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Here’s Why Finance Brands Need to Care About Cryptocurrency Content

Contently

.” Mint became one of content marketing’s first rags-to-riches story when Intuit acquired the company for $170 million in 2009, in large part because of how the blog had helped them establish a strong brand, acquire users, and earn their brand loyalty. And tons of bloggers began offering their budgeting hacks.

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10 Best Leading and Lagging Marketing Performance Indicators to Increase ROI

Webbiquity

This indicator increases the odds of bloggers and influencers in their space linking to their website—although it may be a bit harder to measure if their emails successfully lead to posts being mentioned. Daily Active Users (DAU). Five Examples of Lagging Indicators. How to Use Lagging Indicators to Increase ROI.

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The Complete Guide to Channel Sales

Salesforce Marketing Cloud

A makeup brand might use beauty bloggers or social influencers as affiliates to promote its lip gloss and bronzers online. Partners can magnify your marketing efforts with their own by hosting local events, driving webinar registrations, or providing onsite training with customers. Channel sales types Affiliates. Amplified reach.

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9 YouTube Channel Ideas to Help You Choose Your Own

Hubspot

Training and Fitness. Some of the most successful YouTubers create comedy sketches, like Jenna Marbles , a blogger turned YouTube sensation who has over 19 million subscribers, and Jimmy Tatro , a college kid who made hilarious videos for fun, but ended up turning it into a career, amassing over 3 million subscribers to this day.

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Redefining sales prospecting in an era where no one wants to talk to you

Sales Engine

We asked Jennifer Gluckow, owner of SalesInANewYorkMinute.com about how she trains salespeople to prospect for and acquire new business by blending the best of the old techniques we know and love, and how they can be incorporated into current tools, technologies and strategies. So what is a sales rep to do? Okay, she's not ALL New York.

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50 Content Marketing Influencers You Need To Follow

Atomic Reach

Jeff Bullas - Influencer, Author, and Blogger. She has been cited by Forbes as “The Most Influential Woman on Social Media,” and recognized by ForbesWoman as one of “The Top 20 Women Bloggers.”. Lee Odden is an avid blogger, talented speaker, and author. He has spoken internationally, is an avid blogger, and author.

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3 Reasons to Utilize ‘Software’ for SaaS Marketing and Sales Messaging

SmartBug Media

This is especially true for the front-facing service elements of the SaaS model—the help desk providers, guest bloggers, marketers, content writers, and creative teams—that support the service that SaaS provides. You need to empower the sales reps with the right tools, content, materials, and training to effectively ask for referrals.

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