Online Marketing Institute

JUNE 30, 2009

Subscribe to our RSS Feed Subscribe via Email Your email: Learn Inbound Marketing Inbound Marketing Software Learn how HubSpot can help turn your business into an inbound marketing machine. My real challenge was getting my staff to warm to the concept of being a blogger. Some perceived this "new" practice to be frivolous.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

The Effective Marketer

JANUARY 13, 2009

Do you have to put out a press release after you revamp your whole website? You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Like Be the first to like this post.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

The Effective Marketer

JANUARY 25, 2009

There are meetings to prepare a statement or press release, meetings where team members report the status of their tasks, meetings to inform other executives, and so on. You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. Like Be the first to like this post.

Planning 100

Planning Work Management Effectiveness Marketing Management 100

Industrial Marketing Today

APRIL 28, 2010

Not everyone is a natural born blogger. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. It takes time and practice to find and develop your own blogging voice.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60

Industrial Marketing Today

JULY 29, 2009

Even though the use of social media like Facebook, Twitter and LinkedIn is growing exponentially, there is a raging debate about measuring its ROI. I use LinkedIn and Twitter quite a lot in my online networking and sure, I’ve grown my network in a short period of time.

Social Networks 60

Social Networks Lead Scoring Lead Ranking Web 2.0 60

The Effective Marketer

APRIL 6, 2009

You should also be checking for industry related news and is a good idea to email the hiring manager a link to an interesting article or press release that might be relevant to the company, this shows you’re up to date on the industry and is really interested. You can follow any responses to this entry through the RSS 2.0

Planning 100

Planning Work Management Marketing Management Trade Show 100

Industrial Marketing Today

MAY 21, 2010

It is a balancing act between making your B2B blog too narrow in focus and standing out from the crowded field of bloggers. Some bloggers suggest that you pick topics that revolve around popular search terms/phrases used by your audience. I agree with you about being able to contact experts or bloggers.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Industrial Marketing Today

JULY 14, 2010

Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. Bloggers of all stripes have counted on the popularity of “list” posts whenever they’ve run out of fresh ideas for content. Yes, too many people think curation is nothing but copy & paste or adding a RSS feed to their site.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

The Effective Marketer

JUNE 13, 2009

You can follow any responses to this entry through the RSS 2.0 I’ve seen it all and my sister keeps pressing her new lead system craze on me. Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! United States License.

Marketing Automation Services 100

Marketing Automation Services Work Management Budget Programs Marketing Management 100

The Effective Marketer

FEBRUARY 12, 2009

Simply press CTRL+SHIFT+K. Instead of clicking on the “new” icon at the top, just press CTRL+N to create a new email message. You can follow any responses to this entry through the RSS 2.0 Create tasks quickly: on the phone with the boss and he assigns a new project to you? A new task window will open up waiting for your input.

Planning 100

Planning Product Effectiveness Tips 100

The Effective Marketer

JULY 21, 2009

Choosing the right social media strategy While some may say that since your employees are already using social media (facebook pages, tweeter accounts, linkedin posts, etc.) You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. Like Be the first to like this post.

Social Media 100

Social Media Planning Work Management Social Marketing 100

Industrial Marketing Today

JUNE 3, 2010

In the words of Jeffrey Zeldman , the renowned web designer, blogger, independent publisher and the king of Web standards according to Business Week, “Content precedes design. Figure out what the pressing issues are, what motivates them to act now rather than later and then write in a voice that addresses their concerns.

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Hubspot

MAY 8, 2012

It's not an uncommon scenario: Business bloggers get so caught up in the grind of churning out quality content on a regular basis, they tend to forget about some of the other fundamental factors that contribute to a successful blog. Unfortunately, too many bloggers undermine the value of these loyal members of their blog's readership.

Top of Funnel 28

Top of Funnel RSS Landing Pages Opt-out 28

Industrial Marketing Today

AUGUST 24, 2009

Leave a Comment { 1 trackback } 7 | Industrial Marketing Today Previous post: Business Value of Social Networking Next post: 101 Tips from 50 Small Business Bloggers FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Industrial Marketing Today

SEPTEMBER 20, 2010

Median leads were 77% higher among marketers with blogs of 52+ articles versus bloggers with 24 to 51 articles. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. HubSpot results indicate that median leads start to grow once 24-51 articles are written and published.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Online Marketing Institute

JUNE 15, 2009

Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Buzz Marketing for Technology

JULY 24, 2008

< £ Salon Bloggers & > June 15, 2006. -->. Island Press. Bloglines My RSS Subscribers. The thoughts expressed herein are strictly those of the blogger. MADE IN CANADA. trust your instincts. < Customer Anthropology: The Art of Observation. Hans Henrik. Stu Henshall. Michael Herman. Michael Hotrum.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Guerilla Marketing 100

Buzz Marketing for Technology

JUNE 27, 2008

< £ Salon Bloggers & > November 23, 2005. -->. Establish an automated mechanism like RSS to regularly harvest the Public folder information, to a central mirror site that other users can browse, and/or in response to just-in-time canvassing searches (see above), peer-to-peer. Island Press. MADE IN CANADA.

Enterprise Management 100

Enterprise Management Work Management Personalization Peer-to-peer 100

Buzz Marketing for Technology

JUNE 27, 2008

< £ Salon Bloggers & > November 23, 2005. -->. Establish an automated mechanism like RSS to regularly harvest the Public folder information, to a central mirror site that other users can browse, and/or in response to just-in-time canvassing searches (see above), peer-to-peer. Island Press. MADE IN CANADA.

Peer-to-peer 100

Peer-to-peer Enterprise Management Lead Ranking Work Management 100

Online Marketing Institute

JANUARY 4, 2011

Implement “subscribe” buttons via RSS and Email 23. Promote and distribute your posts on to other social media platforms such as Facebook, Twitter and LinkedIn 29. Subscribe to SmartBrief newsletters, RSS feeds, and Google alerts in order to find ideas for new content (that’s how I found this blog!) be authentic.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Buzz Marketing for Technology

JULY 22, 2008

Island Press. Bloglines My RSS Subscribers. The thoughts expressed herein are strictly those of the blogger. Hans Henrik. Stu Henshall. Michael Herman. Michael Hotrum. Meg Hourihan. Jon Husband - Wirearchy. Harold Jarche. Elizabeth Lawley. Lawrence Lessig. High Macleod. Ross Mayfield. Carson McComas. Rob McNair-Huff. MetaCollab.

Lead Ranking 100

Lead Ranking Peer-to-peer Enterprise Management Guerilla Marketing 100

Online Marketing Institute

NOVEMBER 8, 2010

The company started a blog, participated in LinkedIn LinkedIn and engaged on Twitter. Improve SEO During the past year, Delivra , an e-mail marketing service provider, has invested in B2B social media marketing, including presences on Twitter , Facebook , LinkedIn and a corporate blog, dubbed eMailChatr. Andy Sheets Good info.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

WebMarketCentral

DECEMBER 9, 2009

Forrester: B2B Marketers Need To Keep Up With Business Technology Buyers On Social Media by Forrester Research It's pretty rare to include a press release in a best of list here—actually, this is probably the first time ever—but this one includes key statistics on how b2b buyers use social media on the job.

Social Media 20

Social Media Social Marketing Web 2.0 Forrester 20

Hubspot

JUNE 23, 2010

Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. LinkedIn - LinkedIn is a business-oriented social networking site. Entries are commonly displayed in reverse-chronological order.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Convince & Convert

MARCH 8, 2012

The RSS feed is: [link]. For example, we did on LinkedIn, we’ve done this closed group of influentials in the industry , the shipping circle, it’s called, where we ask questions like, “What’s the next big innovation that will turn the industry upside down? Listen Now. Find us on iTunes: [link].

Paid Search Agency 120

Paid Search Agency Companies Work Management Facebook 120

Buzz Marketing for Technology

OCTOBER 3, 2008

LinkedIn Tips and Tweaks: Do More with your LinkedIn Account. If you are on LinkedIn but haven’t had a chance to explore all the features yet, this quick LinkedIn guide should come in handy. It shares tweaks and some lesser known features of LinkedIn that help you do more with your profile.

Linkedin 100

Linkedin RSS Tips SMS 100

Webbiquity

JANUARY 10, 2010

In this short but useful post, Dave Fleet outlines the set of social media tools he finds most useful on a daily basis, such as Google Reader for keeping up with blogs, Twitter for real-time communications, Radian6 for social media monitoring, and LinkedIn for social networking.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Biznology

JANUARY 7, 2014

A majority of my revenue is generated from blogger outreach, namely long-tail and deep-dive, outreach that extends all the way into the thousands of bloggers. As part of the client service work on behalf of my clients I have engaged with many thousands of bloggers over the last decade. Blog wasn’t built in a day.

Fulfillment 80

Fulfillment Blogger Advertising Agencies Paid Search Agency 80

Convince & Convert

APRIL 19, 2012

The RSS feed is: [link]. Facebook advertising, Twitter advertising, LinkedIn advertising, etc. To me if you look at the mechanics of Facebook ads, Twitter ads, LinkedIn ads, even YouTube ads, the way those ads are bought and trafficked and targeted is fundamentally similar to the way Google AdWords works. Listen Now. Jay : Nice.

Paid Content 118

Paid Content Advertising Agencies Paid Search Agency Trigger Marketing 118

Online Marketing Institute

JANUARY 4, 2011

I want to share a list of tactics and approaches I’ve used/experimented with at this blog to attract from 40,000-250,000 organic visitors monthly and more than 8,500 RSS/email readers. Throughout 2008, I gathered quotes from some of my favorite bloggers and published it: 22 inspirational quotes. Here’s a quick example.

Tactics 40

Tactics PR Planning Buzz 40

Online Marketing Institute

MARCH 24, 2011

. “A blog can also be the centerpiece for a social media effort, driving visitors from Twitter , Facebook , and LinkedIn back to the blog through calls-to-action and landing pages,&# explains Douglas Karr, the author of Corporate Blogging for Dummies. Starting Without a Strategy Don’t take starting a company blog lightly.

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

Industrial Marketing Today

OCTOBER 26, 2009

Leave a Comment Previous post: 101 Tips from 50 Small Business Bloggers Next post: Are You Creating Irresistible Offers with Your Email Marketing? Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. But those looking for specific information are the ones who make better prospects.

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60

Online Marketing Institute

NOVEMBER 4, 2010

The company started a blog, participated in LinkedIn LinkedIn and engaged on Twitter. Improve SEO During the past year, Delivra , an e-mail marketing service provider, has invested in B2B social media marketing, including presences on Twitter , Facebook , LinkedIn and a corporate blog, dubbed eMailChatr.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

B2B Marketing Zone Posts

OCTOBER 5, 2010

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. The webinar, “ Enhancing Your Career in the B2B Press ,” is sponsored by the American Society of Business Press Editors.).

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Convince & Convert

SEPTEMBER 21, 2010

I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. Also, some bloggers (including Ari Herzog and Valeria Maltoni ) don’t favor including tweets as comments, since they are not true “comments.&# Twitter Tweetdeck I use Tweetdeck for serious twitter sessions.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Online Marketing Institute

NOVEMBER 1, 2010

This is set to reach 12% by 2013 Source : AMR International B2B Online Marketing Assessment and Forecast to 2013 US business-to-business (B2B) advertising and marketing spending will increase by 0.8% this year, to $129 billion Interactive spending will climb 9.2%, to $51.5

Statistics 40

Statistics B2B Marketing Top of Funnel B2B 40

Hubspot

DECEMBER 6, 2012

That means when content is shared on Twitter, Facebook, LinkedIn and other platforms, there is a huge opportunity for it to get discovered by others, as well. For example, PBfingers , a fitness blogger, does this with her posts, always including her blog's brand name somewhere on the visual. So who can master this?

Tips 28

Tips Content SERP Viral Marketing 28