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4 Reasons Why Facebook Stinks for B2B Marketing

Chris Koch

Recently, I was preparing a workshop on social media for an ITSMA client. The marketer in charge of the company’s social media effort gave me a clear edict: “Look, I don’t want you focusing on Facebook, okay? I’m not saying that B2B companies shouldn’t be on Facebook. I think every company should be on Facebook.

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5 Ways To Grow Your Customer Relationships Through Social Selling

Convince & Convert

While the Marketing team is broadcasting from one to many, social selling is ideal for that one-to-one communication. . One of the early steps I made this year while working on a startup idea was to join groups on Facebook and Reddit that help me identify and note the challenges of users that my idea will solve. Grow Your Network .

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What’s wrong with search and social media marketing?

Biznology

Paid media also powered broadcast and print’s business models for decades, with broadcasters/publishers enjoying a comfortable living from fees charged to advertisers. Facebook, Twitter, and Google+ can change the rules of what’s acceptable and who you can reach whenever they choose. So, what is the right answer?

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10 Examples of Successful No-Code Projects

Whale Pages

Before we jump in, I just want to remind you that if you’re interested in learning how to develop no-code projects, then consider enrolling in our no-code development course where you’ll workshop your own projects from start to finish. Broadcast Bird. The core of Broadcast Bird runs off of airtable. Lead Cookie.

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Hybrid Event Examples You’ll Want to Copy This Year (And How to Take Virtual Events Hybrid)

SpotMe Blog

Those attending in person can go to workshops, engage with each other, interact with speakers, and ask questions. A live-streamed product reveal presented in front of a limited physical audience broadcasted to millions of people, also with an event app. What Does a Hybrid Event Look Like? 2) Apple Special Events.

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The best pharma event management companies in 2023

SpotMe Blog

Content development: The content, from presentations and panel discussions to interactive workshops, is the heart of any pharma event. They can also coordinate things like catering, A/V equipment, and entertainment. SpotMe Named a Leader in The Forrester Wave : B2B Event Management Technology, Q1 2023 report.

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Diversity in Marketing and Advertising: Are We There Yet?

Outbrain

I was very honored to represent Outbrain as a keynote speaker at the 2nd Annual DIMA (Diversity In Marketing and Advertising) Summit, which took place recently in London at the BBC New Broadcasting House. It was a very inspirational day for myself and my team members who attended the event.