SmartBrief - Marketing

JANUARY 23, 2024

In today’s digital landscape, connected TV advertising has emerged as a powerful and effective marketing strategy. With its direct-to-consumer approach, precise targeting capabilities and impressive results, CTV advertising offers brands new opportunities to connect with target audiences. billion in 2024.

Marketing Strategy 82

Marketing Strategy Marketing & Strategy Paid Search Agency Privacy 82

KEO Marketing

DECEMBER 14, 2017

billion on Facebook, 330 million on Twitter, and 800 million on Instagram, successful marketers will turn their marketing strategies to where their target audience hangs out. These social media giants offer B2B marketers a wide range of opportunities in 2018 to help get their message in front of intended targets.

Social Media 59

Social Media Social Marketing Trends Planning 59

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. But thankfully, marketing isn’t a lonely ride. There are several internet marketing experts and online marketing professionals who have thrived in the recent times. Social Media Marketing + Michael A. Are you ready? Let’s begin!

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Stevens & Tate

JULY 20, 2022

As such, a good marketing strategy is essential to the success of any business. Marketing helps you communicate with your target audience, build relationships, and generate leads. But how you market your business will make all the difference in the world. However, inbound marketing is constantly evolving.

Inbound Marketing 124

Inbound Marketing Planning Marketing Analytics Tools Buyer's Journey 124

KEO Marketing

JANUARY 9, 2018

What are some signs that it might be time for a mobile responsive web design in 2018? At KEO Marketing, we ground our expertise and experience in responsive web design services for a wide range of clients. Look for clever virtual assistants, natural language chat bots, and web-based mapping apps to help differentiate brands in 2018.

Marketing AI 69

Marketing AI Design Trends Paid Search Agency 69

Stevens & Tate

JULY 25, 2022

Search Engine Optimization (SEO) is the strategy of improving your website’s ranking on search engine results pages (SERPs). If you do any online marketing, then the odds are you have some basic understanding of SEO. Doing so helps to increase visibility and explores the secret to SEO.

SEO 131

SEO Optimization Tips Lead Scoring 131

KEO Marketing

JANUARY 16, 2017

Leading B2B Marketing Agency KEO Marketing Releases Marketer’s Guide for Creating an effective 2017 Marketing Strategy. Leading business to business (B2B) marketing agency KEO Marketing understands that many businesses are planning their marketing strategies for 2017. About KEO Marketing.

Trends 48

Trends Advertising Agencies Planning Paid Search Agency 48

KEO Marketing

OCTOBER 23, 2017

Over the past year, content marketing has become a crucial component of the marketing strategy. A recent study found that 53% of marketers see clear ROI and 43% believe opportunities exist. Although the value of content marketing is undeniable, most marketers find adapting to an ever-shifting landscape challenging.

Marketing AI 48

Marketing AI Trends Content Marketing Planning 48

BenchmarkONE

JANUARY 11, 2019

We’ve rounded up the seven of the more promising technology trends we’ll be seeing in the new year and how you can use them to do better marketing and better business. According to Forbes, the global chatbot market is seeing a massive annual growth rate (24.3%). Marketing Personalization. VR, AR, and IoT.

Trends 66

Trends Work Management Marketing Management Advertising Agencies 66

KEO Marketing

OCTOBER 31, 2017

At the close of 2016, search engine optimization (SEO) experts compiled their thoughts on what the digital landscape would look like in the coming year. The trends many experts identified will continue throughout the remainder of 2017 and into 2018. This upward trend is expected to continue in the coming years.

SEO 48

SEO Trends Multi-Channel SERP 48

Martech

JANUARY 23, 2023

Search marketing is a very big deal. Any way you slice it, it amounts to millions of searches per minute , all day, every day. Search is a huge component of digital marketing and ecommerce. We’ll look at challenges facing marketers and best practices to meet them and the future of search marketing.

Search Marketing 130

Search Marketing Paid Search Agency Planning PPC 130

KEO Marketing

DECEMBER 21, 2017

What can you expect to see in digital advertising trends that will affect your marketing strategies in 2018? KEO Marketing presents The State of Digital Advertising: Trends to Watch in 2018, where we detail the top 4 digital advertising predictions for the upcoming year. Sales Still Close the Buyer’s Journey.

Advertisements 48

Advertisements Advertising Trends Top of Funnel 48

Marketing Insider Group

NOVEMBER 30, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy November 30, 2010 Subscribe Internet Trends From The Web 2.0

Web 2.0 100

Web 2.0 Paid Content Trends Paid Search Agency 100

Marketing Insider Group

SEPTEMBER 9, 2010

Brands are valuable assets that companies create, nurture and maintain with great care, right? Brands are valuable assets that companies create, nurture and maintain with great care, right? But how do you measure brand value in the social age? The reason: because putting social messaging into the proper context is important.

Social Media 100

Social Media Brand Identity Branding Media 100

KEO Marketing

FEBRUARY 13, 2017

KEO Marketing to Host “Lunch & Learn” for the Arizona Technology Council on February 28, 2017. Titled “ Top Technology Trends for 2017 ,” the educational session will be conducted from 11:30 a.m. A business growth and marketing expert, Kloefkorn founded KEO Marketing in 2000. About KEO Marketing. PHOENIX, Ariz.,

Advertising Agencies 48

Advertising Agencies Trends Paid Search Agency Mobile Advertising 48

Hubspot

MAY 7, 2019

In many ways, marketing is a game of trend watching. The marketer who’s best at spotting and using trends earns their business market share, brand recognition, and ultimately, revenue. But how do you search for trends? Top Google Search Statistics in 2019. Google Trends.

Statistics 101

Statistics Google Click Rate Adwords 101

KEO Marketing

DECEMBER 16, 2015

New Guide Predicts B2B & Inbound Marketing Trends for 2016. As marketers look to identify areas where they should be focusing their attention, it is helpful to learn about the latest industry trends and current best practices being used by leading marketers. About KEO Marketing. KEO Marketing Inc.,

Advertising Agencies 48

Advertising Agencies Paid Search Agency Ad Agencies Sales Qualified Leads 48

KoMarketing Associates

JANUARY 27, 2014

While most businesses have laid out their marketing strategy and set their budgets, some of the latest facts and figures may have them rethinking current initiatives. From mobile marketing to content curation and revenue data, here are six statistics B2B marketers must pay attention to in 2014: 1. For the other 61.4%

B2B Marketing 120

B2B Marketing Stats Planning Curation 120

Marketing Insider Group

JULY 13, 2010

In this post I will review a whitepaper produced last month by Toolbox.com in conjunction with PJA Advertising + Marketing called “ Top 5 Trends in B2B Social Media Usage: What Every Marketer Should Know “ (registration required) on social media usage. and “ what can we achieve ?”

Social Media 100

Social Media Peer-to-peer Social Marketing B2B Marketing 100

sagefrog

NOVEMBER 14, 2023

Many industries are marked by rapid technological advancements, changing regulations, and increased competition and standing out in a crowded market has never been more challenging—or critical. The key to thriving is a multifaceted marketing strategy that aligns with your brand’s core values and resonates with your target audience.

Ideal Customer Profiles 52

Ideal Customer Profiles Paid Content Webinar Metrics Marketing Strategy 52

KEO Marketing

NOVEMBER 11, 2016

As your company grows you may consider hiring a digital marketing agency to help you with your online marketing. Digital marketing is a fluid and constantly-changing environment. An effective digital marketing agency stays on top of the current marketing trends at all times. Current Industry Expertise.

Advertising Agencies 76

Advertising Agencies Paid Search Agency Ad Agencies SEM 76

KEO Marketing

AUGUST 10, 2016

August 11, 2016 – KEO Marketing , a full-service business-to-business (B2B) marketing agency, has announced its sponsorship of the 2016 Marketing Technology Summit by The Arizona Technology Council and the Phoenix Chapter of the Business Marketing Association. said Sheila Kloefkorn, president and CEO of KEO Marketing.

Advertising Agencies 48

Advertising Agencies Marketing Management B2B Marketing Planning 48

KoMarketing Associates

APRIL 11, 2013

B2B marketers struggle with common challenges. At the forefront are lead generation, lead nurturing, and building a brand that distinguishes the organization from the competition. Research, guides, and marketing surveys help guide B2B marketers down the right path. Optify’s 2013 B2B Marketing Benchmark Report.

Marketing Report 120

Marketing Report Research B2B Marketing BtoB 120

LEADership

JANUARY 22, 2016

Being fit in the business world includes keeping up with major trends, particularly when it comes to new gadgets and technologies. These days, tech evolves unbelievably quickly, and it’s important to make sure that our marketing strategies keep up. The popularity of smartphones led to a focus on mobile marketing.

Trends 40

Trends Banner Ads Mobile Advertising Banners 40

KoMarketing Associates

JANUARY 23, 2014

It had me thinking about the fact that while our job as B2B marketers is getting more challenging, so much more information is accessible to us for analysis and strategic development. Marketers’ New Priorities for 2014. Marketers’ New Priorities for 2014. The Science of B2B Online Marketing. Hope you enjoy!

Tactics 120

Tactics B2B Marketing Marketing & Strategy Marketing Strategy 120

Webbiquity

MAY 3, 2012

Mobile access to the web has surpassed browser usage. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • 34% of marketers have generated leads using Twitter. Click-through rates on search result ads are higher on mobile, according to a Marin Software study.

Positioning 100

Positioning Business Mobile Marketing Stats 100

KoMarketing Associates

DECEMBER 9, 2013

With new online marketing tools, tactics, and channels cropping up daily, it’s easy to become overwhelmed with opportunity. Thankfully, as B2B marketers, we’re able to tap into the wants and needs of B2B consumers via online surveys, research reports, etc. Moz’s 2013 Search Engine Ranking Factors.

Marketing Report 120

Marketing Report B2B Marketing Research Advertising Agencies 120

KoMarketing Associates

DECEMBER 30, 2013

Our continued client success allowed us to undertake new initiatives in the Asian market, specifically through Baidu search engine advertising. Today, we’re providing internet marketing solutions across the United States, Europe, and Asia, and we’re hoping to expand our presence in the new year.

Paid Content 120

Paid Content Mobile Advertising Paid Search Agency Content Marketing 120

KEO Marketing

OCTOBER 17, 2016

KEO Marketing to Host “Lunch & Learn” for the Arizona Technology Council on November 15, 2016. Titled “Top 15 Trends in Digital Marketing – What You Need to Know for 2017,” the educational session will be conducted from 11:30 a.m. A business growth and marketing expert, Kloefkorn founded KEO Marketing in 2000.

Advertising Agencies 48

Advertising Agencies Paid Search Agency Planning Trends 48

Martech Advisor

SEPTEMBER 25, 2019

In this article Sven Lubek, Managing Director of WeQ, shares few tips in the ways that brands and apps can market on TikTok using their performance marketing solutions to unlock the power of this channel. For untapped opportunities, it’s time for mobile advertisers to explore new marketing channels.

Mobile Advertising 75

Mobile Advertising Advertising Agencies Cost Per Click Cost Per Thousand 75

Content Marketing Institute

NOVEMBER 16, 2018

As part of CMI’s new Mastering Content Marketing video series, we asked Courtney Cox Wakefield , digital marketing manager at Children’s Health, to share her view on trends shaping the search landscape, and the challenges and opportunities they hold for content marketing. SEO Click To Tweet. Latest word on voice.

SEO 91

SEO SERP Mobile Advertising SEM 91

Marketing Insider Group

AUGUST 3, 2010

My sister blog B2C Marketing Insider recently ran this article called Where Search Meets Social: Integrating Social Media into Organic and Paid Search Can Generate Exponential ROI written by Kent Lewis, President and Founder of Social Media and Marketing agencies Anvil Media and Formic Media. Analyze keywords.

Social Media 100

Social Media Paid Search Agency Demand Generation Agencies Media 100

KoMarketing Associates

FEBRUARY 5, 2019

And, it’s safe to bet that we will continue to see search features change. By staying on top of what’s showing up in search results around core keywords and phrases, search engine marketers will have a better understanding of what’s required to rank, and the types of assets needed in order to get there.

SERP 120

SERP Features Top of Funnel Display 120

Conductor

MAY 10, 2021

Check out the 2021 US Marketing Salary Guide. In 2021, the need for digital marketing experts and experienced online marketing professionals is exploding. That in itself is good news for the digital marketing industry. Top Career Paths in Digital Marketing. Content Marketing. • Digital Marketing.

SEO 80

SEO SEM Outgrow PPC 80

TrustRadius Marketing

JANUARY 17, 2023

With almost $900 billion in US sales , eCommerce enables businesses to market their products online. The goal is to optimize performance for your brands and products within the very competitive eCommerce market. An effective eCommerce marketing strategy can help you boost revenue and expand your market share.

eCommerce 80

eCommerce Digital Asset Management Paid Content Marketing Automation Services 80

KEO Marketing

SEPTEMBER 7, 2017

At KEO Marketing, we encourage companies to arrange a face-to-face meeting to get a true feel for how an SEO agency operates. Agencies are typically “in the know” when it comes to the latest SEO trends and best practices. At KEO Marketing, We Do What We Love. Why Should I Work With An SEO Agency?

Paid Search Agency 48

Paid Search Agency Consulting Advertising Agencies Ad Agencies 48

KEO Marketing

OCTOBER 2, 2017

Digital marketing campaigns often result in some of the highest conversions of any marketing activities. Traditional marketing tactics are no longer enough to stay competitive. These new demands create a challenge for marketers in the B2B space as marketing budgets are often smaller than those of B2C companies.

Marketing Budget 67

Marketing Budget Marketing Budget Creation Budget Programs Marketing AI 67