Hubspot

JUNE 30, 2010

HubSpot has made a really compelling point that Inbound Marketing is important, and that it is definitely is something all businesses should practice because the ROI higher than other forms of marketing. However, Inbound Marketing is hard. 3 Problems with Inbound Marketing.

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Exo B2B

MARCH 16, 2017

And one of them, Lee Odden , a bona fide Marketing star, has done an excellent job defining the subject with an absolutely must-read blog post. His definition of influence: “In a marketing context, influence is the ability to affect action – not attract 1,000, 100,000 or a million fans, friends and followers.

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Advertising Agencies Blogger B2B Thought Leadership Marketing & Strategy 72

Hubspot

APRIL 22, 2011

” Charlie Sheen definitely poked the box of conformity. His personal views and beliefs aside, he has proven to be an amazing inbound marketer. I was able to catch up with David Meerman Scott about why Sheen matters in the world of marketing: 1. Free Webinar: Inbound Marketing Lessons from Charlie Sheen.

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B2B Marketing Traction

FEBRUARY 22, 2010

A recent Hubspot survey showed that most business bloggers write no more than one blog entry a week. For those who write 2-3 blog entries per week, Hubspot says 69% have acquired a customer from their blogging activities. Hubspot suggests that you take information from your Press Releases and create blog entries.

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Hubspot

JUNE 21, 2010

If it doesn't, you could be in trouble, since voice is one of the most important elements of a successful blog , according to our top inbound marketing of the past week. Joy's article encourages bloggers to identify their unique voice, or the way readers 'hear' what they're saying through the words they use and the way they use them.

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Hubspot

MAY 24, 2010

It's no surpise then, that many new bloggers fall victim to this same fate. However, in order to build a successful blog , a blogger must stay committed, which is why Ali's tips to stay motivated come in handy. Marketing Takeaway: Success takes time, even with blogging. Connect with HubSpot : A few of my favorites?

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Webbiquity

MAY 3, 2011

She describes herself as a “small business coach, speaker, corporate trainer, blogger, singer, lover of life, dreams, family and God.” Alicia is a warm and outgoing social media pro and creator of March Marketing Madness. She’s an entrepreneur, marketer, blogger, and alum of Wharton and Purdue. Allison Mooney. allimooney.

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The Effective Marketer

JUNE 23, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Because You Can’t Beat Free Marketing Training This is the second post finalizing the review of the Inbound Marketing University program from HubSpot. United States License.

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Hubspot

OCTOBER 18, 2010

Still, in our top inbound marketing article of the past week, John Janstch emphasizes two important points about why content creation is such an essential strategy for businesses. Author: John Jantsch on Duct Tape Marketing Blog. Marketing Takeaway: Testing is definitely important, but it might not always be appropriate.

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Hubspot

OCTOBER 16, 2013

While you can undoubtedly learn a thing or two (okay, a lot more than that) just by reading up about all-things inbound in our marketing section , there''s lots more to learn from the many, many great marketing minds that share their knowledge with everyone online -- particularly on Twitter. 1) Ann Handley. 2) Paul Roetzer.

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The Effective Marketer

JUNE 13, 2009

Back to the free marketing stuff. I am enrolled in a free course called Inbound Marketing University , created by HubSpot. As a marketer (HubSpot in this case) the question is whether sales will follow. link] 2 days ago Virtual Events win marketers over low costs, but are attendees really paying attention?

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Optinmonster

JUNE 21, 2021

It’s perfect for bloggers, startups, and solopreneurs who are just getting started with their website and don’t have a lot of traffic yet. The Pro plan provides advanced targeting rules for solopreneurs, bloggers, and small to medium-sized businesses. Inbound Marketing increases conversions 189% with lead magnets.

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Hubspot

AUGUST 13, 2013

to someone just getting started with inbound marketing. But I''ll keep it short. :-) And if you''re currently employed as a full-time business blogger, maybe bookmark this for future family gatherings. . :-) And if you''re currently employed as a full-time business blogger, maybe bookmark this for future family gatherings.

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Hubspot

MAY 28, 2014

That''s because we never want to assume everyone understands inbound marketing just because we live and breathe it every day, and this class is meant to equip everyone with the ability to explain a core tenet of inbound -- business blogging -- to anyone that asks. But I never simply wrote about why it works.

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Hubspot

JANUARY 14, 2013

Are you ready to build your dream team of inbound marketers? Definitely! Hiring inbound marketers is a fairly new priority for businesses as they stray from traditional marketing to more inbound-driven, web-based tactics. Just recognizing that you need to invest in inbound marketing is step one.

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Hubspot

FEBRUARY 7, 2014

While Google''s kept us on our toes with all those algorithm changes they keep rollin'' out , one thing has stayed pretty consistent for inbound marketers looking to optimize for search: keyword research. If you''re a regular blogger, these are probably the topics that you blog about the most. How you actually do it hasn''t.

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Hubspot

MAY 8, 2012

It's not an uncommon scenario: Business bloggers get so caught up in the grind of churning out quality content on a regular basis, they tend to forget about some of the other fundamental factors that contribute to a successful blog. Unfortunately, too many bloggers undermine the value of these loyal members of their blog's readership.

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Hubspot

JUNE 10, 2011

As a popular blogger and PR firm Edelman's EVP of digital strategy, if Steve does something radical on the web, people will take notice. If you're a regular blogger, you like understand and value the SEO benefits of blogging frequently. In fact, HubSpot still generates leads today from blog posts we published three years ago.

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Hubspot

OCTOBER 9, 2012

I also know that HubSpot invests in employees dedicated solely to managing their social media presence, as well as many other companies we work with -- and they're all seeing great results from it. We use HubSpot to measure our traffic and social media engagement. A community manager isn’t responsible for: Marketing strategy.

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Hubspot

MARCH 24, 2011

This blog post is based off of David Garland's interview with Seth Godin on his HubSpot sponsored web series " The Rise to the Top. " At HubSpot we constantly preach the concept that content is king. Creating remarkable content is crucial for any Inbound Marketing strategy, but there is no formula for success.

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Hubspot

DECEMBER 10, 2010

Our policy at HubSpot is to let everyone comment on our blog articles and create an open space for authentic conversations. Is it better to include personal bylines for company bloggers? Some of the most recognized (and free) blogging platforms you can use include Wordpress, Blogger and Tumblr. Connect with HubSpot :

Business Blogging 28

Business Blogging Allocation Business Webinar Metrics 28

Industrial Marketing Today

SEPTEMBER 20, 2010

In order to satisfy the demands of the C-suite, the marketing department usually provides easy-to-measure metrics like traffic, page views, time spent and number of leads captured. The focus here is definitely on quantity. HubSpot results indicate that median leads start to grow once 24-51 articles are written and published.

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Hubspot

JULY 1, 2012

Just because you're on summer vacation (or dreaming about it) doesn't mean the internet marketing world is slowing down any. Bloggers are blogging, Google's making announcements left and right, and Twitter's working on raking in the big bucks. Definitely. SEO, Digital Marketing and the World of Indie Films.

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Hubspot

MAY 23, 2013

Lately, the whole marketing community is abuzz about content. Content is a necessity for any successful inbound marketing strategy, and with more and more marketers creating it, it''s becoming increasingly difficult to stand out from the barrage of content out there -- a lot of which is, well. And rightfully so.

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Hubspot

DECEMBER 1, 2014

Well, it took me a while (and it''s by no means done yet), but we now have the Inbound 50: The Top Marketing Blogs list. I hope it will become the definitive (and dynamic) list of top marketing blogs on the internet. 2) You made the decision to switch the focus of your blog from SEO to broader inbound marketing topics.

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Internet Marketing Planning Inbound Marketing SEO 28

Biznology

OCTOBER 18, 2011

Last week I asked my management team if what we do at Abraham Harrison is inbound marketing. This commonly-held belief, that earned inbound marketing is well-nigh impossible, has caused “fickle and unreliable” bloggers and influencers to be avoided in place of predictable but artificial inbound marketing.

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Inbound Marketing Blogger Wikipedia Work Management 80

Hubspot

SEPTEMBER 24, 2012

We're always on your case about all these inbound marketing best practices. We've published some pretty specific content about best practices for tons of stuff -- landing page optimization , blog post structure , marketing analytics -- but we've never really laid down the one definitive guide to crafting the perfect email.

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Hubspot

JUNE 5, 2012

How-to posts are favorited by bloggers and readers alike. They're valuable and helpful, they make great pieces of evergreen content that stand the test of time, and they're an inbound marketing staple to reap the benefits of educating your prospects. But one type stands out from the rest. It's a business blogging classic.

Business Blogging 28

Business Blogging Business B2B Thought Leadership Stats 28

Hubspot

MAY 3, 2024

Marketing and Sales Nearly 90% of marketing professionals find that AI improves content quality. Meanwhile, 80% of bloggers say AI enhances user experience and can help improve their SEO efforts. Looking for an all-in-one AI solution for marketing, sales, and customer support workflows? Get started with HubSpot AI today.

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Hubspot

JUNE 24, 2011

And that brings me back to a bit of marketing 101: the persona. You can call it knowing your target market, you can call it knowing your customer, or you can call it having a crystal clear persona definition. People, experienced marketers included, tend to jump into content creation from their own perspective.

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Hubspot

MARCH 30, 2012

It's unfortunate, but definitely understandable. While there are definitely some pretty awful ones out there, you can also find quite a few very valuable, high-quality list posts floating around the internet. For example, earlier this week, we published " The 7 Aspects of Inbound Marketing Most People Screw Up."

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Hubspot

AUGUST 13, 2012

But you may have heard that we're in the heat of planning the biggest inbound marketing conference ever (at which Cyndi Lauper is indeed performing) -- INBOUND 2012. To promote INBOUND 2012, we had the first person to register for this year's conference write a blog post. Just kidding. I mean, who doesn't like to party?

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Hubspot

DECEMBER 20, 2012

In fact, according to the 2012 State of Inbound Marketing , 70% of companies that publish articles 2-3 times per week have acquired a customer through their blog. Furthermore, according to our 2012 Marketing Benchmarks report , companies that increase blogging from 3-5X/month to 6-8X/month almost double their leads.

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Hubspot

JANUARY 15, 2014

Pay for Inclusion: Fancy terminology for paying someone to build a link to your website, also known as a definitive SEO worst practice. So for better SEO, you should be incorporating social sharing and social media marketing into your inbound marketing. The opposite would, of course, be black hat SEO.

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Hubspot

DECEMBER 30, 2011

Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 120 Terms to Know. Connect with HubSpot :

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Hubspot

FEBRUARY 10, 2012

Even if you're sending emails using an ESP like HubSpot , that doesn't mean you won't be held liable if the emails sent aren't compliant with CAN-SPAM regulations. Both your business and your ESP can be held responsible for a screw-up, so make sure you select a legitimate ESP for your email marketing. At the very least, limit it.

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Martech Advisor

JANUARY 28, 2020

In earned media , third-party entities such as publications, bloggers, journalists, or customers share your content. HubSpot has nailed its B2B content strategy by creating content for each stage of the funnel. Users can learn right from the basics to the most advanced concepts of inbound marketing.

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