reason that audiences love to engage on live broadcasts with the people and brands they follow is because this format presents them as real, approachable and less-produced. There are many ways in which you or your brand can make an online broadcast.

Broadcasting 130

Broadcasting Facebook Optimization Tips 130

Hubspot

AUGUST 3, 2017

This time, the contenders were some of the major live video platforms out there: Facebook, Instagram, YouTube, and Snapchat. Carney also spoke to the fact that, when it comes to broadcasting live video with convenience, Facebook emerges as a leader once again. What else can we debate?”. I opened up the discussion on Slack. …

Video Marketing 76

Video Marketing Broadcasting Planning Youtube 76

illumin

APRIL 8, 2019

link] class="__youtube_prefs__" title="YouTube player" allow="autoplay; encrypted-media" allowfullscreen data-no-lazy="1" data-skipgform_ajax_framebjll="">. This year’s campaign features sideline reporters calling a basketball game while they are joined by the iconic Geico Gecko. Taking first place this year is Geico with over 8.3

Paid Search Agency 71

Paid Search Agency Ads Video Marketing Advertising Agencies 71

Hubspot

JUNE 11, 2020

At the moment, almost all of the top social media platforms -- including Facebook , YouTube , Instagram , Twitter , LinkedIn , Reddit , and now even TikTok -- have live streaming features. These platforms were YouTube (48%), Facebook (20%), and Instagram (13%). YouTube Live allows users to broadcast live content to viewers.

Video Marketing 101

Video Marketing Youtube Budget Programs Twitter 101

Tomorrow People

OCTOBER 24, 2017

Taco Bell: Becoming a Broadcaster. Taco Tales ’ is the American fast food company’s highly original YouTube campaign featuring a series of comical, entertaining short films that just happen to feature for example, a Taco Bell employee.

Marketing & Strategy 147

Marketing & Strategy Marketing Strategy Content Marketing Planning 147