Valasys

JULY 31, 2023

Content Marketing: Imagine you’re a software company catering to businesses. By providing valuable content, you attract potential customers who are looking for solutions to their problems and position your brand as a trusted expert. Word of Mouth: While challenging to measure, word of mouth is powerful.

Lead Generation 52

Lead Generation Advertising Channels Sales Qualified Leads Generation 52

Convince & Convert

JUNE 17, 2010

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. Maybe you found this blog from Twitter? But, for about 99.999999% of the world, Twitter usage is not an end, it’s a means to an end. Your Twitter goals may vary. 53% of Twitter users never tweet ).

Twitter 126

Twitter Paid Content Paid Search Agency PR 126

Webbiquity

OCTOBER 19, 2012

Will the content have a first or third person perspective? Do you want to build relationships with other bloggers and develop an authoritative voice in the blogging community? Are you open to advertising such as PPC , pay-per-impression and pay-per-action? Requesting link exchanges with relevant, high-quality blogs.

CMS Development 100

CMS Development Domain Blogger Bandwidth 100

KoMarketing Associates

JUNE 13, 2013

Based on multiple user surveys and research studies, it has been determined that the “big 3” of social media platforms include Facebook, Twitter, and LinkedIn. This compilation of 12 LinkedIn groups is based on multiple factors, including number of members, frequency of updates, and validity of content.

Linkedin 120

Linkedin B2B Marketing Marketing Analytics Tools SEM 120

Convince & Convert

JULY 20, 2010

In doing so, we’ve learned that findings resulting from search and social data mining are incredibly handy for informing creative and content, improving relevance and impact. In today’s post, it’s my pleasure to share some content relevance tips I’ve learned along the way. Easy – you listen!

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

NuSpark Consulting

JULY 15, 2011

Phase One: Content Assessment. Additionally, our content approach covers three main goals: Increased website traffic. This goal focuses on providing valuable content via landing pages in exchange for lead capture information such as email addresses and roles in the buying process. Content Coaching. Increased leads.

Lead Ranking 100

Lead Ranking Lead Scoring Planning Sales Management 100

NuSpark Consulting

JULY 15, 2011

Phase One: Content Assessment. Additionally, our content approach covers three main goals: Increased website traffic. This goal focuses on providing valuable content via landing pages in exchange for lead capture information such as email addresses and roles in the buying process. Content Coaching. Increased leads.

Lead Ranking 100

Lead Ranking Lead Scoring Planning Sales Management 100

Online Marketing Institute

APRIL 4, 2011

I am going to set up PPC for three senior living communities, all. Besides Google Adwords and Bing, what other major PPC sevices are. I am doing PPC for a franchised company with several locations. The B2B blog team must develop content that resonates with a target audience and is tailored around specific goals.

B2B Thought Leadership 40

B2B Thought Leadership SEM Peer-to-peer Enterprise Management 40

LeadSquared

FEBRUARY 10, 2016

Last week, we had a chance to discuss with our webinar audience, their challenges in content marketing, and the changing trends in 2016. Storytelling in Content Marketing. There are many BFSI companies doing a great job at content creation – ScripBox is a good example. Content Marketing 2016 & SEO.

FAQ 52

FAQ Webinar Metrics Trends Content Marketing 52

Convince & Convert

JULY 27, 2010

First of all, tremendous thanks to the incredible team of guest bloggers who did an amazing job keeping the content fresh, and the conversation lively. Certainly, there is a benefit to creating content on a daily basis. To continue invigorating your content, you have to always be recruiting new voices. They like it.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Outbrain

JULY 3, 2019

When a blogger or website owner promotes ads for an advertiser on their site, this is called affiliate advertising. Content Recommendations. Content recommendations are content pieces that are suggested or recommended to web users on the web page they are visiting. Content recommendations are similar to native ads.

Paid Content 35

Paid Content Advertisements Advertising Banner Ads 35

Convince & Convert

MARCH 4, 2010

Without a statistical measure of your blogging progress, adding content to your blog on a regular basis can be an incredibly lonely proposition. It’s imperative that you select the most relevant ones that match with your blog’s purpose and intent. Is anyone out there? Does anyone care? As I see it, there are 3 options here: 1.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Convince & Convert

FEBRUARY 15, 2010

This puts significant pressure on email to be more relevant, because most of what would be contained in an email newsletter or special offer now happens faster and more personally within Facebook, Twitter or other social outposts. Twitter knows that you are @somecustomer, and what you Tweet about, and maybe your geography.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

APRIL 6, 2010

Too many companies and organizations are reinventing the content wheel for every social outpost they maintain. A better approach is to create a content ecosystem that allows you to repurpose and cascade your best information. Instead of a series of self-contained initiatives, build yourself a content ladder.

Paid Content 145

Paid Content Ad Building Branding Brand Identity 145

Webbiquity

MAY 26, 2022

An outdated site (in terms of content, design, or worse—both) reflects poorly on your brand. Today, you can use a website builder like Blogger, WordPress, or Sitejet which provide everything you need to create a professional website in just a few hours with no coding skills. Learn to Use SEO (or Hire a Professional).

Small Business Marketing 341

Small Business Marketing Marketing Automation Services Tips Marketing Budget 341

Convince & Convert

APRIL 1, 2010

If Your Story is Inconsistent, At Least Leverage Your Content Ouch. But, facebook.com/mntimberwolves appears to be available, and their Twitter handle is @mntimberwolves. But, it’s widely disparate content usage across social outposts that’s the real mystery. Linked from Twitter. Your Web site. At a minimum.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

FEBRUARY 10, 2010

Both seek to keep your brand top-of-mind with customers and prospects, communicating in a relevant, timely way that ideally is measurable and testable. “Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# Several blog posts have foolishly been written about social media “killing&# email.

Social Media 128

Social Media Email Marketing Social Marketing Paid Search Agency 128

Convince & Convert

MARCH 10, 2010

The Best of Twitter 20 From the forward: I’m sitting in a ballroom in Indianapolis in September, 2008 watching Joseph Jaffe give a masterful presentation on social media transforming corporations, when I come upon the idea to interview him on Twitter. You can download it free below.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Communicate with Content After strategic thinking, the key to social media success is content creation. Remember, the most important customer of EVERY company is Google.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Adobe Experience Cloud Blog

MARCH 28, 2011

In some cases (with bloggers for example), a one-time visit to the website means checking out the latest blog, then taking off and that may be okay. If visitors are clicking to multiple pages on your site, we can often assume that they are more likely to have found information relevant to their search. Are they relevant?

Analytics 48

Analytics Landing Pages Planning Marketing Analytics Tools 48

The Effective Marketer

JUNE 13, 2009

As an attendee the question is whether the content will be good. From free PPC tips , free guide on Facebook for business , free eBook on Twitter for Business , free email marketing guide , and other miscellaneous free stuff (some of which you wish you had never found). I sure hope yes for the first and no for the second.

Work Management 100

Work Management Marketing Automation Services Budget Programs Marketing Management 100

Convince & Convert

SEPTEMBER 20, 2010

Linkedin Groups vs. Twitter. Twitter is even narrower at 36% – 46%. Whether you’re spending millions per year on marketing, or less than $50,000, your proclivity toward being active on Facebook, Twitter, Linkedin and YouTube is strikingly similar. Private brand communities vs. Facebook. Podcasts vs. YouTube.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Optinmonster

JANUARY 14, 2024

It offers a user-friendly interface and powerful features to optimize website content for search engines. AIOSEO also provides tools for on-page analysis, giving users actionable insights to improve their content’s SEO friendliness. Recommended Reading: All in One SEO (AIOSEO) Review: Is It the Right SEO Plugin?

Marketing Automation Services 97

Marketing Automation Services Enterprise Management Work Management Marketing Management 97

Hubspot

JULY 6, 2011

Matt serves as the chief blogger for Volusion’s Ecommerce Blog , and you can follow Volusion on Twitter @volusion. Create Targeted Content for Each Stage. To get started, you need to effectively answer questions that are relevant to each stage. Make Content Available Through the Right Channels.

Buying Cycle 28

Buying Cycle Top of Funnel Buy Ideal Customer Profiles 28

Convince & Convert

APRIL 28, 2010

million followers on Twitter? Look to Facebook Somewhat surprising (at least to me) was the finding in the Forrester study that 62% of influential impressions from Mass Influencers took place on Facebook, with Twitter just 10%. Same with the message board trolls, who are all too easy to overlook in favor of bloggers and Twitterers.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. Twitter is Ubiquitous Like Terrell Owens, Carrie Underwood, and Coke Zero, Twitter is almost universally on the radar of Americans.

Social Media 160

Social Media Media Stats Statistics 160

Convince & Convert

SEPTEMBER 14, 2010

Adding a Twitter field to your contact records is only a start. If we can reliably identify a person across Twitter, Facebook, YouTube, Yelp and elswhere, we can then segment not only for the demographics of the consumer in question; we can tailor content for the mode they are in where we reach them.

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

AUGUST 19, 2010

All of these tactics can work together seamlessly to create a robust, optimized content marketing engine that pays real dividends in increased website traffic, and conversions. The story collection form doesn’t require a manifesto, video clip, haiku or any other content hijinks. Each story shared becomes new content for the blog.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Hubspot

DECEMBER 9, 2010

Netting it out, I realized that Inbound Marketing truly is globally relevant, because the way people research, interact and buy has changed the world over. Though Twitter and Facebook started in the US, they were just as popular at this conference as any North American event I have attended. I used Twitter as the basis for this post.

Inbound Marketing 28

Inbound Marketing Paid Search Agency CPC Cost Per Click 28

Webbiquity

MARCH 9, 2020

Creating high-value search-optimized content also helps established companies build their online presence and brand credibility. Using targeted, search-optimized content across the journey reduces the risk of diversion by up to 38%. Content Optimization Plays a Key Role in the Scope of SEO.

SEO 281

SEO Marketing Budget Planning Marketing Proposals 281

Convince & Convert

JUNE 24, 2010

is Crucial to your Content Marketing Strategy 6 Lessons Learned From the Demise of MySpace Driving Sales with Relevancy and Utility [link] Innovate AZ 3 Ways Infomercials Can Inspire Your Social Media: I know, I know. It all comes down to content (and creatives). Go onto Twitter and bitch about Dish Network. Be patient.

Social Media 122

Social Media Paid Content Media Webinar Metrics 122

Hubspot

APRIL 9, 2012

Reading industry content not only keeps you informed, but it also often yields content creation ideas. Look for newsjacking opportunities, too, so you can benefit from Google's algorithm update that rewards publishers for being the first to create content around recent events. Post someone else's content to your Facebook page.

Work Management 28

Work Management Landing Pages Lead Scoring Lead Ranking 28

Convince & Convert

AUGUST 10, 2010

We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands. And even another order that includes content interactions – who consumers and retweets your content?

Paid Content 134

Paid Content CRM Paid Search Agency Social Media 134

Convince & Convert

AUGUST 18, 2010

What’s the best way to get the most possible Facebook “likes&# and Twitter followers? Better question: How can we integrate email and social media to increase customization and relevancy? Better question: How can we create content in multiple forms and locations that demonstrates our expertise? What do you think?

PR 161

PR Social Media Paid Content Media 161

Optinmonster

JANUARY 14, 2024

It offers a user-friendly interface and powerful features to optimize website content for search engines. AIOSEO also provides tools for on-page analysis, giving users actionable insights to improve their content’s SEO friendliness. Recommended Reading: All in One SEO (AIOSEO) Review: Is It the Right SEO Plugin?

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Hubspot

JANUARY 4, 2013

Someone once told me that "how-to" content is really great for business blogging. Similarly, it's a good idea to personally 'Like' everything you post on Facebook immediately after you publish it, so Facebook and page visitors know your content is engaging. 5) Don't do any targeting in your social media PPC or advertising.

Paid Content 28

Paid Content Ad Frequency Keywords Blast Campaigns 28