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Founders: Market Yourself, Not Just Your Business

Webbiquity

This could include a college degree, a license, or a certification such as the Certified Meeting Planner (CMP) designation for professional event planners. If you want to share your expertise but you aren’t an excellent writer, consider outsourcing the writing, podcasting, or if video is more your thing… Launch a YouTube channel.

Business 218
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120 Top People in Minnesota Tech on Twitter

Webbiquity

Fractional CMO, Marketing Growth Strategist, Pivot Marketer, Collaboration Author, Wine Blogger, Speaker, Tweets are my own views. Minnesota IT Recruiter | Minnesota Headhunter, LLC | Blogger | Startup Adviser & Evangelist | Speaker & Consultant on Recruiting & HR | Photos, Sports & Fishing. Formerly @Google @YouTube.

Twitter 260
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Mastering Off-Page SEO: Boosting Your Website’s Visibility

Optinmonster

It involves collaborating with other website owners or bloggers to contribute valuable articles or posts relevant to their audience. Leverage local link building opportunities by partnering with local organizations, sponsoring events, or participating in community activities. The benefits of guest posting are multi-fold.

SEO 75
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Influencer marketing should not be about collecting influencers

Biznology

Do not underestimate the power and importance and influence that you also have on the virtual people around you, be it the old reliables Facebook, Twitter, Google+, Pinterest, YouTube, and LinkedIn, or even the influence you have amongst the influencers proper. That’s why it’s easier to be a PR specialist than it is a generalist.

Blogger 80
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A Comprehensive List of Link Building Ideas for B2B Software and Technology Marketers

KoMarketing Associates

Use a solution like Help a Reporter Out to find contribution requests from relevant journalists and bloggers. Distribute media assets in locations like YouTube, Slideshare, or even Pinterest when applicable. Run a contest or promotional event. Tactics that build brand awareness first and inbound links second.

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How To Build A Successful Pre-Launch Marketing Campaign

Optinmonster

A pre-launch marketing strategy can be a coming soon landing page , a countdown campaign, or a guerrilla marketing event. Yes, Apple positions its launch events as product releases. In the days following the event, people queue outside Apple stores for hours to buy iPhones or MacBooks at a premium price.

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Earned Media in Professional Services: 3 Strategies for Success

Hinge Marketing

It can provide reporters, bloggers, and industry experts with the information they need to expose you to their readers. For instance, the misconduct of a firm leader can quickly turn into a PR crisis that calls into question the credibility of a firm. I soon found a YouTube video titled “Do Not Support The [ __] Association”.